The AI in Business Podcast

When it comes to applying AI in the enterprise, it's useful to get the perspectives of companies that have bought AI products before. But it's also useful to get the perspective of companies that have sold AI. They have an idea of what it's like when a company buys AI for the wrong reasons and when a company buys AI for the right reasons. This week we speak with Don Vadakan, Head of Sales at Fractal Analytics. He gives his advice for vendors and service providers that are selling AI in the enterprise, including how to attract attention from potential buyers the right way. His advice is also applicable to enterprise leaders thinking about working with vendors. If you're selling AI into the enterprise, be sure to download our B2B AI Lead Generation Guide at emerj.com/b2b1

This week, we interview Marsal Gavalda, Head of Machine Learning at Square. Marsal gives his take on how to leverage AI for competitive advantage. Specifically, he talks about the elements of culture and teams. If you want to to build a company culture in which teams can leverage AI in a nimble fashion and wield it in different areas of the business, Marsal's advice will be useful. If you're looking to get started with AI at your company, download our Beginning With AI Guide at emerj.com/beg1.

This week on the newly rebranded AI in Business Podcast, we speak with Rashida Hodge, VP, Insurance Industry at IBM, about buying and selling AI in the enterprise. If you are someone at a big company looking to buy AI, you're going to learn a lot about what to do and what not to do in this episode. If you're looking to sell AI to the enterprise, you will learn how to avoid wasting time and money without gaining traction in the enterptise. If you are selling AI, be sure to download our B2B AI Lead Generation Guide, a 7-page PDF put together for vendors at emerj.com/b2b1.

We are changing the name of our podcast to AI in Business. In this episode, Dan explains why, talks about what's new at Emerj, and discusses some of the feedback we've received from our listeners.

This week, we dive into how AI is evolving personalization as we now know it. Brian Walker is Chief Strategy Officer at Bloomreach. He speaks with us about how Personalization works today in retail and how it will work tomorrow. He also discusses how AI can add additional context to the user's experience and how it can allow companies to make stronger calls to action. If you're interested in more AI use-cases in retail, be sure to download our AI in Retail Executive Cheat Sheet at emerj.com/ret1.

In this special bonus episode of the podcast, Emerj spoke with Dileep George, co-founder of AI company Vicarious, which has raised over $100 million in venture funding, for Kisaco Research's Brain Inspired Computing Congress 2020, which takes place April 21 – 22 in Milpitas, California We spoke with Dileep about the unique requirements and considerations for adopting AI in robotics use-cases, as well as where AI-enabled robotics will play a role in business in the new decade.

This week, we explore a novel use-case of AI in marketing: copywriting. Can AI write a better email subject line or social media post than a human being? Sometimes, the answer is yes. We interview Parry Malm, CEO of Phrasee, an AI company that got its start optimizing email subject lines with AI. Parry speaks with us about this particular AI capability and how it will impact the future of marketing. If you have an interest in discovering more about the AI use-cases in your industry, watch the 2-minute video about our AI Opportunity Landscape Service at emerj.com/aiol.

On this special bonus episode of the podcast, we spoke with Victoria Rege, Director of Alliances & Strategic Partnerships and Graphcore, for Kisaco Research's AI Hardware Summit in Europe, which takes place October 29 - 30th in Munich, Germany. We discuss the current challenges enterprises are facing in adopting and using AI hardware. We then project where AI hardware may find a home in business in the new decade.

Personalization is an area that is going to move fastest in retail and will spin out into other industries from there. This week, we interview the CTO of a company that does exactly that: Tyler Foster of Evolv.ai. Tyler gives his perspective on what personalization can do today and where AI will make its way into the future of retail. Download our AI in Retail Executive Cheat Sheet, a short collection of AI use-cases in retail and a rundown of AI-related terms in retail at emerj.com/ret1.

This week, we're continuing our month-long focus on AI use-cases in retail and eCommerce. Our guest this week is Mahmoud Arram, CTO and Founder of Bluecore. Mahmoud's focus is on the marketing and advertising side of retail. He provides an interesting perspective on how AI could evolve marketing processes in terms of getting the right message in front of the right person at the right time. Be sure to download our AI in Retail Executive Cheat Sheet, where we lay out the basic use-cases of AI in retail in eCommerce and define key AI-related terms in the industry at emerj.com/ret1.