
6 Figure Creative
6 Figure Creative is a podcast that helps freelance creatives earn more money by doing what they love. If you’re trying to avoid the never-ending grind of a 9–5, or just want to earn more money doing what you do best (creating), 6 Figure Creative is your new favorite show! Join host Brian Hood and his guests as they explore topics such as mental health, finances, sales, marketing, time management, the digital nomad lifestyle, and more.
Latest episodes

12 snips
Apr 30, 2024 • 31min
#306: Offering Recurring Subscriptions As A Freelancer | The Holy Grail Of Freelancing
Learn how freelancers can transition to recurring subscriptions for stable income. Explore success stories in photography, music, and design. Shift focus from one-off projects to ongoing relationships for financial stability. Discover the benefits of high-quality brand videos in legal services. Dive into the transformative journey of a boxer turned yogi and the power of offering recurring services.

8 snips
Apr 23, 2024 • 14min
#305: There Might Be A Good Argument For Selling Your Soul For $$$
Navigating life as a creative freelancer is all about balancing what you love doing with what pays the bills.It's often framed as "selling your soul", but really, it's about making tough choices: do you follow your passion or chase the cash?For creatives, this dilemma is pretty intense. You've got the classic 'starving artist' on one side. They're rich in satisfaction but often struggle financially.Then there's the other side - the freelancers who focus mainly on what brings in money. Sure, they might be doing better financially, but at what cost?This week's episode explores each side in a search for finding a healthy balance between money and passion or the seasons of life that may be the right time to focus on money instead of passion.Whether you're the classic "starving artist" or the money-focused freelancer, this episode is worth a listen.In this episode you’ll discover:
Hobbies vs businesses
Are you motivated by passion or profit?
The importance of focusing on what your clients want
Giving yourself more free time by being profit-driven
Reducing your stress by becoming a profit-driven creative
Why passion-driven creatives need to change
For full show notes, visit https://6figurecreative.com/305

Apr 16, 2024 • 42min
#304: The 10 Most Brutal Client Acquisition Mistakes That Are Wrecking Your Earning Potential
Client acquisition is obviously an important part of running a freelance business because it’s how you make sure you keep getting paid every month.Despite how obvious this is, many freelancers don’t take this seriously enough... and it shows when work dries up and you're back into the dreaded feast-or-famine cycle.If you worked in a day job that decided to stop paying you for weeks or months at a time, you'd probably do something about it. However, many freelancers never do anything about this in their own business.They just keep showing up to "work" week after week, month after month, accepting their fate.If you'd like to be a better "boss" to yourself and actually make sure you get paid every month, this week's episode is all about avoiding some of the most common client acquisition mistakesIf you stop making these mistakes and start taking client acquisition seriously, you’ll have more stability, better projects, and fewer dry spells. What’s not to like about that?In this episode you’ll discover:
Avoiding the basic mistakes that you make during client acquisition
Adding value as a freelancer
Why a high close rate is dangerous for your business
How to increase your sales with a high-quality follow-up sequence
Fix your pricing model!
For full show notes, visit https://6figurecreative.com/304

Apr 9, 2024 • 31min
#303: How To Set Yourself Apart From The Other 500,000,000 Freelancers In The World | Part 4
In the final episode of this 4-part series, we're diving into one of the most powerful but often misunderstood methods of standing out from the crowd.I saved the best for last.This has been the "secret sauce" behind my all of my successful businesses, from freelancing, to Airbnb, to multiple software companies, and even podcasting.Without this last piece of the puzzle, nothing I've tried would have worked, and I'd likely still be working at Gamestop for minimum wage (missing out on millions of $ in the process)If you're ready to become absolutely indispensable to your clients, listen to this week's episode to the 6 Figure Creative Podcast.In this episode you’ll discover:
The importance of specialization
Why niches work better than others
Conversion-focused web design as a differentiation method
Niching down vs. niching out
The advantages of pushing bad leads away
For full show notes, visit https://6figurecreative.com/303

7 snips
Apr 2, 2024 • 24min
#302: How To Set Yourself Apart From The Other 500,000,000 Freelancers In The World | Part 3
Learn how to set yourself apart from the competition in the freelancing world by focusing on adding value, making your stand-out factors visible, and keeping it simple. Discover the power of social proof in building trust and credibility with potential clients through testimonials and endorsements. Differentiation and building credibility are essential in a crowded freelancing market to attract clients and stand out.

10 snips
Mar 26, 2024 • 26min
#301: How To Set Yourself Apart From The Other 500,000,000 Freelancers In The World | Part 2
Learn how to set yourself apart from the 500 million freelancers in the world with 5 'Brute Force Differentiators'. Discover why lowering your price won't help, the importance of standing out to close deals, and why gear is not a good differentiator. Focus on building a strong network and find out why being the best doesn't always matter.

7 snips
Mar 19, 2024 • 21min
#300: How To Set Yourself Apart From The Other 500,000,000 Freelancers In The World | Part 1
Learn how to stand out among 500,000,000 freelancers by differentiating yourself. Discover why low pricing hurts creatives, the dangers of appealing to everyone, and how to maintain creativity while running a business. Differentiation is key to success in freelancing, allowing you to attract ideal clients and charge premium rates.

Mar 12, 2024 • 28min
#299: Why You Should Ask Your Clients For Feedback After Every Single Project | The Infinite Clients Series
If you're an obsessive learner (or ADHD) like me, there's probably a long list of new things you've learned and implemented as a freelancer over the past year.Maybe you've set up that rock-solid client contract, nailed down an onboarding process that's smooth as butter, or started following those essential tips for staying top-of-mind with clients without driving them or yourself crazy.Or perhaps you've been working on your project management skills to keep all your ducks in a row or taken a page out of Michael Janda's playbook to become someone people just can't help but like.And let's not forget about setting those boundaries to keep things professional and sane.But here's the kicker: doing all these things isn't the end of the road. It's not about ticking boxes and moving on. The real magic happens when you stop and ask yourself...
"Is all this stuff actually making a difference to my clients?
"Am I getting better at this?"
That's what keeps the wheel turning and what makes you better month after month, year after year.Now, when most freelancers wrap up a project, it's usually a quick "thanks and goodbye" deal. Maybe you're a bit more proactive and ask for a referral, but I bet asking for feedback isn't high on your list.It might be because you don't know you should, or maybe you're just scared of what your clients might say. And hey, that's totally understandable.But here's the problem: not asking for feedback is a missed opportunity.Sure, "asking clients for feedback" doesn't sound as flashy as "marketing" or "client acquisition," but by the time we're done here, you'll see it in a new light.Feedback can be your secret weapon. It's not just about finding out what you're doing right or wrong; it's about showing your clients that you care, and that you're committed to being the best you can be.So, even though it might seem scary or unexciting, collecting and using feedback can reshape how everything in your business is done.In this week's episode, I give you specific questions to ask your clients at the end of every single project. THIS will forever change how you spot weak points and make improvements on the most important things.In this episode you’ll discover:
Why asking for feedback from clients is so important
How clients' wounds can fester
Using feedback to continuously improve your business
Building your feedback flywheel
The two main types of businesses
How to collect your data
Share your feedback with us!
For full show notes, visit https://6figurecreative.com/299

Mar 5, 2024 • 36min
#298: 6 Client Boundaries to Keep You Healthy, Happy, Stress-free, and Profitable | The Infinite Clients Series
So you made it to $100,000+ per year... Congrats. Too bad you made so many sacrifices that you're constantly stressed out, you're missing out on time with friends and family, and you resent your business.The irony is that you became a freelancer because you hated your day job and you wanted to work for yourself. Now, you feel like you have 50 "little bosses", and you hate your life a little bit more with each new client you gain.If this sounds like you, it may be time to put boundaries into place to get to that sweet spot between hitting your income goals while also enjoying your life and business.In this week's episode of the 6 Figure Creative Podcast, I give you 6 different boundaries you should have with your clients so you can actually stay happy, healthy, and profitable.In this episode you’ll discover:
Maintaining mental and physical health while you're running a business
How to handle revision requests without losing your mind
Eliminating one of the most painful freelance experiences
How to keep your clients from taking advantage of your kindness
Boundaries for corporate/agency clients
Using boundaries to avoid scope creep
Avoiding stress with payment issues
How to learn more about building your client acquisition machine
For full show notes, visit https://6figurecreative.com/298

Feb 27, 2024 • 34min
#297: The Best Method For Avoiding "Revision Hell" For The Rest Of Your Life | The Infinite Clients Series
You have had one of those projects that went south fast? You're cruising along, and then boom, you hit the revisions stage, and it's like hitting a brick wall.Emotions run high, lists of changes start flying in, and what was supposed to be a quick fix turns into a never-ending nightmare. If you've been freelancing for a while, then I'm sure you've been there.This is the make-or-break moment in your quest for repeat clients and referrals. If the revisions process feels like a battleground, you're in trouble. It's supposed to be about making things better, but instead, it can end up being the thing that drives you and your client apart (sometimes forever).But here's the good news... It doesn't have to be this way. The revisions stage can actually be a chance to show your clients that you're 100% on their side and that you have their best interest in mind.Instead of dreading feedback, see it as a way to make the project even better. It's about getting organized, setting clear expectations, and most importantly, keeping your cool.So, how do you go from Revisions Hell to Revisions Nirvana? That's the topic of this week's episode of the 6 Figure Creative Podcast.In this episode you’ll discover:
Making a flawless revisions process to keep your clients happy and create a viral business
The rules of efficient, effective revisions
How to politely stay firm on your project scope
Creating client guidelines
Why freelancers drop the ball
Refining your processes once you have data
For full show notes, visit https://6figurecreative.com/297