

6 Figure Creative
Brian Hood
6 Figure Creative is a podcast that helps freelance creatives earn more money by doing what they love. If you’re trying to avoid the never-ending grind of a 9–5, or just want to earn more money doing what you do best (creating), 6 Figure Creative is your new favorite show! Join host Brian Hood and his guests as they explore topics such as mental health, finances, sales, marketing, time management, the digital nomad lifestyle, and more.
Episodes
Mentioned books

6 snips
Jun 18, 2024 • 29min
#313: Case Study: The Solo Freelancer Earning $1 Million Per Year
Discover how a solo freelancer earns over $1 million annually by seeking inspiration outside his industry. Learn about creating income stability, dealing with setbacks, and implementing monthly rates for freelance work. Explore marketing strategies, subscription models, and the Blue Ocean Strategy in the creative world.

Jun 11, 2024 • 23min
#312: How To Stop The "Feast Or Famine Cycle"
Ever felt trapped in the feast-or-famine cycle as a freelancer? I've been there, and it's brutal. But what if I told you there's a way out?I just got back from Alex Hormozi’s amazing workshop in Vegas. Spending two days at Acquisition.com HQ with Alex, Leila, and their leadership team was nothing short of eye-opening.Surrounded by business owners of all types, from an 18-year-old with a $250K landscaping business to people bringing in $10M+, I soaked in anything and everything that's working in business today.My big takeaway?Hormozi and his team harped on one core principle – finding and fixing the root cause of business bottlenecks.And for 95% of freelancers, this boils down to one thing... lead generation.In our latest podcast episode, I break down Hormozi's method that helped scale businesses to millions.Don't let the feast-or-famine cycle continue for the rest of your life. Learn how to generate a steady stream of leads so you get to take control of your income.In this episode you’ll discover:
What I learned from the Hormozi's retreat
Why it's important to find and eliminate bottlenecks in your business
The things holding your business back
Using paid ads for your business
Testing ads the way the Hormozi's do
Why this is all worth the effort
For full show notes, visit https://6figurecreative.com/312

8 snips
Jun 4, 2024 • 51min
#311: The 4 BIGGEST Things That Will Help You Charge More
Learn the 4 crucial ways to increase your value in business, from focusing on end goals to the importance of social proof and client referrals. Discover why experts win jobs, how time delay affects pricing, and why adding friction loses clients. Dive into the value equation, building trust with clients, and streamlining processes for a successful creative career.

May 28, 2024 • 34min
#310: How To Budget When Your Income Is Inconsistent
Learn how to manage budget fluctuations as a freelancer with dynamic budgeting. Get tips on creating a realistic budget, tracking expenses efficiently, and building an emergency fund. Say goodbye to financial roller coasters and hello to sustainable freelancing.

May 21, 2024 • 18min
#309: 12 Things You Can't Ignore If You Want to Thrive as a Freelancer
Tough love for freelancers in survival mode. Emotions vs business decisions, 12 crucial roles, and responsibilities for success. Transform struggles into triumphs. Say no to feast-or-famine cycles. Treat business growth like physical fitness. Personalized coaching for accountability.

May 14, 2024 • 31min
#308: How To Give Yourself A Raise This Year (In 4 Steps)
For two grueling years in my early 20s, I poured my heart into a day job at Gamestop, never missing a day and always showing up on time.Despite the love from regulars and kudos from my boss, my financial reward after all that hustle? A laughable jump from $5.15/hr to $5.50/hr. That's right, a whole $0.35/hr raise after two years.Sound painfully familiar? Unfortunately, many of us have been undervalued at some point, struggling to secure that well-deserved raise.But here's the flip side... when you're self-employed, you call the shots on your "salary".No more waiting years for a significant raise - freelancers can see substantial income increases in a matter of weeks or months if you play your cards right.Ready to find out how? Check out this week's episode of the 6 Figure Creative Podcast for a super-tactical and engaging session where we explore four actionable steps to give yourself a raise this year.
In this episode you’ll discover:
How to "get a raise" as a freelancer
The limits on our businesses as freelancers
Overcoming the constraints on your business
Keeping your clients happy - and tracking repeat clients
Eliminating a constraint to give yourself a pay bump
Why whales are a risk to your business
Improving your skills, beliefs, and character traits
Finding the answers to your roadblocks
For full show notes, visit https://6figurecreative.com/308

14 snips
May 7, 2024 • 33min
#307: 7 Pricing Strategies For Recurring Subscription Freelance Clients
Freelancers explore the benefits and challenges of shifting to subscription pricing models. Strategies include value-based pricing, monthly options, bundling services, onboarding fees, and contract incentives. Tips on managing client workload, increasing prices over time, and retaining profitable clients for sustainable growth.

12 snips
Apr 30, 2024 • 31min
#306: Offering Recurring Subscriptions As A Freelancer | The Holy Grail Of Freelancing
Learn how freelancers can transition to recurring subscriptions for stable income. Explore success stories in photography, music, and design. Shift focus from one-off projects to ongoing relationships for financial stability. Discover the benefits of high-quality brand videos in legal services. Dive into the transformative journey of a boxer turned yogi and the power of offering recurring services.

8 snips
Apr 23, 2024 • 14min
#305: There Might Be A Good Argument For Selling Your Soul For $$$
Navigating life as a creative freelancer is all about balancing what you love doing with what pays the bills.It's often framed as "selling your soul", but really, it's about making tough choices: do you follow your passion or chase the cash?For creatives, this dilemma is pretty intense. You've got the classic 'starving artist' on one side. They're rich in satisfaction but often struggle financially.Then there's the other side - the freelancers who focus mainly on what brings in money. Sure, they might be doing better financially, but at what cost?This week's episode explores each side in a search for finding a healthy balance between money and passion or the seasons of life that may be the right time to focus on money instead of passion.Whether you're the classic "starving artist" or the money-focused freelancer, this episode is worth a listen.In this episode you’ll discover:
Hobbies vs businesses
Are you motivated by passion or profit?
The importance of focusing on what your clients want
Giving yourself more free time by being profit-driven
Reducing your stress by becoming a profit-driven creative
Why passion-driven creatives need to change
For full show notes, visit https://6figurecreative.com/305

Apr 16, 2024 • 42min
#304: The 10 Most Brutal Client Acquisition Mistakes That Are Wrecking Your Earning Potential
Client acquisition is obviously an important part of running a freelance business because it’s how you make sure you keep getting paid every month.Despite how obvious this is, many freelancers don’t take this seriously enough... and it shows when work dries up and you're back into the dreaded feast-or-famine cycle.If you worked in a day job that decided to stop paying you for weeks or months at a time, you'd probably do something about it. However, many freelancers never do anything about this in their own business.They just keep showing up to "work" week after week, month after month, accepting their fate.If you'd like to be a better "boss" to yourself and actually make sure you get paid every month, this week's episode is all about avoiding some of the most common client acquisition mistakesIf you stop making these mistakes and start taking client acquisition seriously, you’ll have more stability, better projects, and fewer dry spells. What’s not to like about that?In this episode you’ll discover:
Avoiding the basic mistakes that you make during client acquisition
Adding value as a freelancer
Why a high close rate is dangerous for your business
How to increase your sales with a high-quality follow-up sequence
Fix your pricing model!
For full show notes, visit https://6figurecreative.com/304