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6 Figure Creative

Latest episodes

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Aug 1, 2023 • 39min

#267: Turn Your Hours Into More Dollars By Fixing All 5 Parts Of Your Freelance Machine

In this podcast, the hosts discuss the concept of inputs and outputs in freelancing, and how improving the components of a freelance business machine can lead to higher income. They also emphasize the importance of lead generation, efficient sales conversion, and client fulfillment. The podcast highlights the significance of creative and soft skills in freelancing, as well as the importance of monetization.
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Jul 25, 2023 • 31min

#266: How To Stay Top-Of-Mind By Being Impossible To Ignore | The Omnipresence Strategy

Discover how to stay top-of-mind and be impossible to ignore in this podcast. Learn the importance of following up, nurturing relationships, and establishing expertise as a creative. Find out how to use retargeting and email marketing to stay connected with potential clients and increase your earnings. Plus, explore the power of content marketing in building authority and credibility.
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5 snips
Jul 18, 2023 • 33min

#265: Make Your Clients Worth More $$$$ By Avoiding These 6 Mistakes | The Freelance F*ckups Series

In any freelance business, there are two ways to increase your income: Get more clients Make each client worth more. While most freelancers focus on the first method, most of us ignore blatantly obvious ways you can make each and every client worth more $$$ to your business.The beauty of focusing on how you can make each and every client worth more is that the improvements you make here can have a massive impact for the rest of your life.Despite this, few freelancers spend time thinking about how they can better monetize the clients they already have. And that's where this episode comes in handy.So, if you're maxed out on clients, and you're looking for ways to still increase your income (without burning yourself out), this episode is for you.In this episode you’ll discover: Why knowing your AACV is vital to your business Focusing on outcomes rather than hours worked Why you might have to start working for someone else The pitfall of offering low-value services Methods you can use to increase your AACV Why you struggle with pricing your offering The difference between working with people vs. businesses Why you should work for rich clients For full show notes, visit https://6figurecreative.com/265
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Jul 11, 2023 • 25min

#264: The 6 Ways To RUIN Your Freelance Services | The Freelance F*ckups Series

On today's podcast episode, I wanted to have a candid chat about something critical to your success as a freelancer...It's a topic that's often glossed over, but it's the backbone of your entire business: Fulfilling the services you're paid for as a freelancer.Have you ever wondered why some clients never return, or why they don't refer your services to others? Maybe you're finding that more and more of your clients and projects are becoming a pain in the 🍑?If so, it might be time to take a good, hard look at your fulfillment processes.In this episode, I dive deep into the six common mistakes that can completely derail your fulfillment experience as a freelancer. Spoiler alert: if you're committing any of these, especially the first one, you might be setting yourself up for a nauseating ride.Here's why... As a freelancer, you are literally getting paid to deliver on your promises. When you mess up fulfillment, you're inadvertently sabotaging your own business. This can lead to fewer referrals, less repeat business, and the potential for some seriously stressful interactions with clients.The good news is that this episode isn't just about identifying the problems; it's about finding solutions and paving the way for smoother, more satisfying client relationships and more rewarding freelance projects.I can't wait for you to join me in this discussion. We'll go through these six pitfalls, figure out where you might be going wrong, and most importantly, talk about how to right those wrongs.In this episode you’ll discover: Reframing from "to do" to "don't do" Why offering more services is the opposite of what you need to do The pain caused by avoiding SOPs Focusing on an outcome rather than a service Keeping communications clean Setting healthy boundaries Missing the mark with your clients For full show notes, visit https://6figurecreative.com/264
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Jul 4, 2023 • 24min

#263: Let's Talk About 7 Things NOT To Do | The Freelance F*ckups Series

In this podcast, the hosts kickstart a new series called 'Freelance F*ckups' where they discuss common mistakes freelancers make. They talk about the snowflake fallacy, inbred businesses, staying in bill-paying mode, client acquisition strategies, and the importance of treating freelancing as a serious business.
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Jun 27, 2023 • 21min

#262: Why $100k Per Year Is The New Minimum Wage For Freelancers

$100k should be the new minimum wage for freelancers. The podcast discusses the expenses freelancers face and why this higher income goal is necessary. It covers topics such as pricing, shifting niches, and factoring in expenses. The aim is to challenge thinking and set freelancers up for a stable life.
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Jun 20, 2023 • 23min

#261: Overcoming Overwhelm: A Guide For Freelancers To Fix The Root Cause And Stop Treating The Symptoms

We all know the life of a freelancer isn't easy. There's an unending list of tasks to tackle, clients to please, and portfolios to build. On top of that, we juggle personal commitments and the oh-so-precious "me time" that often gets squeezed out.So, it's no surprise that we often find ourselves feeling overwhelmed, the creativity squashed out of us, and, at times, a sense of exhaustion that doesn't seem to let up.Sound familiar? It does to me.In our latest episode, I dove headfirst into this ocean of overwhelm in response to a heartfelt listener question.They wrote in, juggling a 60-hour work week, a freelance business, a spouse, and the all-important quest for sleep. And their question was, "how do I battle exhaustion and overwhelm when I need to use any free time to transition to working for myself?"I know this will likely resonate with you. It certainly did with me.Now I'm not about to pretend to be some sort of authority on managing overwhelm, but I am someone who's experienced these struggles and found ways to manage.I hope that by sharing my experiences and insights, I can help you navigate your own journey a bit more smoothly.This episode isn't about quick fixes or short-term solutions. We won't be tackling overwhelm as if it's a symptom to be temporarily alleviated. Instead, we'll be diving into the root causes, aiming to unearth lasting solutions that help you overcome this persistent roadblock.If you're constantly feeling overwhelmed (or if you're the one who submitted the original question) this episode is for you.I hope it brings some clarity, perhaps even sparks some realizations, about your own experience of overwhelm and how to overcome it.In this episode you’ll discover: Treating symptoms vs. treating the cause The golden handcuffs keeping you stuck How a lack of boundaries affects your time Why boundaries are one of the most important things in your life Avoiding your problems and letting those fires burn Breaking down large tasks into small, bite-sized chunks The seasons of overwhelm The benefits of asking for help For full show notes, visit https://6figurecreative.com/261
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4 snips
Jun 13, 2023 • 23min

#260: How To Set SMART Marketing Goals For Client Acquisition | Back To Basics

Learn why freelancers should set concrete and specific marketing goals. Overcome 'plateau hell' by setting SMART marketing goals and increasing client value. Discover strategies for building trust and credibility with Google reviews. Shape your pitch and set SMART goals for client acquisition. Explore the benefits of coaching and accountability in achieving goals.
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Jun 6, 2023 • 17min

#259: How To Stop Being A Copycat Freelancer | Back To Basics

Learn how to differentiate yourself as a freelancer and stop being a copycat. Discover the importance of a unique value proposition, focusing on outcomes, and becoming a specialized business. Hear about the benefits of niche specialization in the heavy metal music community and the power of aligning skillset with client goals. Get insights on building a personal brand and standing out in a niche.
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May 30, 2023 • 26min

#258: 6 Methods For Promoting Your Freelance Business | Back To Basics

Today we're continuing with our "Back to Basics" journey by focusing on something that's often overlooked by freelancers - promotion.Promotion is super important to keep the clients coming in, but a lot of freelancers think they just need to be good at what they do.They admire those who seem to have endless work, thinking it all comes from word-of-mouth alone. But, in the early days of freelancing, just relying on referrals can be risky, leading to the scary "feast or famine" cycle.This situation can force freelancers to scramble, taking any job they can just to pay the bills. These "bill-paying" clients might not always be a good match, and we might not even want to work with them, but bills gotta be paid, right?I've been there, and I can tell you it's a quick way to burn out and start resenting your clients.In our chat today, we're going to help you avoid getting stuck with just bill-paying clients by sharing six ways to promote your freelance work effectively. If you're having trouble finding enough clients, it's probably because people just don't know you're there. That's where knowing how to effectively promote yourself comes in. By trying out one or two of the methods we're going to talk about today, you can bring stability to your work. More clients mean less stress, which lets you cherry-pick the projects you really love.In this episode you’ll discover: How to avoid "bill paying work" Six promotion methods for freelancers How client value affects your business' needs Why referral programs work The benefits of paid promotion Why owned assets are so vital to your business Why Clients By Design is for you For full show notes, visit https://6figurecreative.com/258

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