App Marketing by App Masters

Steve Young
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Mar 27, 2019 • 3min

The Video Ad Creative That Will Increase Your ROI

In this video, you will discover how short form videos (4-6 seconds) with one targeted message can lead to a tremendous increase in performance. Shamanth Rao is the CEO of RocketShipHQ, a boutique growth marketing firm. He is an experienced mobile growth leader with experience of 3x exits and has managed 7 figure monthly budgets to help companies grow in a capital efficient manner. Watch Video on YouTube and Subscribe to our Channel: https://www.youtube.com/watch?v=Q0L9X5TM7yg
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Mar 26, 2019 • 31min

724: Using App Store Reviews to Increase Retention

Today's guest is the CMO at AppFollow and she shares how to utilize your app store reviews to increase retention and customer loyalty. You will discover how app ratings affect rankings, why user reviews even matter and lastly, if you are a SaaS product, how to attract the top companies to use your product. Olga Padulosi is the CMO at AppFollow.
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Mar 22, 2019 • 6min

How to Monetize Mobile Apps & Games on Google Play and Apple App Store

Want to know what are the best ways to make money from mobile apps and games on Google Play and the Apple App Store? In this video we're going to look at the stats from two of the biggest mobile apps out there - Clash of Clans and Calm and see how they're making millions of dollars a month. Watch Video on YouTube and Subscribe to our Channel: https://www.youtube.com/watch?v=brMDfh3ubpc
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Mar 20, 2019 • 8min

Go-To-Market Strategy: The Simple and Easy Way

You will discover our easy and simple go-to-market strategy that will work for any product. We've used this to launch two different businesses and continue to use it in our business today. Watch Video on YouTube and Subscribe to our Channel: https://www.youtube.com/watch?v=22Gki20BQ1E
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Mar 19, 2019 • 35min

723: How to Build a Consumer Centric App with Liat Mordechay Hertanu

Today's guest is the Co-Founder and CMO of an app called 24me. You will discover how they built an award winning, Apple Best of the App Store kind of app by being consumer centric. Also, you will discover how to gain attention in a crowded space, the one question you should ask your most frustrated users and finally how always being the first in build new Apple technology has been a great driver of growth. Liat Mordechay Hertanu is the Co-Founder and CMO at 24me.
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Mar 15, 2019 • 3min

How to Respond to Reviews on Google Play Store

You are going to discover how to respond to user reviews on Google Play and a test that you should run to increase your keyword rankings. Watch Video on YouTube and Subscribe to our Channel: https://www.youtube.com/watch?v=ZiWMCYXfPXI
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Mar 13, 2019 • 3min

How to Respond to App Store Reviews on iOS

Responding to App Store reviews shows your potential users that you take your app seriously. And more importantly, gives the developer side of the story. In this video, you will discover how to quickly respond to your negative app store reviews with Apple's App Store Connect. Watch Video on YouTube and Subscribe to our Channel: https://www.youtube.com/watch?v=DdisFs7Rgwo
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Mar 12, 2019 • 30min

722: How to Build a Successful Portfolio of Apps with Laura Tallardy

How do you build a successful portfolio of apps on multiple platforms including Steam? Well today's guests breaks down her process for coming up with game ideas, her revenue for her paid vs free apps and a great tip for you if you're just getting started in the app business. Laura Tallardy is an Independent Game & App Developer.
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Mar 8, 2019 • 5min

App Store Optimization (ASO) for a Dating or Social Media App

Are you launching a new social media, dating or local app? You are going to discover how to target any geographic region in the world through keyword research and app store optimization. Watch Video on YouTube and Subscribe to our Channel: https://www.youtube.com/watch?v=BEvT1H2RdeI
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Mar 6, 2019 • 8min

App Store Optimization With No Budget

Don't have money to pay for an app store optimization tool? In this video, we show you how to perform keyword research and what signals to look for to figure out the competitiveness of a keyword. Watch Video on YouTube and Subscribe to our Channel: https://www.youtube.com/watch?v=agONMCh-3T0

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