

App Marketing by App Masters
Steve Young
Discover app marketing growth hacks from the top app publishers. Learn the secrets of app store optimization, app store features, and online marketing to drive more downloads for your mobile app.
Episodes
Mentioned books

Jun 25, 2019 • 25min
737: Why a Founder Should Do Customer Support with Owen Clark
Today's guest previously sold his tech company and you will discover the criteria he used to start his current venture. Also, listen to the part of the show where he shares why it's so critical for the founder to provide customer support.
Owen Clark is the Founder at uBrand

Jun 21, 2019 • 11min
Influencer Marketing: How to Decide Who is a Good or Bad Influencer
Influencers can be impactful in marketing apps but how do you determine who to partner with?
Watch Video on YouTube and Subscribe to our Channel:
https://youtu.be/ZaBv6G7LTBE

Jun 19, 2019 • 6min
Instagram Influencer Marketing Growth Hacks
In this video, I share three phenomenal Instagram marketing tips that I learned from our podcast guests, which you can use to market your apps as well.
These three tips are reaching out to meme accounts, turning on IG post notifications, and using Shoutcart.
Using these strategies can produce great turn out with low CPI so try them out!
Watch Video on YouTube and Subscribe to our Channel:
https://youtu.be/KOhdhYvyRpw

Jun 18, 2019 • 33min
736: Clever Tips to Help Your App to Go Viral with Christy Laurence
Upcoming up we have a doozy for you. Today's guest is Christy Laurence who made $10,000 in sales in the first week of her app launch and you have to listen to the pre-launch marketing that she was doing. You will also discover how she brands her app to get more downloads, the clever way she used Instagram influencers and how she leverages Facebook groups.
Christy Laurence is the Founder at plann

Jun 14, 2019 • 10min
App Suspension: 10 Tips to NOT Get Your App Suspended
Kripesh graces our YouTube channel to give us detailed discussions on the things which can get apps suspended, so we can avoid these.
Watch Video on YouTube and Subscribe to our Channel:
https://youtu.be/HU1bXvGIlqQ

Jun 12, 2019 • 12min
Best Free ASO Tool: App Radar Overview
If you are on a budget and you are looking for an ASO tool which can help you find new keywords, seamlessly integrate with your ASO workflow, and help you track keyword rankings -- my recommended go-to tool is App Radar.
Watch Video on YouTube and Subscribe to our Channel:
https://www.youtube.com/watch?v=lqiumZ7bVEU

Jun 11, 2019 • 36min
735: Bring Value Before Building More Features with Chris Noto
Today's guest built a sports mindset coaching app. You will discover how he used sports meme accounts to drive targeted low-cost downloads, what works better Instagram stories or posts and how he decided to bring value first within his app instead of focusing on building more and more features.
Chris Noto is the Founder at HeadSharp Performance Corp

Jun 4, 2019 • 36min
734: How to 10X Downloads with Localization with Reza Abdolahi
Want to know simple strategies that you can use to grow your downloads? Well today's guest talks about what he did to 10X his downloads by localizing his app. Also, you will discover what strategies did not work for him and his paid apps and how having an app video increased his sales.
Reza Abdolahi is the Founder, iOS Developer and Project Manager at Eccentric Team.

May 31, 2019 • 8min
Apple Search Ads: How to Discover New Keywords
Want to know how to scale your Apple Search Ads? You will learn how to set up a campaign that allows Apple to discover new keywords and how to scale your Apple Search Ads.
Watch Video on YouTube and Subscribe to our Channel:
https://www.youtube.com/watch?v=oZla1f1tE0k

May 29, 2019 • 7min
Apple Feature: What to Do After You Get Featured by Apple
Did you get an Apple Feature? What to know what to do to maintain your success.
Well in this video I cover ways you can leverage the increases in keyword rankings along with the social proof that comes with an Apple Feature.
Watch Video on YouTube and Subscribe to our Channel:
https://www.youtube.com/watch?v=D2fHofFcVfo


