

App Marketing by App Masters
Steve Young
Discover app marketing growth hacks from the top app publishers. Learn the secrets of app store optimization, app store features, and online marketing to drive more downloads for your mobile app.
Episodes
Mentioned books

May 29, 2020 • 55min
Marketing for Game Devs | App Masters Live (May 29, 2020)
Join us live every Friday at 9am PST on YouTube!
Every Friday on YouTube, we reveal app marketing secrets working today, audit your apps, and answer all your questions related to increasing downloads and revenue.
Get your app audited.
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Today's episode is you will discover the simplest way to drive 6,000 downloads for your mobile game, how to find the right niche when you have a game with a proven gameplay, and how to write a compelling email to bloggers.
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Check out our app marketing agency. Never miss an app marketing growth hack!
Follow us:
YouTube: AppMasters.com/YouTubeInstagram: @stevepyoungTwitter: @stevepyoungFacebook: App Masters
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8 snips
May 26, 2020 • 20min
785: How to Get Your First 100 users with Mike Watkins
Mike Watkins, the creator of the Wealth Forecaster app, shares insights from his journey in developing a tool for predicting retirement readiness. He discusses effective strategies to acquire your first 100 users through Facebook Ads and emphasizes the importance of user experience and onboarding. Monetization tips are unveiled, highlighting when to capitalize on user engagement. Additionally, Mike elaborates on using the app to sell digital products, while stressing the significance of targeting specific demographics for successful marketing.

May 25, 2020 • 1h 9min
Mobile Game Trends | App Masters Live (May 15, 2020)
Join us live every Friday at 9am PST on YouTube!
Every Friday on YouTube, we reveal app marketing secrets working today, audit your apps, and answer all your questions related to increasing downloads and revenue.
Get your app audited.
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This week we have...
Joseph Kim is a mobile gaming executive and host of the Deconstructor of Fun Podcast. His past experience includes Chief Product Officer of SEGA, SVP, Games and Digital Platforms at NBCUniversal, and much more.
You will discover:
- How to launch a multi-player game
- Tips on how to start your own game studios
- And the #1 mistake that game developers make (hint: not being hyper focused on the game)
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Check out our app marketing agency.
Never miss an app marketing growth hack!
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters
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May 20, 2020 • 11min
How to Increase Mobile Game Revenue Using Rewarded Surveys
Here's a snippet of our upcoming App Masters Virtual Summit 2020 starting June 8, 2020.
Learn more about TheoremReach.
In this video, you will discover:
Where did the idea for TheoremReach come from?
Why rewarded surveys?
Rewarded surveys vs other monetization strategies
Why rewarded surveys increase app engagement?
What types of content is best for rewarded surveys?
Get your free pass:
https://www.appmasters.com/summit
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Check out our app marketing agency.
Never miss an app marketing growth hack!
Follow us:
YouTube: App Masters
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters
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May 19, 2020 • 44min
784: Reflectly's Darius Moravcik on How to Scale Micro-Influencer Marketing
Today's guest is the CMO at Refectly, the popular journaling app. You will discover how to use micro-influencers at scale for content generation, why product is more important than marketing in the beginning and why they are so focused on TikTok right now.
Darius Moravcik is the CMO at Reflectly.
Show Mention
Fav app:
Revolut
Too Good to Go
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Check out our app marketing agency.
Never miss an app marketing growth hack!
Follow us:
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters
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May 15, 2020 • 52min
Chad Mureta on Selling Multiple Million Dollar App Businesses | App Masters Live
On this episode of App Masters Live, Chad Mureta joins us to share how he's been able to sell multiple million-dollar app businesses.
Chad is the author and founder of App Empire, which has enabled tens of thousands of people to exit the rat race and live life on their terms.
Join us live every Friday on YouTube at 9am PST!
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SPONSORS
App Radar will save you time with its unified ASO workflow and save you money with its Apple Search Ads team who will optimize your campaigns and increase your ROAS.
With over 120 million happy users, TheoremReach is helping app developers make more money with fun, rewarded surveys that you can easily add to your app.
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If you enjoy the podcast, please leave us a review on iTunes or Spotify. We read each review and it really makes a difference in helping spread the podcast and convincing hard-to-get guests.
Follow Steve and App Masters:
YouTube: https://www.appmasters.com/youtube
Instagram: https://www.instagram.com/stevepyoung/
Twitter: https://twitter.com/stevepyoung
Facebook: https://www.facebook.com/AppMastersCo/

May 12, 2020 • 22min
783: How to Grow a Podcast App with Markus Chow
Coming up is a coaching call with a developer of a podcast app called HiCast. We talk about the different keywords he should target in his ASO and why you should NOT be shy about your app's monetization.
Markus Chow is the creator of HiCast.
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Check out our app marketing agency.
Never miss an app marketing growth hack!
Follow us:
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters
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May 6, 2020 • 7min
Gig Economy: The Future is Unlimited Services
Discover why the future of the gig economy is all about unlimited productized services.
Services mentioned:
https://bench.co/
https://designpickle.com/
https://www.godaddy.com/wordpress/premium-support
http://www.videohusky.com/checkout?coupon=20percent&via=steve28
Grow Your Downloads With Our Exact Strategies:
http://www.appmastersacademy.com/
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Check out our app marketing agency.
Never miss an app marketing growth hack!
Follow us:
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters
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May 5, 2020 • 27min
782: ASO Keyword Strategy for Mobile Games with Martin Hudak
Want to know what are the most effective ASO strategies for mobile games? Well, you are about to discover how to pick the right keywords, why you want to use low traffic, low competition keywords and what to focus on when you are just launching your app.
Martin Hudak is the Founder at wisee.
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Check out our app marketing agency.
Never miss an app marketing growth hack!
Follow us:
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters
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May 4, 2020 • 10min
Attribution for Mobile App Tracking for iOS and Google Play
Discover how to see where your downloads are coming from for iOS and Google Play.
Also, discover the free mobile attribution tool that you need when you are just starting out.
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Check out our app marketing agency.
Never miss an app marketing growth hack!
Follow us:
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters
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