

App Marketing by App Masters
Steve Young
Discover app marketing growth hacks from the top app publishers. Learn the secrets of app store optimization, app store features, and online marketing to drive more downloads for your mobile app.
Episodes
Mentioned books

Feb 23, 2023 • 7min
This Viral TikTok Strategy Led to Becoming The #1 App
In this must-watch video, we show you step-by-step instructions on how to study TikTok viral trends and create content that will get your app to the #1 spot in a specific category.
With over a billion users worldwide, TikTok is one of the most popular social media platforms, and in this video, we explore why it is so popular and how you can use it to your advantage.
We delve into the importance of finding viral trends on TikTok, which can help you create content that resonates with your audience and increases engagement. We also explore how to use hashtags for TikTok SEO, which is crucial for ensuring that your content is discoverable and reaches a wider audience.
In this video, we share practical tips and techniques that you can use to study TikTok trends and create content that goes viral. From analyzing popular hashtags to studying the content of your competitors, we cover everything you need to know to create engaging and shareable content.
If you're an app developer or entrepreneur looking to increase your app's visibility on TikTok, then this video is a must-watch.
With our step-by-step instructions and practical tips, you'll be well on your way to creating content that gets your app to the #1 spot in a specific category on TikTok.
You can watch this video: https://youtu.be/AAPe2o_0Xro
Work with us to grow your apps faster & cheaper: http://www.appmasters.com/
SPONSORS
Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company.
Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions.
Got an app idea that you think will be the next unicorn? But you don't know what to do next?
With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.
Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.
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Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters
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Feb 21, 2023 • 15min
$250 to $1,000 a Month with Just 15 Downloads
In this exciting case study, we explore how an app developer was able to 4x his revenue from $250 to $1,000 a month with just 15 downloads a day. We dive into the nitty-gritty details of how he achieved this feat by implementing a few strategic changes.
In the video, we discuss the importance of tracking Firebase events and how it helped the developer gain valuable insights into how users were interacting with the app. By understanding which features were being used the most, the developer was able to optimize the app and improve the user experience, which ultimately led to increased revenue.
We also discuss how the developer tested a longer pricing page, which allowed him to showcase more features and benefits of the app.
Finally, we explore how the developer tested his pricing plans, which enabled him to find the perfect balance between pricing and value. By experimenting with different pricing structures, the developer was able to find the sweet spot that resulted in maximum revenue without deterring potential customers.
Links:
https://penman.app/
https://www.linkedin.com/in/sobhan-eskandari-3b720887/
You can watch this video: https://youtu.be/Q7_CcDRQd_w
Work with us to grow your apps faster & cheaper:
http://www.appmasters.com/
SPONSORS
Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company.
Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions.
Got an app idea that you think will be the next unicorn? But you don't know what to do next?
With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.
Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.
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Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters
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Feb 20, 2023 • 1h
Become A Money Magnet
Attract wealth & become a magnet to money!
In this video, we'll show you the secrets to marketing like a rock star and how to break free from the 9 to 5 mentality.
With our proven techniques, you'll learn how to become a money magnet, grow your income streams, and live life on your own terms.
Michele Blood is a successful, multi-talented lady. Michele was a successful songwriter and rock singer in Australia and after a near-fatal car accident, while in the hospital with many serious injuries, she created positive Affirmation Songs which not only healed her body but also took her to worldwide success.
These Affirmation songs affect the left and right hemispheres of the brain. Lyrics, the left hemisphere, and melody and music, the right hemisphere so the new, positive messages go straight to the subconscious mind. This is why millions of people worldwide have downloaded her Affirmation Power songs.
In addition to creating Magnet To Success™ products and seminars worldwide, her public Mystical Success Events have been held in over 26 countries. Michele has co-written and created over 80 books, music CDs, audio programs, TV shows, and videos on positive thought, mind transformation, and meditation.
Learn more:
https://www.MicheleBlood.com/AppMasters
https://www.MagnetToMoneyApp.com
App Audits:
https://www.feedviewer.app/
https://apps.apple.com/us/app/fun-learning-for-kids-waiork/id1510444185
You can watch this video: https://youtube.com/live/z7-cNZkJT0I
Work with us to grow your apps faster & cheaper:
http://www.appmasters.com/
SPONSORS
Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company.
Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions.
Got an app idea that you think will be the next unicorn? But you don't know what to do next?
With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.
Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters
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Feb 16, 2023 • 15min
Double Your Sales In Just Days!
In this case study, we share how we were able to double sales for our client by optimizing their onboarding and paywall screens.
This is a great example of how tiny optimizations can breathe life into your app.
By the end of our optimization efforts, our client saw a 2x increase in sales and a 4X increase in ad revenue, as well as higher engagement and satisfaction from their users.
This case study highlights the importance of continuous improvement and data-driven decision-making when it comes to improving conversion rates and driving business growth.
You can watch this video: https://youtu.be/mFcJGHamqzY
Work with us to grow your apps faster & cheaper:
http://www.appmasters.com/
SPONSORS
Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company.
Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions.
Got an app idea that you think will be the next unicorn? But you don't know what to do next?
With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.
Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters
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Feb 13, 2023 • 1h 8min
The Complete Guide to TikTok Ads
New to TikTok Ads?
In this video, we'll cover everything you need to know to get started with advertising on TikTok.
And how today's guest grew to 300,000 downloads in less than 12 months all with TikTok ads.
We'll discuss what a recommended starting budget is, how to use Spark Ads, and most importantly, how to create the right creatives that drive low-cost downloads.
If you're looking to increase your reach and drive more downloads, then this video is for you! Watch now to learn all about TikTok Ads and how to make the most of your advertising efforts.
Topics covered:
- How to scale spend up without sacrificing performance
- Always reply to comments
- How to use your organic account and ads account in tandem (to help each one out)
- Key metrics which suggest a top performing ad
Jake Carp is the Co-Founder of Steppen, the #1 Gen Z fitness app, incorporating habit formation research and gen z behavioural trends to help young people build a healthy habit around fitness.
He's 22 years old and have a commerce, computer science degree at the University of Melbourne (technically I am still studying though).
You can watch this video: https://youtube.com/live/R02_J3c33LQ
App Audits:
https://apps.apple.com/us/app/unplug-meditation/id1188080269
https://apps.apple.com/us/app/fitness-2go-home-workout/id1577944466
Work with us to grow your apps faster & cheaper:
http://www.appmasters.com/
SPONSORS
Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company.
Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions.
Got an app idea that you think will be the next unicorn? But you don't know what to do next?
With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.
Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters
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Feb 9, 2023 • 8min
Unbelievable! This Pricing Strategy Generated 38X More Sales - Here's How...
In this video, I'm going to show you an unbelievable pricing strategy that generated 38X more sales – and it's easy to implement!
This strategy is based on psychology and app marketing, and it can work for any app. If you're looking for a growth hacking strategy that can work quickly and easily, then this is the video for you!
You can watch this video: https://youtu.be/2LLokZQyCL8
Work with us to grow your apps faster & cheaper:
http://www.appmasters.com/
SPONSORS
Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company.
Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions.
Got an app idea that you think will be the next unicorn? But you don't know what to do next?
With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.
Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters
***************

Feb 7, 2023 • 13min
COPY THIS $5M APP FLOW TO SKYROCKET YOUR REVENUE
In this video, we're taking apart a $5 million per month app to uncover its revenue generating strategies.
Discover why it's more effective to request a sign-up after payment and how gated content is the future of app monetization. Join us as we explore the business side of the app world and learn how to increase your app's earnings.
You can watch this video: https://youtu.be/Mq-bhaq7Fhs
Featured app:
https://www.calm.com/
Work with us to grow your apps faster & cheaper:
http://www.appmasters.com/
SPONSORS
Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company.
Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions.
Got an app idea that you think will be the next unicorn? But you don't know what to do next?
With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.
Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters
***************

Feb 6, 2023 • 1h 12min
The Secret to Exploding Your Subscription Revenue: Here's How!
Learn how to effectively use subscription promotions, create multiple streams of income, and understand the psychology behind why users subscribe. Get actionable tips and strategies to drive subscriber growth and increase your revenue. Don't miss out on maximizing your app's potential - watch now!
Alexander Guerra is the Head of Monetization at baz superapp.
He is also a consultant on Platform and Pricing Strategy for start-ups and big corporations. Before joining baz, Alexander was a Lead Manager at Uber Technologies where he was responsible for building the SuperApp strategy globally and rolling out multiple revenue management tactics for profitable growth.
App Audits:
https://apps.apple.com/us/app/screenplay-app/id1550223099
https://apps.apple.com/us/app/gronda/id1164423781
You can watch this video: https://youtube.com/live/-dOv1XGiXpM
Work with us to grow your apps faster & cheaper:
http://www.appmasters.com/
SPONSORS
Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company.
Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions.
Got an app idea that you think will be the next unicorn? But you don't know what to do next?
With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.
Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters
***************

Feb 2, 2023 • 17min
What is Marketing Mix Modeling (MMM)
Welcome to this video on Marketing Mix Modeling (MMM)!
In this tutorial, we'll be diving into the world of marketing analytics and discussing how you can use Marketing Mix Modeling (MMM) to optimize your marketing spend and improve your ROI.
MMM is a statistical approach that helps companies understand the impact of different marketing tactics on sales and how to allocate their marketing budget most effectively.
Whether you're a marketer, data analyst, or just interested in learning more about marketing analytics, this video is for you. So sit back, relax, and let's dive into the world of Marketing Mix Modeling!
Learn more:
https://www.airbridge.io/
You can watch this video: https://youtu.be/QQOHbOGanIs
Work with us to grow your apps faster & cheaper:
http://www.appmasters.com/
SPONSORS
Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company.
Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions.
Got an app idea that you think will be the next unicorn? But you don't know what to do next?
With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.
Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters
***************

Jan 31, 2023 • 13min
Uncovering the Secrets of Your Competitor's App Store Optimization Strategy!
In this video, we'll be diving deep into the world of app store optimization (ASO) and uncovering the secrets of your competitor's strategy.
We'll show you how to analyze their keywords, app title, and descriptions to understand what's working for them, and how you can use that information to improve your own ASO.
We'll also discuss the importance of keeping an eye on your competitors' ratings and reviews, and how they can impact your own app's visibility in the app store.
Whether you're just getting started with ASO or looking to take your optimization to the next level, this video has something for you. So, don't miss out and hit the subscribe button now!
Learn more:
https://asomobile.net/en/
You can watch this video: https://youtu.be/bFU1KpukoI8
Work with us to grow your apps faster & cheaper:
http://www.appmasters.com/
SPONSORS
Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company.
Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions.
Got an app idea that you think will be the next unicorn? But you don't know what to do next?
With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.
Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters
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