My Amazon Guy

Steven Pope
undefined
Nov 20, 2023 • 13min

Merchandise Your Supplement Listings for an Epic Q1 - Let's Optimize Your Product Imagery!

Send us a textGet a NEW Main Image for 50% off at MyAmazonGuy.com/IMG with promo code: CTR🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/Apply for a job at MAG: MyAmazonGuy.com/jobsTimestamps:00:00 - Introduction00:16 - Example Product Analysis01:06 - Issues with Current Listing Images02:31 - Importance of Showing Ingredients03:12 - Competitor Product Analysis04:00 - Suggested Improvements05:14 - Creating a Mockup with Canva09:03 - Using Dead Space for Value Props10:50 - Final Mockup Example12:19 - OutroSupport the show
undefined
Nov 19, 2023 • 5min

Black Friday Amazon Strategies - Prime Exclusive Discounts, Lightning Deals & More!

Send us a textWe clipped this segment from our weekly Friday Live Amazon Q&A with Faith Denniston and Thomas Fitzgibbons to share the BEST ways to increase sales for Black Friday. We break down key strategies including Prime exclusive discounts, Lightning Deals, coupons & more. Learn directly from our experts how to attract more customers and which tactics work best based on your specific product - from reviews and listing optimization to product type and age on Amazon. Discover the incentivization options that convert browsers into BUYERS this holiday shopping season!---Get a NEW Main Image for 50% off at MyAmazonGuy.com/IMG with promo code: CTR🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/Apply for a job at MAG: MyAmazonGuy.com/jobsTimestamps:00:00 - Introduction00:15 - Black Friday/Cyber Monday sales strategy00:51 - Choosing the best sales strategy02:12 - Sales strategies for major events02:37 - Importance of product specifics in strategy03:29 - Different sales incentive strategies03:55 - Considerations with sale price tactics04:52 - Final thoughts and sign offSupport the show
undefined
Nov 18, 2023 • 2min

New Features in Growth Opportunities - Eliminate Amazon Barcode Labelling in Amazon Seller Central

Send us a textGet a NEW Main Image for 50% off at MyAmazonGuy.com/IMG with promo code: CTR🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/Apply for a job at MAG: MyAmazonGuy.com/jobsTimestamps:00:00 - Introduction00:09 - New Features in Growth Opportunities00:25 - Eliminate Amazon Barcode Labeling01:28 - Some Products Require FNS01:48 - OutroSupport the show
undefined
Nov 17, 2023 • 2min

How to See if Your Brand is Growing in Amazon Seller Central (Customer Loyalty Analytics)

Send us a textGet a NEW Main Image for 50% off at MyAmazonGuy.com/IMG with promo code: CTR🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/Apply for a job at MAG: MyAmazonGuy.com/jobsTimestamps:00:00 - Introduction00:11 - Viewing Customer Loyalty Metrics00:40 - Metrics Similar to Promotions01:04 - Checking Brand Growth Trends01:27 - Viewing New vs Repeat Customers01:40 - Link to Create Promotion01:56 - Segmented PPC Targeting in Future02:12 - OutroSupport the show
undefined
Nov 16, 2023 • 3min

How to See Mobile App Page Views and Sessions in Amazon Seller Central

Send us a textGet a NEW Main Image for 50% off at MyAmazonGuy.com/IMG with promo code: CTR🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/Apply for a job at MAG: MyAmazonGuy.com/jobsTimestamps:00:00 - Introduction00:10 - Viewing Mobile Session and Session Percentage00:42 - Viewing Mobile Traffic01:15 - Optimizing for Mobile01:45 - View Listings on Mobile02:01 - Mobile View Browser Extensions02:27 - Mobile Apps Not Exact02:42 - OutroSupport the show
undefined
Nov 15, 2023 • 8min

Amazon PPC Day Parting is Additive (Don't Make this TOS Stacking Mistake)

Send us a textGet a NEW Main Image for 50% off at MyAmazonGuy.com/IMG with promo code: CTR🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/Apply for a job at MAG: MyAmazonGuy.com/jobsTimestamps:00:00 - Introduction01:01 - Reviewing Bid Rules01:31 - Creating Bid Rules Based on Sales Data02:48 - Warning About Additive Bid Rules04:10 - Lowering Base Bids Before Adding Rules04:13 - Current Lack of Negative Bid Rules04:42 - Example Campaign Bid Rules05:23 - Bid Rules Add On Top of Other Modifiers05:49 - Desired Negative Bid Functionality06:16 - Additive Nature Requires More Work07:37 - More PPC Tips at MyAmazonGuy.comSupport the show
undefined
Nov 14, 2023 • 18min

What's the Difference Between A+ Content and Premium A+ Content - Amazon EBC Design Tutorial

Send us a textGet a NEW Main Image for 50% off at MyAmazonGuy.com/IMG with promo code: CTR🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/Apply for a job at MAG: MyAmazonGuy.com/jobsTimestamps:00:00 - Introduction00:12 - Comparing Premium vs Regular A+ Content02:28 - Evolution of Premium A+ Pricing03:17 - Is Premium A+ Content Worth It?04:16 - Testing Conversion Lift of Premium A+04:57 - Main Image Testing05:13 - Title and Content on Listing05:41 - Alt Text Importance06:20 - Brand Story Module08:15 - A+ Content Manager10:18 - Walkthrough on Premium A+ Modules12:03 - Product Comparison Grid Module15:16 - Store Front View15:29 - UGC Sponsor Test15:56 - My Refund Guy Service16:37 - My Amazon Guy's Main Hero Image Upgrade17:24 - We are hiring!Support the show
undefined
Nov 13, 2023 • 14min

PPC News: Amazon Adds Bid by Hour/Day Rules to Ads Console - Lower Your ACOS 1-3% Overnight

Send us a textGet a NEW Main Image for 50% off at MyAmazonGuy.com/IMG with promo code: CTR🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/Apply for a job at MAG: MyAmazonGuy.com/jobsTimestamps:00:00 - Introduction00:17 - Reviewing Campaign to Lower ACoS01:04 - New Rule-Based Bidding Strategy02:05 - How Rule-Based Bidding Works03:01 - Tips for Testing Rule-Based Bidding04:20 - Scheduling Bid Rules07:16 - Desired Functionality09:19 - Adding Another Budget Rule10:02 - Eventual Bulk Upload Capability11:52 - Bulk Sheets over PPC Automation12:26 - Pros of Rule-Based Bidding13:15 - OutroSupport the show
undefined
Nov 11, 2023 • 6min

Breaking News: Amazon Partners with Meta/Facebook/Instagram for in App Purchasing

Send us a textGet a NEW Main Image for 50% off at MyAmazonGuy.com/IMG with promo code: CTR🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/Apply for a job at MAG: MyAmazonGuy.com/jobsTimestamps:00:00 - Introduction00:22 - Amazon Partners with Meta/Instagram00:48 - Direct Amazon Purchasing in Meta Apps01:43 - Seller Setup Needed01:57 - Potential Impact on Ad Costs02:42 - Comparison to TikTok Ads03:27 - Slow Initial Adoption Expected05:00 - Let Us Know What You See05:12 - Get Help with Amazon05:28 - OutroSupport the show
undefined
Nov 10, 2023 • 5min

The 4 Quadrants of Client Acquisition - How My Amazon Guy Grew to $20M

Steven Pope, Founder and CEO of My Amazon Guy, shares the 4 key methods he used to grow his agency from $0 to $20M in revenue. He discusses the pros and cons of warm outreach, content marketing, cold outreach, and paid ads for acquiring clients, and how to choose the right methods to scale your agency.

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app