My Amazon Guy

Steven Pope
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Mar 11, 2021 • 55min

Live Q&A with Steven Pope - Ask ANY Amazon Question

Send us a textWeekly Fridays at noon EST, come in and ask literally ANY Amazon question.Join us for any and all amazon questions!  You need help will the brand name change? Ask here!  Amazon error codes are ruining your business, Ask Steven Pope LIVE! In this week's LIVE Q&A Steven Pope answer questions about international sales, warehousing, Taxes, and relaunching products.Q&A TIMESTAMPS00:00​ - Welcome to the LIVE1:30​ - Smaller Sellers/ 3PL/ Warehouse3:00​ - "relaunching" a product 5:09​ - RA/OA + "Suppressed" Listings 7:02​ - Hi Coolpeips!7:16​ - Benefits of converting LLC to S corps7:56​ - ASIN ad blocked how to get back the ads on? You Can't. 9:43​ - Tax-saving  strategies11:06​ - Switching to accounting software12:01​ - Virtual assistant course 13:02​ - Coupons or Lightning deals? 14:12​ - Selling to UK marketplace (Email questions)15:20​ - Request a re-measurement? 16:54​ - International trademarks/ selling international 18:44​ - Single keyword Ad campaigns 20:18​ - Proactive steps to Identify additional new competitors 21:21​ - Black Hat Tactic22:53​ - Vendor on Amazon24:16​ - Brand Node 25:05​ - Changes to dietary supplements 26:27​ - Expedite Advice???27:20​ - Can international addresses sell on the US market? 27:58​ - Relaunching Ideas30:57​ - Decisions based on PPC conversion rate or other methods for keywords. 35:27​ - Idea Suggestion! 36:35​ - Helium 10 37:30​ - SPD vs. LTL shipments 38:26​ - Product #1 Review43:00​ - Title changed to Russian??? 43:58​ - 3PL for storage and replenishment is there a way to automatically monitor it?44:52​ - How to get an account manager for the US?45:43​ - Product #2 Review 48:52​ - Sell on Amazon with no capital... Advice!49:32​ - How to require the approval of third-party sellers? 50:19​ - Issues filing for Amazon Brand Registry51:25​ - Will deleting and reading makes you lose your ranking/velocity?51:56​ - MAG listing review takedown service... coaching calls. 52:56​ - how to report to taxes when sales are not met?Visit us at https://myamazonguy.com/Support the show
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Mar 11, 2021 • 1h 2min

My Amazon Guy Helps Save Adam Heists's $700,000 Brand - ANY Amazon Question LIVE with Steven Pope

Send us a textOur weekly live Q&A to answer any Amazon FBA question. Want your ASIN reviewed? Post it in the comments. Type your questions out now and Steven will get to them live!My Amazon Guy helps to save a 700,000 dollar company with a brand name change. This week Steven Pope answers questions on a brand name change, hijacker removal, Amazon error code 56606, and more.For Q&A TIMESTAMPS visit us on YouTube: https://youtu.be/_A3da5vdgks?list=PLDkvNlz8yl_ZrTz4BmPimQO4vA5VIdUmYThank you for tuning into this week's Q&A with Steven Pope!Don't forget to like and subscribe for more content! CONNECT WITH MY AMAZON GUYFor more information check out our website at https://myamazonguy.com/​Visit us on Facebook at https://www.facebook.com/myamazonguysSupport the show
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Mar 10, 2021 • 35min

Amazon Canada FBA Selling LIVE with Graham Winship - 28 Products Launched - $1-million CAN Sales

Send us a textHave you ever wondered how to increase your Amazon sales in Canada? Graham Winship has sold more than $1 million in Canada and has launched 28 products to date.  Did you know that YOU can profit on Amazon Canada!?  Hang out for half an hour and learn from Graham Winship with My Amazon Guy! Subscribe to Graham Winship's YouTube Channel: https://www.youtube.com/user/Grahamlax11Fun fact! Graham is also a hockey player who has played all over North America. Online entrepreneur specializing in amazon FBA, cryptocurrency, and building up multiple passive income streams.Link to rat turd in a lighter in a review photo: https://www.amazon.com/product-review...​---------------LIKE and SUBSCRIBE for more content! For more information check out our website at https://myamazonguy.com/​​​ CONNECT WITH MY AMAZON GUYFACEBOOK: https://www.facebook.com/myamazonguys​​TWITTER: https://twitter.com/myamazonguy​​LINKEDIN: https://www.linkedin.com/company/my-a​...#GrahamWinship​ #AmazonCanadaSupport the show
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Mar 7, 2021 • 1h 18min

Ask ANY Amazon FBA Question LIVE with Steven Pope of My Amazon Guy

Send us a textSome live demos were done on today's live Q&A, you may want to watch it here. About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in house. Thank you to everyone who asked questions on our LIVE stream!  There are timestamps below to help you find the answers to your questions! About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. After dozens of requests to side hustle consult for Amazon clients he started the agency to make it easier to growth hack the platform. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.LIVE Q&A TIMESTAMPS: 00:00 Welcome to the LIVE Q&A1:59 - Banner Ads Cost & Worth7:55 - Valuations   Ecommerce vs. brick and mortar11:16 - Image Section 12:40 - MyAmazonGuy Services 13:37 - PPC manual campaign with a fresh listing 20:37 - Competitors leave one start rating, what to do?21:34 - Changes from LLC to SCorps22:34 - Vendor Support23:27 - Campaign edited & renamed24:11 - Business State Change25:07 - Transfering brand registry 26:43 - Transfering Knowledge to employees 29:23 - PPC ONLY launch 33:10 - ranked organically 34:11 - Can Amazon Count?36:17 - When is the right time?37:49 - Title keyword rank39:56 - Add brand registry user41:33 - Photo A+ content "Crawled"44:27 - Trademark brand47:36 - Seller warnings48:40 - New product with a seller50:02 - Early Review Program 51:11 - Display Ads51:57 - Made in the US53:30 - Thank you Mark!54:02 - Product category reviews55:20 - Selling food on Amazon55:51 - Organic sales (https://www.youtube.com/watch?v=U9H45iodUeA)56:42 - Brand Analytics 57:40 - QR code58:21 - PPC placement bid adjustments59:22 - collaboration & new employees59:57 - Keyword ads1:00:59 - Search find buy & gray hat tactics 1:02:29 - "made in the USA" on listing1:03:23 - Launching a new brand1:04:53 - Weights of products are way off!1:06:29 - Product Insert & should you use them1:08:01- GS1 or Barcode1:08:55 - File taxes 1:10:28 - First review to show is 1 star1:12:42 - Purchase another business listing should you move it?1:13:28 - Conversation stats vary between different screens1:14:06 - store design with MyAmazonGuy1:16:04 - Tax remit each quarterSupport the show
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Mar 7, 2021 • 58sec

Quick Tips to GROW your Amazon FBA Brand today

Send us a textTips to GROW your Amazon Brand in 60 seconds! #shortsNeed some TIPS on your Amazon Business?  Stay tuned for Steven Pope's shorts series where he will provide quick tip videos that can guide your business in the right direction! 00:00 Let's Get Into It!0:02 Tip#1 Run retargeting through display ads on Seller Central 0:09 Tip#2 Put Key Word into the Alt text of your A+ content 0:18 Tip#3 Run AB tests0:32 Tip#4 Make sure your photos have a lifestyle shot with your Target Demographic0:51 Thanks For WatchingIf you have any Amazon questions visit My Amazon Guy live on FRIDAYS at NOON EST.  ✅Get 50% off 1 month with Helium 10 https://crushtrk.com/?a=427&c=353&p=r&s1=&coupon=MYAMAZONGUY50✅Save 30% off Jungle Scout https://junglescout.grsm.io/myamazonguy✅Get Amazon Consulting at https://myamazonguy.com/#amazonselling #amazonseller #amazonfbaSupport the show
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Mar 2, 2021 • 41min

Quiet Light vs Amazon Aggregators - How to Negotiate with an FBA Acquirer

Send us a textFull list of all Amazon Aggregators: https://myamazonguy.com/amazon-aggregators-fba-acquirers/HOW TO NEGOTIATE WITH AN AGGREGATORJoe Valley join us This week on My Amazon Guy to share how to negotiate with an aggregator.  “Price it right and you will get more buyers looking at it possible multiple offers and you will get to choose your offer.  Not always about the dollar amount, it often about the dollar amount and the deal structure.” -Joe Valley Joe Valley knows the 3 Things Aggregators work for and shares the power of “No, but-“.0:00 Intro6:45 - THE 3 THINGS AGGREGATORS WORK FOR:7:13 - Working capital peg on the inventory11:04 - Hold back19:08 - Earn Out22:55 - GENERAL SELLING TIPS & HOW ELSE TO MAKE MONEY?Joe Valley says that people should get the value they deserve.31:04 – IS A MASTERMIND AN ADD BACK? Yes.Thank you for tuning in with My Amazon Guy & Joe Valley!Don't forget to like and subscribe for more content!  CONNECT WITH MY AMAZON GUYFor more information check out our website at https://myamazonguy.com/Visit us on Facebook at https://www.facebook.com/myamazonguysHow to negotiate with an aggregatorFunded in 2007. 3 Things Aggregators work for:Working capital pegAggregators seek 2 months of inventoryNo, but - a 3 month seller noteLanded cost of goods soldHold backMight have been invented by ThrasioMoney set aside if the business falls off a cliff.10-25% released in 12 months if the revenue remains 90% of what it was at time of closingRecommend sliding scaleNegotiate view access to keep eye on thingsIn the event if they run out of inventory, out of X period, you get paid for.How are they going to manage it?May need an agency (Shameless plug My Amazon Guy!)Earn outAggregator goal is to pay less up front and pay on an earn out.Being dubbed as a “profit sharing plan” - % of a gross profit of the business.Needs to be on top line revenue. Not EIBTA (Never do it on EIBTA).When first doing a deal, and courting, and things are good.General selling tipsHow to avoid ignorance discountNever work with just onePrice it rightGet the dollar amount and deal structure correctSDE - Seller Discretionary Earnings.How else to make money?Calculate cash back on credit cardsPlan to sell, not sell to planRaised prices on Top Seller by $4. Let to $4,000 in increased profit. We did an adjustment in the add back schedule. Took total number of units sold x $4. Get a 3x multiple of $75,000. It gets missed. An aggregator won’t tell you about that.Is a mastermind an add back?Yes. ✅Get 50% off 2 months with Helium 10 https://crushtrk.com/?a=427&c=350&p=r&s1=Or Promo Code MyAmazonGuy50✅Save $123 per month on AMZ Scout https://amzscout.idevaffiliate.com/idevaffiliate.php?id=1030&url=1555✅Save 30% off Jungle Scout https://junglescout.grsm.io/myamazonguy✅Get Amazon Consulting at https://myamazonguy.com/#amazonselling #amazonseller #amazonfbaSupport the show
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Mar 1, 2021 • 47min

Thrasio Reveals How They're Buying 100's of Amazon FBA Brands - VP Acquisitions Ken Kubec Q&A

Send us a textKen Kubec VP of Acquisitions at Thras.io answers tough questions and takes us for a deep dive into where they have been, where they are now, and where they are going. Join us to learn how sellers protect themselves and ways sellers are able to increase their valuation. Thrasio is buying $1M+ Amazon FBA Businesses.Thank You Ken Kubec For Joining Us On The Podcast This Week!Want to sell your Amazon business go here: https://myamazonguy.com/amazon-aggreg...​9:39​ Vision and fortitude10:16​ define the formula11:39​ infinitely scalable13:02​ 100 Acquisitions in 2020 Q1Value -14:22​ 2nd inning14:30​ short term value bubble18:07​ Advice: start slowSelling to Buyer-18:24​ Questions to ask, cash upfront.How many sharks are there in the reality TV show, The Shark Tank?22:41​ Reviews ranked and rating - what Thrasio is looking for28:19​ TIP: Ride your winners (best products)35:00​ snapshot of balance sheetWHAT SHOULD SELLERS BE ASKING?35:25​ Number 1. How many acquisitions have you done to date?36:33​ Number 2. What’s your performance post-acquisition? 156% profit first year37:20​ Number 3. Deal structure - cash upfront, participate in upside over from incremental profitHow do Sellers protect themselves?39:44​ Keep sellers involved.What are some ways sellers are able to increase their valuation in the 3-6 months?42:38​ Focus on margins and growth. "Simple formula but not easy to do" -Ken KubecWhat should sellers be looking for in a buyer as they weigh their options for an exit? What questions should they be asking?43:20​ Buyers want to see an upside.What types of brands work best for the Thrasio portfolio?Transition package 120 day Richard 101 commerce. No agency work in 1-2 years. Brad MossProduct labs✅Get 50% off 2 months with Helium 10Support the show
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Feb 23, 2021 • 12min

Is it Time to Sell Your 7 Figure Business? Amazon FBA Aggregators Update

Send us a text✅ Who Should You Sell Your Amazon FBA Business to? http://amazonaggregators.com/Amazon FBA AcquirersInstitutional investors are booming the acquisition market for Amazon FBA businesses and this is the future of entrepreneurs. These Aggregators are jumping into the market with large funds bringing professionalism into the business and accelerating the success of small successful sellers by acquiring their brands and creating large and profit-making portfolio companies.We are here with a listing list of Amazon FBA business acquirers popping out in the market with their great deals, large funds, and a successful business record.Before exploring the list we must understand a few things.What are Amazon Aggregators looking for?Although every aggregator company has its own criteria, here is a general criterion your business should meet:Registered Brands: Aggregators look for brand sellers you are selling primarily your own branded/private labeled products or if you are the manufacturers. If you need a trademark, you can order one from us and complete brand registry in under 7 days.Fulfilled by Amazon: Mostly Aggregators are purchasing Fulfillment by Amazon merchants only because they do not want to deal with logistics and for the relative ease of qualifying for Prime status. Sixty-six percent of the top 10,000 Amazon sellers use FBA, according to Marketplace Pulse.Profits and Margins: Each acquirer is different but most require a minimum of $200k annual net profit*, some require $500k annual net profit*. Most say minimum 15% net margins, some will be OK with 10% net margins but not lower.Number of SKUs: More revenue fewer SKUs, for example, $1M revenue with 1-2 SKUs is more preferable than $1M sales with 50 SKUs.Sales through Amazon: Each acquirer is different, some asking for a minimum of 80% of sales through Amazon whereas some are okay with 30% approx.Loyal Customers: It is really a good sign if you have a loyal customer base. Niche: Each acquirer has a different niche interest according to their expertise.No Black Hat Tactics: You must not ever be engaged in such activity that might result in a future deactivation of your account.Not a Fad: Acquirers looking for businesses with a great future scope shouldn’t look like it will fade out with time. Why SELL your BUSINESS?Selling on Amazon can be more difficult and time-consuming for most sellers than what they were expecting. More than half of Amazon sellers are doing their business as a side hustle and 1/3rd as full-time jobs. Limited resources restrict them from expanding their business, hiring more employees, and improving their marketing strategy/funds. Not only for small sellers researchers claim that even for Good Profitable Amazon Sellers it can be very hard to manage inventory and the supply chain. On the other hand, aggregators are loaded with funds and a professional team.ThrasioWork with the fastest profitable U.S. company to ever reach a $1B valuation. Sell your business. Celebrate a lucrative exit. Continue to profit as your brand grows with Thrasio.HeyDayBuilt for sellers. They’re building the most seller-centric business on Earth. Tools, resources, capital, insights – Heyday’s here to help the world’s most ambitious sellers thrive.See more FBA Acquirers at https://myamazonguy.com/amazon-aggregators-fba-acquirers/#amazonaggregators #thrasio #heyday #perch #amazonselling #amazonseller #amazonfbaSupport the show
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Feb 18, 2021 • 38min

Instant Market Feedback with Pick Fu

Send us a textAnthony Cofrancesco is the Industry Liason at PickFu. Today on our podcast we run a live test on the platform to get feedback on the My Amazon Guy agency tagline. We reveal the results at the end of the podcast, but you can click here to see them yourself now!Testing:We Grow SalesGrow Sales FasterSeller Central AgencyAmazon FBA GrowthCompetition on Amazon is going up. Amazon Split Testing BEFORE Your Product Launch.What is PickFu? PickFu matches you with U.S.-based audiences who share valuable feedback on your business ideas, product photos, marketing copy and morePickFu has been used by major Amazon aggregators like Thrassio to prove what is going to work before investing money into projects.Listen to get lots of great insights into what you can test, and why!Support the show
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Feb 16, 2021 • 12min

Market Forces: Amazon FBA Aggregators, Supply Chain, Commodity Prices Rising, Rant

Send us a textIn this Sunday rant Steven Pope is talking straight up about WTF is going on in the world. From Amazon Aggregator market forces, to Just in Time Supply Chain beind dead, to commodity prices rising so fast it's obvious we're entering hyper inflation. This is a rant from the heart of the Amazon taxi driver Steven Pope.Support the show

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