

My Amazon Guy
Steven Pope
About My Amazon Guy: 1.2-billion managed on Amazon, My Amazon Guy is A 400+ client full service Amazon Agency in Atlanta, Georgia. We grow market share through traffic and conversion improvements. PPC, SEO, CTR, Design, Catalog Merchandising. My Amazon Guy gives away all their trade secrets with more than 2200 video tutorials on YouTube.Follow us on LinkedIn: https://linkedin.com/company/my-amazon-guySubscribe on our YouTube Channel: https://youtube.com/@myamazonguy
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Aug 7, 2021 • 1h 11min
Ask any PPC Question with Michael Erickson of Ad Badger
Send us a textThere is nothing cooler than Michael Erickson and Ad Badger. Today he joins us for another round of PPC questions. AMZ Ads Automation That Works. Lower Your ACOS and Boost Profits with Automated Bid Optimization. One-on-One Support. Advanced Bidding System. Easy Keyword Management.00:00 Intro10:06 Introduction: Michael Erickson of Ad Badger10:34 How did you choose the Badger as a spirit animal13:45 What would you do with KW that are not converting well, but it's your main KW describing the product15:56 How many search terms do Helium10 track? How often do they pull the data? What is their organic rank accuracy in your experience17:33 Get 50% off 1 month with Helium1017:41 How does product targeting campaigns help you rank23:06 How to overcome restricted ads? It is a supplement in the weight loss category but my competitors continue to run ads? Should I strip down my listing to its bare essentials24:02 Set up a 30cent auto campaign on all products. It's been killing it, my best campaign. Any smashing nugget you have seen like this?28:38 I have been making a PPC funnels since year 1, but still there is also a separate school of thought which says there is no such thing like duplication. Thought29:05 If our CTR is less than 1% and conversion is above 10%, would it help us rank? As poor CTR also deranks us31:53 Do campaigns show different results in different zip codes? I've seen sponsored rank different in two different zip codes. Which zip code to consider33:25 How accurate have Amazon suggested bids? How do predict PPC bid costs during research or launch35:14 My COO asked me yesterday if we spent $20K in PPC for organic rank or $20K in influencers to drive external traffic to Amazon, what would help organic rank more38:14 Should we add similar products in catch-all campaigns for 30cents? Or different products can be added to the same campaign38:37 If I am generating a sale from 1 KW from exact match type, and I target the same KW in phrase match type w/o "negative exact" in the phrase, so would it hurt my ranking on that KW if I don't get sale39:18 If I'm running manual exact KW campaigns, should I put those KW into negative in my automatic campaign42:28 What is the best time frame to look back when optimizing45:56 1 KW being targeted in exact, similar KW being targeted at phrase match with "Neg:exact" and in the broad match "Neg:Phrase" in this way we make funnel in order to save ourself from KW duplication?47:43 If I manage several accounts, can I connect them all to Ad Badger software and what would the cost be a monthly or % of ad spend49:12 I have been trying to rank my product for several KWs for a very long time now, and nothing seems to work, even when I have had many sales for these KWs on my campaigns, any tips?49:58 I've been thinking about using Google ads for my listing on Amazon, does it work?53:31 What's your take for a strategy to start working with very low PPC and make little increments? Since I have noticed that sometimes you improve a lot your ACOS55:44 I have seen both of you post for job positions, what are the minimum requirements that you have for PPC positions? What courses should someone take to get a PPC position w/o years of experience1:00:30 Targeting a KW in 1 campaign in exact match type w/ placement modifier TOS 100% and targeting the same KW in different campaign w/ product pages 100%. Is it the right approach1:02:43 How do we operate in a product category with very high PPC bids and low average selling price1:04:46 What do you think chances are for a new Amazon PPC agency on the market guysSupport the show

Aug 2, 2021 • 1h 9min
Treat Employees Better than Your Customers! Amazon FBA Weekly Q&A - Ask Steven Pope ANY Question
Send us a text00:00 Intro11:35 How long does it take for Amazon to re-index to possibly rank better when you update keywords and descriptions in an old listing13:51 Bought a new candle holder design from a factory and made calculations to sell it for $30. 1 month before launch, found out someone launched the same product for $22 w/c is the break-even price15:30 PPC CTR is 0.42, is that good or have to fix the image16:07 How is your stage 3 SEO plan different for Vendor Central clients? 17:34 If I am selling a $24 product, run my PPC always around 60% ACOS. Planning to raise my price to 29.99 should that reduce or increase my ACOS20:09 How do you recommend finding more keywords to put in backend search terms when the vast majority of searched keywords have a brand name in them21:28 On Helium10 is there a way to track list of ASIN's total # of organic KW month over month in a report23:19 I have Helium10 in Cerebro Distribution and can see current organic KW #, how do I track this over time for all of my ASINs?25:32 Can A+ content be copied by another seller27:54 Is there a way to utilize unused closed shipment if I cannot print the pallet labels28:18 Is there a way to have negative reviews that have been voted to the top of page 1 by competitors removed or pushed back down to page 2 or 329:51 I have an old seller account that I quit selling on and it went dormant and was deactivated. I would like to sell on Amazon again, but can't use my old account30:15 Can we use your company for 1 month to fix all our PPC32:07 If I want to sell my PL brand, which Amazon aggregator should I contact, most likely to offer a good deal34:26 Will I still be able to sell a PL brand in 1-2 years from now36:27 Of all the product variations, which does Amazon show on the listing38:02 Is it possible to get rid of negative reviews that are not verified39:26 How can we get the title of the listing changed if we were not the ones who created it40:00 Does Unit Session Percentage Rate include PPC impressions41:09 What is your take on moving the brand name to the middle or back of the title42:35 Does a human being approve alt text? Ever had problems with the approval of alt text42:58 How can we save money by choosing a 3PL warehouse in California instead of Texas43:12 A bunch of my competitors got blacklisted on Amazon (fake review crackdowns)43:58 We all want the best practice and fair pay for our staff and VAs. How to circle the square of questionable and disgraceful treatment of Amazon employees48:12 How much does Amazon charge to send back returned inventory to me? And do they charge me a fee for letting the customer return it to Amazon48:50 How long should I run automatic advertising to find the keywords49:58 I'm launching my first product since becoming brand registered and am having trouble getting my product to link to my store51:07 Had a customer return because he said it didn't arrive in time, even though it got there in 3days. Can we force them to pay for return shipping51:43 In your stage 3 SEO, outside of seeing if ranked between 20 and 50 organic rank, what other factors do you consider to decide which 3 to 5 keywords to target first53:21 I have products that have upgraded the color, 99% exactly the same. I want to replace photos, any danger in that54:23 With the Delta variant, I am seeing an upswing with online purchasing, and a huge wait with sea ship. Coming into Q4, how do you see things panning out given macro anomalies we are seeing57:31 Can I ask Amazon for inventory relocation58:50 My Freight Forwarders is trying to make an appointment to ship my product from the port to the Support the show

Jul 27, 2021 • 40min
PPC FULL GUIDE - Amazon Advertising
Send us a textJoin our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/joinAbout Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts. LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house. My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.comYouTube.com/MyAmazonGuyWebsite: MyAmazonGuy.comOther Social Media links:https://www.facebook.com/myamazonguys/https://www.linkedin.com/company/my-amazon-guyhttps://twitter.com/myamazonguy✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/#amazonselling #amazonseller #amazonfba #myamazonguy🎤My Podcast Setup:Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWbRode Swivel Mount: https://amzn.to/31daD8TRODECaster Pro Podcast Production Studio https://amzn.to/3cghWCMSony Alpha a6400 Camera https://amzn.to/31bTFYiSigma 16mm Sony E Lens https://amzn.to/3lQxAZ000:0000:48 3 Campaign Types01:38 Sponsored Products Campaign02:58 How much TACOS to spend03:43 Automatic vs Manual Targetting03:58 Start new campaigns/products in fixed bids06:24 Creating Ad group07:17 Advertising is done at the SKU level, not on ASIN level07:51 Sponsored Products Automatic Targetting10:40 Negative keyword targeting12:00 Do you need product reviews before spending on ads?12:55 Actual Automatic Campaign18:05 Sponsored Products Manual Keyword Targeting20:54 Sponsored Products Manual Product Targeting23:47 Sponsored Brands Campaign24:22 Video format is the fastest-growing advertising methodology on Amazon26:02 How to setup video format ad28:25 Sponsored Brands Store Spotlight30:20 Sponsored Brands Product Collection32:14 Sponsored Display Campaign34:26 Audience Views remarketingSupport the show

Jul 25, 2021 • 1h 21min
Will Amazon FBA Receive a Closed Shipment? Weekly Q&A - Ask Steven Pope ANY Question
Send us a text00:00 Intro10:14 If a listing is doing well, should we create a similar variation or copy of the listing10:51 How to download a template file for a single product11:44 What words need to avoid so that listing doesn't get flagged as pesticide12:27 What's with Manufacturer's Suggested Retail Price14:06 With the 2-month-old product, lost rank week after the Prime Day. PPC days for 20 days sales velocity is like old but no ranking15:50 How to launch a unique product on Amazon, any strategies18:16 Amazon automate pricing and under what situation to use it19:45 How to prepare for the holiday season as a new seller21:46 Launch a product with a low price then increase gradually, when and how much. How to price a new and unique product on Amazon23:35 Will Amazon search algorithm lower your listing rank if your conversion rate drops24:25 Any video for beginners related to shipping info. How to ship Amazon orders25:45 Opinion on Amazon Global Shipping Services. Do you use/recommend it for Ocean or Air transport26:05 Amazon has not accepted my submitted manufacturer (Chinese) invoices for lost shipments. Advice on how to do them for acceptance26:49 Replaced the pink words with competitors 20-50 ranked words, but most of them are still pink a few days later. Should change them again with other words27:41 Already selling a Vitamin (FBA) and a book (FBA). If I create a Virtual Bundle, does this new VB SKU (w/ combo image) need its own advertising, or will it show on Vitamin ads already running29:30 Ordering my 2nd product in different material and color, would you advise separate listing or it should go in the same listing even with a different material30:15 What would the cause be for being indexed for 750 sponsored keywords and only 250 organic30:50 Advantage to have a very high IPI just need to be just above 45031:29 Will Amazon receive a CLOSED shipment due to being created over 90days ago. Shipment auto-CLOSED while in transit. Max storage limit also decreased. shipment coming in is greater than the limit32:24 How does the trajectory of trendy products (fidget spinners) and recently popits go on Amazon33:19 Have to convince the team to spend $1000 for A+ content35:16 Can you share any ROI sheet36:41 Reconciled a shipment w/ Amazon, entire SPD lost. Provided all supplier invoices and Amazon is refusing to reimburse stating it's not acceptable by the Amazon policy37:45 Do you recommend dynamic pricing to increase profit39:07 Can you still use competitors brand names in your search terms field39:56 Is it common for sales to fluctuate on a day-to-day basis40:37 Opinion about Amazon Antitrust case42:22 Should advertise both exact and phrase match together to rank a keyword while launching a product42:44 About sending first product on Amazon. Already set up the listing, is there a way to preview what it looks like43:30 Do I need to do something about this warning if I sell clothing: CPSC issued a notice of violation to Amazon & requiring the company to file monthly reports on the number of hazardous products in its inventory44:05 What SEO strategies would you use for a business that is Q4/Holiday season heavy SKUs and poorly optimized listings to take advantage of the holiday season44:59 Should Listing Quality Dashboard be impeccable45:41 I missed some MF orders. Late is 15% 10days and 4.2% 30days. When does Amazon actually deactivate? Amazon target is 4%46:20 About launching a product with college student target customers. Bringing products on the first day of school to give away. How to make the most out of all these giveaways to help launch47:50 Main supplierSupport the show

Jul 23, 2021 • 43min
Robert Wright Q&A: Stopping Hijackers & Copycats on Amazon
Send us a textLaunching a business isn’t easy, but protecting it can be. Robert Wright is an E-commerce and online business Attorney who is an expert in helping entrepreneurs protect their personal assets, bulletproof their brand, and weaponize their works of authorship. Robert Wright is the founding partner of Superhero Legal, a virtual law practice that helps e-commerce sellers and online business owners protect their digital and physical assets. A sister company to Marketplace Superheroes, Superhero Legal has advised thousands of E-Commerce sellers on how to future-proof their business. To better understand the needs of his clients, Robert launched his own physical products business and currently sells on globally Amazon. Robert’s interest in intellectual property began more than two decades ago. Intrigued by the lawsuit that led to Napster being shut down by the RIAA back in early 2001, Robert headed into Law School with a mission to find out what was so wrong with ‘sharing songs’ with friends. That quest spurred an interest in intellectual property law (where he learned the difference between sharing and stealing!). That mission spurred Robert's interest in entrepreneurship. While discovering his own entrepreneurial path, Robert noticed that other entrepreneurs often need help navigating the ins and outs of intellectual property. When he decided to launch his first virtual law practice, it was a no-brainer for him to support folks who had an idea and were looking to build a business around it.00:00 Intro10:00 Introduction of guest: Robert Wright10:24 What is Private Label Law11:08 Why are you seeing an increase in demand for your service (PLL) and what do you see the problem on Amazon happening14:47 What happens and what should I do if someone is hijacking your listing14:44 Advantages with Brand Registry21:00 Canadian Trademark23:50 How do to get hijacker off your listing26:26 If someone shows up with the same design of the item, can I file a copyright claim27:44 If somebody edited your image, is that valid for copyright claim28:33 How do you prove that your copyright claim30:46 What info should be put in empty spaces on inventory templates to close holes on the backend of listings that hijackers can exploit in the US & Canada? How to defend in CA if only actively sell in the US?32:11 Any experience in leveraging legal letter to Amazon36:44 Tim Ferriss: How it inspired Robert Wright38:52 What is a Copycat41:55 Get in touch with Robert WrightSupport the show

Jul 22, 2021 • 3min
[NEW] How to Setup Amazon's Brand Referral Bonus with Attribution for External Traffic
Send us a textBrand Referral Bonus https://sellercentral.amazon.com/brand-referral-bonus?mkt_tok=NTE4LVNHVi03NzIAAAF-XkIXbOXsC0CVLNO791GgWR0cj6U_6Cs8pV6heNQ4cTUHNylYa9_C8mhBu9B8ULk5ElOPVwyQ_aClVWIKO9hhhSrSwN6DVXmy8ToF4Yqi17UDelight customers while improving marketing efficiency and earning a bonus.Now, you can earn a bonus averaging 10% of product sales driven by your non-Amazon marketing efforts. The more traffic you bring, the more opportunities you have to earn a bonus. The bonus is provided as a credit on your referral fees.How does it work?1. Generate an Amazon Attribution TagUse Amazon Attribution to create tags to measure your non-Amazon marketing efforts. Click the button below to start creating tags using Amazon Attribution, or register if you are not enrolled in the Amazon Attribution program.Register for Amazon Attribution2. Add the Tag to a CampaignOnce you create the referral tags, you can implement them within your publisher or campaign manager. For more details on how to implement tags for different channels, click here.3. Receive a BonusThe Bonus will be credited to your account two months after qualifying sales to accommodate order cancellation and customer returns. Your weekly bonus report is updated every Friday with the estimated bonus amount earned up to the previous Friday. Download the report with the button below. Not seeing a button? Click here to learn more.Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/joinAbout Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts. LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house. My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.comYouTube.com/MyAmazonGuyWebsite: MyAmazonGuy.comOther Social Media links:https://www.facebook.com/myamazonguys/https://www.linkedin.com/company/my-amazon-guyhttps://twitter.com/myamazonguy✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/#amazonselling #amazonseller #amazonfba #myamazonguy🎤My Podcast Setup:Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWbRode Swivel Mount: https://amzn.to/31daD8TRODECaster Pro Podcast Production Studio https://amzn.to/3cghWCMSony AlSupport the show

Jul 21, 2021 • 1min
[ Amazon News ] A+ Content Product Module is BACK After Disappearing -BUG
Send us a textSee a product module at the bottom of this page: https://www.amazon.com/because-Quarantine-Patients-Distancing-Momstir/dp/B088KS4RPY?ref_=ast_sto_dp&th=1&psc=1Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/joinAbout Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts. LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house. My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.comYouTube.com/MyAmazonGuyWebsite: MyAmazonGuy.comOther Social Media links:https://www.facebook.com/myamazonguys/https://www.linkedin.com/company/my-amazon-guyhttps://twitter.com/myamazonguy✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/#A+content #ebc #enhancedbrandcontent #myamazonguy🎤My Podcast Setup:Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWbRode Swivel Mount: https://amzn.to/31daD8TRODECaster Pro Podcast Production Studio https://amzn.to/3cghWCMSony Alpha a6400 Camera https://amzn.to/31bTFYiSigma 16mm Sony E Lens https://amzn.to/3lQxAZ0Support the show

Jul 18, 2021 • 1h 28min
Amazon FBA Q&A - Ask Steven Pope ANY Question
Send us a text00:00 Intro10:16 Can I sell a vitamin via FBA with an audiobook attached? 11:22 One of my variations got 20 sales and 3 returns and 2 says inaccurate website information (no details). My NCX is very poor and Amazon notification tells me they might suppress my listing for that.13:58 Is BSR directly reflects as a rank?14:25 Are you sure misspellings in search terms even matter?15:26 If the supplier places FBA labels incorrectly on cartons for different color variations and the shipment reaches Amazon warehouse, what will Amazon do?17:47 I got brand registry from you over a month ago, and just started building my store. Can I also add my ASINs that are not my brand into my store safely?18:46 You mentioned you still use non-GS1 UPCs, aren't you worried at all?20:24 Can we change the UPC code for the old listing? 20:39 Is it safe to do a test buy with my Amazon buying account?22:50 Would you design your storefront if you are only selling one item so far?24:26 I'm about to send in my first shipment. Fulfillment by Amazon - FBA Product Barcode Preference OR FNSKU?25:59 How to solve the hazmat review problem?26:34 What are your initial thoughts or impressions on the brand bonus program that just rolled out?27:21 How can I have the sale price shown in the EU marketplaces?28:48 How does Amazon decide who to allocate the buy box to?29:53 Do you have a video to apply for Brand Registry is in a different marketplace than where Trademark is?30:35 Competitors had 0 reviews and added another listing to the main listing and transferred reviews from another product very different from what they are selling.31:07 If you have another seller on your listing (Spreetail) and a customer comes to your listing via your sponsored brand ad, could the customer still buy the other seller's product through your ad?32:54 If I schedule a delivery to the FBA warehouse but I don't action it for a few weeks, do I get charged for storage when I create the order or when it actually hits the warehouse?33:21 For backend keywords, do singular/plural rules work for Spanish keywords & misspellings too?34:03 For backend keywords, do hyphens like gluten-free get included if write gluten free?34:42 I am a registered brand & one of my resellers listed some of my products first with my EAN, how can I take back the control of my products? 35:26 Is there a lot of utility in making a title legible?36:06 I only sell on Amazon but also have a website. 37:00 Over the last 24 hours, Amazon has removed the "product comparison" modules on EBC. 39:36 What's the easiest way to load listing to other marketplaces?40:11 I'm uploading my main image for a new product and I'm using the graphics from my distributor since the product time selling is a decal sticker.41:25 Can you recommend an outstanding Amazon photography service for the main image?42:04 What's the best way to request eligibility (NARF)?42:57 I am living in Europe and whenever I request that Amazon calls me, my phone never rings.43:29 I am a seller on Amazon UK and my products were selling in the UK and European countries as well, but now my products are only selling in the UK, and I don't know why?43:57 Do you use an outside reprise?44:37 Any PPC advice for profit margin after cost is $4.69, the conversion rate is 27%, PPC bid for ten top keywords at $1.7046:05 PPC with a high bid, is it a good strategy to increase my organic ranking for a key phrase?46:50 No time has this shown as inbound or in the reserved column for FBA boxes send and shows as delivered47:19 How do returns work for FBM orders?48:06 My brand registry application iSupport the show

Jul 16, 2021 • 3min
[ LOST INVENTORY ] You Thought Amazon FBA Shipping Restrictions Were Bad?
Send us a textHello,We are contacting you because we've identified you as the owner of inventory that had not been previously allocated to your account due to an error in one or more of your shipments to an Amazon fulfillment center.On July 14, 2021, we will begin assigning items to accounts that we determine to be the owner of the unallocated inventory. Between July 14 and July 30, you might start seeing items from past shipments being added back to your account.You have not been charged storage fees for items that were not previously assigned to your account. Once the inventory is assigned to your account, monthly storage fees will apply.For more information, go to our inventory storage fees Help page:https://sellercentral.amazon.ca/gp/help/external/G200612770If you don't want to continue offering these items for sale, you can submit a request to remove them. We will waive the removal fee for these specific items until 11:59 p.m. on August 27, 2021. Starting 12:00 a.m. on August 28, you will be charged the standard removal fee to remove units that were assigned to you.For more information, go to "Remove inventory from a fulfillment center":https://sellercentral.amazon.ca/gp/help/external/201436560To see inventory that was assigned to your account as part of this effort, download your Inventory Adjustments report after July 30 and filter by following the instructions below:1. From the "Reports" menu, select "Fulfilment".2. Under "Inventory," click "Inventory Adjustments," and then click the "Download" tab.3. From the "Event date" menu, select "Exact dates".4. Enter the date range for July 14 to July 30, 2021.5. Click "Request .csv download" or "Request .txt download".6. After the report status changes from "In progress" to "Download," click "Download" to save the file to your computer.7. Open the report in a spreadsheet or database program such as Microsoft Excel or Access.8. Filter the "Reason" column to show "N" only, and filter the "Unreconciled" column to exclude "0" values.The Fulfilment by Amazon teamJoin our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/joinAbout Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts. LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house. My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.comYouTube.com/MyAmazonGuyWebsite: MyAmazonGuy.comOther Social Media links:https://www.facebook.com/myamazonguys/https://www.linkedin.com/company/my-amazon-guyhttps://twitter.com/myamazonguy#amazonselling #amazonseller #amazonfba #myamazonguy00:0000:16 Dan Pope with Adam Heist at the Prosper Show01:43 Amazon is giving you inventory thSupport the show

Jul 16, 2021 • 25min
Remote Culture - Scaling an Away from Office Organization
Send us a textI sit down with My Amazon Guy Account Manager Ian Bakes who went from working in the construction industry to going to work remotely at MAG. How do you handle managing people remotely? Where are the breakdowns?00:0000:06 Ian Bakes, Account Manager at My Amazon Guy 00:40 What's it like going from the construction industry to working remotely?01:39 What was the 1st thing that changed in your life when started working remotely?03:12 What advice would you give to both employer and employee with regard to work-life balance05:28 Can you build rapport inside the agency if you are working remotely?08:48 People only respect what you inspect. In the remote world, what's the best way to do that?10:37 What are your everyday routines?12:18 Have you ask your direct reports what their routines are?15:05 We're a corporate company with a laidback culture.15:50 How would you describe the culture at My Amazon Guy?18:11 With where we are at remote culture, what advice would you give other companies, on how to improve their remote culture?20:53 Which of these 3 is the most important, for the account management? (extrovert, patient, detail-oriented)23:11 Tell us 1 thing that people could do to increase their Amazon sales today?Support the show