

My Amazon Guy
Steven Pope
About My Amazon Guy: 1.2-billion managed on Amazon, My Amazon Guy is A 400+ client full service Amazon Agency in Atlanta, Georgia. We grow market share through traffic and conversion improvements. PPC, SEO, CTR, Design, Catalog Merchandising. My Amazon Guy gives away all their trade secrets with more than 2200 video tutorials on YouTube.Follow us on LinkedIn: https://linkedin.com/company/my-amazon-guySubscribe on our YouTube Channel: https://youtube.com/@myamazonguy
Episodes
Mentioned books

Sep 2, 2021 • 2min
How to Syndicate Reviews into Walmart from Amazon and Shopify
Send us a textGo here: https://marketplace.walmart.com/review-syndication-submission/?utm_campaign=Aspectiva&utm_medium=email&_hsmi=148238752&_hsenc=p2ANqtz-_xC75Z9CBtS1scMQgjzi8ZT-10vDWyvgpKE7KnZI7wSFsbuVel5c0R7pVUM9l0B9pzcO7Ul6NufqXahx-GXRj0eriXkg&utm_content=148238752&utm_source=hs_automationFollow the prompts and load your reviews!Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/joinAbout Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts. LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house. My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.comYouTube.com/MyAmazonGuyWebsite: MyAmazonGuy.comOther Social Media links:https://www.facebook.com/myamazonguys/https://www.linkedin.com/company/my-amazon-guyhttps://twitter.com/myamazonguy✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/#amazonselling #amazonseller #amazonfba #myamazonguy🎤My Podcast Setup:Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWbRode Swivel Mount: https://amzn.to/31daD8TRODECaster Pro Podcast Production Studio https://amzn.to/3cghWCMSony Alpha a6400 Camera https://amzn.to/31bTFYiSigma 16mm Sony E Lens https://amzn.to/3lQxAZ0Support the show

Sep 1, 2021 • 4min
Difference Between Restock Limits vs IPI Storage Limits - Amazon FBA
Send us a textJoin our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join00:00 Intro00:20 Difference between Restock Limits and Storage Limits00:32 Storage Limits01:03 Restock Limits02:26 Regarding the email received from AmazonAbout Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts. LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house. My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.comYouTube.com/MyAmazonGuyWebsite: MyAmazonGuy.comOther Social Media links:https://www.facebook.com/myamazonguys/https://www.linkedin.com/company/my-amazon-guyhttps://twitter.com/myamazonguy✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/#amazonselling #amazonseller #amazonfba #myamazonguy🎤My Podcast Setup:Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWbRode Swivel Mount: https://amzn.to/31daD8TRODECaster Pro Podcast Production Studio https://amzn.to/3cghWCMSony Alpha a6400 Camera https://amzn.to/31bTFYiSigma 16mm Sony E Lens https://amzn.to/3lQxAZ0Support the show

Aug 31, 2021 • 5min
Products Have Personalities! IMPACT to Advertising on Amazon
Send us a text#amazonads #amazonadvertisingJoin our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/joinAbout Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts. LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house. My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.comYouTube.com/MyAmazonGuyWebsite: MyAmazonGuy.comOther Social Media links:https://www.facebook.com/myamazonguys/https://www.linkedin.com/company/my-amazon-guyhttps://twitter.com/myamazonguy✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/#amazonselling #amazonseller #amazonfba #myamazonguy🎤My Podcast Setup:Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWbRode Swivel Mount: https://amzn.to/31daD8TRODECaster Pro Podcast Production Studio https://amzn.to/3cghWCMSony Alpha a6400 Camera https://amzn.to/31bTFYiSigma 16mm Sony E Lens https://amzn.to/3lQxAZ0Support the show

Aug 30, 2021 • 21min
Never Say Sorry 😐. Always Say Thank You 😊 (Marketing Rant)
Send us a textI sent this to my staff this evening: Please eliminate the word sorry from your vocabulary. Do not apologize to clients. Do not apologize to me or anybody else in the company.Instead, thank them.Example of what not to say: Sorry for the delayExample of what to say: Thank you for your patience.If a client shares feedback like why doesn't Steven show up to our client calls... Don't say sorry about that. Say thank you for sharing your feedback.This mentality shift will win us massive gratitude from the clients.#neversaysorry #saythankyou #growinganagency #agency #TractionSupport the show

Aug 29, 2021 • 1h 16min
How Profitable Should I Be? Amazon FBA Weekly Q&A - Ask Steven Pope ANY Question
Send us a text00:00 Intro10:53 Brand registered in Canada added to BR in the USA, got registered agent access but I can't add A+ content, update pages12:39 I added my US brand to BR in the UK. I see the brand added in the BR account but I can't add A+ content or update. I also added to BR in CA and it works12:52 Anyway to get Amazon UK to update a page12:29 Thoughts about Amazon global logistics14:37 Did you enroll in Amazon launchpad for any of your customers. 15:43 Good AMZ account annual ROI16:20 What happens if TM works now and USPTO declines later17:49 I changed a brand name recently but it's still pointing to the old store18:18 In the A+ content manager, one of the SKU is not eligible for A+ content even though it's brand registered and has a storefront19:13 Please review B08849V4NM - I have registered it under a wrong name22:39 Sales dropped suddenly, what things do you check24:24 CAn BR help w/ flat files for multiple ASINs to make changes to product category or page26:32 Been trying to update my main image and even done it through a flat-file but it has not been updated27:40 You can get names and addresses of purchaser info, what company provides that via API28:15 With BR, do we leave the bar code on products shipped in or use the FNSKU code30:02 How do know w/c port to select, custom agent, freight forwarder30:58 I am 5 days shy of my 1st month of this product and already ranked organically for 1300 KWs and 250 sponsored KWs, already done pink word updates, what strategy to rank for the top 1033:48 If I have a product ready to go to AMZ w/ 12 diff color variations, can I only list 6 of them to start and then add the other 6 later34:35 You recommend "fast product photography" however their reply was something to the effect of "there would be no need for our service"35:37 I went to create the case with BR but it shows the updated image. CtrlF5 didn't work36:09 A company contacted us to be the distributor of our brand, is this a good idea to expand the brand38:33 What happens if I hire MAG to change the brand name and turns out it can't be done39:14 My listing is listed in Canada w/o my knowledge, how's this possible41:16 Is it against TOS to use my own customer review photos for product images, also how about using customer quotes in the image42:09 B08BQZ8BSC - what can be done to improve the listing46:19 Bullets and description (correct in backend and in category listing report) but change not reflected on PDP. Have BR but no UPC(listed w/ GTIN exemption)49:16 What will I need to send you to create my A+ content, also do you create a store52:43 Does your agency creates the Copywrite to create a listing53:02 Best way to appeal a false infringement claim made by a competitor53:33 DO you use Amazon's Inventory Placement Service53:55 Product has a price range of $6.99 US market, profit margins are 31%, what PPC strategy should I opt to get some profitable sales as I heard that PPC for products below $10 doesn't work54:42 Product w/ relevant KWs w/ zero search volume but when checked on Amazon, it is showing 60%55:07 Why do you need Canadian Trademark even though you said that trademarks work across borders for brand registration55:28 On the product listing page above the A+ content, there is an area called Videos. I want to put my videos on there and on other competitor pages for free exposure, is there any risk doing using my buying account w/ the same email as my selling account55:54 Do you have any tips on how to get approved for Project Zero56:11 Any comments on selling on Amazon Brazil56:33 How do you boost your mark as helpful votes on revSupport the show

Aug 25, 2021 • 6min
SFP Suspended? New Amazon Shipping Requirements
Send us a textSee your delivery speed metrics https://sellercentral.amazon.com/seller-fulfilled-prime/seller-performanceSeller Fulfilled Prime enrollment revocationWhile you are enrolled in Seller Fulfilled Prime, you must continue to maintain the Seller Fulfilled Prime performance requirements to remain enrolled in the program.Amazon will evaluate your Prime eligibility each day. If your performance metrics fall below the established thresholds, or if you violate the program terms, your enrollment in the program may be revoked. The Prime badge will be disabled on your offers, and your program status will change to Ineligible under the Premium Shipping Programs section in the General Shipping Settings. You will be unable to offer products with the Prime badge on your seller-fulfilled listings until you are able to satisfy all performance metrics and program terms.How do I get reinstated?If your eligibility to participate in Seller Fulfilled Prime has been revoked, we may require you to provide us with a Plan of Action that explains the issue, including a root cause analysis, and a description of the steps you will take to prevent similar issues in the future. You can review the Seller Fulfilled Prime performance metric requirements prior to sending in a Plan of Action. Plans of Action can be submitted by clicking the Create POA button on the Seller Fulfilled Prime Performance dashboard.https://sellercentral.amazon.com/gp/help/20209844000:00 Intro00:18 New metrics for qualifying for Seller Fulfilled Prime02:30 Amazon is raising the bar for SFP03:07 How to get reinstated to SFP05:47 MAG Trademark Service TestimonialJoin our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/joinAbout Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts. LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house. My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.comYouTube.com/MyAmazonGuyWebsite: MyAmazonGuy.comOther Social Media links:https://www.facebook.com/myamazonguys/https://www.linkedin.com/company/my-amazon-guyhttps://twitter.com/myamazonguy✅Get 50% Off First Month with Helium 10 https://bit.ly/3z1sijm✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/#amazonselling #amazonseller #amazonfba #myamazonguySupport the show

Aug 23, 2021 • 26min
Buy Box Cheat Sheet
Send us a textDownload your own copy of the cheat sheet we used: https://www.operationroi.com/wp-content/uploads/2017/07/buybox-cheatsheet.jpg00:00 Intro00:26 What is Buy Box02:35 Buy Box Cheat Sheet03:08 Fulfillment Method04:00 Landed Price04:53 Perfect Order Percentage08:04 Shipping Time10:20 Order Defect Rate14:35 Feedback Score16:19 On-Time Delivery17:24 Valid Tracking Rate19:17 Response Time20:58 Customer Feedback21:42 Inventory23:07 Cancelation Rate24:22 Refund RateHow does the buy box work: https://www.youtube.com/watch?v=fXaY2xNvyzUWhen a user clicks the “Add to Cart” button, they’re buying from one merchant and one merchant only: the buy box winner. This is especially crucial now that there’s a “Buy Now” button in addition to the add to cart button — the “Buy Now” button always leads to purchase from the buy box owner.Get Amazon Consulting at https://myamazonguy.com/The Variables that Affect the Buy BoxOnce a seller has the ability to compete for the Buy Box, he or she has to learn exactly how to win it. We know that Amazon’s algorithm compares multiple variables of each offering to determine which gives the best overall value to the customer. The weights assigned to each variable can change on a product-by-product or a category-by-category basis, so even though a seller could be losing to a competitor on one product, the same seller could be beating that same competitor on another unrelated product.There are many variables that Amazon takes into account, which are outlined below. The key is to invest your resources in the ones that make a bigger impact on the Buy Box.Fulfillment Method:Sellers who choose FBA (Fulfillment by Amazon) or SFP (Seller-Fulfilled Prime) are usually at an advantage over those who sell FBM (Fulfillment by Merchant), with all other variables being equal.Landed Price:This is the total amount that the product is sold for on Amazon. The lower the seller’s performance metrics are compared to other sellers, the lower they’ll need to lower their price to try to win the Buy Box. On the other hand, if their metrics are high, they could raise their price and still win.Shipping Time:The quicker you ship, the better off you are.Availability:Backordered items can be featured in the Buy Box, but items that are immediately fulfillable are favored by Amazon’s algorithm so avoiding backorders should be a priority for all sellers.Order Defect Rate:This is a combination of the Negative Feedback Rate, the A-to-Z Guarantee Claim Rate, and the Service Chargeback Rate.Valid Tracking Rate:This is the percentage of deliveries sent with full tracking information.Late Shipment Rate:This is the number of orders shipped later than the expected ship date.On-Time Delivery:This is the percentage of orders that were delivered on time.Feedback Score:How well people have rated you (especially recently) makes a difference.Customer Response Time:How quickly do you respond to customers? If you take too much time, it will negatively impact your chances of winning the Buy Box.Feedback Count:This is how many people have given you feedback. Obviously the more customers, the better.Inventory Depth and Sales Volume:Having enough inventory consistently will put you in a better position than if you have big fluctuations in inventory.Cancellation and Refund Rate:If you cancel on a customer who has made an order too often, it could have a negative impact on your seller performance.Support the show

Aug 22, 2021 • 1h 13min
Does My Amazon Category Matter? (No) Amazon FBA Weekly Q&A - Ask Steven Pope ANY Question
Send us a text00:00 Intro10:43 Why is it so hard to start a business13:53 Do you have info on "Business Insurance Requirements" and changes in A to Z claims15:34 How do I increase the impression of video ads16:15 How do I make sure I get enough impression with sponsored product campaigns17:47 What's considered to be the good conversion rate19:57 Is it normal that the PPC conversion rate is way lower than the total one23:40 How to fix an SKU what the Amazon catalog says is conflicting w/ data that is in the Amazon catalog24:57 What arguments would you use to help convince a client to move from Vendor to Seller Central27:15 What strategy do we take if we do not have enough inventory to send in for FBA based on the stats of products?28:32 If a brand in Canada has a brand registry in Canada, can they add me as a user to the US BR or do they need to trademark their brand in the US and BR to be able to add me as a user30:15 What strategy to use if want to launch new product w/ no inventory limit available31:32 What reasons would you not be able to change a product category31:16 How do you decide what product category to choose33:18 Does having FBM inventory at 0 for some products have an effect on IPI score or any other metric33:36 As a new seller, should we try to get into a category that is gated by one seller or drop into a diff category w/ multiple sellers35:11 Should I include my self fulfilled SKU in my advertising and should I price my FBA and self-fulfilled differently36:00 I'm having variation issues. My "window sticker" listing didn't allow variation so I changed the category to "bumper sticker". At creation, C variations are allowed but shortly after removed37:41 Do we limit purchases to 1 item product until inventory can be replenished38:51 Each time getting rejected on adding a new brand, doing brand registry will help39:33 If I use a little different subcategory than similar products will it affect indexing40:27 In my A+ content, what KW do you recommend for each picture panel. Do I add words that are not in my listing already41:50 Any suggestions for my friend who leases office space and the utility bill is paid by the office complex. AMZ is requesting a utility bill proof with the friend's name, the account is suspended42:56 Amazon is showing under the specifications of the images of the item w/c is incorrect, anyway, I can have it updated? It's before the bullet points. It's a new detail AMZ lately shows my listing on AMZ UK is not brand registered and I can't update the page43:44 I made a mistake when setting up my first shipment and now I have a line in the shipping queue that I can't delete43:59 It took a few tries to get the logo the right size for A+ content, Now I have several of them loaded into the asset area but I can't delete the old logo44:59 Toys listing: the requirement of submitting a test report of ASTM F963-17. Is it required for ALL toys or only those w/c come under "CPSC Regulated Products"45:44 Today I received an email from Amazon: Congress recently introduced a package of regulatory legislative proposals targeted at a few large technology companies, including Amazon. 47:12 How to add the same US ASIN on AMZ Canada, and will review will be migrated48:27 I'm from the UK and just registered a brand on behalf of my business partner. But as I'm only a user of the ASC account, it's not linked to the brand48:59 Eligibility or permission to sell on new marketplaces to grow sales49:53 Is there something related my prices related to competitors and the PPC campaign algorithm that limits my sales50:20 What's considered to be a good yearly ROI for AMZ buSupport the show

Aug 15, 2021 • 2h 10min
LIVE ASIN Review with Jason MastroMatteo
Send us a text00:00 Intro09:59 Jason Mastromatteo - Guest Host10:20 What's your option about product liability insurance11:39 I have a pending USTPO Trademark wanted to add it to my existing EUIPO Trademark in Amazon BR13:26 Can variations have different manufacturer recommended age14:07 Can I connect my listing that has "Generic" brand name to my registered brand name16:22 What are your thoughts on letting Helium10's Adtomatic automating PPC17:02 A picture I need to replace does not show up in the upload/download area18:53 What are your thoughts on letting larger "authorized sellers" use your unused inventory categories like oversized apparel20:04 How do I increase the impression of video ads? I used the same 5 KWs from my exact campaign. 20:57 What's your advice for Q4 inventory planning and sourcing22:55 Have any tips on how to rank your items on certain keywords23:45 I lost organic rank because of getting out of stock for one of my ASINs even after getting my sales velocity back for 1 month, the rank doesn't recover or improve at all24:41 Do I have to register a GS1 UPC code for Brand Registry26:21 Your Age of Sage product has topical products, do you have each product tested before taking it to market? What testing do you have done and who do you use27:08 ASIN REVIEW: B091JDHDKX34:28 Need knowledge about Liquidation Amazon Business35:49 When are long term storage feed charged37:17 If you know you will be out of stock too long, can you get a new GS1 code (& ASIN) for the next order, new honeymoon period & start again38:03 If I'm adding Spanish KW to my USA listing, should I also be adding English KW to my Mexico listing38:55 I'm getting many clicks from PPC but my conversion rate is low at 5%, my listing is optimized39:51 Does MAG recommend splitting brands into their own seller account and or new LLC, or is lumping various brands into 1 seller account is ok40:52 What do you recommend, automatic or targeting campaign42:14 I have an item w/c that is not brand registered in the UK. I'm trying to update the page content and I showed Amazon images of the packaging but they don't allow me to update43:38 Are products under $15 buyable45:14 Any recommendation or strategy to get our 1st review47:00 Can we add more than 6 images if the 7th spot is reserved for video48:16 ASIN REVIEW: B07QJ3835H54:07 What can I do about others using my images to promote their similar products55:03 How can I lower down ACOS56:23 I'm about to launch 3 new products, can you explain a little bit about the "Honeymoon Period" 58:43 Currently trying to add a product to the UK market, it is a bladed product and it is saying I need to be accepted for approval but aren't accepting applications59:55 I've enrolled my product in Vine, where can I check if and how many customers have enrolled to receive free product and review1:00:52 Can we optimize listing in wholesale FBA1:02:53 What's the cost of MAG Full Service Amazon Management1:04:26 ASIN REVIEW: B01EO0LX3Y1:12:58 What kind of documents do we need to provide if we are selling iPhone cable on our brand name1:14:25 Is 30% sales from PPC at 10% less of your breakeven point, ok1:15:00 Can you split up a registered brand into two seller accounts, branded products in both accounts1:16:34 I applied to sell Mombella baby teether toy but mine are not Mombella, but same product1:17:41 Is it common for US manufacturers not to let 3rd party inspectors in their factory and inspect the goods themselves by their QA dept1:18:22 ASIN REVIEW: B093NP164L1:27:50 We are selling Type C to Lightning Cable. I got a suspected intSupport the show

Aug 8, 2021 • 1h 10min
Amazon FBA Weekly Q&A - Ask Steven Pope ANY Question
Send us a text00:00 Intro10:31 My Amazon Guy Process11:13 My Amazon Guy Core Values12:32 For a new client's product w/ over 1000 organic KW, do you automatically go to phase 2 or go through phase 1 anyway? What factors would cause you to jump to phase 2 right away15:00 A 48hr episode but my Amazon account manager has vanished. What steps do you take to get ASINs created by regular SC for a product w/o UPCs o EANs to sidestep unnecessary pushback16:43 Ad campaign has $200 budget with 10 KW (5 performers, 5 poor) What is the difference between moving the good words to their own campaign vs just lowering the bid on the poor performers17:45 Amazon invited me to the Amazon Launchpad program. Is it worth the money (5% of rev)19:48 My inventory restriction is getting worse (restocking limit is decreasing) any insights on the future state of restocking limits20:47 For misspellings, in Helium10, Cerebro found words like Chistma but on misspellinator, this doesn't even show as a top misspelling and lists others. What tool do you use to determine misspellings21:47 When creating a listing w/ variations (2 colors), do I edit each ASIN w/ different KW, descriptions, or just the main parent ASIN?22:38 What are the key factors Amazon uses to rank a listing organically24:58 Do we always need to run PPC to keep organic ranking26:02 Does Amazon change PPC bids during different time slots based on search volume26:17 Is having your friends vote the helpful button considered review manipulation26:54 Best marketplaces aside from the NA ones to sell in27:43 Do you have an answer key that you can plug on the 200 words to avoid pesticides28:12 If I sell a brand item and bundle it w/ something else or my brand item, should I use a new UPC code and who do I put a brand/manufacturer on the listing30:12 Best tips for product research31:35 I got 2 new reviews today but my total review count only went up by one32:22 I know I can't put brand names in backend search items or Alt text, but what about book titles. I've seen many of my competitors do this. Is this w/in Amazon TOS33:10 I just wanted to know if most of you have your parcels shrieked wrapped33:33 To structure the title, would you recommend one of the following characters "-" or "|"33:52 Editorial reviews overrated34:14 We have a top product in our category and it has 6 variations. We want to split the listing into 2, how would we do this? Would the 2nd listing have a good ranking like the 1st35:27 How do I stop Amazon bots from taking text from my listing images and auto-populating listing features incorrectly37:00 I use my brand name on Amazon CA and USA all caps, is it better to trademark it as all caps or in the proper case37:42 You have said that PPC is rather far down on the list in the A9 algorithm of ranking, however, it seems to be your main go-to to gain rank38:30 Can you elaborate how the PPC can push you higher in ranking w/o breaking the bank39:14 What is the process of changing to the new brand, how do I tackle it40:24 I can no longer get the first name, last name, address from my customers in Amazon anymore. I used to be able to do that and run ads on Facebook for them42:41 Have 13 products for Amazon. Since I am a new seller, how many of each product should I have available for shipping to Amazon? Will I be limited to 200 total or 200 per product listing44:32 I'm about to launch 3 SKUs and coming out the gate w/ a heavy restocking limit for the current SKU. What are your counsel and wisdom on product launches in this world45:13 My bullet points just randomly disappeared on my listing45:56 When sending a softcover book to FBA, dSupport the show