

My Amazon Guy
Steven Pope
About My Amazon Guy: 1.2-billion managed on Amazon, My Amazon Guy is A 400+ client full service Amazon Agency in Atlanta, Georgia. We grow market share through traffic and conversion improvements. PPC, SEO, CTR, Design, Catalog Merchandising. My Amazon Guy gives away all their trade secrets with more than 2200 video tutorials on YouTube.Follow us on LinkedIn: https://linkedin.com/company/my-amazon-guySubscribe on our YouTube Channel: https://youtube.com/@myamazonguy
Episodes
Mentioned books

Jan 28, 2025 • 6min
A Simple Trick to Cut PPC Costs and Drive Sales
Send us a textLearn why promoting keywords from auto to exact match might not always be the best idea and how small PPC tweaks can improve your campaigns. Gain insights on sponsored brand video ads and their impact on conversions.#AmazonAdvertising #PPCOptimization #AmazonPPCStop wasting money on ads. Learn proven PPC tactics for FREE https://bit.ly/3DLhywdWatch these next:Drive more sales this Q1 with these strategies https://www.youtube.com/watch?v=3JCqAzSn9Tg&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569Get the most sales this Q1 https://www.youtube.com/watch?v=tBdW1f7htrw&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=4----------------------------------------------Talk to an expert and grow your Amazon business http://bit.ly/3ZAVEohNot sure what’s wrong with your listing? Ask us today http://bit.ly/3B1LvHtTimestamps:00:00 - The Auto to Exact Match Debate00:14 - Bulk Sheet Optimization: How Many Changes?00:44 - Never Negate a Good Keyword01:15 - Adjusting Bids by Percentages02:10 - Micro Adjustments vs. Big Changes02:45 - Weekly Target Optimization Process03:23 - Using Sponsored Brand Videos for Lower ACOS04:08 - Common PPC Mistakes to Avoid05:01 - The Problem with Bid Modifiers05:30 - Subscribe for More Amazon PPC Tips----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Jan 28, 2025 • 6min
The Simple Way to Make Your Amazon Listings Stand Out
Send us a textLearn why your main image is the first thing Amazon shoppers notice and how small changes can make a big difference. Discover real-world examples of optimized images that improved click-through rates and conversions.Get more clicks on Amazon with our Main Image Hack Service http://bit.ly/3Vb6b6Q#AmazonMainImage #CTROptimization #AmazonListingTips #AmazonImageHacks #ClickThroughRateWatch these next:Fix your Amazon main image mistakes https://www.youtube.com/watch?v=gVmyy3nMX0Q&list=PLDkvNlz8yl_bJFHwDexEcnnEZ8f98kdZH&index=4Why no one is clicking your listing https://www.youtube.com/watch?v=sBfy9ZHXZFs&list=PLDkvNlz8yl_bJFHwDexEcnnEZ8f98kdZH&index=7----------------------------------------------Start profiting from PPC with proven strategies https://bit.ly/3DLhywdSolve your toughest Amazon challenges – schedule a call today http://bit.ly/3ZAVEohListing questions? We’ve got the answers you need http://bit.ly/3B1LvHtTimestamps00:00 - Why Main Images Are Crucial00:18 - Optimizing Amazon Listings with Main Image Hacks00:48 - Real Client Example: Go Pets De-Matting Comb01:36 - Why Adding Keywords to Images Increases CTR02:06 - Importance of Including Emotional Triggers in Images03:01 - Using "Made in USA" Tags for Better Visibility03:50 - Common Image Mistakes That Hurt Conversion Rates05:00 - Swatch Image Strategies for More Sales06:02 - Brand Story and Hidden Suppression Checks----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Jan 26, 2025 • 2min
How to Navigate Amazon’s New User Permissions Interface
Send us a textLearn how to manage and update user permissions in Amazon Seller Central quickly and efficiently. Anya from My Amazon Guy walks you through the process with easy-to-follow steps.Make smarter PPC decisions with this free guide https://bit.ly/3DLhywd#AmazonSellers #SellerCentral #amazontips Watch this video next: System classification costing you? https://www.youtube.com/watch?v=u9yWfSU8wXE&list=PLDkvNlz8yl_YK8vvL34sIVkQGZj6_ImVa&index=1-----------------------------------------------Find solutions with a one-on-one coaching session: http://bit.ly/3ZAVEohSee how we can help grow your Amazon business: http://bit.ly/4eVgJxUTimestamps00:00 - User Permissions Update00:14 - Navigating to the User Permissions Section00:27 - Adding a New User in Seller Central00:42 - Changes to User Permissions Buttons00:56 - Exploring the New Permissions Interface01:10 - Granting Universal Site Admin Access01:19 - Setting Specific Permissions for Users01:42 - Using the Search Bar for Permissions01:52 - Assigning Permissions by Country02:03 - Further Assistance and My Amazon Guy Link-----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Jan 25, 2025 • 30min
How a Simple Change Increased Amazon Sales by 7x
Send us a textSteven Pope, CEO of My Amazon Guy, shares how small changes to your listing can massively increase your Amazon sales. Learn how to optimize CTR, conversion rate, and PPC campaigns with actionable insights for sellers. Interested in a main image revamp? Get yours upgraded here: http://bit.ly/3Zuylez#AmazonSelling #AmazonCTR #AmazonPPC #StevenPope #AmazonSEO #EcommerceTips Watch these videos next:Selling seasonal products? https://www.youtube.com/watch?v=tBdW1f7htrw&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=1CTR secrets and more https://www.youtube.com/watch?v=Yk-s5GrnIfE&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2&t=1564s----------------------------------------------Get one-on-one guidance from an expert, book a call today http://bit.ly/3B3fgrCStart growing your sales today http://bit.ly/3Vbhtb6Submit your ASIN for a detailed review http://bit.ly/3ZrUVp6Timestamps:00:00 - How a Small Change Led to a Big Sales Increase00:14 - Introducing Steven Pope from My Amazon Guy01:24 - Challenges Facing Amazon Sellers Today02:03 - Understanding Amazon’s Conversion Rates03:28 - Practical Tips to Improve CTR04:49 - Using Brand Stories to Drive Traffic07:00 - SEO for A+ Content and Alt Text08:47 - Insights on PPC Campaign Launches10:17 - Market Share and Clickthrough Rate Tips13:06 - Enhancing Main Images to Drive Sales18:00 - Overcoming Customer Concerns25:00 - Thoughts on AI in Amazon Selling29:27 - Learn More from My Amazon Guy----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Jan 25, 2025 • 2min
Can AI REALLY Help Amazon Sellers? - Podcast Trailer
Send us a textIs AI the solution Amazon sellers have been waiting for? In this podcast trailer, Steven Pope explains why grit, strategy, and hard work still matter more than automation. Full episode dropping later, make sure to turn your notifications on!#AmazonSellers #PodcastTrailer #AIforAmazon #EcommerceTips #AutomationTruth #AmazonAI #AIBusiness Watch these videos next:Need a dayparting strategy? https://www.youtube.com/watch?v=Mtc6N_jVwNg&list=PLDkvNlz8yl_aeEp6XMypvS52zg8kIQ40mDealing with Amazon inventory fees? https://www.youtube.com/watch?v=S-iMEPoo_mY&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=4-----------------------------------------------Get your FREE PPC Guide for 2025 here: https://bit.ly/4gwtOziFind solutions with a one-on-one coaching session: http://bit.ly/3B3fgrCSee how we can help grow your Amazon business: http://bit.ly/3Vbhtb6-----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Jan 24, 2025 • 17min
$78M/yr Amazon Account Hijacked - KeaBabies (INSANE STORY)
Send us a textA $78M Amazon account hacked, leaving the seller powerless for 7 days. Learn how this happened and how to protect your account with security tips to avoid similar breaches.Need help securing your Amazon account? Book a coaching call with us http://bit.ly/3B3HMJAWant to secure your account with OTP? Here's how https://myamazonguy.com/otpWatch these videos next:Difference Between Global and User Permissions https://www.youtube.com/watch?v=j_u5c7lkLvs&list=PLDkvNlz8yl_b5s-jb7KgPe-aPWP47jZIL&index=16Why your goals are failing? https://www.youtube.com/watch?v=Vi-HxMSfuH4&list=PLDkvNlz8yl_bgXySsAXtDdy2BLfbQNCmw&index=4-------------------------------------------------Secure your Amazon business today. Get our expert SOPs and stay protected http://bit.ly/416awftNeed Expert Help? Book a coaching call with Steven Pope http://bit.ly/3B3HMJATimestamps:00:00 - Account Hacked: A Seller's Nightmare00:10 - The $78M Account Breach00:23 - Story of Kebabies and the Hack01:16 - How the Security Breach Started03:00 - Amazon's Failed Security Measures05:17 - OTP Tips for Better Account Security07:40 - How to Set Up Two-Factor Authentication08:57 - The Cost of Amazon's Security Gaps12:26 - Why Global User Permissions Matter15:20 - The Impact of the Hack on Business-------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Jan 24, 2025 • 7min
Amazon News: Marketplace Trends and Global Seller Opportunities 2025
Send us a textAmazon continues to attract a massive number of new sellers globally, with a third joining the US marketplace. Learn about the latest marketplace trends, opportunities in international markets like Canada and Germany, and strategies to succeed in today’s competitive eCommerce environment.Make smarter PPC decisions with this free guide https://bit.ly/3DLhywdWatch these videos next:Sponsored Product Advertising https://www.youtube.com/watch?v=grqFMCQOcgU&list=PLDkvNlz8yl_YhCOcj7GH2hRW4ZFKBSw7T&index=1Product Title Requirements https://www.youtube.com/watch?v=DQ_2IDUpzEg&list=PLDkvNlz8yl_YhCOcj7GH2hRW4ZFKBSw7T&index=2--------------------------------------------------------------Need expert guidance? Book a coaching call today http://bit.ly/3B3HMJANeed help fixing your Amazon listing? Just ask http://bit.ly/3B1LvHtTimestamps:0:00 - Opening Thoughts on Amazon's Growth0:15 - 2024: Over 900,000 New Sellers Join Amazon0:46 - A Third of New Sellers Join the US Marketplace1:14 - Challenges with Multiple Accounts and Suspensions2:06 - Why Small Sellers Are Still Interested2:24 - Opportunities in International Markets Like Canada3:18 - The Impact of Rising CPCs in the US4:13 - Post-Brexit Challenges for European Sellers5:00 - Tactics for Small Sellers in Non-Competitive Markets6:12 - Future of Amazon: Mature or Still Growing?--------------------------------------------------------------Follow Us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Jan 23, 2025 • 8min
PPC Bidding Hacks for Higher Conversions
Send us a textLearn the best times to bid on ads, proven PPC strategies, and how to handle high ACoS for better sales. Hear practical tips on improving click-through rates and maximizing lifetime value, even in crowded categories.Stop wasting money on ads – learn proven PPC tactics for FREE https://bit.ly/3DLhywd#AmazonBiddingTips #PPCStrategies #AmazonAds #LowerACoS #AmazonPPCWatch these next:How to Optimize Your Amazon PPC Budget https://www.youtube.com/watch?v=W-DONOA0N8g&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=5Why Manual PPC Beats AI https://www.youtube.com/watch?v=lYniwCIkgtc&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=7----------------------------------------------Expert coaching for Amazon sellers – book your call now http://bit.ly/3ZAVEohHave listing problems? Share your question and we’ll help http://bit.ly/3B1LvHtTimestamps0:00 - Best Days and Times to Bid on Ads0:50 - PPC Strategies for Crowded Categories1:25 - How Click-Through Rates Impact PPC Costs2:10 - Maximizing Lifetime Value in Supplement Sales3:40 - Hacks for Repeat Purchases and Remarketing4:20 - Using Samples to Boost Conversion Rates5:00 - How UGC Video Testimonials Drive Better Reviews6:20 - Balancing PPC and Organic Sales7:00 - When to Negate Keywords and Save Costs----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Jan 22, 2025 • 8min
The Simple Strategy That Built a Top Amazon Agency
Send us a textLearn how Steven Pope built a $20M Amazon agency by creating free, value-packed content for his audience. Discover how answering customer questions and sharing expertise turned into a scalable business model.#AmazonSales #EcommerceGrowth #amazonmarketing Start profiting from PPC with proven strategies https://bit.ly/3DLhywdWatch these next:Is Amazon passive income? https://www.youtube.com/watch?v=F8o5-wTRZds&list=PLDkvNlz8yl_a2AXX-Pioc0toq2emZaiKO&index=4How to win on Amazon against all odds https://www.youtube.com/watch?v=bbSIseRL1N4&list=PLDkvNlz8yl_a2AXX-Pioc0toq2emZaiKO&index=7----------------------------------------------Expert advice is just a call away – book now http://bit.ly/3ZAVEohListing not converting? Tell us what’s wrong, we’ll help http://bit.ly/3B1LvHtTimestamps:00:00 - The Strategy Behind $20M Revenue00:15 - Why Free Content Beats Paid Content01:32 - Leveraging YouTube for Sales Growth03:01 - The Impact of Small, Targeted Videos04:55 - Revenue Journey from $0 to $20M ARR06:45 - Overcoming Amazon Challenges as Sellers07:42 - Creating Content That Solves Real Problems08:00 - Closing Thoughts and Call to ActionSupport the show

Jan 22, 2025 • 14min
Amazon PPC Strategies That Drive More Sales in Early 2025
Send us a textLearn how to optimize your Amazon PPC campaigns for January, February, and March with these simple tips. Discover the benefits of automatic and manual campaigns, and how to make the most of seasonal opportunities like Valentine's Day. #AmazonPPC #EcommerceTips #Q1Sales #AmazonSellers #ValentinesDayMarketingStart profiting from PPC with proven strategies. Get our Free PPC guide https://bit.ly/3DLhywdWatch these next:Amazon PPC Uncovered https://www.youtube.com/watch?v=Yk-s5GrnIfE&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=3Manual PPC Beats AI https://www.youtube.com/watch?v=lYniwCIkgtc&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=6----------------------------------------------Solve your toughest Amazon challenges – schedule a call today http://bit.ly/3ZAVEohListing questions? We’ve got the answers you need http://bit.ly/3B1LvHtTimestamp:00:00 - Maximizing PPC Sales in Q101:15 - What Are Automatic and Manual Campaigns?02:24 - Using Campaigns to Discover Trending Keywords03:50 - PPC Strategy for January: Post-Holiday Sales05:25 - Preparing for Valentine’s Day Campaigns07:10 - Fine-Tuning Ad Placements for Better CTR09:00 - Improving Your Main Image for Seasonal Campaigns12:00 - Importance of Testing and Evolving PPC Campaigns----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show