My Amazon Guy

Send us a textYouTube Link: https://youtu.be/G2kpHID9HkQAre Amazon Conferences Worth Attending? Helium 10 Sell + Scale Recap00:00 Introduction00:14 Steven Pope talks about his Sell + Scale Summit experience00:22 He enumerates the guest speakers in the event00:52 He talks about the new digital app, Whova01:05 He won 1st Place on the Leaderboard in the Whova app01:52 Most interesting thing about the new app02:30 Great concept of the Whova app because of the engagement02:54 Happy to see Gary Vee and ask him a question03:05 The app not only gives directions but allowed sellers to ask question03:44 Steven Pope spent 4 hours writing PPC Tacos jokes04:27 Disappointed because most of the speakers did not engage in the questions in the app05:57 Helium 10’s Sell + Scale was a marquee event06:27 Sellers never want to be sold to06:52 They could have done the comment frequency like Reddit07:44 What he likes most about the app is having the full list of the attendees08:22 Offered sellers to look at their listings08:53 Age of Sage listing showing its brand story and premium a+ content and a+ content.09:48 Conducted poll on LinkedIn if conferences are worth attending in person and lots of sellers           engaged in the post, especially those who attended the Sell + Scale Summit16:49 Summary of wins for the attendees, for the speakers, for the sellers and vendors.17:28 Question: What would it take for you to go to an event?🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help✅Get 50% Off First Month with Helium 10 https://bit.ly/3z1sijm✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/🎤My Podcast Setup:GoPro Hero10 https://amzn.to/3HghK4iRode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNIRode Swivel Mount: https://amzn.to/3O9ruzFRODECaster Pro Podcast Production Studio https://amzn.to/39mKko8Sony Alpha a6400 Camera https://amzn.to/3xoEnPFSigma 16mm Sony E Lenshttps://amzn.to/3xJLYtvFavorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8RSupport the show

Send us a textYouTube Link: https://youtu.be/nu9o2enVXuMWrite your questions as a comment to this video. Join the channel today at https://www.youtube.com/myamazonguyRead nearly 100 testimonials about My Amazon Guy at https://myamazonguy.com/testimonials/Watch the most popular Amazon Tutorial playlists at https://myamazonguy.com/amazon-seller-fba-tutorials-guides-videos/00:00 Weekly Q&A with Jason Mastromatteo - 09.23.202213:39 Amazon is permanently going to a new navigation view on Oct 313:05 You can now A/B split test your bullets and product description13:34 The Ultimate Q4 Kick Off14:21 Amazon removed my product and said my UPC code is not banded by GS116:49 When writing your title should you optimize for search volume or optimize for title density w/ search volume in mind19:20 In terms of juice, w/c sections have the mouse KW ranking influence19:53 Amazon keeps telling me to manage in-stock issues but includes ASINs I'm no longer carrying and for which I have closed and deleted the listings21:07 How fast can we raise or lower bid % w/o doing damage to the campaign22:13 If you were to split up one auto campaign into 2, w/c of the 4 targets would you pair together and why23:08 What keeps my product on the 7th or 8th spot of the 1st page23:38 Does relevancy come into play if you split up auto campaigns24:18 When we negate KW for 20+ clicks what is the time frame25:58 For "Twister" variations created in VC who do you explain to an SC agent desire to disassemble29:05 So cannot DELETE in flat file w/o having the SKU to go w/ parent29:17 Regarding brand health, no policy violations, not RA, all under my brand30:08 Your thoughts on Small n Light31:09 Our very successful competitor has very few Product Details on their listing only showing the date first available, manufacturer, ASIN, and BSR. They don't list made in China, is this allowed32:26 Could you please explain/show the fastest way to bulk upload images and A+ contents for 1000 ASINs34:05 I had some search terms in a broad campaign w/c were negative exacts, and now I want to un-negate them so I archived them but after doing that, I can't see the KWs35:21 I have brand defense campaigns set up, should I negate my ASINs and negative phrase my brand name in all of my other campaigns36:10 How can you resolve IP rights complaint-copy rights38:05 Can we repeat the same KWs of back-end search terms in title and bullets39:00 Is it good to repeat an important KW in your listing39:38 How to find individual ASIN's sales in a variation listing41:01 I see a lot of the same products coming up w/ the same main image and high fake reviews in my niche42:27 My listing has multiple ASINs w/ diff landing cast and prices so each has diff break-even ACOS. Often I have seen a consistent percentage of purchased ASINs that is different from the advertised one. Could you suggest best practice to go about that44:51 Brandon Young said Amazon will cap your listings rank for a specific KW if you write it in a diff match type or locationSupport the show

Send us a text🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help✅Get 20% OFF Your First 6 Months on HELIUM 10 When You Use Code: STEVENPOPE6M20.Sign up here: https://cc.helium10.com/?crsh_reqid=4285790&aid=427&pg=1✅ Sign up to be an affiliate at Brands 10x: https://www.brands10x.com/affiliate_users/sign_upLearn more here: https://youtu.be/GK7N_y00LVg✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/🎤My Podcast Setup:GoPro Hero10 https://amzn.to/3HghK4iRode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNIRode Swivel Mount: https://amzn.to/3O9ruzFRODECaster Pro Podcast Production Studio https://amzn.to/39mKko8Sony Alpha a6400 Camera https://amzn.to/3xoEnPFSigma 16mm Sony E Lenshttps://amzn.to/3xJLYtvFavorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8RSupport the show

Send us a textYouTube Link: https://youtu.be/Qa3Pme98wY000:00 Key Advertising Metrics for a Profitable Amazon Business02:16 Target Example 105:04 Target Example 206:11 Comparing both examples07:23 Bid and Ad Placement07:47 How should we decide how we should be bidding for KWs09:28 Another example on the same page but different placement11:50 Advertising has many data points and variables that should be cross-checked and monitored13:01 Bidding low does not necessarily mean lower ACOS, sometimes bidding high can improve your ACOS due to the different placements' CVRs13:41 Profit margin and ACOS is the metric that shows direct profitability (not considering organic ranking and organic sales contributor)14:02 Bid and CPC are directly correlated w/ each other and bidding doesn't necessarily mean paying the bid amount. Amazon Advertising is a live auction and each seller is a bid caller🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help✅Get 50% Off First Month with Helium 10 https://bit.ly/3z1sijm✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/🎤My Podcast Setup:GoPro Hero10 https://amzn.to/3HghK4iRode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNIRode Swivel Mount: https://amzn.to/3O9ruzFRODECaster Pro Podcast Production Studio https://amzn.to/39mKko8Sony Alpha a6400 Camera https://amzn.to/3xoEnPFSigma 16mm Sony E Lenshttps://amzn.to/3xJLYtvFavorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8RSupport the show

Send us a textYouTube Link: https://youtu.be/iaYdjbWbEiI00:00 Check your Targeting Tab before your next price adjustment to calculate proper margins!00:23 Navigating inside Targeting Tab00:42 Make sure the correct time window is set01:45 How does my KW targeting perform03:22 What to do if landing cost is higher than your sale price🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help✅Get 50% Off First Month with Helium 10 https://bit.ly/3z1sijm✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/🎤My Podcast Setup:GoPro Hero10 https://amzn.to/3HghK4iRode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNIRode Swivel Mount: https://amzn.to/3O9ruzFRODECaster Pro Podcast Production Studio https://amzn.to/39mKko8Sony Alpha a6400 Camera https://amzn.to/3xoEnPFSigma 16mm Sony E Lenshttps://amzn.to/3xJLYtvFavorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8RSupport the show

Send us a textYouTube Link: https://youtu.be/EpNXmY1ri6k🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help✅Get 50% Off First Month with Helium 10 https://bit.ly/3z1sijm✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/🎤My Podcast Setup:GoPro Hero10 https://amzn.to/3HghK4iRode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNIRode Swivel Mount: https://amzn.to/3O9ruzFRODECaster Pro Podcast Production Studio https://amzn.to/39mKko8Sony Alpha a6400 Camera https://amzn.to/3xoEnPFSigma 16mm Sony E Lenshttps://amzn.to/3xJLYtvFavorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8RSupport the show

Send us a textYouTube Link- https://youtu.be/6JfBZDgypNc00:00 Facebook Layered Interest Stacking To Expertly Define Your Audience01:19 Test product: Wine Glasses02:47 We want our audience also uses Amazon04:00 Facebook Interest Layered Stacking04:38 Adding another layer: Engaged Shoppers🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help✅Get 50% Off First Month with Helium 10 https://bit.ly/3z1sijm✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/🎤My Podcast Setup:GoPro Hero10 https://amzn.to/3HghK4iRode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNIRode Swivel Mount: https://amzn.to/3O9ruzFRODECaster Pro Podcast Production Studio https://amzn.to/39mKko8Sony Alpha a6400 Camera https://amzn.to/3xoEnPFSigma 16mm Sony E Lenshttps://amzn.to/3xJLYtvFavorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8RSupport the show

Send us a textYouTube Link: https://youtu.be/m6Yqcx7eDm800:00 How to find a powerful client or get different jobs in different big companies00:19 Jason started with garage sales and thrift stores selling them on eBay01:08 Then working for a distributor/vendor central01:31 Learned from YouTube, Reddit01:58 Getting the 1st client02:16 Start first with 1 niche task🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help✅Get 20% Off For the First 6 Months with Helium 10 https://bit.ly/3z1sijm✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/🎤My Podcast Setup:GoPro Hero10 https://amzn.to/3HghK4iRode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNIRode Swivel Mount: https://amzn.to/3O9ruzFRODECaster Pro Podcast Production Studio https://amzn.to/39mKko8Sony Alpha a6400 Camera https://amzn.to/3xoEnPFSigma 16mm Sony E Lenshttps://amzn.to/3xJLYtvFavorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8RSupport the show

Send us a textYouTube Link: https://youtu.be/0GAPvW2l4L4🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-2000:00 Selling Collectible and Used Items on Amazon00:43 Jason was once a picker as a hobby01:50 You are gonna have the worst time of your life selling used collectibles on Amazon02:16 Put these stuff in Ebay02:50 Amazon doesn't want these in their platform❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help✅Get 50% Off First Month with Helium 10 https://bit.ly/3z1sijm✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/🎤My Podcast Setup:GoPro Hero10 https://amzn.to/3HghK4iRode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNIRode Swivel Mount: https://amzn.to/3O9ruzFRODECaster Pro Podcast Production Studio https://amzn.to/39mKko8Sony Alpha a6400 Camera https://amzn.to/3xoEnPFSigma 16mm Sony E Lenshttps://amzn.to/3xJLYtvFavorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8RSupport the show

Send us a textYouTube Link: https://youtu.be/VylA3Vw-N9g00:00 PPC Q&A with Matthew Davis and Faith Denniston, 09.20.202210:56 Will Amazon recognize both SEO "chained dog leash" and "chained dog leash for large dogs"14:03 I have multiple broad match campaigns for a Vit E oil. Vitamin E oil is the KW and in the customer search terms. Vitamin E oil for scars is a top converter w/ a majority of the orders. In another broad match w/ just the KW vitamin e, the same KW phrase shows up in the customer search terms but it has 20 clicks no orders18:16 When and how to decrease TACOS after 15 days of launch? What are the acceptable ACOS & TACOS in this stage23:14 When setting the Alt Text to each image used on premium A+ content should I focus on the best performing KWs from the ICAP report for that ASIN24:45 Want to launch a product themed around a popular TV show are there any copyright issues associated with this29:20 Just launched my first product, how to adjust a bid on a campaign32:41 Is there a way to see how much I bid on the first campaign I created34:54 If we keep the House of the Dragons example, how about having HOTD on the product than having Fire and Blood37:30 Every time I change the bid, do I have to create a new campaign38:38 Is there a way to see if my daily budget is enough39:45 When MAG gets a potential new client what are the steps you take to audit their PPC42:31 I sell beaded jewelry and have 8-9 parentage for different bracelets styles. Each parent may have "amethyst bracelet" and have a campaign for each parent. Am I competing with myself46:38 Am I supposed to pause the 1st campaign and continue with the higher campaign48:31 Does MAG use any 3rd party PPC tools52:45 Unable to edit ASINs, support says "you do not appear to be a registered brand owner"54:52 How do we get access to create a video in the Ad console55:48 Which campaign can see plurals in KWs and which not57:25 How should I use the product opportunity explorer to compare diff product launching opportunities1:02:26 What if the product has no text but instead a very edited digitally created image of Daemon for example (House of the Dragon)1:04:00 Is the bigger concern to have copyright flagging verbiage on the product itself or w/in the product SEO1:05:23 Is there a way to target videos only to mobile devices1:06:54 What should I do if my branded KWs are in a competitors Alt text1:07:26 How could I include competitors branded KWs into my own listing so I can get indexed1:08:05 If I target a KW in exact phrase and broad and bid $1 for each will Amazon charge me $1 for the click eve if the max bit of my competitors is at 50cents1:10:53 Which pictures do get the most best on the brand display campaigns1:12:44 I want to hide my BSR on purpose is there a way of doing that or does it happen accidentally1:14:03 Advice for gun related advertising1:16:00 How can I use Search Query Performance report to PPC benefits1:18:46 Not advised to negate good KW inside auto/broad campaign but we are alrady doing so to many of our camp, what can be done now1:22:22 How important is value addition to the product as a new seller on Amazon1:25:38 What must be the strategy for PPC in Q4 aggressive or conservative1:27:05 What is a good budget to start w/ a new campaign1:28:21 Exact target for "cat food" is same as "cats food" or need to add both1:29:26 Would you have any recommended courses or sites to learn more about Amazon PPC1:32:14 I was out of stock fo 3mos. Made multiple new campaigns w/ new KWs, what would you suggest to start w/ the bids1:35:28 How to run broad and phrase campaigns1:38:Support the show