

My Amazon Guy
Steven Pope
About My Amazon Guy: 1.2-billion managed on Amazon, My Amazon Guy is A 400+ client full service Amazon Agency in Atlanta, Georgia. We grow market share through traffic and conversion improvements. PPC, SEO, CTR, Design, Catalog Merchandising. My Amazon Guy gives away all their trade secrets with more than 2200 video tutorials on YouTube.Follow us on LinkedIn: https://linkedin.com/company/my-amazon-guySubscribe on our YouTube Channel: https://youtube.com/@myamazonguy
Episodes
Mentioned books

Mar 15, 2023 • 36min
Leadership Training with Steven Pope: Treat EVERY Employee Differently
Send us a text00:00 Leadership Training with Steven Pope: Treat EVERY Employee Differently00:32 Definition of leadership00:54 Being a leader01:54 Leaders who are able to balance being both soft and tough are rare02:23 Focused on helping people achieve success, fulfillment and joy02:50 Leaders with a strong spiritual foundation03:22 With extreme ownership, you are able to take responsibility while adhering to discipline every step of the way03:53 Defining a bad leader05:18 Candor is an innovative approach to improving employee performance and engagement through providing constant feedback09:01 Main points of First, Break All the Rules Book10:09 The Platinum rule12:48 Introversion vs Extroversion18:52 Logic vs Emotion21:10 High ingenuity person vs Low Ingenuity person23:37 Motivate & reward employees by assigning tasks they excel at25:21 Many people chose to leave their positions due to incompatibility with their managers26:06 Being a servant leader not just a manager27:10 A good leader needs self-awareness, perception, and an understanding of consequences30:26 A leader needs to remain focused and present in order to effectively lead; being in the moment is a vital quality for any good leader32:13 Rank and score employees regularly35:39 Focus on self-introspection to identify strengths and weaknesses, so you can evaluate yourself and your employees and avoid any potential issues🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help✅ Support us, buy some Swag: MyAmazonGuy.com/Swag✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at Support the show

Mar 14, 2023 • 7min
Changing to GS1 from UPC? Stay Compliant!
Send us a text00:00 Changing to GS1 from UPC? Stay Compliant!00:24 A few years back when Amazon doesn’t need UPC when launching a product03:23 Amazon’s strict in compliance with GS1 barcodes03:56 UPC assigned on your brand should match your product04:30 Maintaining your BSR, listing and reviews by making sure that you’re GS1 compliant04:44 My Amazon Guy’s GS1,UPC Barcode Service04:54 Taking the new GS1 barcodes and swap them out with older ones05:27 Why being compliant is important 05:47 MAG’s UPC to GS1 Barcode Change Service: https://myamazonguy.com/upc-change-gs...06:18 Book a meeting through this link: https://myamazonguy.com/contact/🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help✅ Support us, buy some Swag: MyAmazonGuy.com/Swag✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3j28XM0✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-ser...✅ A+ Enhanced Brand Content Support the show

Mar 13, 2023 • 20min
The Ultimate Amazon Parentage Beginner Tutorial - Template Flat File Variation Step by Step Process
Send us a text00:00 The Ultimate Amazon Parentage Beginner Tutorial - Template Flat File Variation Step by Step Process00:46 Parent and child01:51 On the left menu, go to Catalog and click Add products via upload01:51 On the left menu, go to Catalog and click Add products via upload02:26 download spreadsheet and find the right product template02:43 Go into your product (Manage inventory page), then click Edit02:57 Click product identity and click on Item type keyword03:12 On the product detail, check your browse node03:23 Go back to file and search for the keywords to match the browse node then click Select. Scroll down and click Generate template03:57 Open the file to Template, click the drop down menu below the Product type, select your category, make it 2 and paste them at the same column05:05 Fill in the SKU then select your Brandname05:59 Enter Product name, choose ASIN as the Product ID Type07:04 Enter ASIN on the Product ID07:30 Enter Item Type Keyword08:11 In making a full update, enter the entire information08:40 Under variation, choose Parent and Child09:15 Under Parent SKU, copy the Seller SKU next to the Children09:30 Under Relation Type, choose Variation09:51 Variation Theme would be Color10:26 Choose Partial Update under Update column10:50 Enter colors on Color and Color Map column11:18 Select Default on Fulfillment Center12:20 Look for the Item Condition and click New13:06 Go back to Catalog and upload the spreadsheet16:43 Errors when uploading flat files🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20❓ Do you want toSupport the show

Mar 12, 2023 • 5min
How to Out Hack the Hijackers on Amazon [Secret Tool] Catch IP TM Infringement in Search Terms
Send us a text00:00 How to Out Hack the Hijackers on Amazon [Secret Tool] Catch IP TM Infringement in Search Terms00:29 Go over to the search results page and type in your brand (for example Holstit)00:33 See your competitor’s ad who might be using your brand00:41 Type in this URL: sellercentral.amazon.com/abis/ajax/reconciledDetailsV2?asin=(type in the ASIN here)00:57 Using the Ajax URL above, search for your brand name or trademark under the generic keyword section03:15 1,500+ trademarks have been filed by My Amazon Guy03:26 Go over to brandregistry.amazon.com, go to Protect drop-down and hit Report of Violation, and type in the ASIN03:46 Using the Ajax URL, search your trademark phrase and highlight it, take a screenshot, and send it to Amazon 05:01 If you find this valuable info, type in 'Amazon trademark' in the comment section below!05:14 Check out the FULL guide on Brand Registry and trademarks at myamazonguy.com/TM🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help✅ Support us, buy some Swag: MyAmazonGuy.com/Swag✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3j28XM0✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-ser...✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanc...✅ Beginner Tutorial Playlist: Support the show

Mar 11, 2023 • 6min
How to Get FBA Replenishment Alerts to Secondary Users on Amazon
Send us a text00:00 How to Get FBA Replenishment Alerts to Secondary Users on Amazon00:23 What shipping alert looks like00:59 Shipping alerts is very helpful in managing your inventory01:14 FBA Replenishment alert email can be a little confusing01:30 From the email, take the ASIN, go to Manage Inventory and type in your ASIN 01:38 Click on the SKU and see some more information and previous data01:58 Setting up the shipping alert02:02 Click on the Set Replenishment alerts icon on the top left02:16 Click on the dropdown icon on the column ‘When do you want to be alerted by email?’ and choose your preference02:35 Set your Alert threshold according to your preference02:59 Amazon should add shipping alerts to secondary user permissions03:47 Here’s the trick: setting an email forward04:08 Click on ‘Filter messages like this’ and hit create filter04:46 Select ‘Forward it to’05:06 You can now automatically receive shipping alerts05:41 Check out My Amazon Guy services here: https://myamazonguy.com/Setting shipping alert preferences on an Amazon FBA replenishment alert email can be confusing and overwhelming. Amazon allows you to set replenishment alert thresholds according to your preference, but doesn’t offer secondary user permissions to access these notifications. To get around this issue, there is a clever workaround.Begin by taking the ASIN from the Amazon FBA replenishment alert for the replenishment of an item and use it to search within Manage Inventory. Once you’ve located the desired SKU, click it to see further detailed information and historical data.Next, click on the ‘Set Replenishment Alerts’ icon in the top left. Then, click the dropdown icon in the column labeled ‘When do you want to be alerted by email?’ and select your preference. Finally, set the particular alert threshold according to your desired quantity.If you’d like to send shipping alerts to a secondary user, you’ll need to set up an email forward. Click on ‘Filter messages like this’ and then hit create filter. When the next prompt appears, select ‘Forward it to.’ Then choose the secondary user from your contact list to automatically receive the shipping alerts.In many cases, shipping alerts can be extremely helpful for managing inventoSupport the show

Mar 10, 2023 • 10min
Is AWD Right for My Brand? [Amazon Warehousing and Distribution]
Send us a text00:00 Is AWD Right for My Brand?00:15 Amazon Warehousing and Distribution (AWD) as a third-party logistics solution provided by Amazon00:56 By registering for AWD,, you will be able to take advantage of Amazon's bulk storage capabilities01:25 Maintain an optimal amount of stock on hand02:25 Increase chances of winning the buy box03:11 Gain full control of your inventory05:56 The key of the AWD program09:30 Steven Pope's final thoughts🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help✅ Support us, buy some Swag: MyAmazonGuy.com/Swag✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3j28XM0✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-ser...✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanc...✅ Beginner Tutorial Playlist: • Amazon FBA Seller... ✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coachi...✅ Pope + Guided Coaching Call where you get to work alongSupport the show

Mar 9, 2023 • 3min
Hidden Amazon FBA Secret... Most Sellers Don't Know
Send us a text00:00 Hidden Amazon FBA Secret... Most Sellers Don't Know00:17 sellercentral.amazon.com/abis/ajax/reconciledDetailsV2?asin=(type in the ASIN here)01:08 Press control+F and look for search terms01:44 Remember not to abuse Amazon by using this process too often02:08 You can use paid tools such as Zonguru to pull of the APIs02:57 See competitor’s back end elements that are not visible to the public🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help✅ Support us, buy some Swag: MyAmazonGuy.com/Swag✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3j28XM0✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-ser...✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanc...✅ Beginner Tutorial Playlist: • Amazon FBA Seller... ✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coachi...✅ Pope + Guided Coaching Call where you get to work alongside Steven Pope and have access to group coaching, over 500 SOPs, MAG School courses, and other benefits: Support the show

Mar 8, 2023 • 29min
[Advanced Amazon Strategy] My Best 4 Tips in PPC, SEO, Catalog, and Design to 3x Sales in 2023
Send us a text00:00 [Advanced Amazon Strategy] My Best 4 Tips in PPC, SEO, Catalog, and Design to 3x Sales in 202301:25 Running auto campaigns using the most basic strategies02:28 The problem with negating words from auto campaign and converting them to an exact match keyword campaign02:57 ACOS will be higher 03:14 Exact match campaign has become very expensive04:32 PPC Tip: Manage broad match campaign by negating bad keywords every week06:42 SEO TIP: The amount of characters of SEO juice is so important09:22 By adding Spanish characters, you can index as fast as 48 hours09:44 For every photo included in A Plus Content and Brand Story, a hundred characters of alt text should be provided10:47 Catalog TIP: Answer customer questions by uploading a video and do it on every single product14:57 Design TIP: Include the specific product's main keyword on the main image27:20 SEO and PPC Masterclass27:53 Grab a copy of Amazon Selling Tips Book28:16 Get full service management from My Amazon Guy🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help✅ Support us, buy some Swag: MyAmazonGuy.com/Swag✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3j28XM0✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-ser...✅ A+ Enhanced Brand Content Support the show

Mar 7, 2023 • 7min
ASIN Review_ Bobee Baby Journal Memory Book - Amazon FBA
Send us a text00:00 ASIN Review: Bobee Baby Journal Memory Book00:36 Keyword Distribution01:26 Good Organic Keywords04:17 Area of improvement: Title, Bullets and images update. Use Alt text on your A+ Content06:41 My Amazon Guy: Amazon Full Service Management🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help✅ Support us, buy some Swag: MyAmazonGuy.com/Swag✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3j28XM0✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-ser...✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanc...✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list...✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coachi...✅ Pope + Guided Coaching Call where you get to work alongside Steven Pope and have access to group coaching, over 500 SOPs, MAG School courses, and other benefits: Support the show

Mar 6, 2023 • 8min
Why use an Amazon Agency?
Send us a text00:00 Why use a full-service agency?00:21 Hiring a professional saves time, money and hassle01:38 Building your brand on Amazon02:05 A comprehensive solution for any business02:24 Leave it to experts and take care of your Amazon business02:40 Understanding the competition are all key components of achieving profitability03:57 Amazon is constantly evolving06:38 My Amazon Guy’s specialized services to help entrepreneurs and brand owners succeed in their businesses07:16 Book a meeting through this link: https://myamazonguy.com/contact/🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help✅ Support us, buy some Swag: MyAmazonGuy.com/Swag✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3j28XM0✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-ser...✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanc...✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?listSupport the show


