

My Amazon Guy
Steven Pope
About My Amazon Guy: 1.2-billion managed on Amazon, My Amazon Guy is A 400+ client full service Amazon Agency in Atlanta, Georgia. We grow market share through traffic and conversion improvements. PPC, SEO, CTR, Design, Catalog Merchandising. My Amazon Guy gives away all their trade secrets with more than 2200 video tutorials on YouTube.Follow us on LinkedIn: https://linkedin.com/company/my-amazon-guySubscribe on our YouTube Channel: https://youtube.com/@myamazonguy
Episodes
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Dec 17, 2022 • 3min
How to See What Orders Had a Coupon or Promotion Applied - Amazon Seller Central FBA Tips & Tricks
Send us a textHow To Check Coupons Applied:00:00 Introduction00:19 Go to Advertising Tab inside Seller Central 00:21 Click Coupons and go to the coupon campaign00:25 Go to the expired one00:28 Display clicks and redeemed00:45 Go to Reports and go to Fulfillment and click All Orders01:25 Download the Txt. file and import to google02:42 Find, sort, and show the redeemed coupons🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help✅ Support us, buy some Swag: MyAmazonGuy.com/Swag✅Get 20% OFF Your First 6 Months on HELIUM 10 When You Use Code: STEVENPOPE6M20.Sign up here: https://cc.helium10.com/?crsh_reqid=4285790&aid=427&pg=1✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/🎤My Podcast Setup:GoPro Hero10 https://amzn.to/3HghK4iRode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNIRode Swivel Mount: https://amzn.to/3O9ruzFRODECaster Pro Podcast Production Studio https://amzn.to/39mKko8Sony Alpha a6400 Camera https://amzn.to/3xoEnPFSigma 16mm Sony E Lenshttps://amzn.to/3xJLYtvFavorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8RSupport the show

Dec 17, 2022 • 1h 25min
Feeling Hopeless For Your Amazon Accounts like Zombies? Worry Not! Jason & Faith Are Here To Help!
Send us a text00:00 Weekly Amazon FBA Live Q&A With Jason Mastromattero and Faith Denniston11:03 Amazon Earnings Call11:19 Black Friday and Cyber Monday are coming up11:32 Restock Limits are frozen!13:07 Join Steven Pope on Thursday at Noon EST14:21 Does MAG have any videos on the best wording to request more inventory space15:41 KDP book release does it matter if I run ads to the paperback ASIN or the eBook ASIN16:17 One of the ASINs PDP has changed to the dog page21:47 Since Amazon trashed restock limit, any 3PL recommendation22:43 I have an ASIN for which the FNSKU starts with B instead of X and I want to change it24:51 Selling projector screens w/ stand and unable to rank it; spent $10k on PPC27:33 I sell pillow that Amazon classified as a toy because of the "toy" included in the title (have since removed). It's now in the home and kitchen category29:20 Can be enabling small and light for my best-selling product cause any problem31:41 I was approved for BR but the lawyer submitted the name in all caps and that is how Amazon approved32:52 Any advice for a product that sells 70% of its sales on single KW34:32 If I target exact "candle holder" then negative exact "candle holders" will that work35:46 I have like 500 campaigns many of w/c are not converting or showing impressions, would turning off so many at once negatively impact my PPC36:24 Should I use UPC or ASIN when doing a Full Update37:14 Would I be able to get Amazon to update if I get pending TM adjusted before it's approved37:57 Cannibalization Question: If you have very similar search terms in the same campaign w/ exact and broad match on all search terms will they cannibalize each other39:18 Steven launches tumblers themed towards diff niches, any reason why they are never in the Vine program40:46 If the same ASIN is in Canada and in the USA, can they have different titles41:54 Does MAG manually track KW ranking for their clients43:08 I'm doing PL but for some days Amazon restricted me to edit my own listing and asked to get approval from that brand44:51 Recently got BR however the listing I need to use it on has my company name as the brand name47:30 Need hands-on experience in PPC listing optimization under the MAG mentorship49:26 Is Amazon seller your full-time source of income50:58 For the BR, I see we need to send an image of my brand on a product but I have mostly paper prints and we don't print our logo on them53:32 Is FBM also a profitable way to go55:29 Can FBM have a prime badge56:13 Do you have any tips to pass the internship57:42 Amazon slashes your restock limit1:01:02 Amazon fooling around w/ the main image sizes1:02:29 Any tips on how to overwrite a Whole Foods listing1:05:33 Any tips for product photography1:08:12 Why is white background so important1:11:13 Can you guys talk about some good ways to use Brand Analytics to identify the most useful KWs and search terms1:14:30 Search terms KWs is Golden KWs1:15:04 Anyone uses Adtomic at MAG1:16:38 How do you set your bids to automatically lower as your daily budget begins to reach limit1:17:51 Planning to sell artificial flowers does adding captions such as "Happy New Year" to "Happy Birthday" on the pots would enhance my sales1:20:06 What's the best way to manage the buy box when it is being split between 2 sellers and it's coming down to the price1:21:24 My new account was recently deactivated1:22:58 Any 3PL recommendations to offset any delays in FBA receiving or restock limits1:24:08 Visit https://myamazonguy.com/1:24:41 Visit https://mag-school.com/Support the show

Dec 16, 2022 • 1h 33min
Weekly PPC Q&A with Matthew Davis and Wajahat Noor
Send us a text00:00 Weekly PPC Q&A with Matthew Davis and Wajahat Noor09:56 Introduction11:29 How to stay competitive in a lucrative time of the year13:47 Teaching the existing campaign what you want from it versus trying to start over fresh 17:22 Criteria for getting a good CTR24:19 SEO indexing and ranking, advertising targeting indexing and ranking being tied together27:03 Focusing more on the purchase KPI31:56 Taking a deep dive into the data 35:15 DSP adds huge value40:27 Negative it from the negative list 41:45 Cerebro vs search query performance43:27 Dynamic down is the most conservative bidding strategy47:04 Broad match campaigns are more useful51:55 Making little adjustments on bid and bulk upload it53:55 Look into the market before launching55:42 Whenever you are using the report, look at the big picture59:20 Making sure that your ads are driving relevant traffic1:03:27 Change your build strategy if not getting enough impressions1:05:31 Amazon decides what to get accepted while the other get rejected1:07:00 Sample structure of a PPC campaign1:11:59 The good use of strike zone thing1:13:56 Doing a performance oriented budget rule1:15:43 Look at the relevancy behaviors as like a web cloud1:19:00 Repeating keywords in the product title1:21:48 Using broad match modifiers to target keywords effectively1:23:43 Display ads can have different targeting behaviors1:26:43 If it’s converting, you never pause it1:27:49 Exporting targeting reportsWrite your questions as a comment on this video. Join the channel today at https://www.youtube.com/myamazonguyRead nearly 100 testimonials about My Amazon Guy at https://myamazonguy.com/testimonials/Watch the most popular Amazon Tutorial playlists at https://myamazonguy.com/amazon-seller-fba-tutorials-guides-videos/Support the show

Dec 15, 2022 • 1h 16min
Amazon Flat Files: Everything You Need To Know with Vanessa Hung
Send us a textVannesa Hung joins Steven Pope. She’s a data-driven and insightful problem solver, passionate about eCommerce, Amazon, and finding solutions to manage businesses in an efficient and meaningful way. She fell in love with Amazon when working as an eCommerce Account Manager and found her way to start her own seller account and management agency.The unsexy stuff on Amazon excites her, from daily tasks to complex problem-solving. She realized that sellers underlook management and processes in their accounts because they don't translate directly into high ROIs, low ACOS, or a bunch of reviews. Still, it is one of the three key pillars of a successful Amazon business.That is why she founded Online Seller Solutions, to help sellers solve their Amazon problems so they can free themself up to plan and monitor their business growth.She specializes in three main areas on Amazon, catalog, inventory, and account health. She likes creating and managing standard operating procedures (SOPs) to integrate teams and software in simple routine operations to save time and money.Experience has taught her that there is no impossible problem to fix on Amazon; you just need to find the right approach to it.She is working right now on launching a podcast in Spanish and building her agency to accomplish its mission.00:00 Introduction04:12 Amazon changed Steven’s product's image and kept lying to him that the parentage was the problem.04:40 Deleted the parentage, and the problem still persisted. 05:16 Will a flat file upload fix stuck title bullets or images? The answer is it depends06:48 If you want to make image changes make sure to always send a link to the manufacturer's website, even if it's your own Shopify with your main image09:55 people think that with flat files, you can solve everything right anything that you have in the catalog: Not True10:10 You can contribute to attributes and you can refresh in a harder way than using the Seller Central UI10:22 If something is stuck, the only way you could fix it through a flat file is if you delete it with the inventory loader file using the X delete feature and then upload it again as a full upload in your regular flat file.11:24 One of Steven’s favorite hacks is loading the UPC when it's blanked in a template file upload13:53 Account suspension on a private label in the US and Wholesale in Germany with two separate accounts if the wholesale account gets suspended will the U.S private label account also get suspended 14:18 Getting error messages “incorrect date format” when uploading shipping templates16:25 Deactivated account seeking how to write an appeal or plan of action19.21 Enroll in the Amazon Reinstatement course at MAG-School.com19:48 Product Research and Product Hunting tips21:06 Product not indexing so spend on Advertising. You need Sales to Index.23:11 Download the Category Listing Report (CLR) to identify keywords that will index31:53 Benchmark for highly Competitive keywords32:27 How to avoid hijackers37:51 Amazon mapping SKU to an unknown ASIN.40:50 What tool do you recommend to upload image URLs?41:40 Ho to load images in bulk to Amazon42:08 What are the problem or cases that are solved by FlatFile method only43:42 How to update the field which is locked?48:44 Create uploadable URL images using a special hack in Google photos49:43 How to add GS 1 UPCs54:27 Amazon assigned the main image on my listing that is not my product 57:01 How to know which SKU for multi-SKU ASIN has contribution rights?58:31 Why do listings change to FBM after an FBA listing is updated?01:04:45 If mSupport the show

Dec 14, 2022 • 1h 44min
Special Halloween PPC Live Q&A with Matthew Davis and Orkun Duzgun - Nov 1, 2022
Send us a text00:00 Special Halloween PPC Live Q&A with Matthew Davis and Orkun Duzgun - Nov 1, 202210:54 Amazon restricted many of my products13:33 How long should I collect data before making changes to my listing in the Seller Central page and creating new campaigns?17:32 When should I actually start advertising on a new listing?18:12 Amazon ads vs Google Ads21:43 Amazon is not a light switch, it's a windmill or a flywheel 27:29 When creating a new SP campaign, do you use or pay attention to the keyword IS/IR score and a suggested bid? 29:17 Target liberally, bid conservatively31:52 Organization on Amazon advertising is key32:05 What is the new forecast beta on the ad creation campaign?33:35 Can you explain the difference between child and variations?37:21 Is there any way to rank for keywords that may be prohibited?40:33 Is it smart to optimize all auto-campaign bid amounts at once for different products?47:34 Why is it advised to only run ads on one variation per parent listing?50:41 How's Amazon's algorithm take singular and plurals of the same keyword?52:11 What do you use to decide when a negated term 11 clicks no sale?55:50 What is the best metric to look at? The best seller variation? Best converting? Best CTR?1:02:54 What about the counterpoint of each variation has its own ranking and indexing?1:06:51 When should I create my PPC plan meanwhile my inventory is in transit?1:08:32 Always want to test, it's not a bad idea to test other variants.1:10:55 What should be our strategy before and after the holidays?1:15:19 Is it better to have separate campaigns for each match type on SP?1:20:19 How long it takes for the shipment to reach the Amazon warehouse once it reaches USA Port?1:21:30 When optimizing keywords, how do you usually lower bids if an ACOS is super high?1:25:14 Amazon seems to be giving more attention to other campaigns.1:27:45 Should I use keywords from 3 categories or focus only on one?1:30:21 When entering a new marketplace with an existing product, what's the best PPC?1:35:07 Do you have any recommendations for firearm part sellers?1:38:06 If I were to stop and move to only one variation, how would you do it just turn off the other variations or start new?1:40:21 I have a listing with 12 SKUs, 3 colors, and 4 sizes. How would you go about setting up PPC campaigns?Write your questions as a comment on this video. Join the channel today at https://www.youtube.com/myamazonguyRead nearly 100 testimonials about My Amazon Guy at https://myamazonguy.com/testimonials/Watch the most popular Amazon Tutorial playlists at https://myamazonguy.com/amazon-seller-fba-tutorials-guides-videos/Support the show

Dec 13, 2022 • 1h 40min
12 Amazon Sellers Ask Steven Pope Tough Questions ⁉️ How to Survive Q4
Send us a text00:00 12 Amazon Sellers Ask Steven Pope Tough Questions⁉️ How to Survive Q410:46 Introduction: 10 guests ready to roll 10:52 Jeff Allen: During the holiday season, out of Brands, how do sellers stay in stock, not go out of stock and lose that buy box?11:19 Restock limits are a big hurdle.15:06 Catey McCray: What are some tips to help us get reviews on brand-new listings?20:26 Sean of Real Skin Care: Looking to expand, remote fulfillment and NARF25:42 Krissan Patterson: General ideas about advertising budget for a holiday 30:26 Vaibhav Gupta: Cost questions, as well as the keyword targeting and potential placements and negatives40:11 Nasib Manekia: How are you able to manage hundreds of accounts? More so like the SOPs and the processes 49:39 Robert Banarez: How do you guys manage, I guess, both documenting your workflow for support case management?1:00:33 Alec Beaton: I've got an SKU that actually stocked out since we were doing a redesign of it 1:06:36 Nikhil: I want to know the best way to come back and get my kind of velocity back1:18:18 Brian B: Why are images shrinking my images on mobile?1:37:37 Abdullah Abdullah: I want my rank back; what would be your strategy?Join https://streamyard.com/bfbg9r4gda to ask a question on camera. If you are a US Amazon Seller and have any business questions, we invite you to come to the show. Get featured and be bold to ask Steven Pope any questions live on camera. Tune in to your favorite social media platforms, as this event will be simultaneously broadcasted to YouTube, Facebook, and LinkedIn. Save the Date every Thursday, Noontime!Here's my Invitation!I have put together a step-by-step short clip on how you can join me on Thursday. Check the preview! This is an all-new format and hasn't been done before. I hope you're all excited as I am. Hope to see you all there!Reminders for November 3 at 12:00noon ESTYou can join the live session when it opens 10 minutes before going live. Turn on your camera and microphone beforehand. 1. Click the "Join Live Session" button to enter StreamYard studio.2. The live session will only allow 10 people at any given time.3. You will be notified upon entry once the studio is at full capacity.4. If you got in, you can leave your question on the private chat within two minutes after entering the studio5. Once your question gets selected, be ready to get on camera with me.6. You will be removed from the stream after your question has been answered. 7. Continue to join us and tune in on your favorite social media platforms, as this event will be simultaneously broadcasted to our YouTube channel, Facebook, and LinkedIn pages. Save the Date every Thursday, Noontime EST!Support the show

Dec 12, 2022 • 1h 47min
My Amazon Guy Weekly Q&A with Jason Mastromatteo & Faith Denniston 11.04.02022
Send us a textWrite your questions as a comment on this video. Join the channel today at https://www.youtube.com/myamazonguyRead nearly 100 testimonials about My Amazon Guy at https://myamazonguy.com/testimonials/Watch the most popular Amazon Tutorial playlists at https://myamazonguy.com/amazon-seller-fba-tutorials-guides-videos/Support the show

Dec 11, 2022 • 5min
Best Way to PREVENT Hijackers & UnAuthorized Sellers on Amazon
Send us a textBest Way to PREVENT Hijackers & UnAuthorized Sellers on Amazon00:00 Introduction00:24 Simple Hack to Prevent Hijackers from your listings00:27 Make sure that your Brand Trademarked Name is in the Main Photo00:35 Add Packaging or Brand Name to your Main Image will discourage hijackers from showing up on your listing01:29 The no. of hijackers went to zero after updating the main image with Trademark Name01:48 Send a contact point to each of these unauthorized sellers01:52 Go to the Buy Box and contact sellers and send them a cease and desist.02:22 Add-to-cart each of the unauthorized sellers’ items and purchase them so you can report them selling a counterfeit good and getting refunded.02:40 File Trademark takedown inside the Brand Registry portal04:14 Amazon will back you up if unauthorized sellers are proven selling your items without permission04:28 Avoid all the hassle and update your main phot with your Trademarked brand name04:33 Book a coaching call session at https://myamazonguy.com/book-a-coaching-call/04:44 One of My Amazon Guy services is filing Trademark for sellers 🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help✅Get 20% OFF Your First 6 Months on HELIUM 10 When You Use Code: STEVENPOPE6M20.Sign up here: https://cc.helium10.com/?crsh_reqid=4285790&aid=427&pg=1✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/🎤My Podcast Setup:GoPro Hero10 https://amzn.to/3HghK4iRode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNIRode Swivel Mount: https://amzn.to/3O9ruzFRODECaster Pro Podcast Production Studio https://amzn.to/39mKko8Sony Alpha a6400 Camera https://amzn.to/3xoEnPFSigma 16mm Sony E Lenshttps://amzn.to/3xJLYtvFavorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8RSupport the show

Dec 10, 2022 • 11min
Hidden Suppressions 🎃 Why Products Can't Be Found 👻 Fix Amazon Product Titles & Images
Send us a textThe Why of Hidden Image Suppressions 00:00 Are your Sales down on Your Listing and Wondering Why?00:12 You might have a Hidden Image Suppression00:29 If the Main Image is bleeding meaning crossing the pixel line, it may cause the product not to be found via Organic Search01:26 Example of the Main Image done correctly: Age of Sage03:30 Have your ASINs checked weekly or monthly depending on your scale size and risk portfolio. Type in the ASINs manually and make sure they show up.03:58 It’s good to be aggressive on your main images because it produces excellent results04:47 Run PickFu Test and Get 50% Off on PickFu: Use Promo Code:pickfu.com/myamazonguy05:09 What’s the best way to get attention and get clicks 05:16 Been receiving a lot of coaching calls and request about images getting suppressed05:11 Place video on your premium A+ content06:05 Proof of Hidden Image Suppressions and how to solve it06:20 Checkout IRFAN to test whether you have an image bleed06:47 Just because you are bleeding does not mean it will cause a flag06:59 Use Snag It to edit images, it is a non-designer editing program08:38 Amazon Best Practices Guide to Increase Your Sales09:46 How important listing optimizations can be10:34 Hidden Suppression Problem with Title Violations11:01 Visit https://myamazonguy.com/ for coaching and full service management🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help✅Get 20% OFF Your First 6 Months on HELIUM 10 When You Use Code: STEVENPOPE6M20.Sign up here: https://cc.helium10.com/?crsh_reqid=4285790&aid=427&pg=1✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/🎤My Podcast Setup:GoPro Hero10 https://amzn.to/3HghK4iRode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNIRode Swivel Mount: https://amzn.to/3O9ruzFRODECaster Pro Podcast Production Studio https://amzn.to/39mKko8Sony Alpha a6400 Camera https://amzn.to/3xoEnPFSigma 16mm Sony E Lenshttps://amzn.to/3xJLYtvFavorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8RSupport the show

Dec 9, 2022 • 3min
NEW Amazon Seller Badges on Storefront
Send us a textNEW Amazon Seller Badges on Storefront00:00 Introduction00:12 Brand Storefront is different from your Seller’s Storefront00:26 If you click your product page and click the Sold by icon; it will lead you to your Seller Storefront00:40 What’s new on Amazon Seller Storefront01:11 Conversion win for Sellers if their customers buying decisions are based on who sells the longest; where the products are manufactured and the number of sold units. 02:39 These changes give minimal impact change to Sellers but definitely a positive one02:49 All I Want for Christmas is functional Amazon Seller Support!02:53 Amazon Sellers going through a lot right now, so small wins such as this are nice!03:11 Steven Pope on Amazon News🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help✅Get 20% OFF Your First 6 Months on HELIUM 10 When You Use Code: STEVENPOPE6M20.Sign up here: https://cc.helium10.com/?crsh_reqid=4285790&aid=427&pg=1✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/🎤My Podcast Setup:GoPro Hero10 https://amzn.to/3HghK4iRode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNIRode Swivel Mount: https://amzn.to/3O9ruzFRODE Caster Pro Podcast Production Studio https://amzn.to/39mKko8Sony Alpha a6400 Camera https://amzn.to/3xoEnPFSigma 16mm Sony E Lenshttps://amzn.to/3xJLYtvFavorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8RSupport the show