

In the Pit with Cody Schneider | Marketing | Growth | Startups
Cody Schneider
In the Pit shares what founders and marketers are seeing from the front lines. Join host Cody Schneider for personal brain dumps and conversations with business leaders to learn the strategies and tactics being used to acquire first customers, scale growth, and build thoroughbred marketing organizations. Listen down. Level up.
Episodes
Mentioned books

21 snips
Oct 12, 2023 • 58min
Adding 140,000 LinkedIn Followers in 9 Months: A Step-by-Step Guide to Get 2,000,000+ Impressions per Month for Free
Andy Mewborn, an expert in growing LinkedIn accounts, shares his step-by-step guide on how to grow LinkedIn accounts. They discuss the importance of gaining likes and comments on LinkedIn posts, analyzing popular LinkedIn strategies, strategies for gaining visibility and engagement on YouTube, using engagement pods on LinkedIn, promoting the podcast, discussing ad creative and podcast sponsorship, using Mailer Light for email newsletters, and strategies for growing LinkedIn followers and building one-on-one relationships.

Oct 5, 2023 • 33min
Driving 10,000+ Free Clicks Per Day from Facebook Pages
Community-building expert Thomas Nelson joins host Cody Schneider to discuss his successful tactics for driving thousands of free clicks per day from his Facebook pages. They explore engagement baiting on Facebook, organic growth strategies, and monetization techniques for publishers. Thomas also shares insights on utilizing emojis as fundraising tools and building online communities. Tune in to learn how Thomas has built 1.6 million followers on Facebook and his excitement about the future of Facebook for business.

14 snips
Feb 10, 2023 • 43min
How to find, hire and upskill marketers for your b2b company's growth team
https://www.graphed.com/ - AI data analyst to build dashboard and get insightsOn this episode of the podcast we're joined by Jeff Reynolds. Jeff is a Y-combinator alum, founder and angel investor, and president of Reynolds & Myers, a B2B marketing agency. Jeff shares strategies for b2b founders to use to find, hire and upskill marketing personnel. He talks about the power laws in effect within marketing and how marketing leaders can focus teams to make impact.The episode is brought to you by Swell AI. Swell helps your repurpose your audio and video content. Write blog posts, LinkedIn posts, Twitter threads and more.Sign up for free at - https://www.swellai.comThis episode is also sponsored by Drafthorse AI. Drafthorse AI is an AI writer that helps you write hundreds of SEO-ready articles in minutes. Sign up for free - https://www.drafthorseai.comFollow me on:Twitter - https://twitter.com/codyschneiderxxLinkedIn - https://linkedin.com/in/codyxschneiderWebsite - https://codyschneider.comKey points and time stamps:5:16 Scale yourself out of marketing.11:53 Focus on one or two channels.17:27 Marketing owns the customer.17:41 Set goals, define strategy.26:01 Set clear objectives and rewards.33:41 Understand customer buying process.34:30 Focus on personal drivers.41:01 Understand customer nuances.LandingCat: SEO for ecommerce - https://www.landingcat.com/

Feb 1, 2023 • 43min
Scaling from Zero to $1M+ ARR in under 18 Months with only B2B influencer marketing with Cody McGuffie from Everbee
https://www.graphed.com/ - AI data analyst to build dashboard and get insightsToday on the Acclaim B2B Marketing Podcast we're interviewing Cody McGuffey, the CEO and founder of Everbee. Everbee is a tool for Etsy sellers to do product research to help their business for growth. Cody shares how he built and scaled the business from zero to $1M+ ARR in under 18 months, entirely bootstrapped.He shares how he's built his company exclusively with b2b influencer marketing, how he structures these relationships, and how he hires and structures remote teams for success.Sponsors:LandingCat: SEO for ecommerce - https://www.landingcat.com/The episode is brought to you by Swell AI. Swell helps your repurpose your audio and video content. Write blog posts, LinkedIn posts, Twitter threads and more.Sign up for free at - https://www.swellai.comThis episode is also sponsored by Drafthorse AI. Drafthorse AI is an AI writer that helps you write hundreds of SEO-ready articles in minutes. Sign up for free - https://www.drafthorseai.comFollow me on:Twitter - https://twitter.com/codyschneiderxxLinkedIn - https://linkedin.com/in/codyxschneiderWebsite - https://codyschneider.comKey points and time stamps:(05:11) Start with what the market needs.(10:46) Find partners that benefit all.(15:51) Build relationships for longevity.(17:59) Invest in relationships for trust.(26:37) Hire fast, fire fast.(31:46) Hire experts for channels.(37:12) Respect collaborators and create win-win.(37:41) Empower collaborators and employees.(42:46) Investors benefit from IPO.Dinner order tonight:shanghai special chow yukCantonese-style chicken chow meinmandarin chicken pork fried rice half and half


