
InTouch with Terri
Terri Ross Is The Aesthetic Industry’s Premier Sales Training Expert
Strategic Growth Consultant, Author, and International Speaker
Latest episodes

Apr 1, 2021 • 38min
Industry Insights Into SEO
Join Terri Ross, expert Practice Management Consultant, Founder and CEO, APX by Terri Ross and Terri Ross Consulting this week as she sits down with her close friend, Jake Mellman, the founder of WebUpgrade. WebUpgrade is a team of marketing engineers who use a data driven approach to website building and SEO. Terri is especially excited to have Jake on InTouch with Terri as he and his team are the ones who built out all the features and backend of Terri’s new APX Platform. Listen in as Terri and Jake talk all about what SEO really is and why it matters, trends for the future, and what it can do for your website. https://webupgrade.com APX by Terri Ross https://www.apxplatform.com Contact Terri Ross terrirossconsulting.com mitch@terriross.com terri@terriross.com Follow Terri Ross www.youtube.com/channel/UCxOkt_vcZd4lXKwcGbgMYaQ www.facebook.com/terrirossconsulting/ www.instagram.com/terrirossconsulting/ www.linkedin.com/in/terriross/ twitter.com/terrirossmb Need Website and Marketing Videos? Contact InBound Digital Media bit.ly/InBoundDigitalMedia InBound Films Aesthetic Marketing Videos bit.ly/InBoundFilms bit.ly/AestheticVideos www.instagram.com/inbounddigitalmedia/ tim@inboundfilms.com 310-844-1983

Mar 16, 2021 • 24min
The Three Key Steps to Knowing Your Numbers
Terri Ross, who is an Expert Practice Management Consultant, Founder and CEO, APX by Terri Ross and Terri Ross Consulting is joined by long time friend, brilliant analyst and consultant, and beloved member of the APX by Terri Ross team, Robbi Grayson. Terri Ross and Robbi Grayson celebrate Robbi's 1 year anniversary with a candid conversion about their experience in the industry, how Robbi started and owned one of the first day spa’s, and sold it to private equity. They also discuss the industry challenges most practices face, which led them to write and develop the Financial Foundations course highlighting the 3 key steps you need to know and how to make your numbers work for you.All of this content and more can be found in their new Business Intelligence Platform, APX. To learn more visit www.apxplatform.com Contact Terri Ross mitch@terriross.com terri@terriross.com Follow Terri Ross www.youtube.com/channel/UCxOkt_vcZd4lXKwcGbgMYaQ www.facebook.com/terrirossconsulting/ www.instagram.com/terrirossconsulting/ www.linkedin.com/in/terriross/ twitter.com/terrirossmb Need Website and Marketing Videos? Contact InBound Digital Media bit.ly/InBoundDigitalMedia InBound Films Aesthetic Marketing Videos bit.ly/InBoundFilms bit.ly/AestheticVideos www.instagram.com/inbounddigitalmedia/ tim@inboundfilms.com 310-844-1983

Feb 25, 2021 • 38min
Garbage In, Garbage Out: How to Ensure Your Aesthetic Practice’s Financial Data is Accurate
Join Terri in the newest episode of InTouch with Terri: Garbage In, Garbage Out: How to Ensure Your Aesthetic Practice’s Financial Data is Accurate. Terri is joined by the brilliant Izhak Musli, current Chief Revenue Officer of Symplast. Izhak has over 15 years in leadership and management experience across multiple industries, including SaaS, and has worked with aesthetic practices since 2015, developing two software solutions companies, AtlasKPI and MedicalPRM, which have since been acquired. Terri and Izhak speak on the reason why having accurate data is so critical in the growth, efficiency and profitability of an aesthetic practice and the common reasons why practices are NOT able to continually input or provide accurate data. Additionally, they speak on how Symplast is able to simplify and automate the input of “accurate” data, and how Terri’s new APX platform is an innovative solution that is very different from a practices current software or EMR and how and why they work together to give you what you need to make informed decisions that will move the needle. Terri invites you to learn more at her FREE educational webinar, MONEY = TIME: How Aesthetic Practices are Recouping Lost Revenue by Tracking their ‘Revenue Per Hour’, on Wednesday, March 3rd at 3pm EST / Noon PST. Register HERE! To learn more about Symplast, and see how it can be the best fit for your aesthetic practice, book a demo HERE! APX by Terri Ross https://www.apxplatform.com Contact Terri Ross terrirossconsulting.com mitch@terriross.com terri@terriross.com Follow Terri Ross www.youtube.com/channel/UCxOkt_vcZd4lXKwcGbgMYaQ www.facebook.com/terrirossconsulting/ www.instagram.com/terrirossconsulting/ www.linkedin.com/in/terriross/ twitter.com/terrirossmb Need Website and Marketing Videos? Contact InBound Digital Media bit.ly/InBoundDigitalMedia InBound Films Aesthetic Marketing Videos bit.ly/InBoundFilms bit.ly/AestheticVideos www.instagram.com/inbounddigitalmedia/ tim@inboundfilms.com 310-844-1983

Feb 10, 2021 • 48min
How to Keep Lawyers from Circling Your Aesthetics Practice
Expert Practice Management Consultant, Founder and CEO, APX by Terri Ross and Terri Ross Consulting sit down with long time friends Dr. Jeff Segal, to discuss all things legal. Dr. Segal is a board-certified neurosurgeon who trained at Baylor College of Medicine. Dr. Segal also graduated from Concord Law School with highest honor and is a partner at the Byrd Adatto law firm. Listen in as they discuss common oversights, keeping lawyers from circling your practice, and the top questions YOU asked such as “If a patient prepays for series of treatments, but never shows up… can I keep the money?“. Join us to learn the answer, and so much more about how to keep your practice compliant, and thriving! Free 15 Minute Consultation with Medical Justice https://medicaljustice.com APX by Terri Ross https://www.apxplatform.com Contact Terri Ross terrirossconsulting.com mitch@terriross.com terri@terriross.com Follow Terri Ross www.youtube.com/channel/UCxOkt_vcZd4lXKwcGbgMYaQ www.facebook.com/terrirossconsulting/ www.instagram.com/terrirossconsulting/ www.linkedin.com/in/terriross/ twitter.com/terrirossmb Need Website and Marketing Videos? Contact InBound Digital Media bit.ly/InBoundDigitalMedia InBound Films Aesthetic Marketing Videos bit.ly/InBoundFilms bit.ly/AestheticVideos www.instagram.com/inbounddigitalmedia/ tim@inboundfilms.com 310-844-1983

Jan 21, 2021 • 24min
Driving More Revenue Through Benchmarking Data
Expert Practice Management Consultant, Founder and CEO, APX by Terri Ross and Terri Ross Consulting interviews Dr. Barry Fernando, Board Certified Plastic Surgeon and CEO of Ronan Solutions. Ronan Solutions provides the Aesthetic Society with Industry Benchmarking data. Join them as they talk about the value of this data, how to look and trends and behaviors and how having access to this type of information will drive more revenue in your practice. They also explore their new strategic partnership and how this statistical data is now available through the NEW APX platform. To learn more about the 5 components in the APX platform, one of which includes GAUGE, the benchmarking data and how this solutions based platform can increase your efficiency and profitability, please visit www.apxplatform.com to schedule a demo with one of our team members and experience the capabilities, and what it can do for you. With any sign up use special code Ronan10 Contact Terri Ross terrirossconsulting.com mitch@terriross.com terri@terriross.com Follow Terri Ross www.youtube.com/channel/UCxOkt_vcZd4lXKwcGbgMYaQ www.facebook.com/terrirossconsulting/ www.instagram.com/terrirossconsulting/ www.linkedin.com/in/terriross/ twitter.com/terrirossmb Need Website and Marketing Videos? Contact InBound Digital Media bit.ly/InBoundDigitalMedia InBound Films Aesthetic Marketing Videos bit.ly/InBoundFilms bit.ly/AestheticVideos www.instagram.com/inbounddigitalmedia/ tim@inboundfilms.com 310-844-1983

Jan 11, 2021 • 29min
Welcome to APX - The Aesthetic Game Changer
Join Expert Medical Spa Management Consultant, Terri Ross, as she enters a new chapter and unveils APX, The Aesthetic Practice Accelerator. APX is a comprehensive practice management solutions platform focused on 5 Key Components built and proven to help you run an efficient and profitable practice. APX includes sales and finance courses, innovative, web based software that allows you to understand and manage your finances, so you can keep a pulse on the most critical elements of your practice. APX also includes industry benchmarking data and a community EXCLUSIVE through the APX platform. Listen to learn more about where the idea sparked, the journey of bringing it to reality, and how trusting your gut can yield the most magical of results. APX www.apxplatform.com http://terrirossconsulting-7924946.hs-sites.com/apx-launch-webinar-registration Contact Terri Ross terrirossconsulting.com mitch@terriross.com terri@terriross.com Follow Terri Ross www.youtube.com/channel/UCxOkt_vcZd4lXKwcGbgMYaQ www.facebook.com/terrirossconsulting/ www.instagram.com/terrirossconsulting/ www.linkedin.com/in/terriross/ twitter.com/terrirossmb Need Website and Marketing Videos? Contact InBound Digital Media bit.ly/InBoundDigitalMedia InBound Films Aesthetic Marketing Videos bit.ly/InBoundFilms bit.ly/AestheticVideos www.instagram.com/inbounddigitalmedia/ tim@inboundfilms.com 310-844-1983

Dec 3, 2020 • 15min
Mindset Over Matter
Join Expert Medical Spa Management Consultant, Terri Ross as she talks all things, mindset! As we dive into the holiday season and wrap up the year that was 2020, Terri reflects back in her most personal episode yet on the challenges she faced having to navigate a new world by instilling mental toughness and keeping a fiercely positive mindset that helped her though every step of the way. Grow Your Practice with Terri Ross To learn more about Terri Ross’ new programs Launch, Grow, Scale or 1 on 1 with Terri, visit terrirossconsulting.com and speak with one of her sales executives to see how these proven programs can help your aesthetic practice thrive. Contact Terri Ross terri@terriross.com mitch@terriross.com Follow Terri Ross www.youtube.com/channel/UCxOkt_vcZd4lXKwcGbgMYaQ www.facebook.com/terrirossconsulting/ www.instagram.com/terrirossconsulting/ www.linkedin.com/in/terriross/ twitter.com/terrirossmb Need Website and Marketing Videos? Contact InBound Digital Media bit.ly/InBoundDigitalMedia InBound Films Aesthetic Marketing Videos bit.ly/InBoundFilms bit.ly/AestheticVideos www.instagram.com/inbounddigitalmedia/ tim@inboundfilms.com 310-844-1983

Oct 29, 2020 • 31min
Grow Your Sales With Payment Plans For Your Patients with Cherry

Sep 8, 2020 • 34min
Branding Strategies for Medial Aesthetic Practices
Branding is one of the most important but often overlooked aspect in medical aesthetic practice marketing. Terri Ross welcomes Tami Vileta, Creative Director/Owner of Pinpoint Strategic Communications that specialize in aesthetic medical marketing to discuss how strategic branding can solidify patient attraction and long-term engagement with your practice. Contact Tami Vileta with Pinpoint Strategic Communications 206.427.3241 https://pinpointcmu.com https://www.behance.net/pinpoint Grow Your Practice with Terri Ross To learn more about Terri Ross’ new programs Launch, Grow, Scale or 1 on 1 with Terri, visit https://terrirossconsulting.com and speak with one of her sales executives to see how these proven programs can help your aesthetic practice thrive. Contact Terri Ross terri@terriross.com Follow Terri Ross https://www.youtube.com/channel/UCxOkt_vcZd4lXKwcGbgMYaQ https://www.facebook.com/terrirossconsulting/ https://www.instagram.com/terrirossconsulting/ https://www.linkedin.com/in/terriross/ https://twitter.com/terrirossmb Need Website and Marketing Videos? Contact InBound Digital Media http://bit.ly/InBoundDigitalMedia InBound Films Aesthetic Marketing Videos http://bit.ly/InBoundFilms http://bit.ly/AestheticVideos https://www.instagram.com/inbounddigitalmedia/ tim@inboundfilms.com 310-844-1983

Aug 27, 2020 • 31min
COVID-19: The Customer Nobody Wants with Brad Adatto
Expert Medical Spa Management Consultant Terri Ross welcomes back Brad Adatto, partner with the Byrdadatto Law Firm, a national business and healthcare boutique law firm. Terri and Brad discuss how to stay compliant in the Covid-19 Era. Some of the questions that will be answered in this episode are: 1. What are some of the main actions a medical practice can take to keep COVID-19 from entering their facility? 2. If my employee has COVID-19 do I have to close my medical practice? 3. When can my employee return work if they have COVID-19? 4. Do I have to pay them when they are not working for me? 5. Who do I need to tell if an employee has COVID-19? 6. If my patient has COVID-19 do I have to close my medical practice? 7. Who do I need to tell if my patient has COVID-19? Contact Brad Adatto D: 214.291.3201 O: 214.291.3200 badatto@byrdadatto.com https://www.byrdadatto.com Legal 123s with ByrdAdatto Podcast https://podcasts.apple.com/us/podcast/legal-123s-with-byrdadatto/id1515621653 Grow Your Practice with Terri Ross To learn more about Terri Ross’ new programs Launch, Grow, Scale or 1 on 1 with Terri, visit https://terrirossconsulting.com and speak with one of her sales executives to see how these proven programs can help your aesthetic practice thrive. Contact Terri Ross terri@terriross.com Follow Terri Ross https://www.youtube.com/channel/UCxOkt_vcZd4lXKwcGbgMYaQ https://www.facebook.com/terrirossconsulting/ https://www.instagram.com/terrirossconsulting/ https://www.linkedin.com/in/terriross/ https://twitter.com/terrirossmb Need Website and Marketing Videos? Contact InBound Digital Media http://bit.ly/InBoundDigitalMedia InBound Films Aesthetic Marketing Videos http://bit.ly/InBoundFilms http://bit.ly/AestheticVideos https://www.instagram.com/inbounddigitalmedia/ tim@inboundfilms.com 310-844-1983
Remember Everything You Learn from Podcasts
Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.