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The Jason Levin Show

Latest episodes

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Sep 17, 2024 • 52min

#68: Ellen Fishbein — Selling Books About Memes

Ellen Fishbein is the co-founder of Altamira Studio, a modern day book publisher specializing in short books. (00:40) Why people still buy books (03:40) How Amazon kept rejecting my book (07:51) Memes as a legit marketing strategy (09:11) "You're an investigative journalist on crack" (10:42) My book marketing strategy (18:52) Do you actually need a personal brand? (23:09) Trying to buy memes.com (26:40) Can AI make funny memes? (29:07) AI for writing: good or bad? (30:41) Using AI to turn book ideas into reality (36:47) We're living in an Ayn Rand novel (44:05) Memes' grip on American politics Jason Levin⁠⁠⁠ is a viral marketer and Head of Growth at Product Hunt. Read Jason's ⁠weekly advice column on organic social media growth for startups⁠. Follow Jason on ⁠Twitter⁠. Follow Ellen on Twitter Subscribe to Jason on ⁠YouTube⁠. Past guests of The Jason Levin Show include: Eric Jorgenson, Greg Isenberg, Jack Raines, Paul Millerd, Mike Solana, Danny Miranda, Billy Oppenheimer, Jack Rhysider, Ben Wilson, and more.
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Sep 12, 2024 • 1h

#67: Derek Sivers — Useful Not True

Derek Sivers is the author of 5 books and founder of CD Baby, a company he sold for $22M in 2008. (01:42) Change your framing = change your life (07:50) Picking “useful beliefs” (and what they are) (16:16) Why “America is getting anti-capitalism” might not be true (19:11) Death as the ultimate motivator (21:38) How Derek’s life changed after selling CD Baby (23:46) Why you should do things that are NOT useful (34:58) Being selective about what you care about (36:54) “Kissing the algorithm’s ass” (41:59) Getting rid of the crap you don’t need when building software (45:42) Writing the shortest book your grandchildren would read (55:49) Nerding out on domains Jason Levin⁠⁠⁠ is a viral marketer and Head of Growth at Product Hunt. Read Jason's ⁠weekly advice column on organic social media growth for startups⁠. Follow Jason on ⁠Twitter⁠. Reach out to Derek on his website. Subscribe to Jason on ⁠YouTube⁠. Past guests of The Jason Levin Show include: Eric Jorgenson, Greg Isenberg, Jack Raines, Paul Millerd, Mike Solana, Danny Miranda, Billy Oppenheimer, Jack Rhysider, Ben Wilson, and more.
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Sep 10, 2024 • 34min

#66: Sasha Kaletsky — Investing in beehiiv

Sasha Kaletsky is the co-founder of Creator Ventures and early investor at email platform beehiiv (00:34) Why Sasha invested in beehiiv (03:58) beehiiv vs Substack: which one's better? (07:11) Investing in “TikTok but for dating” (12:08) AGI: real or just hype? (14:43) “AI will actually make us busier!” (17:44) Universal Basic Income: brilliant or busted? (22:25) Is it getting harder for VCs to invest in startups? (23:45) Distribution is everything (29:52) Why Americans shouldn’t hate WhatsApp Jason Levin⁠⁠⁠ is a viral marketer and Head of Growth at Product Hunt. Read Jason's ⁠weekly advice column on organic social media growth for startups⁠. Follow Jason on ⁠Twitter⁠. Follow Sasha on Twitter Subscribe to Jason on ⁠YouTube⁠. Past guests of The Jason Levin Show include: Eric Jorgenson, Greg Isenberg, Jack Raines, Paul Millerd, Mike Solana, Danny Miranda, Billy Oppenheimer, Jack Rhysider, Ben Wilson, and more.
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Sep 5, 2024 • 48min

#65: Oren John — The Internet's Creative Director

Oren John is a brand marketing guru, an creator of consumer brand strategy newsletter HYPER (00:00) What makes a brand luxury? (08:04) "You can't just start a luxury brand" (13:21) Starting a "luxury newsletter" (22:10) Cracking the livestream code (should I start livestreaming?) (38:36) Is Burberry going down? (42:07) Should Burberry sponsors Lex Fridman? Jason Levin⁠⁠⁠ is a viral marketer and Head of Growth at Product Hunt. Read Jason's ⁠⁠weekly advice column on organic social media growth for startups⁠⁠. Follow Jason on ⁠⁠Twitter⁠⁠. Follow Oren on ⁠Twitter⁠ Subscribe to Jason on ⁠⁠YouTube⁠⁠. Past guests of The Jason Levin Show include: Eric Jorgenson, Greg Isenberg, Jack Raines, Paul Millerd, Mike Solana, Danny Miranda, Billy Oppenheimer, Jack Rhysider, Ben Wilson, and more.
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Sep 4, 2024 • 58min

#64: Nat Eliason — Viral Book Marketing and Crypto Confidential

Nat Eliason is the author of Crypto Confidential, where he talks about the WILD inside story of the crypto heyday. (00:34) Why the creator economy is fragile AF (05:50) Beating the "algorithm gods" (06:47) How Nat went viral by hacking BookTok (17:30) Why you shouldn't focus on "building an audience" (28:57) Nat's genius book marketing tactics (37:30) Building Strava, but for writing (50:47) Why he's now diving into fiction writing Jason Levin⁠⁠⁠ is a viral marketer and Head of Growth at Product Hunt. Read Jason's ⁠weekly advice column on organic social media growth for startups⁠. Follow Jason on ⁠Twitter⁠. Follow Nat on Twitter. Subscribe to Jason on ⁠YouTube⁠. Past guests of The Jason Levin Show include: Eric Jorgenson, Greg Isenberg, Jack Raines, Paul Millerd, Mike Solana, Danny Miranda, Billy Oppenheimer, Jack Rhysider, Ben Wilson, and more.
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Aug 29, 2024 • 41min

#63: Amanda Nielsen — Silly Startup Ideas (RIP My Career)

Amanda Nielsen is a tech meme queen and founder of Thot Leader Labs. We talked about stupid startup ideas that might get me canceled: (01:41) Buying equity on Mars (02:32) Cringe: the dating app for thought leaders (04:11) Duolingo for men to talk about their feelings (06:11) DoorDash, but for strippers (07:02) Joe Rogan-as-a-service (08:50) Airplane cafes (13:35) Social media posts translator for boomers (16:27) Task Daddy (19:04) Bumble BFF for small annoying dogs (20:23) “Meme Muter” Google Chrome Plugin (21:25) Daycare for pet rocks (25:46) Uber for parallel parking (26:23) Fart filtering underwear (30:51) Mood detecting furniture (33:50) Charity detector AR glasses (34:41) Personal subway cars (36:19) “The You Mad?” App Jason Levin⁠⁠⁠ is a viral marketer and Head of Growth at Product Hunt. Read Jason's ⁠weekly advice column on organic social media growth for startups⁠. Follow Jason on ⁠Twitter⁠. Follow Amanda on Twitter Subscribe to Jason on ⁠YouTube⁠. Past guests of The Jason Levin Show include: Eric Jorgenson, Greg Isenberg, Jack Raines, Paul Millerd, Mike Solana, Danny Miranda, Billy Oppenheimer, Jack Rhysider, Ben Wilson, and more.
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Aug 27, 2024 • 54min

#62: Siqi Chen — Startup Storytelling Explained

Siqi Chen is a Silicon Valley investor and the founder of Runway, the finance platform you won't hate. (04:30) Why a company should start with a story (10:45) Hiring the executive producer of House of Cards as an advisor (15:20) How to avoid telling the same story as other startups (21:09) VR: Bullish or bearish? (26:30) Why good design is still underrated in startups (35:47) Investing in companies, not niches (41:27) Tips for young product builders (42:56) Siqi's advice to me on managing engineers (46:40) The advice every first-time founder and manager should hear Jason Levin⁠⁠⁠ is a viral marketer and Head of Growth at Product Hunt. Read Jason's ⁠⁠weekly advice column on organic social media growth for startups⁠⁠. Follow Jason on ⁠⁠Twitter⁠⁠. Follow Siqi on ⁠Twitter⁠ Subscribe to Jason on ⁠⁠YouTube⁠⁠. Past guests of The Jason Levin Show include: Eric Jorgenson, Greg Isenberg, Jack Raines, Paul Millerd, Mike Solana, Danny Miranda, Billy Oppenheimer, Jack Rhysider, Ben Wilson, and more.
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Aug 25, 2024 • 37min

#61: Jeremy Stern — He Interviewed the American Anti-Hero: Palmer Luckey

Jeremy Stern is the deputy editor of Tablet Magazine, who recently interviewed Palmer Luckey: American Anti-Hero and founder of the defense tech company Anduril Industries. (00:00) Palmer Luckey: Supervillain or Anti-Hero? (09:29) Why most tech journalism sucks so bad (19:37) The PR War against Israel and Zionism (26:14) Are we in the middle of an "algorithmic war"? (34:15) Why founders should do "vice signaling" Jason Levin⁠⁠⁠ is a viral marketer and Head of Growth at Product Hunt. Read Jason's ⁠weekly advice column on organic social media growth for startups⁠. Follow Jason on ⁠Twitter⁠. Follow Jeremy on Twitter Read Jeremy's piece on Palmer Luckey here. Subscribe to Jason on ⁠YouTube⁠. Past guests of The Jason Levin Show include: Eric Jorgenson, Greg Isenberg, Jack Raines, Paul Millerd, Mike Solana, Danny Miranda, Billy Oppenheimer, Jack Rhysider, Ben Wilson, and more.
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Aug 9, 2024 • 45min

#60: Cody Schneider — 10 Dumbest Startup Ideas

Cody Schneider, co-founder of Swell AI and a whimsical mastermind behind goofy startup ideas, shares his innovative, off-the-wall thoughts. He discusses 'Google Maps for crime' and a wild 'Nut Sack' prototype. The conversation explores peculiar concepts like 'Ayahuasca-as-a-Service' for tech bros, an AI-powered horse betting coach, and automated meme generation. They also touch on the unconventional 'awkward situations-as-a-service' and the rising trend of LinkedIn video content, blending humor with entrepreneurial insights.
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Aug 6, 2024 • 50min

#59 Gabor Cselle — He Sold Two Startups. He's Launching Another Two.

Gabor Cselle, a serial founder and product builder, shares insights from his entrepreneurial journey, detailing his experiences with successful startups like Remail and Namo Media. He discusses his latest venture, Choosy Chat, which evaluates AI models, and debates whether AI can effectively create funny memes. The conversation also touches on the environmental impacts of AI, highlighting its carbon footprint, and whether society is ready for AI to take over more creative tasks. Gabor wraps up with thoughts on the role of AI in content creation and humor.

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