
The Niche Is You
Hi, I’m Matt Gottesman (@mattgottesman on Instagram) and this is my daily podcast where I offer practical thoughts and perspectives to un-complicate life, creativity and the pursuit of your highest self.
Instead of choosing one niche for the podcast, I decided that the niche is you… a simple, straight forward show about the power of not boxing yourself into any one category, title or niche, but embracing all of your gifts, having a better relationship with yourself and trusting your path (intuition).
I’m not a "category" expert, just someone sharing my thoughts, perspectives and experiences on topics that really matter to promote a life of health, wealth, happiness & personal fulfillment.
Join me right here every day and if you never want to miss a show, text me PODCAST to 480-530-7352
Latest episodes

Dec 24, 2024 • 21min
Have the Courage to Be Misaligned… When Walking Away Is Better Than Staying
In this episode, I talk about understanding misalignment, how misalignment manifests, the cost of false alignment, staying for the wrong reasons, how walking away creates space, letting go creates capacity and opportunities and more.CONNECT WITH ME…→ Instagram — @mattgottesman→ Text Me — 480-530-7352→ My Substack — mattgottesman.substack.com → Apparel — thenicheisyou.comRESOURCES…→ Recommended Book List — CLICK HERE→ Workshops — CLICK HERE→ Masterclass — CLICK HEREWORKSHOPS + MASTERCLASS:→ Need MORE clarity? - Here’s the FREE… 6 Days to Clarity Workshop - clarity for your time, energy, money, creativity, work & play→ Write, Design, Build: Content Creator Studio & OS - Growing the niche of you, your audience, reach, voice, passion & incomeOTHER RELATED EPISODES:The Currency of Conviction… Why Belief Pays More Than TalentApple: https://apple.co/4iQxGgkSpotify: https://spoti.fi/49TBtW8

Dec 23, 2024 • 23min
Chaos Is a Necessary Part of Finding Focus
In this episode, I talk about chaos being a necessary components to your clarity, the value of trying everything, how confusion precedes clarity, the process of natural elimination of things that don’t work for you, energy alignment practice and more.CONNECT WITH ME…→ Instagram — @mattgottesman→ Text Me — 480-530-7352→ My Substack — mattgottesman.substack.com → Apparel — thenicheisyou.comRESOURCES…→ Recommended Book List — CLICK HERE→ Workshops — CLICK HERE→ Masterclass — CLICK HEREWORKSHOPS + MASTERCLASS:→ Need MORE clarity? - Here’s the FREE… 6 Days to Clarity Workshop - clarity for your time, energy, money, creativity, work & play→ Write, Design, Build: Content Creator Studio & OS - Growing the niche of you, your audience, reach, voice, passion & incomeOTHER RELATED EPISODES:The Currency of Conviction… Why Belief Pays More Than TalentApple: https://apple.co/4iQxGgkSpotify: https://spoti.fi/49TBtW8

Dec 20, 2024 • 20min
Momentum Comes Before Mastery… Starting Matters More Than Being Ready
In this episode, I talk about why starting matters more than readiness, how “ready” is a moving target, why waiting reduces readiness, the paradox of preparation, the power of momentum, building confidence through practice and more.CONNECT WITH ME…→ Instagram — @mattgottesman→ Text Me — 480-530-7352→ My Substack — mattgottesman.substack.com → Apparel — thenicheisyou.comRESOURCES…→ Recommended Book List — CLICK HERE→ Workshops — CLICK HERE→ Masterclass — CLICK HEREWORKSHOPS + MASTERCLASS:→ Need MORE clarity? - Here’s the FREE… 6 Days to Clarity Workshop - clarity for your time, energy, money, creativity, work & play→ Write, Design, Build: Content Creator Studio & OS - Growing the niche of you, your audience, reach, voice, passion & incomeOTHER RELATED EPISODES:Are You Creating For the Sake of Purpose or For the Sake of ProvingApple: https://apple.co/49HWeneSpotify: https://spoti.fi/49JER5Q

Dec 19, 2024 • 22min
The Currency of Conviction: Why Belief Pays More Than Talent
In this episode, I talk about why conviction will always beat talent, how conviction creates persistence, the relationship between faith and follow through, why believers often outperform naturals, converting your doubts into energy, building evidence through action and more.CONNECT WITH ME…→ Instagram — @mattgottesman→ Text Me — 480-530-7352→ My Substack — mattgottesman.substack.com → Apparel — thenicheisyou.comRESOURCES…→ Recommended Book List — CLICK HERE→ Workshops — CLICK HERE→ Masterclass — CLICK HEREWORKSHOPS + MASTERCLASS:→ Need MORE clarity? - Here’s the FREE… 6 Days to Clarity Workshop - clarity for your time, energy, money, creativity, work & play→ Write, Design, Build: Content Creator Studio & OS - Growing the niche of you, your audience, reach, voice, passion & incomeOTHER RELATED EPISODES:Are You Creating For the Sake of Purpose or For the Sake of ProvingApple: https://apple.co/49HWeneSpotify: https://spoti.fi/49JER5Q

Dec 18, 2024 • 18min
How to Bet On Yourself and Be Paid To Do So
In this episode, I talk about leveraging paid work while pursuing your calling, finding the right way for you to transition to going all in on your calling, using creative constraints and deadlines to accelerate progress, having your job be your primary “investor” and more.CONNECT WITH ME…→ Instagram — @mattgottesman→ Text Me — 480-530-7352→ My Substack — mattgottesman.substack.com → Apparel — thenicheisyou.comRESOURCES…→ Recommended Book List — CLICK HERE→ Workshops — CLICK HERE→ Masterclass — CLICK HEREWORKSHOPS + MASTERCLASS:→ Need MORE clarity? - Here’s the FREE… 6 Days to Clarity Workshop - clarity for your time, energy, money, creativity, work & play→ Write, Design, Build: Content Creator Studio & OS - Growing the niche of you, your audience, reach, voice, passion & incomeOTHER RELATED EPISODES:Are You Creating For the Sake of Purpose or For the Sake of ProvingApple: https://apple.co/49HWeneSpotify: https://spoti.fi/49JER5Q

Dec 17, 2024 • 22min
Finding Your Creative Voice Doesn’t Mean Forcing Yourself to Paint or Write, It Means Recognizing What Calls Naturally
In this episode, I talk about finding out what comes natural to you versus what feels forced, redefining creativity as not just art but a way you deliver a discipline, discovering your natural talents, avoiding trends that don’t fit, realigning to things that you’re a natural at and more.CONNECT WITH ME…→ Instagram — @mattgottesman→ Text Me — 480-530-7352→ My Substack — mattgottesman.substack.com → Apparel — thenicheisyou.comRESOURCES…→ Recommended Book List — CLICK HERE→ Workshops — CLICK HERE→ Masterclass — CLICK HEREWORKSHOPS + MASTERCLASS:→ Need MORE clarity? - Here’s the FREE… 6 Days to Clarity Workshop - clarity for your time, energy, money, creativity, work & play→ Write, Design, Build: Content Creator Studio & OS - Growing the niche of you, your audience, reach, voice, passion & incomeOTHER RELATED EPISODES:Clarity Isn’t About Everyone Understanding You, It’s About the Right Ones Understanding You DeeplyApple: https://apple.co/49BfYsTSpotify: https://spoti.fi/4ivXNJ7

Dec 16, 2024 • 20min
Are You Creating For the Sake of Proving or For the Sake of Purpose
In this episode, I talk about why we try to “prove” ourselves to the world, the difference between proving and doing things out of purpose, warning signs you might be in “prover” energy, why purpose driven energy creates the most success and more.CONNECT WITH ME…→ Instagram — @mattgottesman→ Text Me — 480-530-7352→ My Substack — mattgottesman.substack.com → Apparel — thenicheisyou.comRESOURCES…→ Recommended Book List — CLICK HERE→ Workshops — CLICK HERE→ Masterclass — CLICK HEREWORKSHOPS + MASTERCLASS:→ Need MORE clarity? - Here’s the FREE… 6 Days to Clarity Workshop - clarity for your time, energy, money, creativity, work & play→ Write, Design, Build: Content Creator Studio & OS - Growing the niche of you, your audience, reach, voice, passion & incomeOTHER RELATED EPISODES:Clarity Isn’t About Everyone Understanding You, It’s About the Right Ones Understanding You DeeplyApple: https://apple.co/49BfYsTSpotify: https://spoti.fi/4ivXNJ7

Dec 13, 2024 • 22min
It’s Going to Feel Daunting Until it Feels Destined
In this episode, I talk about why the journey sometimes feels ridiculous and daunting before it feels destined, why our path may feel foreign and unfamiliar, the chaos that sometimes we ensue, dealing with overwhelm, seasons of isolation, the freedom we get going after our dreams and more.CONNECT WITH ME…→ Instagram — @mattgottesman→ Text Me — 480-530-7352→ My Substack — mattgottesman.substack.com → Apparel — thenicheisyou.comRESOURCES…→ Recommended Book List — CLICK HERE→ Workshops — CLICK HERE→ Masterclass — CLICK HEREWORKSHOPS + MASTERCLASS:→ Need MORE clarity? - Here’s the FREE… 6 Days to Clarity Workshop - clarity for your time, energy, money, creativity, work & play→ Write, Design, Build: Content Creator Studio & OS - Growing the niche of you, your audience, reach, voice, passion & incomeOTHER RELATED EPISODES:Clarity Isn’t About Everyone Understanding You, It’s About the Right Ones Understanding You DeeplyApple: https://apple.co/49BfYsTSpotify: https://spoti.fi/4ivXNJ7

Dec 12, 2024 • 19min
If You Want a Great Life, Pay Attention to Where You Get Great Energy From
In this episode, I talk about managing your energy, understanding what gives you more of it and less of it, how people and environments can dictate our outcomes and choices, why we need more energy to make better choices, how to create better outcomes and more.CONNECT WITH ME…→ Instagram — @mattgottesman→ Text Me — 480-530-7352→ My Substack — mattgottesman.substack.com → Apparel — thenicheisyou.comRESOURCES…→ Recommended Book List — CLICK HERE→ Workshops — CLICK HERE→ Masterclass — CLICK HEREWORKSHOPS + MASTERCLASS:→ Need MORE clarity? - Here’s the FREE… 6 Days to Clarity Workshop - clarity for your time, energy, money, creativity, work & play→ Write, Design, Build: Content Creator Studio & OS - Growing the niche of you, your audience, reach, voice, passion & incomeOTHER RELATED EPISODES:Experts Built the Titanic, Amateurs Built the Ark… You’re Doing Better Than You ThinkApple: https://apple.co/4g1vxN2Spotify: https://spoti.fi/3BcG48M

Dec 11, 2024 • 19min
The Intention is What Creates the Art… the Medium is Secondary (Rick Rubin)
In this episode, I talk about why your intention in what you create is more important than how you deliver it, how the “why” is more important than the “how,” constraints forcing creativity and authenticity to shine through, why having fewer resources is an advantage and more.CONNECT WITH ME…→ Instagram — @mattgottesman→ Text Me — 480-530-7352→ My Substack — mattgottesman.substack.com → Apparel — thenicheisyou.comRESOURCES…→ Recommended Book List — CLICK HERE→ Workshops — CLICK HERE→ Masterclass — CLICK HEREWORKSHOPS + MASTERCLASS:→ Need MORE clarity? - Here’s the FREE… 6 Days to Clarity Workshop - clarity for your time, energy, money, creativity, work & play→ Write, Design, Build: Content Creator Studio & OS - Growing the niche of you, your audience, reach, voice, passion & incomeOTHER RELATED EPISODES:Experts Built the Titanic, Amateurs Built the Ark… You’re Doing Better Than You ThinkApple: https://apple.co/4g1vxN2Spotify: https://spoti.fi/3BcG48M
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