
The Niche Is You
Hi, I’m Matt Gottesman (@mattgottesman on Instagram) and this is my daily podcast where I offer practical thoughts and perspectives to un-complicate life, creativity and the pursuit of your highest self.
Instead of choosing one niche for the podcast, I decided that the niche is you… a simple, straight forward show about the power of not boxing yourself into any one category, title or niche, but embracing all of your gifts, having a better relationship with yourself and trusting your path (intuition).
I’m not a "category" expert, just someone sharing my thoughts, perspectives and experiences on topics that really matter to promote a life of health, wealth, happiness & personal fulfillment.
Join me right here every day and if you never want to miss a show, text me PODCAST to 480-530-7352
Latest episodes

Dec 10, 2024 • 21min
Clarity Isn't About Everyone Understanding You… It's About the Right People Understanding You Deeply
In this episode, I talk about being the fear of being misunderstood, why clarity often faces more opposition, being a safe place to have real conversations, why you can’t be understood by everyone but the right ones will understand you more than you know and more.CONNECT WITH ME…→ Instagram — @mattgottesman→ Text Me — 480-530-7352→ My Substack — mattgottesman.substack.com → Apparel — thenicheisyou.comRESOURCES…→ Recommended Book List — CLICK HERE→ Workshops — CLICK HERE→ Masterclass — CLICK HEREWORKSHOPS + MASTERCLASS:→ Need MORE clarity? - Here’s the FREE… 6 Days to Clarity Workshop - clarity for your time, energy, money, creativity, work & play→ Write, Design, Build: Content Creator Studio & OS - Growing the niche of you, your audience, reach, voice, passion & incomeOTHER RELATED EPISODES:Experts Built the Titanic, Amateurs Built the Ark… You’re Doing Better Than You ThinkApple: https://apple.co/4g1vxN2Spotify: https://spoti.fi/3BcG48M

Dec 9, 2024 • 22min
What If the Thing You’re Trying to Avoid Is the Invitation to the Thing You Want Most
In this episode, I talk about understanding what we’re trying to avoid, avoidance masking the calling, resistance being proportional to importance, what we’re being called to through resistance, signs we might be avoiding your next level, finding alignment and more.CONNECT WITH ME…→ Instagram — @mattgottesman→ Text Me — 480-530-7352→ My Substack — mattgottesman.substack.com → Apparel — thenicheisyou.comRESOURCES…→ Recommended Book List — CLICK HERE→ Workshops — CLICK HERE→ Masterclass — CLICK HEREWORKSHOPS + MASTERCLASS:→ Need MORE clarity? - Here’s the FREE… 6 Days to Clarity Workshop - clarity for your time, energy, money, creativity, work & play→ Write, Design, Build: Content Creator Studio & OS - Growing the niche of you, your audience, reach, voice, passion & incomeOTHER RELATED EPISODES:Experts Built the Titanic, Amateurs Built the Ark… You’re Doing Better Than You ThinkApple: https://apple.co/4g1vxN2Spotify: https://spoti.fi/3BcG48M

Dec 6, 2024 • 17min
The Traditional Path Promises Certainty, But Often Delivers Average Results
In this episode, I talk about why the “non-traditional” path is higher performing, new definitions of “success” metrics, the changing landscape of employees versus creators, identifying the risks of staying “traditional” versus “non-traditional” and more.CONNECT WITH ME…→ Instagram — @mattgottesman→ Text Me — 480-530-7352→ My Substack — mattgottesman.substack.com → Apparel — thenicheisyou.comRESOURCES…→ Recommended Book List — CLICK HERE→ Workshops — CLICK HERE→ Masterclass — CLICK HEREWORKSHOPS + MASTERCLASS:→ Need MORE clarity? - Here’s the FREE… 6 Days to Clarity Workshop - clarity for your time, energy, money, creativity, work & play→ Write, Design, Build: Content Creator Studio & OS - Growing the niche of you, your audience, reach, voice, passion & incomeOTHER RELATED EPISODES:The World Isn’t Here to Validate You, It’s Here to Receive Your ContributionsApple: https://apple.co/4i85WTSSpotify: https://spoti.fi/4i7lMOu

Dec 5, 2024 • 25min
Recognizing When It’s Divine Timing & When It’s Divine Delay
In this episode, I talk about knowing what is divine timing and what is divine delays, looking for external synchronicities, finding unexpected clarity and knowing, sensing restraint in your spirit despite outward opportunities and more.CONNECT WITH ME…→ Instagram — @mattgottesman→ Text Me — 480-530-7352→ My Substack — mattgottesman.substack.com → Apparel — thenicheisyou.comRESOURCES…→ Recommended Book List — CLICK HERE→ Workshops — CLICK HERE→ Masterclass — CLICK HEREWORKSHOPS + MASTERCLASS:→ Need MORE clarity? - Here’s the FREE… 6 Days to Clarity Workshop - clarity for your time, energy, money, creativity, work & play→ Write, Design, Build: Content Creator Studio & OS - Growing the niche of you, your audience, reach, voice, passion & incomeOTHER RELATED EPISODES:The World Isn’t Here to Validate You, It’s Here to Receive Your ContributionsApple: https://apple.co/4i85WTSSpotify: https://spoti.fi/4i7lMOu

Dec 4, 2024 • 22min
Your Zone of Genius Is Your Zone of Service
In this episode, I talk about finding and understanding your zone of genius, knowing where your natural talent meets developed skill, the ripple effect of sharing your gifts, how your journey qualifies you to help others, the profit paradox (serving others naturally leads to abundance), find the intersection of all and more.CONNECT WITH ME…→ Instagram — @mattgottesman→ Text Me — 480-530-7352→ My Substack — mattgottesman.substack.com → Apparel — thenicheisyou.comRESOURCES…→ Recommended Book List — CLICK HERE→ Workshops — CLICK HERE→ Masterclass — CLICK HEREWORKSHOPS + MASTERCLASS:→ Need MORE clarity? - Here’s the FREE… 6 Days to Clarity Workshop - clarity for your time, energy, money, creativity, work & play→ Write, Design, Build: Content Creator Studio & OS - Growing the niche of you, your audience, reach, voice, passion & incomeOTHER RELATED EPISODES:The World Isn’t Here to Validate You, It’s Here to Receive Your ContributionsApple: https://apple.co/4i85WTSSpotify: https://spoti.fi/4i7lMOu

Dec 3, 2024 • 18min
There Are 3 Laws of Your Market Value That Will Keep You the Most Profitable Niche of All
In this episode, I talk about your value will precede validation, how the market rewards you for solving problems not seeking permission, how you’ll be rejected when you think different, allowing the market to catch up to your vision, being misunderstood and more.CONNECT WITH ME…→ Instagram — @mattgottesman→ Text Me — 480-530-7352→ My Substack — mattgottesman.substack.com → Apparel — thenicheisyou.comRESOURCES…→ Recommended Book List — CLICK HERE→ Workshops — CLICK HERE→ Masterclass — CLICK HEREWORKSHOPS + MASTERCLASS:→ Need MORE clarity? - Here’s the FREE… 6 Days to Clarity Workshop - clarity for your time, energy, money, creativity, work & play→ Write, Design, Build: Content Creator Studio & OS - Growing the niche of you, your audience, reach, voice, passion & incomeOTHER RELATED EPISODES:The World Isn’t Here to Validate You, It’s Here to Receive Your ContributionsApple: https://apple.co/4i85WTSSpotify: https://spoti.fi/4i7lMOu

Dec 2, 2024 • 20min
Experts Built the Titanic, Amateurs Built the Ark: You’re Doing Better Than You Think
In this episode, I talk about the advantages of being an amateur over an expert, being unbound by conventional thinking, the power to ask questions, the paradox of expertise vs inspired action, how experts miss obvious solutions, how your lack of expertise might be exactly what’s needed and more.CONNECT WITH ME…→ Instagram — @mattgottesman→ Text Me — 480-530-7352→ My Substack — mattgottesman.substack.com → Apparel — thenicheisyou.comRESOURCES…→ Recommended Book List — CLICK HERE→ Workshops — CLICK HERE→ Masterclass — CLICK HEREWORKSHOPS + MASTERCLASS:→ Need MORE clarity? - Here’s the FREE… 6 Days to Clarity Workshop - clarity for your time, energy, money, creativity, work & play→ Write, Design, Build: Content Creator Studio & OS - Growing the niche of you, your audience, reach, voice, passion & incomeOTHER RELATED EPISODES:The World Isn’t Here to Validate You, It’s Here to Receive Your ContributionsApple: https://apple.co/4i85WTSSpotify: https://spoti.fi/4i7lMOu

Nov 29, 2024 • 17min
The Truth of Who You Are is More Than You Let Yourself Believe (—Briana Wiest)
In this episode, I talk about the perception of ourselves versus the perceptions from other people, there’s not just one singular version of us that exists, why labels confine us more than amplify us, there is more waiting for us than we understand and more.CONNECT WITH ME…→ Instagram — @mattgottesman→ Text Me — 480-530-7352→ My Substack — mattgottesman.substack.com → Apparel — thenicheisyou.comRESOURCES…→ Recommended Book List — CLICK HERE→ Workshops — CLICK HERE→ Masterclass — CLICK HEREWORKSHOPS + MASTERCLASS:→ Need MORE clarity? - Here’s the FREE… 6 Days to Clarity Workshop - clarity for your time, energy, money, creativity, work & play→ Write, Design, Build: Content Creator Studio & OS - Growing the niche of you, your audience, reach, voice, passion & incomeOTHER RELATED EPISODES:The World Isn’t Here to Validate You, It’s Here to Receive Your ContributionsApple: https://apple.co/4i85WTSSpotify: https://spoti.fi/4i7lMOu

Nov 28, 2024 • 21min
If God Opened the Door, It’s Time To Walk Through It
In this episode, I talk about recognizing the right doors to walk through, understanding patterns that you might need to look further into, why preparation puts you ahead before the doors open, what we do in the “waiting,” observing synchronicities and more.CONNECT WITH ME…→ Instagram — @mattgottesman→ Text Me — 480-530-7352→ My Substack — mattgottesman.substack.com → Apparel — thenicheisyou.comRESOURCES…→ Recommended Book List — CLICK HERE→ Workshops — CLICK HERE→ Masterclass — CLICK HEREWORKSHOPS + MASTERCLASS:→ Need MORE clarity? - Here’s the FREE… 6 Days to Clarity Workshop - clarity for your time, energy, money, creativity, work & play→ Write, Design, Build: Content Creator Studio & OS - Growing the niche of you, your audience, reach, voice, passion & incomeOTHER RELATED EPISODES:The Best Way to Increase Your Odds of Success is to Become Systematically Good At Several ThingsApple: https://apple.co/4i1VrBmSpotify: https://spoti.fi/4hSIH05

Nov 27, 2024 • 24min
Business Savvy Doesn't Diminish Creativity - It Amplifies Its Impact and Sustainability
In this episode, I talk about managing your work and creativity like a business, the false dichotomy of the “starving artist,” creatives who’ve earned millions from their work, becoming more business savvy with your talents, the amplification effect of business knowledge, practical integration and more.CONNECT WITH ME…→ Instagram — @mattgottesman→ Text Me — 480-530-7352→ My Substack — mattgottesman.substack.com → Apparel — thenicheisyou.comRESOURCES…→ Recommended Book List — CLICK HERE→ Workshops — CLICK HERE→ Masterclass — CLICK HEREWORKSHOPS + MASTERCLASS:→ Need MORE clarity? - Here’s the FREE… 6 Days to Clarity Workshop - clarity for your time, energy, money, creativity, work & play→ Write, Design, Build: Content Creator Studio & OS - Growing the niche of you, your audience, reach, voice, passion & incomeOTHER RELATED EPISODES:The Best Way to Increase Your Odds of Success is to Become Systematically Good At Several ThingsApple: https://apple.co/4i1VrBmSpotify: https://spoti.fi/4hSIH05
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