

Deconstructor of Fun
Deconstructor of Fun
Deconstructor of Fun podcast is created by games professionals for games professionals. We explore the business side of the games industry with the goal of bringing listeners content that is relevant, insightful, and entertaining on a weekly basis.
Hosts:
Michail Katkoff @mkatkoff www.linkedin.com/in/michailkatkoff/
Eric Kress @ekress
www.linkedin.com/in/erickress/
Laura Taranto @laurataranto www.linkedin.com/in/laurataranto/
Phillip Black @econosopher www.linkedin.com/in/phillip-black-economist/
Jen Donahoe @Jen_Donahoe www.linkedin.com/in/jenniferdonahoe
Hosts:
Michail Katkoff @mkatkoff www.linkedin.com/in/michailkatkoff/
Eric Kress @ekress
www.linkedin.com/in/erickress/
Laura Taranto @laurataranto www.linkedin.com/in/laurataranto/
Phillip Black @econosopher www.linkedin.com/in/phillip-black-economist/
Jen Donahoe @Jen_Donahoe www.linkedin.com/in/jenniferdonahoe
Episodes
Mentioned books

Apr 8, 2020 • 47min
Impact of Coronavirus on Mobile with App Annie
AppAnnie recently published a report on The Impact of Coronavirus on the Mobile Economy.
In this podcast, we speak to AppAnnie's Lexi Sydow and Amir Ghodrati (again!) to go over key takeaways from their report.
In particular we cover:
#1. Download impact on games and other key verticals
#2. Top games, types of games
#3. Biggest winners and losers
#4. Differences between China and the US
Host:
Joe Kim: @jokim1 Insta, Twitter
Eric Kress: @ekress Twitter
And we have special guests:
Amir Ghodrati, Director, Market Insights AppAnnie
Lexi Sydow, Data Analytics, Market Insights AppAnnie

Apr 7, 2020 • 1h 1min
TWIG #77: Riot's Teamfight Tactics Surpasses 4.5M on Mobile, Amazon Enters Gaming, XBOX Series X, The Kick-Ass Founding Team
Welcome to TWIG 77!
This week we cover:
#1. Riot Games’ Teamfight Tactics Surpasses 4.5 Million Downloads on Mobile
#2. Amazon Pushes Into Making Video Games, Not Just Streaming Their Play
#3. Microsoft: Staggered launch would hurt Xbox Series X
#4. The Kick-Ass Founding Team
Do you want to come on the podcast with us? Do you have feedback or comments for us?
You can reach us on Twitter at:
Joseph Kim: @jokim1 Eric Kress: @ekress Adam Telfer: @adamwtelfer Miska Katkoff: @m_katkoff

Apr 3, 2020 • 38min
Secrets to ROBLOX's Success! | Matt Curtis VP Developer Relations
Roblox has grown like crazy since its launch in 2006. Today 10 Roblox games have been played over 1 billion times and Adopt Me! has surpassed 4 billion plays. Since the launch of the mobile app, Roblox is also regularly a top 10 grossing mobile game as well.
Today we cover:
The history of Roblox and how it became successful
How Roblox monetizes now and in the future
What’s coming up for Roblox
The Key Secrets to Roblox’s success
Join hosts:
Joseph Kim, @jokim1
Eric Kress, @ekress
Reach Matt Curtis here: devrelations@roblox.com
You can also view this interview on the GameMakers Youtube channel: HERE

Apr 1, 2020 • 41min
TWIG #76: Epic Games Publishing!, CPI Decline Benefits Mobile Game Companies, and Forte x Blockchain
Welcome to TWIG 76!
This week we cover:
Epic Games Publishing Announces Partnerships with gen DESIGN, Playdead, and Remedy Entertainment (Epic Games Website)
Declining Cost-Per-Install Should Benefit Mobile Game Companies (Stephens Report)
Forte recruits 5 more high-end game studios to make blockchain-based games (GamesBeat)
Links:
Jeff Cohen of Stephens - hit him up to request access to his research report: Jeff Cohen LinkedIn
Kristian Segerstrale CEO talking about Rogue Games stopping live ops of Vainglory
Hit us up on Twitter or Insta with any feedback or suggestions for news to cover. You can reach us at:
Joseph Kim: @jokim1 Eric Kress: @ekress Adam Telfer: @adamwtelfer Miska Katkoff: @m_katkoff

Mar 31, 2020 • 53min
Managing Marketing Spend Through a Recession (and Depression) with Eric Seufert and Brian Murphy
Don’t be fooled: the mobile app economy will implode just like everything else. Question is, how should games companies operate through the recession or even depression? What should the UA strategies look like for the different types of game portfolios? And what will the market look like when it’s all said and done? I had lots of questions. Kudos to Eric Seufert and Brian Murphy for sharing their views and insights.
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For more informations, please visit:
www.mobiledevmemo.com
www.appsflyer.com
www.ironsrc.com

Mar 26, 2020 • 30min
Might & Magic Chess Royale | Lead Game Designer Damien Yvray (Ubisoft Paris Mobile)
Interview with Damien Yvray, Lead Game Designer at Ubisoft Paris Mobile on Might & Magic Chess Royale!
Overview of Ubisoft’s strategy and efforts in mobile Might & Magic Chess Royale:
Origin story
What is it and how is it different?
The current auto chess craze and Ubi's approach at attacking the market
You can also watch the video interview here: https://youtu.be/mgCGtiJvWu0

Mar 24, 2020 • 1h
TWIG #75: Supercell's Hay Day Pop, Scopely Raises Another $200M, Tencent $$$
Welcome to TWIG 75!
This week we cover:
Mobile studio Scopely nets $200 million for more acquisitions
Sony reveals full PS5 hardware specifications
Mobile versions of Call of Duty and PUBG driving game revenue at Tencent
Hit us up on Twitter or Insta with any feedback or suggestions for news to cover. You can reach us at:
@jokim1 @ekress @adamwtelfer @m_katkoff

Mar 19, 2020 • 54min
TWIG #74: Coronavirus Impact on Gaming!, China Game Approvals, Exclusives Ending?, and COD Warzone going Nutz!
Welcome to TWIG 74!
This week we cover:
#1. Coronavirus impact on mobile games
Even Virtual Goods From China Are Taking a Hit From Coronavirus (Bloomberg)
Corona's impact on mobile ad spend (LI Post by Andre Kempe, who runs an app marketing agency)
Coronavirus contributes to mobile game downloads climbing 39% (Business of Apps)
#2. China approves 27 games including Brawl Stars
#3. The exclusive as we know it is ending, and that’s a good thing
#4. Call of Duty: Warzone surpasses 6 million players in 24 hours
Hit us up on Twitter or Insta with any feedback or suggestions for news to cover. You can reach us at:
@jokim1 @ekress @adamwtelfer @m_katkoff
Sign-up to the industry's best video games newsletter at: ggdigest.com!
Industry news and editorial every week

Mar 17, 2020 • 1h 11min
Elite Game Developers vs. Deconstructor of Fun
In this episode I'm joined by Joakim Achren, seasoned Finnish games entrepreneur, turned online coach and mentor for aspiring games entrepreneurs and business folks. You can find the content he provides at (www.elitegamedevelopers.com).
The content that EGD offers includes:
The podcast where Joakim talks to founders, investors and other people who work closely with gaming startups. Here, have a listen.
The book.. You can grab the first chapter from here.
The blog, check it out here.

Mar 11, 2020 • 36min
TWIG #73: Riot's Valorant Monetization, iOS Games in China Require License, and MZ's Crystalborne
Welcome to TWIG 73!
This week we cover:
#1. Former Glu CEO Niccolo De Masi is on the prowl for mobile app acquisitions
#2. iOS games in China to require a Publishing License - Why now, and what is the impact?
#3. How will Valorant’s cosmetics and microtransactions work?
#4. MZ's: Crystalborne Game Launch
Links for this episode:
Tim Sweeney's Tweets supporting NVIDIA's GeForce NOW
Super Evil Megacorp's: SHARING OUR REMOTE FIRST PROCESSES, TOOLS AND GUIDELINES FOR FELLOW CORONA-DODGERS
Hit us up on Twitter or Insta with any feedback or suggestions for news to cover. You can reach us at:
Joseph Kim: @jokim1
Eric Kress: @ekress
Adam Telfer: @adamwtelfer
Miska Katkoff: @m_katkoff