In this episode of the Kelly Roach Show, Kelly is joined by Stefanie Gass to explore the transformative power of podcasting in building a sustainable and scalable business. Stefanie shares her inspiring journey from corporate America and network marketing struggles to becoming a successful Christian business leader who leverages podcasting as a strategic tool for business growth. She dives into the specifics of how she pivoted from being overwhelmed by social media to creating a successful business through podcasting. Emphasizing the importance of faith, simplicity, and strategic focus, she introduces practical insights and techniques that can help entrepreneurs monetize their podcasts effectively.    Listen to Stefanie’s Podcast:  https://podcasts.apple.com/us/podcast/online-business-for-christian-women-grow-your-business/id1437868374 Join Stefanie’s Free Live 1-hour Workshop: http://stefaniegass.com/summerworkshop   Also in this episode: Clearly define your niche by identifying your category, specific pocket within that category, and target audience. Ensure your brand looks professional and trustworthy to attract and convert leads. Regularly produce valuable, actionable podcast content to build trust and credibility. Promote your services on every podcast episode with clear, simple calls to action.   About Stefanie Gass: Stefanie Gass is a Christian business and podcast coach, boundary boss, and seven-figure CEO. She helps women grow their online businesses and make consistent income, using podcasting. She is the host of a top 20 globally ranked business podcast, Online Business for Christian Women. She believes it's possible to partner with God to create income and impact without sacrificing your family, faith, or buying into the social media hustle.   Stay Connected With Kelly Roach:  Instagram | LinkedIn | Facebook | Youtube

In this episode of The Kelly Roach Show, Kelly dives into the essential steps to boost new hire productivity even before they join your company. With a no-nonsense approach, Kelly shares actionable strategies aimed at refining your hiring process, improving team efficiency, and fostering a high-performance culture. She emphasizes clarity and accountability over a laundry list of tasks, focusing on the specific results a new hire must deliver. She also introduces the necessity of a repeatable pathway to success, ensuring that businesses set realistic timelines and clear expectations for new hires.   Bigger Than You: The Entrepreneur's Guide To Building An Unstoppable Team – https://a.co/d/iXvRjR6   Unstoppable: 9 Principles For Unlimited Success In Business & Life – https://a.co/d/bRczBIv  Conviction Marketing – https://a.co/d/feYNnF5 Also in this episode:  Define roles by the results you need, not just a list of tasks. Create clear, metric-driven processes that new hires can follow to achieve results. Develop and communicate comp plans that incentivize desired behaviors and outcomes. Implement a comprehensive training plan that integrates new hires deeply into the company culture and operational context. Leverage a team to assist new hires in getting up to speed, providing clear lines of communication and ongoing training.   Stay Connected With Kelly Roach:  Instagram | LinkedIn | Facebook | Youtube

In this episode of The Kelly Roach Show, Kelly explores the TEDx Blueprint with Ashley Stahl, a career coach and TEDx strategist renowned for transforming the impact of TEDx talks. Ashley discusses her unique transition from national security to career coaching, focusing on her proficiency in aiding individuals to secure and excel at TEDx talks. She highlights key elements of an effective TEDx talk, including compelling openers, the pivotal role of storytelling, and the art of structuring a speech for maximum impact.   Also in this episode:  Start your TEDx talk with a captivating story or statistic to grab the audience's attention immediately. A well-structured speech with clear, concise points is crucial for an effective TEDx talk. The success of a TEDx talk lies significantly in the amount of practice and dedication put into perfecting the delivery. A successful TEDx talk leads to book deals, speaking engagements, and heightened authority in your field.   Guest Bio: Ashley Stahl, a former counterterrorism professional at the Pentagon, has evolved into a career expert, international bestselling author, top 100 TEDx speaker, and dynamic speaker featured in Forbes, The Wall Street Journal, and on The Steve Harvey Show. Through her book "YOU Turn" and innovative personal branding strategies, Ashley has mastered the art of leveraging TEDx talks to transform personal branding from a relentless pursuit into a strategic launchpad, successfully coaching over 100 entrepreneurs to amplify their visibility and impact in their respective fields. Ashleystahl.com/TEDx   Stay Connected With Kelly Roach:  Instagram | LinkedIn | Facebook | Youtube

In this episode of The Kelly Roach Show, Kelly explores the art of mastering recruitment and hiring, shedding light on the insightful yet challenging aspects of this critical business function. She provides invaluable lessons from her encounters with failed hires.  Kelly delves into the criticality of a standardized hiring process and the risks associated with rush hires, sharing her wisdom on attracting and retaining premier talent. She highlights the importance of behavioral event interview questions and underscores the necessity of thorough reference checks to circumvent the severe consequences of unsuitable hires.    Also in this episode:  Ensure you have a clear, detailed hiring process to follow to avoid pitfalls in recruitment, including using LinkedIn and video applications to filter candidates.. Always stick to predetermined interview questions to bring out the true capabilities and compatibility of candidates. Hire into execution roles before promoting to leadership to ensure cultural fit and capability.     Stay Connected With Kelly Roach:  Instagram | LinkedIn | Facebook | Youtube

In this episode of The Kelly Roach Show, book expert Danielle Mendoza joins host Kelly Roach to discuss effective book strategies for entrepreneurs, including writing, relaunching, and monetizing books. Danielle offers insights tailored specifically for entrepreneurs who want to use their books as powerful business tools. Danielle and Kelly dive into the nitty-gritty of creating a business book that not only reaches bestseller status but also becomes an ongoing asset for business growth. They discuss essential steps like strategic visibility, leveraging your book for business development, and the importance of an integrated marketing approach.   Also in this episode:  Leverage your book to get on podcasts, media outlets, and stages to maximize visibility. If your initial book launch wasn't as successful as you'd hoped, consider a relaunch with a focused campaign and a proactive launch team. Ensure your book includes actionable steps or additional resources to lead readers into your sales funnel. Keep the conversation about your book alive through continuous outreach and leveraging testimonials.   Guest Bio: Danielle Mendoza is the CEO and founder of Confident Concept, a premier book consulting agency dedicated to helping expert business owners scale by developing winning strategies to write, launch, and leverage bestselling books. With a decade of experience in writing and business strategy, along with a strong background in design and production, Danielle is the go-to expert for professionals ready to elevate their success through top-quality book publishing and monetization. Download the latest bestselling book for free and discover how to get seen and PAID with strategic visibility and powerful storytelling! https://www.confidentconcept.com/download-bestseller     Stay Connected With Kelly Roach:  Instagram | LinkedIn | Facebook | Youtube

In this episode of The Kelly Roach Show, Kelly explores the concept of role clarity in entrepreneurial relationships with the dynamic couple Kyle and Ariel Tresch from Couplepreneurs. The discussion dives deep into the challenges and rewards of managing both a marriage and a business. Kyle and Ariel share their journey from early struggles and missteps to finding harmony and building successful ventures together. Kelly highlights the significance of role clarity and how the couple has effectively implemented it. Kyle and Ariel explain their transition from individual businesses to a collaborative venture, emphasizing the importance of aligning both personal and professional goals to foster mutual growth. This redefined approach has enabled them and their clients to enhance productivity, reduce stress, and achieve greater success. They also touch upon improving communication, understanding personal triggers, and maintaining a united front in both business and personal life.   Also in this episode:  Understanding and dividing roles based on energy styles and preferences rather than just strengths and weaknesses. How unified purpose and vision strengthens both the marriage and the business. Techniques to manage and resolve conflicts without impacting the relationship negatively.   Guest Bio: Kyle and Ariel Tresch are husband-and-wife digital marketing consultants who have built thriving businesses and a strong relationship over the last 11 years. After scaling companies' teams and revenue by tens of millions, they faced personal challenges as business stresses took a toll on their marriage. Choosing to fight for their relationship, they developed a new approach to harmonizing life and business, leading to both personal and professional success. Today, they are the founders of Couplepreneurs, a mentorship company where they equip entrepreneurial couples with proven strategies to rapidly grow their businesses to seven figures or more without growing apart.   The Couplepreneurs Show podcast Apple Podcasts: https://podcasts.apple.com/us/podcast/the-couplepreneurs-show/id1742008020?i=1000653363486 Spotify: https://open.spotify.com/show/0mY3DbhH1WVQ7w6tMqnx7R?si=5dad84bbd1e14bb3 Also, our free Facebook Group, called "Successful Couples In Business”: https://www.facebook.com/groups/couplepreneurscommunity   Stay Connected With Kelly Roach:  Instagram | LinkedIn | Facebook | Youtube

In this episode of The Kelly Roach Show, Kelly tackles the pressing subject of effective and constructive cost reduction in business, emphasizing the crucial role of mentorship during downturns. As the business climate becomes increasingly challenging, leaders must learn how to handle cost reductions without crippling their growth potential. Kelly emphasizes the importance of strategic cost reduction, cautioning against hastily slashing budgets, especially in key areas like personnel, marketing, and mentorship. She shares her approach to identifying redundancies, prioritizing essential investments, and renegotiating with vendors to protect the long-term growth prospects of a business.   Also in this episode:  Slashing budgets in critical areas such as staff, marketing, and mentorship stifles future growth. Focus on eliminating unnecessary costs, especially in technology and subscriptions. Regularly review and negotiate vendor contracts to ensure cost-efficient services. Fully utilize existing tools and coaching programs to turn expenses into investments. Ensure all staff roles are aligned with profit-generating tasks and maintain flexibility to navigate market challenges.       Stay Connected With Kelly Roach:  Instagram | LinkedIn | Facebook | Youtube

In this episode of The Kelly Roach Show, Kelly dives into the critical topic of customer service excellence and accelerating trust-building in today's economic environment. With the market becoming increasingly cautious, Kelly emphasizes the importance of organizations focusing on trust to sustain growth and gain market share. She outlines actionable strategies for enhancing trust through consistency, frequency, and accuracy in content delivery.  Kelly sheds light on why long-form content such as blogs, newsletters, live streams, and podcasts should be prioritized. She also shares insights on creating content that effectively meets consumer needs and navigating the current market's unique challenges.    Also in this episode:  Consistency, Frequency and Accuracy to maintain high standards in these areas to meet your audience's needs and build lasting trust. High-quality, accessible customer service greatly impacts consumer buying decisions. Make it easy for potential customers to find information, book calls, and access sales pages. Provide significant, valuable content upfront to make a strong first impression and encourage deeper audience engagement.     The Virtual Business School: https://virtualbusinessschool.com/members The Business Advisory: https://kellyroachcoaching.typeform.com/HealthCheck The Advance Innovation Society: https://theadvancesociety.com/ Danielle’s CMA Newsletter: https://api.leadconnectorhq.com/widget/form/IM6paqZlFjdk7OyNqSgi?fbclid=IwZXh0bgNhZW0CMTAAAR1wqYwHuOogukxW-eJFZj2lQttUckFlS0sEm6Ly7zroEDBlj3rmYdMnI4o_aem_AZHHDZu6h5lyxWUYQKIf-g4U0Fj8T4WgOqB5ODVNCpG6xMm1gp2na1b7RQ5KXzFGTQNbjuTsuHxr5S6gePVaypNc Kelly’s Newsletter: https://link.apisystem.tech/widget/form/rXy1lqaUxm1yQzxRF31S     Stay Connected With Kelly Roach:  Instagram | LinkedIn | Facebook | Youtube

In this episode of The Kelly Roach Show, Kelly dives into the art of mastering sales with Liam Thurman. Known for his dynamic approach to sales and business, Liam shares insights from his latest book, "The Closer's Edge." The discussion explores his journey from a financial planner to a highly respected international speaker and author, emphasizing his unique strategies for closing deals and staying motivated in the business world. Throughout the conversation, Liam delves into the principles behind his new series, "The Exception to the Rule," revealing how ordinary people can achieve extraordinary results. He shares personal anecdotes and professional experiences to illustrate the importance of perception, preparation, and maintaining a never-say-die attitude. The tips provided are not just theoretical but practical and actionable, ideal for anyone looking to sharpen their sales skills and business strategies.   William (Liam) Thurman II William (Liam) Thurman II is a highly accomplished leader in the financial world, with over 30 years of experience as a top producer. Married to Angela Thurman, he is a proud father of nine in a blended family and has 16 grandchildren. As the CEO of LCI Consultants LLC, Liam has demonstrated his entrepreneurial spirit through various ventures. He is an international and national speaker and the author of five books, including the popular "Babe Ruth Bucket Series" and "The Closer's Edge." Additionally, he owns the BRB and ETTR brands. In 1991, Liam founded the MTD Foundation, a community outreach program with a global reach. Although he retired in 2016, he continues to make an impact by coaching and training over 7,500 financial agents weekly. Liam partners with many in the coaching and speaking world, striving to make a positive difference.   Also in this episode:  Perception Matters, to take into consideration even how small details are, like the way a business card is presented, this significantly influences client perception and trust. Regular practice and preparation, such as rehearsing presentations ten times before delivery, are crucial for success. Emphasizing faith, commitment, and a positive mindset drives sales and personal achievements. Unique Selling Techniques on handling objections upfront in a sales conversation helps in closing deals more effectively. Sharing personal stories and experiences inspires and demonstrates that everyone has an extraordinary story worth telling.   Stay Connected With Kelly Roach:  Instagram | LinkedIn | Facebook | Youtube  

In this episode of The Kelly Roach Show, Kelly discusses how entrepreneurs can achieve sustainable growth by transforming their teams from delivering lackluster results to booming success. She delves into the importance of leadership and introduces the concept of the seven distinct levels of the employee-employer relationship. Kelly explains how most leaders get stuck at the lower levels due to a heavy focus on sales and marketing, often neglecting crucial leadership skills. Kelly emphasizes the significance of building a self-sufficient and profitable team, stressing that effective leadership and strategic role-setting are key to freeing up time and mental energy for business owners.    Also in this episode:  The seven distinct levels and how many entrepreneurs remain stuck at the first level due to a primary focus on sales and marketing. Transitioning from task management to leadership drastically improves team performance and business results. Building an autonomous and high-functioning team significantly reduces the burden on business owners, leading to greater freedom and profitability. The core of leadership evolution starts with self-improvement, strategic role-setting, and clear communication of expectations.     Bigger Than You: The Entrepreneur's Guide To Building An Unstoppable Team https://a.co/d/fKTMsJg    Register now for the upcoming masterclass: Future-Focused Leadership: Navigating Market Trends and Economic Shifts in Q3 2024  June 18th - June 21st from 12pm - 1pm EST https://hubs.li/Q02y_1w00    Stay Connected With Kelly Roach:  Instagram | LinkedIn | Facebook | Youtube