Marketing School - Digital Marketing and Online Marketing Tips
Eric Siu and Neil Patel
Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate business. Approaching 100M downloads with 2,500+ episodes, you're sure to find something that will help you grow faster. Also don't forget to subscribe to our Marketing School Youtube channel to get more marketing goodness.
Episodes
Mentioned books
Apr 25, 2023 • 8min
Does Ad Quality Score Still Matter in 2023?
Learn about the benefits of having a higher ad quality score and how to improve yours. Also, discover why marketing is about driving revenue and bringing people to the point of sale.
Apr 24, 2023 • 8min
Biz Lessons Behind Instagram Making $660M on Blue Checkmarks
Neil and Eric discuss the business lessons behind Instagram making $660M on blue checkmarks. They talk about Instagram's decision to charge for blue checkmarks, the differences between Instagram and Twitter, and predict how the economy around badges and checkmarks might evolve on Instagram and other platforms. They also highlight the business lessons we can learn from this development.
Apr 23, 2023 • 9min
Practical ChatGPT Use Cases for Businesses
Discover practical use cases for ChatGPT in businesses such as analyzing trending headlines, writing contracts, translating content, increasing retention rates with personalized notes, and leveraging AI tools for client calls.
Apr 22, 2023 • 9min
How to Use Meme Marketing to Grow Faster
Discover how to use meme marketing to grow faster by posting industry-relevant memes. Learn about successful meme marketers, the importance of keeping memes relevant, and how to find the best memes to increase reach.
Apr 21, 2023 • 8min
Twitter’s Algo Has Been Open Sourced
Twitter's algorithm has been open-sourced, revealing insights into how it works and its marketing implications. The pros and cons of releasing source code are discussed, along with the value of transparency. The rate at which a tweet's relevancy decreases over time is also covered.
Apr 20, 2023 • 9min
Lessons Learned From A Private YouTube Creator's Event
The podcast discusses lessons learned from a private YouTube creator's event, including the differences between spectacle content and relationship-building content. They also emphasize the value of creator communities and the importance of finding the right funnel and overcoming the hamster wheel dilemma.
Apr 19, 2023 • 8min
How to Deal With Creator's Block
The podcast discusses overcoming creator's block by utilizing tools like ChatGPT and analyzing analytics. They explore strategies such as seeking inspiration from other creators, using content generation tools like Hypefury, and engaging in employee brainstorming sessions. The hosts also highlight the value of talking to other creators and analyzing audience analytics to generate content ideas.
Apr 18, 2023 • 10min
Short Vs Long-Form Podcast Episodes: Which Performs Better
Analyzing the performance of short vs long-form podcast episodes, including listener engagement rates, statistics, and the evolution of the podcast format. Longer form episodes have higher audience engagement and return rate, leading to more returning listeners.
Apr 17, 2023 • 8min
The Shady Hack People Are Using to Get Crazy LinkedIn Growth
Discover a shady hack for LinkedIn growth by buying accounts with over 500 connections and leaving engaging comments. Be cautious of the ethical consequences and the importance of building legitimate connections.
Apr 16, 2023 • 31min
Budweiser's gamble, YouTube Shorts virality study, Twitter blocks Substack links, HBO Max rebrand, and why too much AI is bad for your marketing
This podcast discusses the detrimental effects of integrating AI in marketing, frustrations with an AI bot on Quora, the importance of user experience when using technologies like crypto and blockchain, the impact of AI on YouTube Shorts, Budweiser's decline in popularity, and Twitter's decision to block substack links.
