Marketing School - Digital Marketing and Online Marketing Tips
Eric Siu and Neil Patel
Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate business. Approaching 100M downloads with 2,500+ episodes, you're sure to find something that will help you grow faster. Also don't forget to subscribe to our Marketing School Youtube channel to get more marketing goodness.
Episodes
Mentioned books
Aug 22, 2023 • 8min
Is Becoming A Bestselling Author A Waste Of Time?
The hosts discuss the limitations of using books as a marketing tool, emphasizing the importance of viewing them as promotional tools. They explore the financial side of publishing, sharing examples of authors who didn't meet expectations. They also discuss their own writing experiences and alternative lead generation methods.
Aug 21, 2023 • 8min
Why International Expansion Is a Huge Business Growth Hack
The hosts discuss the benefits of international expansion, emphasizing the potential for growth and the pitfalls of focusing solely on one's own region. They share their strategy for global expansion, including recruiting professionals with industry connections. They also highlight the importance of cultural fit and aligning values when expanding internationally. The hosts mention the strategy of internationalization and expanding content in multiple languages.
Aug 20, 2023 • 10min
Advanced SEO Tactics for 2023
This podcast episode discusses advanced SEO tactics for 2023 and beyond. Topics covered include achieving high traffic through templated pages, the importance of keeping website content up-to-date for better SEO rankings, the role of AI-enhanced content creation, and surprising advanced SEO tactics. The episode also touches on M&A strategies and tips for acquiring struggling businesses.
Aug 19, 2023 • 6min
What We Are Seeing in the Economy
Discussion on the relationship between marketing and the economy, observations on pipeline growth, and predictions for economic recovery.
Aug 18, 2023 • 7min
Vice Media Raised $1.6B But Went Bankrupt Because of This
Vice Media raised a significant amount of funding but went bankrupt due to their lack of relationships and monetizing in the wrong way. The podcast discusses the importance of building a media company and how anyone can do it. Additionally, they touch on whether the economy will have a hard or soft landing.
Aug 17, 2023 • 2h 1min
Alex Hormozi Was About to Lose Everything Until He Discovered This
Business entrepreneur Alex Hormozi shares his valuable advice on business acquisitions and scaling companies. He discusses the difference between majority and minority holdings, the evolution of content marketing strategy, and the impact of TikTokification on social media. Hormozi also talks about creating content, his book '$100M Leads: How To Get Strangers To Want To Buy Your Stuff', and how efforts and diminishing returns affect life and business.
Aug 16, 2023 • 1h 22min
Mastering Longevity and Abundance with Peter Diamandis
Entrepreneur, author, and visionary Peter Diamandis explores topics like the simulation theory, exponential technologies, XPRIZE, AI, wealth gap, technology in healthcare, living longer, and the DMT experience. He emphasizes the importance of taking action, cutting out sugar, and staying true to your mission for a better future.
Aug 15, 2023 • 53min
LU Founders Q&A: How We're Expanding Our Content Using AI
Neil Patel and Eric Siu discuss the expansion of their Marketing School Podcast using AI, programmatic SEO, and the importance of creating original content. They also explore international growth, utilizing sales teams, and revenue channels through referrals and partnerships. The speakers highlight the use of AI in outbound sales, email outreach, and employee retention.
Aug 14, 2023 • 7min
Discovery Platforms vs Relationship Platforms
This podcast discusses the differences between discovery platforms and relationship platforms, emphasizing the importance of leveraging both. They explain how specific content can generate more revenue with fewer views and share reasons for starting a business with a podcast.
Aug 13, 2023 • 31min
MrBeast Gets Sued for $100M, Dave Portnoy Buys Barstool Back for $1, How Forbes does SEO, Barbie's Marketing Results & More
Dave Portnoy, entrepreneur, buys Barstool back for $1. MrBeast, popular YouTuber, gets sued for $100M. Barbie's marketing results and revenue. How Forbes does SEO. Interesting insights on market conditions and future outlook. Discussion on translation and transformation tools for video content.
