Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel
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Mar 6, 2024 • 30min

$200M Founder Reveals His Controversial Marriage Strategy

Entrepreneur shares insights on relationship success, weekly meetings with partners, setting boundaries, aligning values, off-site retreats, existential crisis after selling a company, navigating wealth, frugality, and challenging rules in business.
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Mar 6, 2024 • 16min

The best marketing channel is where people spend the least amount of time, The greatest marketing myths, 1 person companies (some doing $300M+)

Experts discuss the best marketing channels based on user intent and ROI, debunk common myths like SEO being dead and long-form content being ignored. They emphasize the importance of creativity in marketing and highlight successful one-person companies making millions in revenue.
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7 snips
Mar 5, 2024 • 20min

Biggest SEO losers of 2023, You’re wasting your time on SEO, and Why we’re doing an agency owner’s association

Discover the biggest SEO losers of 2023 and why traditional SEO methods are ineffective. Learn the importance of creating fresh content, building brand authority, optimizing click-through rates, and innovative link-building strategies. Explore the new Agency Owners Association for growth strategies and collaboration among agency owners.
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Mar 4, 2024 • 16min

How we got our podcast to #3 marketing and #21 business, and Is GenAI a fad?

Learn how to achieve high rankings in Apple Podcast charts by focusing on followers, not just ratings. Discover the power of generative AI and its potential to revolutionize industries. Get insights on content quality, collaboration, and the future of AI in business.
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4 snips
Mar 1, 2024 • 17min

Uber's $650m secret business, Deepfake CFO, and Email marketing hacks for 2024

Discussing Uber's hidden $650 million business, the rise of deep fake scams, the importance of blockchain technology, and email marketing tips for 2024. Covering topics such as email open rates, list hygiene, and deliverability monitoring, with insights on blockchain investments and an email marketing playbook.
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Feb 29, 2024 • 17min

Exposing Secrets From a Founder's Retreat

In a recent founders' retreat, successful entrepreneurs shared insights on middle-of-the-funnel marketing, lead nurturing strategies, negotiation tactics, and unique investment ventures like buying towns. The retreat emphasized the value of learning through osmosis and the importance of financial education in business.
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Feb 28, 2024 • 27min

This Ex-Advisor Reveals the REAL Path to Wealth | Humphrey Yang

Humphrey Yang shares insights on financial challenges and wealth building, focusing on saving, investing, and reaching $100K net worth. Discussions include job hopping benefits, owning assets, asset allocation, and real estate. Strategies for increasing income, managing expenses, and investing in index funds are highlighted.
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13 snips
Feb 28, 2024 • 28min

Counterintuitive YouTube ads strategy, Google's 7-11-4 rule, Multiplying content using AI, Amazon's excellent operations & more

Exploring AI strategies in marketing, leveraging long-form YouTube ads, Google's 7-11-4 rule for engagement, multiplying content with AI, Amazon's operational insights, and the importance of leadership in scaling organizations.
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Feb 27, 2024 • 19min

Google's huge flop with woke Gemini, Google’s search results getting worse, and Google News showing political bias

Discussing Google's political bias in news results, the removal of image feature in Google Gemini, and Elon Musk's comments on Twitter. Also, highlighting media influence and censorship in marketing, as well as investment strategies and workplace merit considerations.
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Feb 26, 2024 • 23min

What's Changing in Paid, Brandformance vs Performance Marketing, It's Impossible to Track the Customer Cycle & more

The podcast discusses the shift from performance to brand marketing, the importance of full-funnel approach in ads, challenges with attribution in digital marketing, longer sales cycles, and the need for impression-based ad channels for growth.

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