

Marketing School - Digital Marketing and Online Marketing Tips
Eric Siu and Neil Patel
Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate business. Approaching 100M downloads with 2,500+ episodes, you're sure to find something that will help you grow faster. Also don't forget to subscribe to our Marketing School Youtube channel to get more marketing goodness.
Episodes
Mentioned books

May 8, 2024 • 18min
SGE has the potential impact over $40 billion per year in ad revenue for marketers, The genius of Ferrari's marketing, and All-Electric Mercedes-Benz G-Wagon
Exploring Search Generative Experience's potential $40 billion impact on ad revenue, Ferrari's marketing genius, and the reveal of the All-Electric Mercedes-Benz G-Wagon with futuristic features. Dive into the world of digital marketing and innovative strategies in this entertaining podcast episode.

May 7, 2024 • 15min
How MrBeast's new content format caused me to cry and How Prime saved Amazon
MrBeast discusses his emotional new 40-minute video format, evoking tears in viewers. The podcast also delves into the origin story of Amazon Prime and the importance of taking bold business bets.

May 6, 2024 • 22min
Wall Street pushes out rate-cut expectations, sees risk they don’t start until March 2025, Attribution is somewhat unknowable, Meta advertisers claim sales are down and costs are up due to glitchy automated system, and more
Topics include Wall Street's rate-cut expectations, challenges faced by Meta advertisers, Burger King's marketing tactic, rise of virtual employees, importance of brand ambassadors, and strategies to beat every Google SEO update.

May 3, 2024 • 19min
Revenue comparison: 1B YT shorts vs. 1B YT long-form views, What are non-endemic ads from Amazon, Kindle and Oprah story
Discussing the revenue difference between YouTube shorts and long-form views, challenges of monetizing short-form content. Exploring Amazon's non-endemic ads, Kindle's success, and the influence of Oprah's endorsement.

May 2, 2024 • 19min
How effective is copying as a marketing strategy? Well, let's look at YouTube Shorts, AirChat, the number 1 factor for a viral video
Exploring the effectiveness of copying in marketing, the rise of AirChat as a new social media platform, the key factor for a viral video, benefits of subtitles in videos, and the role of experience in hiring for businesses.

May 1, 2024 • 28min
How Jason Cohen Built TWO Billion Dollar Companies (One Bootstrapped)
Jason Cohen, founder of WP Engine and Smart Bear, shares unconventional insights on building billion-dollar companies without venture capital. Topics include embracing optionality in business strategies, operating like a public company, continuous customer development, creating a company culture for personal growth, and finding a niche in the AI landscape.

7 snips
May 1, 2024 • 21min
Marketing takeaways from Andrew Huberman, Dr. Peter Attia, Bryan Johnson, and more
Neuroscientist Andrew Huberman, Dr. Peter Attia, entrepreneur Bryan Johnson share insights on content creation, social media, agency scaling, ACE scores predicting health outcomes. Show delves into hate motivation, individual success approaches, tech's impact on sleep, childhood trauma effects, and playful conversations.

Apr 30, 2024 • 18min
Google confirms links are not that important, Google’s CEO on what search will be like in 10 years, and Does the WNBA actually have potential now?
Professional WNBA player Caitlin Clark discusses Google's stance on links in SEO, the future of search according to Google's CEO, and the potential growth of the WNBA. While links are important, user signals play a crucial role. The discussion also touches on AI in search, market sizes, and the ongoing debate surrounding fair compensation for WNBA players.

Apr 29, 2024 • 17min
Market valuation in India, and Marketing lessons from the human that ran the entire continent of Africa
Guest Russ Cook, who ran the perimeter of Africa, discusses market valuation in India and shares marketing lessons. Topics include high company valuations in India, private equity arbitrage, being remarkable in marketing, and tying identity to business. The podcast also touches on Huel and SaladPower's marketing strategies.

Apr 26, 2024 • 19min
The Rock resurrects WWE, Trump Media shares close more than 15% higher after days of declines, MKHB destroyed an AI company in 41 seconds, Companies that acquire vs companies that don't, and more
The Rock proposes to become a WWE villain, boosting viewership. Trump Media shares soar by 15%. MKHB destroys an AI company in 41 seconds. The benefits of acquiring companies for business growth and trends in digital advertising.