The Duct Tape Marketing Podcast
John Jantsch
Insightful interviews with authors, experts, entrepreneurs, and thought leaders who share valuable marketing tips, growth strategies, and resources. Hosted by John Jantsch, one of America's top small business marketing experts, this show is dedicated to helping you craft effective marketing strategies that will grow your business. Whether you're a small business owner, marketing professional, or marketing agency owner, you'll gain valuable insights and actionable advice on topics such as marketing strategy, consulting, social media marketing, content marketing, SEO, email marketing, lead generation, business management, entrepreneurship and much more. With over 900 episodes since its inception in 2005, The Duct Tape Marketing podcast is your go-to resource for all things marketing or business growth. Join us each week as we dive into the latest marketing trends and strategies that will help you achieve your business goals. Don't miss out on this opportunity to learn from the best in the business. Tune in to The Duct Tape Marketing podcast and start listening today!
Episodes
Mentioned books
Jan 19, 2023 • 26min
Uncovering The Hidden Power Of Your Unfair Advantage
In this episode of the Duct Tape Marketing Podcast, I interview Ash Ali and Hasan Kubba. They both are award-winning authors and entrepreneurs. Despite not going to university, Ash became a serial tech founder and the first marketing director of a unicorn startup – Just Eat). Hasan built a successful startup from his bedroom with nothing more than an online course and a yearning to escape the ‘rat race’. They are now international bestselling authors, coaches, and keynote speakers. Their latest book is – The Unfair Advantage: How You Already Have What It Takes to Succeed. More About Ash Ali and Hasan Kubba: Follow Hasan on Twitter: @startuphasan Follow Ash on Twitter: @ash_ali Learn more about the book: The Unfair Academy Learn More About The Agency Certification Intensive: Learn More Take The Marketing Assessment: Marketingassessment.co This episode of the Duct Tape Marketing Podcast is brought to you by the HubSpot Podcast Network.
Jan 18, 2023 • 25min
What Employer Branding Is And How To Build It For Your Business
In this episode of the Duct Tape Marketing Podcast, I interview James Ellis. James is the principal of Employer Brand Labs in Chicago and is a born employer branding nerd whose mission is to create a million employer brand thinkers. He is an author, keynote speaker, practitioner, and podcaster with a wealth of experience across multiple industries for almost a decade. More About James Ellis: EmployerBrandLabs.com Subscribe to James's free newsletter – Employer Brand Headlines Learn More About The Agency Intensive Certification: Learn more This episode of the Duct Tape Marketing Podcast is brought to you by the HubSpot Podcast Network.
Jan 12, 2023 • 22min
How To Build A Business That Builds Leaders
In this episode of the Duct Tape Marketing Podcast, I interview Robert Glazer. Robert is the Founder and Chairman of the Board of Acceleration Partners, a global partner marketing agency, and the recipient of numerous industry and company culture awards, including Glassdoor’s Employees’ Choice Awards two years in a row. He is the author of the inspirational newsletter Friday Forward, the #1 Wall Street Journal, USA Today, and the internationally bestselling author of five books: Elevate and Friday Forward. His latest book is – Elevate Your Team: Empower Your Team To Reach Their Full Potential and Build A Business That Builds Leaders. More About Robert Glazer: RobertGlazer.com Learn More About The Agency Intensive Certification: Learn more This episode of the Duct Tape Marketing Podcast is brought to you by the HubSpot Podcast Network.
Jan 11, 2023 • 24min
Why You Should Stop Settling For Plan B So You Can Unleash Your Full Potential
In this episode of the Duct Tape Marketing Podcast, I interview Matt Higgins. Matt is a self-made entrepreneur who went from poverty to the top of five industries and now serves as a guest Shark on ABC’s hit series Shark Tank. He will soon star in a new spinoff Business Hunters also executive produced by Mark Burnett. Matt is also the author of Burn The Boat: Toss Plan B Overboard and Unleash Your Full Potential. More About Matt Higgins: His book – BurnTheBoatBook.com Learn More About The Agency Intensive Certification: Learn more Take The Marketing Assessment: Take the Assessment This episode of the Duct Tape Marketing Podcast is brought to you by the HubSpot Podcast Network.
Jan 6, 2023 • 25min
The Winning Agency Formula For Steady Growth And Continuous Profit
In this episode of the Duct Tape Marketing Podcast, I interview Marcel Petitpas. Marcel is the CEO & Co-Founder of Parakeeto, a company dedicated to helping agencies measure and improve their profitability by streamlining their operations and reporting systems. Marcel is also the fractional COO at Gold Front and a speaker, podcast host, and consultant, specializing in Agency Profitability Optimization. More About Marcel Petitpas: His business — Parakeeto His podcast — The Agency Profit Podcast Learn More About The Agency Certification Intensive: Learn more here This episode of the Duct Tape Marketing Podcast is brought to you by the HubSpot Podcast Network.
Jan 5, 2023 • 22min
How To Quickly Double Your Sales
In this episode of the Duct Tape Marketing Podcast, I interview Amanda Holmes. Amanda is the CEO of Chet Holmes International (CHI) which has worked with over 250,000 businesses worldwide. At age 24, she inherited her father’s multi-million dollar enterprise, which specializes in helping companies double their sales. She's the author of a book — Based on The Ultimate Sales Machine: Turbocharge Your Business with Relentless Focus on 12 Key Strategies. More About Amanda Holmes: UltimateSalesMachine.com Get a copy of her book on Amazon — Based on The Ultimate Sales Machine: Turbocharge Your Business with Relentless Focus on 12 Key Strategies. Connect with Amanda on Instagram — @amanditaholmes More about the Agency Certification Intensive: Learn more about the Agency Certification Intensive
Jan 4, 2023 • 25min
Grow Your Business Faster Through Experimentation
In this episode of the Duct Tape Marketing Podcast, I interview Andrew Warden. Andrew is the CMO of Semrush - an online visibility management SaaS platform that has been used by millions of marketers worldwide including this one. More About Andrew Warden: Semrush More About The Agency Certification Intensive Training: Learn more about the Agency Certification Intensive Training here Take The Marketing Assessment: Take the Assessment This episode of the Duct Tape Marketing Podcast is brought to you by the HubSpot Podcast Network
Jan 3, 2023 • 25min
5 Stages Of Marketing In The Customer Success Track
n this episode of the Duct Tape Marketing Podcast, I'm doing a solo show and discussing something I've been talking about lately called the Customer Success Track. Resources I Mention: Get the Kindle version of The Ultimate Marketing Engine Learn more about my book The Ultimate Marketing Engine Take The Marketing Assessment: Marketingassessment.co More About The Agency Certification Intensive Training: Learn more about the Agency Certification Intensive Training here
Jan 2, 2023 • 22min
The Seven Levels Of Adaptive Innovation
In this episode of the Duct Tape Marketing Podcast, I interview Steve Miller. Meetings & Conventions Magazine calls Steve Miller the Idea Man for his unconventional, edgy, no-spin approach to marketing and branding. He is the author of the Amazon #1 bestseller, "UNCOPYABLE: How to Create an Unfair Advantage Over Your Competition." Steve’s speaking and consulting clients have ranged from entrepreneurs to Fortune 100 corporations, including Proctor & Gamble, Greystar Real Estate, Caterpillar, Boeing Airplane, Starbucks, Philips Electronics, and the prestigious TED Conference. We're talking about his latest book — Stealing Genuis: The Seven Levels of Adaptive Innovation. More About Steve Miller: Get a copy of his book — Stealing Genuis: The Seven Levels of Adaptive Innovation Learn More About The Certification Intensive Training: Learn more about the Certification Intensive Training This episode of the Duct Tape Marketing Podcast is brought to you by the HubSpot Podcast Network.
Dec 30, 2022 • 22min
How To Improve Your Local Marketing Strategy
In this episode of the Duct Tape Marketing Podcast, I interview Laura Nelson. Laura has marketed, sold to, and collaborated with local businesses for over 10 years of her career as a marketer and business manager. She is currently VP of Marketing at Signpost, following roles with Broadly, Reputation.com, and Patch. Laura earned an MBA from the University of Michigan and a BFA at Carnegie Mellon University. More About Laura Nelson: Signpost.com More About The Certification Intensive Training: Learn more about the Certification Intensive Training here This episode of the Duct Tape Marketing Podcast is brought to you by the HubSpot Podcast Network.
