Creating Your Encore Career cover image

Creating Your Encore Career

Latest episodes

undefined
Jun 2, 2022 • 13min

146: Why You Need A Platform and Products in An Encore Career

If you’re coming out of a corporate career, you may have a good-sized portfolio. However, now that you want to begin your Encore Career, what’s next? Will your portfolio let you live the life you want for the next 30-plus years? If I had to guess, I’d say that your current goals include earning, learning, and leaving a legacy. You likely want the freedom to work when you want, where you want, and on the things that you love. This is more than possible. People in the second half of life are essential to the full functioning of our economy. The key is you can’t just rely on your portfolio–you need a platform and you need products. In this episode, I explain why you need a platform and products in an Encore Career. These are two of the eight steps in Mike Kim’s blueprint to building a profitable personal brand. Tune in to learn what they are, why they’re important, and how to start building them. We'll dive deeper into these concepts: What a platform is. How to build a platform. How to create a social media platform. Best practices for writing your bio. How to determine your primary voice.  How to decide who your product will help. How to test a product idea. Different product examples. Why you should never give your time away for free. Now, for some action steps: Get You Are The Brand by Mike Kim Download the free worksheet: Three Steps You Need for a More Productive Workday Take the Encore Career Clarity Quiz Connect with Me: LinkedIn Facebook Please leave a Rating and Review: Since this podcast is new, I’m asking for Apple Podcasts reviews. Reviews help others discover and learn what Creating Your Encore Career is all about. If you enjoyed this episode, we've created a PDF that has all of the key information for you from the episode. Just go to the episode page at https://www.lynnfriesth.com/podcast to download it. I thank you so much for being here and I’ll see ya next time on Creating Your Encore Career. — Lynn *** Episode Credits If you like this podcast and are thinking of creating your own, consider talking to my producer, Danny Ozment. He helps thought leaders, influencers, executives, HR professionals, recruiters, lawyers, realtors, bloggers, coaches, and authors create, launch, and produce podcasts that grow their business and impact the world. Find out more at https://emeraldcitypro.com
undefined
May 26, 2022 • 12min

145: How to Position and Pitch Yourself

In the last couple of episodes, I’ve been talking about Mike Kim’s eight steps to building a profitable personal brand. We went over his PB3 method and the importance of having strong partnerships.  This week, I want to talk about another aspect of his eight-step method: positioning and pitching. If your goals include earning, learning, and leaving a legacy, you must learn how to position and pitch yourself well. Mastering these skills is the key to creating a thriving Encore Career.  Why wouldn’t you want that? After all, people in the second half of life are essential to the full functioning of our economy. Tune in to learn what it means to position and pitch yourself and how to do it. We'll dive deeper into these concepts: An overview of Mike’s eight steps to building a personal brand. What positioning means. The difference between high-value and low-value businesses. Why you must get to know your competition. The importance of sharing your story. How to give discounts without changing your position. Best practices for pitching. Whether or not to use a pitch script. How to organize your marketing strategy. Now, for some action steps: Get You Are The Brand by Mike Kim Download the free worksheet: Three Steps You Need for a More Productive Workday Take the Encore Career Clarity Quiz Connect with Me: LinkedIn Facebook Please leave a Rating and Review: Since this podcast is new, I’m asking for Apple Podcasts reviews. Reviews help others discover and learn what Creating Your Encore Career is all about. If you enjoyed this episode, we've created a PDF that has all of the key information for you from the episode. Just go to the episode page at https://www.lynnfriesth.com/podcast to download it. I thank you so much for being here and I’ll see ya next time on Creating Your Encore Career. — Lynn   *** Episode Credits If you like this podcast and are thinking of creating your own, consider talking to my producer, Danny Ozment. He helps thought leaders, influencers, executives, HR professionals, recruiters, lawyers, realtors, bloggers, coaches, and authors create, launch, and produce podcasts that grow their business and impact the world. Find out more at https://emeraldcitypro.com
undefined
May 19, 2022 • 15min

144: You Need Partners for An Encore Career

Last week, I shared the next steps you should take in creating your Encore Career. These steps are your foundation when you’re just getting started. They take you from being fresh out of your corporate career, having no clue what you’re doing to running a successful business in your Encore Career. In this episode, I share some more thoughts on this topic. Many of these “next steps” are inspired by books I’m reading. They provide practical step by steps for going out on your own and building a brand as a “silver entrepreneur.” One of the highlights I’ve gleaned from these books is the importance of partners. We just can’t do this Encore Career thing alone. Tune in as I discuss why we need partners so badly and some ways I’ve taken this concept to heart. We'll dive deeper into these concepts: How demographics are changing. How positive thinking affects our health. Mike Kim’s eight steps to building a profitable personal brand. How I’ve engaged with partners. People I’ve partnered with. Best practices for partnering with others. How partners have bettered my business and life. Now, for some action steps: Read You Are The Brand by Mike Kim, Super Age by Bradley Shurman, and Breaking the Age Code by Becca Levy, PhD Download the free worksheet: Three Steps You Need for a More Productive Workday Take the Encore Career Clarity Quiz Connect with Me: LinkedIn Facebook Please leave a Rating and Review: Since this podcast is new, I’m asking for Apple Podcasts reviews. Reviews help others discover and learn what Creating Your Encore Career is all about. If you enjoyed this episode, we've created a PDF that has all of the key information for you from the episode. Just go to the episode page at https://www.lynnfriesth.com/podcast to download it. I thank you so much for being here and I’ll see ya next time on Creating Your Encore Career. — Lynn *** Episode Credits If you like this podcast and are thinking of creating your own, consider talking to my producer, Danny Ozment. He helps thought leaders, influencers, executives, HR professionals, recruiters, lawyers, realtors, bloggers, coaches, and authors create, launch, and produce podcasts that grow their business and impact the world. Find out more at https://emeraldcitypro.com
undefined
May 12, 2022 • 14min

143: Next Steps in Your Encore Career

Since the re-brand of this podcast, I’ve talked a lot about Encore Careers. I’ve explained what they are and why we need them in this day and age.    In case you need a recap on why you should consider starting an Encore Career, let me remind you that 20% of people are over the age of 60 today. By 2034, more people will be over the age of 65 than under the age of 18. Therefore, older people are essential to the full functioning of our economy.   So, how do we actually make an Encore Career a reality? Today, I want to get into the specifics of how to start one. Tune in to learn the eight steps to building your Encore Career, as inspired by my good friend and mentor Mike Kim.   We'll dive deeper into these concepts: The eight steps of building a brand. The key difference between being an entrepreneur and working in corporate America. Two questions to ask yourself when starting your Encore Career. Mike Kim’s PB3. My journey towards building my Encore Career. Who I’ve helped through this journey and how.   Now, for some action steps: Get You Are The Brand by Mike Kim and Super Age by Bradley Shurman Download the free worksheet: Three Steps You Need for a More Productive Workday Take the Encore Career Clarity Quiz Connect with Me: LinkedIn Facebook   Please leave a Rating and Review: Since this podcast is new, I’m asking for Apple Podcasts reviews. Reviews help others discover and learn what Creating Your Encore Career is all about.   If you enjoyed this episode, we've created a PDF that has all of the key information for you from the episode. Just go to the episode page at https://www.lynnfriesth.com/podcast to download it. I thank you so much for being here and I’ll see ya next time on Creating Your Encore Career. — Lynn   *** Episode Credits If you like this podcast and are thinking of creating your own, consider talking to my producer, Danny Ozment. He helps thought leaders, influencers, executives, HR professionals, recruiters, lawyers, realtors, bloggers, coaches, and authors create, launch, and produce podcasts that grow their business and impact the world. Find out more at https://emeraldcitypro.com
undefined
May 5, 2022 • 15min

142: Reflections on the Modern Elder Academy Seminar

I recently completed the Modern Elder Academy Seminar. It was an amazing experience. I want to take some time in this episode to share my initial reflections on it.   I’ve talked about The Modern Elder Academy in previous episodes, but for those who don’t know, it’s built upon the idea that, as we approach midlife, there are things we should continue doing with our careers. At about age 55, people start thinking of retiring but at that age, we’re only halfway through our adult life. People are living longer and healthier these days and living longer will be more expensive.   This is what the whole premise of this podcast and the concept of Encore Careers is based on. The Modern Elder Academy serves in this area as well. It was established as a residency-based program in Baja, Mexico and, since COVID required changing that, it is now an amazing virtual program.   There are video elements of the residential program, recorded sessions from thought leaders, some “stretch” elements like poetry and other media, and reflection pieces built in. Tune in to hear more about the Modern Elder Academy and my thoughts looking back on it.   We'll dive deeper into these concepts: What kind of content the Modern Elder Academy includes. Why reflection is so important. Different elements of the program. The flexibility of the program. The different transitions we go through in life. How to navigate transitions well. Why it’s important to have a sense of purpose.   Now, for some action steps: Look into the Modern Elder Academy Read Breaking the Age Code: How Your Beliefs About Aging Determine How Long and Well You Live by Becca Levy, From Strength to Strength: Finding Success, Happiness, and Deep Purpose in the Second Half of Life by Arthur C. Brooks, and Imaginable: How to See the Future Coming and Feel Ready for Anything - Even Things That Seem Impossible Today by Jane McGonigal Download the free worksheet: Three Steps You Need for a More Productive Workday Take the Encore Career Clarity Quiz Connect with Me: LinkedIn Facebook   Please leave a Rating and Review: Since this podcast is new, I’m asking for Apple Podcasts reviews. Reviews help others discover and learn what Creating Your Encore Career is all about.   If you enjoyed this episode, we've created a PDF that has all of the key information for you from the episode. Just go to the episode page at https://www.lynnfriesth.com/podcast to download it. I thank you so much for being here and I’ll see ya next time on Creating Your Encore Career. — Lynn   *** Episode Credits If you like this podcast and are thinking of creating your own, consider talking to my producer, Danny Ozment. He helps thought leaders, influencers, executives, HR professionals, recruiters, lawyers, realtors, bloggers, coaches, and authors create, launch, and produce podcasts that grow their business and impact the world. Find out more at https://emeraldcitypro.com
undefined
Apr 28, 2022 • 38min

141: Whiskey, Jazz and Leadership with Galen Bingham

In this episode, I am talking with Galen Bingham of Kiln Global Coaching. Galen is a leadership trainer, Certified Executive Coach, and the host of the podcast, Whiskey, Jazz and Leadership.    He has 30 years of operating experience with Fortune 500 companies like Kraft Foods, Imperial Sugar and the Coca-Cola Company. Galen has coached or consulted with over 875 senior executives, CEOs and non-profit leaders across 7 countries.   I met Galen when we were both going through our coaching certification in Emotional Intelligence with Beyond EI. Having gone through this training, Galen and I both enjoy talking about self-awareness and how it’s related to leadership. We get into those topics in this episode. We also discuss how it can be hard for leaders to find the right words that have the most impact on the people they're leading.    Tune in to hear all of Galen’s great insights and knowledge on becoming great as a Leader.   We'll dive deeper into these concepts: Some of the themes of Galen’s podcast. How building a business is like playing jazz. How the primary skill of great leadership is self-awareness. Some of Galen’s best sales advice. The three levels and importance of listening. How Galen helps Leaders find the right “words” to express their intentions. The difference between development and training. How helping Leaders uncover their Big Purpose is both scary and enlightening. How Galen’s 8-year-old daughter gave him some of his best coaching! Now, for some action steps: Listen to Galen’s podcast: https://www.galenbingham.com/podcast/ Download the free worksheet: Three Steps You Need for a More Productive Workday Take the Encore Career Clarity Quiz Connect with Me: LinkedIn Facebook   Please leave a Rating and Review: Since this podcast is new, I’m asking for Apple Podcasts reviews. Reviews help others discover and learn what Creating Your Encore Career is all about.   If you enjoyed this episode, we've created a PDF that has all of the key information for you from the episode. Just go to the episode page at https://www.lynnfriesth.com/podcast to download it. I thank you so much for being here and I’ll see ya next time on Creating Your Encore Career. — Lynn
undefined
Apr 21, 2022 • 15min

140: What is a 60 Year Career and Why Would I Want One?

Have you ever heard of 60 year career?   From age 1 to 20, we are in our learning stage. From age 21 to 80, we are earning. From age 81 to 100, we are in elderhood.    This looks very different from the way our parents lived their lives. Many of them retired at age 55 to 60. However, because people are living longer than ever nowadays, we may only be halfway through our lives when we turn 55. We must take some time to consider what we will do with all of the time we have left.   This isn’t just about Boomers. It will apply to everyone moving forward. So, let’s discuss the concept of the 60 year career.   In this episode, I discuss some ways you can change your mindset around and approach to aging. I provide some tips that help you understand why you’d want a 60 year career and how to make the most of it.   We'll dive deeper into these concepts: What a 60 year career looks like. How our world is changing. Why you would want a 60 year career. How your thoughts about aging can affect your lifespan. How to have a successful 60 year career. The importance of technology today.   Now, for some action steps: Read Breaking the Age Code: How Your Beliefs About Aging Determine How Long and Well You Live by Becca Levy Read From Strength to Strength: Finding Success, Happiness, and Deep Purpose in the Second Half of Life by Arthur C. Brooks Read Imaginable: How to See the Future Coming and Feel Ready for Anything - Even Things That Seem Impossible Today by Jane McGonigal Download the free worksheet: Three Steps You Need for a More Productive Workday Take the Encore Career Clarity Quiz Connect with Me: LinkedIn Facebook   Please leave a Rating and Review: Since this podcast is new, I’m asking for Apple Podcasts reviews. Reviews help others discover and learn what Creating Your Encore Career is all about.   If you enjoyed this episode, we've created a PDF that has all of the key information for you from the episode. Just go to the episode page at https://www.lynnfriesth.com/podcast to download it. I thank you so much for being here and I’ll see ya next time on Creating Your Encore Career. — Lynn   *** Episode Credits If you like this podcast and are thinking of creating your own, consider talking to my producer, Danny Ozment. He helps thought leaders, influencers, executives, HR professionals, recruiters, lawyers, realtors, bloggers, coaches, and authors create, launch, and produce podcasts that grow their business and impact the world. Find out more at https://emeraldcitypro.com
undefined
Apr 14, 2022 • 25min

139: Power of Peer Groups in Creating an Encore Career

In this episode, we are talking to Jonathan Milligan about how he is helping entrepreneurs develop their businesses through training, coaching, and live events. I first worked with Jonathan when I was beginning the journey of starting my business. Now, I’m a member and a coach in his group coaching practice.  Today, Jonathan shares how he got started and how his business grew and developed. He will talk about how, after creating a successful business, he then moved on to a deeper question: “Am I making a difference, as well as making money?” Jonathan will also share how he discovered the importance of building relationships. He realized that they are just as important as providing knowledge. Related to this, Jonathan and I get into how he has added the elements of Live events and Group/Peer coaching to help people even more. He’ll talk about how he found that a key to creating impact was helping people feel heard as well as teaching them.   We'll dive deeper into these concepts: Jonathan’s business-building story. Why he began asking himself if he was truly making a difference. How he went from having a course to working with people. Why he likes the group coaching model and how he does it. How to put on a successful live event. Jonathan’s business-building roadmap. The “do this next” mindset.   Now, for some action steps: Learn more about “Your Message Matters” Live Event: https://www.marketyourmessage.com/ymm-live Check out the website for the Your Message Matters book: https://www.yourmessagemattersbook.com/ Dive into Market Your Message: https://www.marketyourmessage.com/ Download the free worksheet: Three Steps You Need for a More Productive Workday Take the Encore Career Clarity Quiz   Connect with Me: LinkedIn Facebook   Please leave a Rating and Review: Since this podcast is new, I’m asking for Apple Podcasts reviews. Reviews help others discover and learn what Creating Your Encore Career is all about. If you enjoyed this episode, we've created a PDF that has all of the key information for you from the episode. Just go to the episode page at https://www.lynnfriesth.com/podcast to download it. I thank you so much for being here and I’ll see ya next time on Creating Your Encore Career. — Lynn   *** Episode Credits If you like this podcast and are thinking of creating your own, consider talking to my producer, Danny Ozment. He helps thought leaders, influencers, executives, HR professionals, recruiters, lawyers, realtors, bloggers, coaches, and authors create, launch, and produce podcasts that grow their business and impact the world. Find out more at https://emeraldcitypro.com
undefined
Apr 7, 2022 • 12min

138: Mid-way Reflections on My Experience in the Modern Elder Academy program

Midlife is a time when things start to shift and change. Any moment of change brings an opportunity for reinvention and revitalization. What do you truly want out of your career and your life? This is what I have been exploring lately.  A few episodes ago, I discussed the making of the modern elder along with the book Wisdom at Work by Chip Conely. Chip is also the founder of the Modern Elder Academy (MEA), a program I have been going through myself.  MEA is on a mission to reframe midlife from a crisis to a calling. Its purpose is to help you find a renewed sense of purpose. MEA was founded as a social enterprise dedicated to offering people a place and the tools to navigate midlife and emerge refreshed, inspired, and better equipped to flourish in their next chapter.  In this episode, I discuss my experiences in the Modern Elder Academy.  We'll dive deeper into these concepts: What MEA entails. How my experience in MEA has been thus far. The many transitions we go through in midlife. Simple mindfulness techniques I’ve learned in MEA. What appreciative inquiry is. Why we need to shift our mindset about aging.   Now, for some action steps: Learn more about Modern Elder Academy Read Wisdom at Work, The Making Of A Modern Elder, By Chip Conely  Download the free worksheet: Three Steps You Need for a More Productive Workday Take the Encore Career Clarity Quiz   Connect with Me: LinkedIn Facebook   Please leave a Rating and Review: Since this podcast is new, I’m asking for Apple Podcasts reviews. Reviews help others discover and learn what Creating Your Encore Career is all about.   If you enjoyed this episode, we've created a PDF that has all of the key information for you from the episode. Just go to the episode page at https://www.lynnfriesth.com/podcast to download it. I thank you so much for being here and I’ll see ya next time on Creating Your Encore Career. — Lynn   *** Episode Credits If you like this podcast and are thinking of creating your own, consider talking to my producer, Danny Ozment. He helps thought leaders, influencers, executives, HR professionals, recruiters, lawyers, realtors, bloggers, coaches, and authors create, launch, and produce podcasts that grow their business and impact the world. Find out more at https://emeraldcitypro.com
undefined
Mar 31, 2022 • 29min

137: How to Improve Your Presentation Skills and Get People to Listen

Scared of presenting and putting yourself in front of people? There are ways to alleviate your qualms when presenting – and it’s all about getting into the right mindset, telling better, more meaningful stories, and being your most authentic self. In this episode, we will be talking with Rick Davis of the Davis Presentation Group, whom I’ve known for several years. In fact, Rick helped me prepare for my first webinar and he taught me how to create engaging stories to help illustrate my content. He also provided me with key skills for presenting and connecting with an online audience. Rick is a speaker and trainer with a professional performance background. His engaging and interactive presentations help audiences retain the material presented, so they can overcome their fears, share more of who they truly are, and enjoy more of their personal and professional lives. Listen in to discover ways to CONNECT to positive sources, PLAY with ideas and interests that energize you and make you come alive, and PERFORM in the role you were always meant to portray! We'll dive deeper into these concepts: Lessons Rick learned from performing that apply to presentations Some common mistakes presenters make that keep them from getting results with their audience How can we tell better stories? Other types of services Rick offers Now, for some action steps: Download the free worksheet: Three Steps You Need for a More Productive Workday Take the self-assessment quiz. Connect with Rick Davis: Rick’s website: https://davispresentationgroup.com/ Rick’s email: rick@davispresentationgroup.com  Connect with Me: LinkedIn Facebook Please leave a Rating and Review: Since this podcast is new, I’m asking for Apple Podcasts reviews. Reviews help others discover and learn what Creating Your Encore Career is all about. If you enjoyed this episode, we've created a PDF that has all of the key information for you from the episode. Just go to the episode page at https://www.lynnfriesth.com/podcast to download it. I thank you so much for being here and I’ll see ya next time on Creating Your Encore Career. — Lynn *** Episode Credits If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com.

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode