Strap on your Boots

In this episode of Zero to CEO, I speak with visionary leader and beauty expert Elaine Sterling about the future of beauty and how innovation and technology are shaping the industry. We dive into the impact of AI on skincare, explore sustainable beauty trends, and discuss the influence of social media platforms like TikTok on beauty marketing. Elaine shares insights into how brands are adapting to these changes and what the future holds for the beauty industry. Tune in to learn how technology is transforming the way we approach beauty and wellness. 

In this episode of Zero to CEO, I speak with Elizabeth Corbett, a leader in sustainability packaging, about how to implement sustainable thinking in your product and packaging. We explore how to balance sustainability with cost considerations while optimizing packaging for different sales channels and enhancing customer experience. Elizabeth shares insights on what sustainable packaging truly means, when to start thinking about it in your product development process, and how the right packaging can drive sales without sacrificing your sustainability goals. This episode offers valuable guidance for anyone looking to make thoughtful, impactful decisions in product packaging.

In this episode of Zero to CEO, I speak with Jeffrey Seder, founder of Equine Biomechanics & Exercise Physiology (EQB), about his groundbreaking approach to selecting and managing young, unraced thoroughbred racehorses. Jeffrey shares how he has spent decades refining a big data analytics method that has transformed the horse racing industry, helping clients pick future champions and achieve incredible success. We discuss the science behind his methodologies, the technologies he’s developed, and how investing in racehorses compares to more traditional investments. Whether you’re a seasoned investor or new to the world of thoroughbreds, this episode offers a fascinating look at the art and science of finding the next big winner.

In this episode of Zero to CEO, I speak with successful sales executive Gregg Murphy about scaling strategic sales teams. Join us as we welcome Gregg, a seasoned sales leader with over 20 years of experience in strategic sales. Gregg has a proven track record of transforming sales processes and developing award-winning sales teams. In this conversation, he shares insights from his latest book, Sales Sucks, co-authored with Mike Latch. The book captures their journey and expertise, offering strategies needed to successfully scale your strategic sales team and avoid common pitfalls. Tune in to learn how strategic sales differ from other types of sales, the power of a good process and script, the importance of proper training and management, the creation of custom tools, and the necessity of embracing change. Join the waitlist for the launch of ‘Sales Sucks’ at www.salespatter.io/salessucks

In this episode of Zero to CEO, I speak with Marc Plinke, Founder of Ceres Greenhouse Solutions, about bringing technological innovation to agriculture. We explore the complexities of controlled environment agriculture, discussing which innovations are truly necessary and viable. Marc shares insights into the significance of growing in greenhouses, balancing technology with natural principles, and the patented Ground to Air Heat Transfer (GAHT®) system that enhances greenhouse efficiency. We also delve into the importance of food production, believing in your mission, and how advanced greenhouse technologies can revolutionize our food systems by empowering communities to produce high-quality, local food year-round.

 Join me in this episode of Zero to CEO as I speak with John Horn, CEO of StubGroup, a premier Google Ads agency. John shares his insights on building high-return ad campaigns and consistently delivering successful products to clients. With experience working with brands from multinational corporations to local businesses, John has generated over $400 million for his clients. He also discusses the creation of marketing educational content that has reached over 100,000 online students. Tune in to hear John’s strategies for success, real-life examples, and tips for making a significant impact in the marketing world. 

Join me in this episode of Zero to CEO as I speak with keynote speaker, podcast host, and business coach Bradley Hamner about transitioning from being the rainmaker to the architect of your business. Bradley shares his entrepreneurial journey and the valuable lessons he’s learned along the way. Discover actionable tips that business owners can apply immediately to transform their approach. We cover topics such as working on, in, and above the business, leading yourself first, the mindset, skillset, and toolset of a visionary entrepreneur, and the models, frameworks, and concepts that saved Bradley’s business and himself. This episode is packed with insights to help you elevate your business to new heights.

Join me in this episode of Zero to CEO as I speak with successful entrepreneur, CEO, pro bodybuilder, and author Nick Shaw about his journey from bootstrapping his business to achieving over $100M in revenue. Nick shares the biggest lessons he’s learned over 10+ years in business, how his role has evolved from startup founder to CEO of a company with over 30 employees, and the importance of authenticity in marketing. We also dive into fitness tips and strategies for growing a successful YouTube channel. Whether you’re an aspiring entrepreneur or a fitness enthusiast, this episode offers valuable insights and inspiration.

Join me in this episode of Zero to CEO as I speak with successful entrepreneur and author Clément Decrop about his journey with The Idea Space. Discover how Clément transforms simple concepts into successful products, from meditation cards to innovative GenAI apps. We dive into the essentials of launching on Amazon, the art of brand creation, and scaling from zero to one. Get an exclusive behind-the-scenes look at developing tech solutions that captivate and inspire. Whether you’re an aspiring entrepreneur or a seasoned innovator, this episode is packed with actionable insights and inspiring stories to help you turn your vision into reality.

Join me in this episode of Zero to CEO as I speak with Coach, Speaker, and Author Phyllis Quinlan about building a positive workplace to attract and retain talent. We dive into the importance of creating and sustaining a healthy work environment and explore the key elements that make a workplace thrive. Phyllis shares her insights on understanding and effectively addressing disruptive behaviors, such as bullying and chronic incivility, and explains how turning a blind eye to these issues can drive talent away. Learn about the role of emotional intelligence in fostering a supportive workplace and discover strategies to build a culture that attracts and keeps top talent.