Etsy Seller Success: Tips for Starting, Growing and Scaling Your Etsy and E-Commerce Shop

In this episode, I sit down with Erin Alexander, a Shopify expert and creator of Product Powerhouse where we discuss transitioning from Etsy to Shopify. We cover the importance of SEO, setting realistic expectations for traffic and revenue, and best practices for maintaining an online store on Shopify. Erin shares her journey of becoming a Shopify expert, time-saving tips for entrepreneurs, and how she manages her two businesses. They also touch on building trust with customers and optimizing product listings. The episode emphasizes the significance of consistency, authenticity, and engagement in driving traffic and sales on Shopify.In this episode, we discuss:[02:10] Erin's Journey with Shopify[04:26] Managing Multiple Shopify Stores[07:33] Driving Traffic to Your Shopify Store[09:28] Realistic Expectations and Passive Income[13:55] Balancing Entrepreneurship and Motherhood[22:24] Building Trust and Credibility on Shopify[24:39] Building Trust Through Authenticity[25:22] Navigating the World of Ads[25:54] The Power of Organic Growth[26:17] Maximizing Email Marketing[29:05] Outsourcing and Hiring VAs[30:41] Effective Marketing Strategies for Shopify[32:55] Optimizing SEO for Your Store[38:08] Identifying Your Ideal ClientConnect with Erin:Website: www.productpowerhouse.co Instagram: https://www.instagram.com/product.powerhouse/ About Erin Alexander:Erin Alexander is a curly-haired, plant-loving, coffee maven that helps shop owners show up online with confidence. She believes that running a product-based business is a whole different ball game than what’s being taught by all the online gurus. If you’re ready to grow the visibility and online presence of your Shopify store, she's the person for you. She's also the host of the Product Powerhouse Podcast.Product Powerhouse is a web design agency for product-based businesses. We help shop owners build, grow and scale their online shops with the power of Shopify, through our ser📞 Book a call with me to discuss your Etsy Shop and hear more about how I can help you through my program, The Ultimate Etsy Course and 1:1 Coaching! https://calendly.com/dylanjahraus/the-ultimate-etsy-course-qualification-call-podcast Want to get your $1 trial listing? Head to EtSEO and grab it today.  🔗 LINKS 📖 Download my FREE 16-step checklist: https://dylanjahraus.info/16-step-checklist-ads📞 Book a call with me to discuss your Etsy Shop and hear more about how I can help you through my program, The Ultimate Etsy Course and 1:1 Coaching! https://bit.ly/3RNNKTx 🏆 Student Resultshttps://www.dylanjahraus.com/student-testimonials📷 Instagram - https://www.instagram.com/dylanjahraus/👋 WHO AM I?Welcome, friends! I am Dylan, a multi-six figure Etsy & Shopify seller. My Etsy shop ranks in the 0.1% of Etsy shops worldwide and we reached $1M+ in sales in just 5 years. I am here to provide value to YOU through tips and tactical advice, either to start your new Etsy shop or to grow your current Etsy shop to the multi-six figure level and beyond. There's no fluff here - only tactics that add to your profit and save you time!

Unlock the secrets of the Etsy algorithm for top search results! Discover essential tips on SEO techniques, pricing strategies, and shipping considerations to improve your rankings without spending on ads. Learn how to leverage sales frequency and shopper behavior for better listing visibility. Dive into organic growth methods that can help you achieve extraordinary sales numbers and hear about free coaching opportunities that can boost your shop's success. Get ready to elevate your Etsy game!

In this episode, I interview Etsy expert Monica Little as she shares her inspiring journey from a corporate job to achieving over 5,000 sales on Etsy in just a few years. Monica discusses the advantages of selling on Etsy for small business owners, specifically those offering high-end products, and reveals strategies for standing out in a competitive market. She shares the importance of professional photos, detailed product descriptions, and customer reviews to build trust with potential buyers. Additionally, Monica shares her own experiences with transitioning from a corporate career, the importance of finding a passion, and how to navigate the challenges of entrepreneurship. In this episode, we discuss:[02:17] Monica's Journey from Corporate to Small Business[04:08] Building Plant Based Beauty and Transitioning to Coaching[05:16] Challenges and Strategies for Etsy Success[09:49] Balancing Corporate Skills with Entrepreneurship[13:55] The Value of Etsy for Small Business Owners[19:46] Proof of Concept and Business Longevity[21:13] Finding Your Passion for Etsy[22:59] Exploring Etsy Trends for Inspiration[23:47] Selling High-End Products on Etsy[27:06] The Importance of Professional Photos[31:45] Building Trust with Customers[36:28] Seeking Help to Grow Your Etsy BusinessConnect with Monica:Website: www.monicalittlecoaching.com Instagram: www.instagram.com/monicalittlecoaching About Monica Little:Monica Little left her corporate job to pursue her own dreams and built a multiple 6-figure organic skincare small business. She now guides other small business owners along the path of turning their hobby and passion into a successful and profitable business!📞 Book a call with me to discuss your Etsy Shop and hear more about how I can help you through my program, The Ultimate Etsy Course and 1:1 Coaching! https://calendly.com/dylanjahraus/the-ultimate-etsy-course-qualification-call-podcast Want to get your $1 trial listing? Head to EtSEO and grab it today.  🔗 LINKS 📖 Download my FREE 16-step checklist: https://dylanjahraus.info/16-step-checklist-ads📞 Book a call with me to discuss your Etsy Shop and hear more about how I can help you through my program, The Ultimate Etsy Course and 1:1 Coaching! https://bit.ly/3RNNKTx 🏆 Student Resultshttps://www.dylanjahraus.com/student-testimonials📷 Instagram - https://www.instagram.com/dylanjahraus/👋 WHO AM I?Welcome, friends! I am Dylan, a multi-six figure Etsy & Shopify seller. My Etsy shop ranks in the 0.1% of Etsy shops worldwide and we reached $1M+ in sales in just 5 years. I am here to provide value to YOU through tips and tactical advice, either to start your new Etsy shop or to grow your current Etsy shop to the multi-six figure level and beyond. There's no fluff here - only tactics that add to your profit and save you time!

In this episode, I break down the exact tips and methods that hundreds of my students have implemented to see their Etsy shops become market leaders! Making $1,000,000 on Etsy doesn't have to be as hard as it sounds - follow these tips and see immediate growth in your shop today!📖 Download my FREE 16-step checklist: https://dylanjahraus.mykajabi.com/opt-in-7cbce5a9-e57e-4967-a4c3-6c85f523eaac📞 Book a call with me to discuss your Etsy Shop and hear more about how I can help you through my program, The Ultimate Etsy Course and 1:1 Coaching!https://calendly.com/dylanjahraus/program-strategy-call?month=2022-10🏆 Student Resultshttps://www.dylanjahraus.com/student-testimonials📷 Instagram - https://www.instagram.com/dylanjahraus/🎙️ Check out our PODCAST!Apple Podcast: https://apple.co/3rzehXLGoogle Podcast: https://bit.ly/3fIMn92👋 WHO AM I?Welcome, friends! I am Dylan, a multi-six figure Etsy & Shopify seller. My Etsy shop ranks in the 0.1% of Etsy shops worldwide and we reached $1M+ in sales in just 5 years. I am here to provide value to YOU through tips and tactical advice, either to start your new Etsy shop or to grow your current Etsy shop to the multi-six figure level and beyond. There's no fluff here - only tactics that add to your profit and save you time!📞 Book a call with me to discuss your Etsy Shop and hear more about how I can help you through my program, The Ultimate Etsy Course and 1:1 Coaching! https://calendly.com/dylanjahraus/the-ultimate-etsy-course-qualification-call-podcast 🔗 LINKS 📖 Download my FREE 16-step checklist: https://dylanjahraus.info/16-step-checklist-ads📞 Book a call with me to discuss your Etsy Shop and hear more about how I can help you through my program, The Ultimate Etsy Course and 1:1 Coaching! https://bit.ly/3RNNKTx 🏆 Student Resultshttps://www.dylanjahraus.com/student-testimonials📷 Instagram - https://www.instagram.com/dylanjahraus/👋 WHO AM I?Welcome, friends! I am Dylan, a multi-six figure Etsy & Shopify seller. My Etsy shop ranks in the 0.1% of Etsy shops worldwide and we reached $1M+ in sales in just 5 years. I am here to provide value to YOU through tips and tactical advice, either to start your new Etsy shop or to grow your current Etsy shop to the multi-six figure level and beyond. There's no fluff here - only tactics that add to your profit and save you time!

Kate Ahl, a Pinterest expert and founder of Simple Pin Media, shares her journey from Facebook marketing to mastering Pinterest for Etsy sellers. She highlights strategies to drive traffic and boost sales through effective pinning and optimized accounts. Kate discusses the importance of understanding analytics, avoiding common mistakes, and the value of planning for seasonal sales. Additionally, she explores the evolution of Pinterest as a merchant-friendly platform, emphasizing the balance between organic growth and paid ads for maximum impact.

Wes, an Etsy strategy expert, shares his insights on navigating the complexities of hustle culture and its impact on mental health. He discusses the importance of time management, emphasizing balance over burnout. The conversation highlights the top three products to sell in 2024 and key traits for successful Etsy sellers. Wes also explores strategies for customer targeting and the value of teamwork, particularly in family-run businesses, arguing that success is about more than just profits.

Kierra Conover, owner of KLC the Studio, discusses e-commerce success, influencer marketing, budget-friendly product launches, customer-centric approach, social media strategies, and the importance of authentic marketing. She also shares insights on balancing personal brand with e-commerce, the right time to run ads, and where to invest marketing dollars.

Learn how to make your Etsy listings trendy with 6 hacks for 2024. Discover the importance of trendy designs and coaching services for maximizing sales. Get insights on implementing large floral prints, retro fonts, citrus, strawberries, butterflies, and groovy fonts to stand out among the competition.

In this episode, I chat with Cathryn Lavery of Best Self Co about selling her company and repurchasing it, running a lean business, and so much more.In this week’s episode we discuss:[02:08] How Cathryn started Best Self Co and how the products have evolved[04:22] How to differentiate your brand from others [05:56] Cathryn’s journey from Kickstarter to Shopify and Amazon[07:26] How Cathryn plans to incorporate Amazon going forward[08:37] Cathryn’s pricing strategy for Amazon versus the website[11:05] Why Cathryn recommends skipping outside investors when starting your company [13:03] What made Cathryn decide to do a partnership instead of starting her business solo[15:51] What Cathryn’s team currently looks like[17:37] How Cathryn is using AI in her business[20:37] The importance of evaluating expenses [22:28] How Cathryn finds high quality hires[25:39] How Cathryn juggles motherhood and her business with ADHDConnect with Cathryn:Best Self Co: https://bestself.co/Instagram: https://www.instagram.com/cathryn.lavery/Little Might: https://www.littlemight.com/About Cathryn: Cathryn Lavery is a serial entrepreneur, 2019 Inc 500 member, and the founder of BestSelf Co. After accepting a job as an architect in NYC, the company delayed Cathryn’s start date by 6 weeks, so she sold products on Shopify to make ends meet and continued after her full time job started. To organize her busy life, she designed a productivity journal that raised over $322,000 in 34 days on Kickstarter, and BestSelf Co was born. The company has expanded into a brand of carefully curated journals and conversation card decks designed to help you live the life you want. Endorsed by Shark Tank's Daymond John, BestSelf Co won Shopify’s Build a Bigger Business competition, received mentorship from Tony Robbins, and sold over $45 million in product before being acquired in 2022. Cathryn just repurchased the company earlier this year an📞 Book a call with me to discuss your Etsy Shop and hear more about how I can help you through my program, The Ultimate Etsy Course and 1:1 Coaching! https://calendly.com/dylanjahraus/the-ultimate-etsy-course-qualification-call-podcast Want to get your $1 trial listing? Head to EtSEO and grab it today.  🔗 LINKS 📖 Download my FREE 16-step checklist: https://dylanjahraus.info/16-step-checklist-ads📞 Book a call with me to discuss your Etsy Shop and hear more about how I can help you through my program, The Ultimate Etsy Course and 1:1 Coaching! https://bit.ly/3RNNKTx 🏆 Student Resultshttps://www.dylanjahraus.com/student-testimonials📷 Instagram - https://www.instagram.com/dylanjahraus/👋 WHO AM I?Welcome, friends! I am Dylan, a multi-six figure Etsy & Shopify seller. My Etsy shop ranks in the 0.1% of Etsy shops worldwide and we reached $1M+ in sales in just 5 years. I am here to provide value to YOU through tips and tactical advice, either to start your new Etsy shop or to grow your current Etsy shop to the multi-six figure level and beyond. There's no fluff here - only tactics that add to your profit and save you time!

This product allowed my student to quit his job and buy his dream home!In this episode, I interview Erik Soto, a successful Etsy seller who explains how his shop blew up in under 2 years on the platform! Visit his shop https://www.etsy.com/shop/PremiumEngrave and follow him on Instagram at https://www.instagram.com/premium_engrave/📖 Download my FREE 16-step checklist: https://dylanjahraus.mykajabi.com/opt-in-7cbce5a9-e57e-4967-a4c3-6c85f523eaac📞 Book a call with me to discuss your Etsy Shop and hear more about how I can help you through my program, The Ultimate Etsy Course and 1:1 Coaching!https://calendly.com/dylanjahraus/program-strategy-call?month=2022-10🏆 Student Resultshttps://www.dylanjahraus.com/student-testimonials📷 Instagram - https://www.instagram.com/dylanjahraus/🎙️ Check out our PODCAST!Apple Podcast: https://apple.co/3rzehXLGoogle Podcast: https://bit.ly/3fIMn92👋 WHO AM I?Welcome, friends! I am Dylan, a multi-six figure Etsy & Shopify seller. My Etsy shop ranks in the 0.1% of Etsy shops worldwide and we reached $1M+ in sales in just 5 years. I am here to provide value to YOU through tips and tactical advice, either to start your new Etsy shop or to grow your current Etsy shop to the multi-six figure level and beyond. There's no fluff here - only tactics that add to your profit and save you time!⌚︎ Timestamps:0:00 - Introduction0:42 - His Story3:20 - Starting on Etsy3:45 - $700K Revenue4:25 - Customer Service5:41 - Laser Engravers He Uses6:03 - How Many Hours Per Week7:02 - Tips for New Etsy Sellers8:27 - Finding the Best Products9:31 - His Shop📞 Book a call with me to discuss your Etsy Shop and hear more about how I can help you through my program, The Ultimate Etsy Course and 1:1 Coaching! https://calendly.com/dylanjahraus/the-ultimate-etsy-course-qualification-call-podcast 🔗 LINKS 📖 Download my FREE 16-step checklist: https://dylanjahraus.info/16-step-checklist-ads📞 Book a call with me to discuss your Etsy Shop and hear more about how I can help you through my program, The Ultimate Etsy Course and 1:1 Coaching! https://bit.ly/3RNNKTx 🏆 Student Resultshttps://www.dylanjahraus.com/student-testimonials📷 Instagram - https://www.instagram.com/dylanjahraus/👋 WHO AM I?Welcome, friends! I am Dylan, a multi-six figure Etsy & Shopify seller. My Etsy shop ranks in the 0.1% of Etsy shops worldwide and we reached $1M+ in sales in just 5 years. I am here to provide value to YOU through tips and tactical advice, either to start your new Etsy shop or to grow your current Etsy shop to the multi-six figure level and beyond. There's no fluff here - only tactics that add to your profit and save you time!