

The Agent Leader Podcast
Brent Kelly--The Agent Leader Podcast
The podcast for independent insurance agency leaders and their teams to learn practical strategies and behaviors to become their best version possible. Hosted by Sitkins Group President, Brent Kelly, The Agent Leader Podcast provides agencies with leadership, sales, and self-development methods that actually get results.
With our focus on a total-team approach to improving independent insurance agencies, we dive into sales, service, and leadership teams.
Leadership is not a title. Leadership is influence. Become a better leader and gain influence with your clients, team, and community.
With our focus on a total-team approach to improving independent insurance agencies, we dive into sales, service, and leadership teams.
Leadership is not a title. Leadership is influence. Become a better leader and gain influence with your clients, team, and community.
Episodes
Mentioned books

May 20, 2021 • 32min
Decisions Determine Your Destiny
Roger Sitkins joins Brent for part two of our four-part series on major aspects of insurance agencies. Last week we talked about going deeper in your agency and the four Rs focus. This episode focuses on selling, sales, and agency improvement for producers. So if you are looking to boost your sales and your productivity in the agency, this is a great podcast for you to take a listen to, because "Nothing happens until something is sold".
If you want to learn more about our training programs for independent agencies, visit www.sitkins.com/programs

May 13, 2021 • 31min
The Four R's
Roger Sitkins joins Brent Kelly in the first of our new four-part series based around the lessons that we've learned the past year that we want to share with you, the agency leader. This episode provides an overview of high-level things that we've seen and the impact they've had on agencies in the last year or so, focused on the Four R's - results, relationships, retention, and referrals.
Keep listening as we dive into specific topics for the next three episodes.
As always, if you want to know more about our all-inclusive training program, visit https://www.sitkins.com/programs or email us at podcast@sitkins.com

May 6, 2021 • 18min
Leveraging Your Most Vital Skill
In this episode, Brent Kelly talks about the most vital skill that is often under-utilized and not leveraged as highly as it should be. This vital skill has been talked about before in this podcast, but there's a much deeper level to it. So, what’s the skill, and what are the three areas that this specific skill must be utilized in?
As an agent leader where you're leading a team, or you're a sales professional out there leading your clients, or if you're a claims person or service person and you're out there having these conversations – it all comes down to your influence, which is the heart of leadership. And the most vital skill in influence is to be a high-level communicator.
The three aspects of high-level communicating we go through is - how to ask powerful questions, how to be a true active listener, and how you gain more influence when you talk. As a leader working towards being a better communicator, ask yourself how well are you doing these three things?
If you have a topic or an idea that you'd like Brent Kelly to talk about, we want to hear it! Email us at podcast@sitkins.com any ideas or topics that you think would be beneficial to a group of insurance professionals like yourself. If you are looking to up your game at the highest level and be part of our private client group or all-inclusive membership, where you have access to all of our trainings and programs that we run, please visit www.sitkins.com/programs

Apr 29, 2021 • 17min
How's Your EnthusIASM?
How is your enthusiasm? You might think it's pretty good, but at Sitkins Group, Inc, we like to use the ending of the word, enthusIASM - I.A.S.M. - and use it as another acronym, I Am Sold Myself. So, as a leader in the insurance world, are you sold yourself on what you're doing?
There’s three questions Brent asks you around this area of enthusiasm:
The first one is purpose. Your actual purpose. Are you really sold on your mission or your purpose? In fact, do you have your own personal mission statement? Do you have a true understanding of why you do we do what you do? Why do the things that you do matter so much? Whether you're leading your team or you're leading your clients, do you have a personal mission statement? That's your purpose, because if you aren't really sold on what it is that you do, why should anybody else be?
Number two is this, are you really sold on your partners? That's a broad term, and this could be a number of different people. When you think about an agency, the partners certainly are our people on our team, our colleagues, sales, and service and leadership and claims, professionals, our partners, as our carriers. Are you really sold on the carriers you're working with? Are you really sold on the people that you're talking to, to build brand and awareness out in the community?
And then the last one is this, are you really sold on your performance? The value that you provide as an agency leader, are you really sold on knowing that someone's going to be in a better place after doing something with you and your team.
There are certain things that really successful agencies do, and Enthusiasm is an often overlooked one. Is your agency one of the enthusiastic, passionate, ones? Is your belief system at a deeper level, with those last four letters, I am Sold Myself, the first sale in any transaction. Do you really believe, are you really sold on the fact of what you do increases performance and value to those around you?
To learn more about our programs, visit www.sitkins.com

Apr 15, 2021 • 15min
What Are You Willing to Give Up?
What are you willing to give up to go up? In this episode, Brent Kelly discusses some tradeoffs you can make in both your personal and professional life to become your best version possible.
Change is hard, but it's often worth it in your quest to hitting your full potential. If you're sick of running out of time and energy while trying to reach your goals, visit www.sitkins.com/programs to learn more about our upcoming programs.

Apr 8, 2021 • 23min
How High Can You Fly?
In this episode, Brent describes characteristics of eagles - the highest flying bird - that agency leaders should also possess. What do these characteristics mean to you in the marketplace? Where are you not flying as high as you could? As an agency leader, you need to be an eagle. Fight for what you want, and fly higher than the competition.
To learn more about our all-inclusive programs, visit www.sitkins.com/programs

Apr 1, 2021 • 17min
How To Win at Ever Increasing Levels
Are you ready to WIN? At Sitkins Group, we define WIN as What Is Normal in your agency.
Brent starts this discussion with the simple statement that Wherever you are today is your current normal. Your current results are directly related to your current decisions, meaning you can look at where you are today and ask yourself "What decisions have I made (or not made) to get me here?"
Listen in to establish what your current normal is, what you want it to be, and how you can start to Win at ever-increasing levels.
To learn more about ProducerFit and our other highly-rated programs, visit www.sitkins.com

Mar 25, 2021 • 22min
Three Ways to Be More Interesting
How can you become more interesting? As an insurance professional, why is it important to be more compelling?
Brent shares three ways to become more interesting, and by doing so, getting greater influence, buy-in, impact, and more sales.
To learn more about our programs, visit www.sitkins.com

Mar 11, 2021 • 33min
Winner or Winger?
Is your agency currently Winging it, or Winning it? Roger Sitkins joins Brent to give agency leaders some tangible examples, philosophies, and ways for you and your agency to move from Winging It, to Winning it in certain areas.
To learn more about our programs for independent insurance agencies, visit www.sitkins.com

Mar 4, 2021 • 23min
The Two Attributes of Dynamic Leaders
In this episode of the Agent Leader podcast, Brent Kelly shares the Two Attributes of Dynamic Leaders. If you're an insurance professional, or just anyone looking to better themselves, get ready to take notes.
The first attribute of dynamic leaders is that they're insanely curious. The top professionals we work with from the best agencies are always wanting to learn more and are asking the most questions.
How curious are you?
Brent gives you 3 basic questions that you should ask yourself and think about:
How can I add more value to myself?
How can I add more value to my team?
How can you add more value to your clients?
The second attribute is that they're actively creative. How can you be more creative?
Keep asking why, and remember, the best always seek more.
To learn more about our all-inclusive training programs, visit www.sitkins.com/aim