Geronimo Unfiltered

The difference between advanced athletes and everybody else is that the advanced are willing to do the boring shit WAY longer than anyone else.Today’s episode is number three in our series at the Active Escapes retreat in Bali where we are interviewing some of the top athletes in Australia, and seeing what makes them tick.Joining Pete Day and I by the poolside today is Danni Belle, a strength and conditioning coach, owner of Work It by DB as well as her very own Nike-Lululemon hybrid activewear brand, DB Active all while posting daily for her 1 MILLION followers on Instagram.This episode is full of banter as we talk about how her Hotmail username as a child created her ENTIRE brand, (and what Pete’s was), missing the podium for a slice of cake, and why the Australian embassy forced her to fly home from Bangkok.You’ll hear:  How framing your language is KEY in setting yourself up for success The one thing we have seen in common across ALL of our Bali interviews that will get you to the NEXT level Danni’s no-bullshit change that can make someone go from being AVERAGE to AWESOME The one question Danni wished we had asked (spoiler: it’s how much she can hip thrust). You can find Danni online @dannibelle or over at www.dannibelle.comPodcast: Fitness FixActivewear: DB ActiveFitness App: WRKout with DBWANT MORE: To say thank you for listening to the pod we’d like to gift you a FREE session to brainstorm a 3 Step Action Plan for your gym or fitness studio so you know EXACTLY what step you need to take to grow. Book in yours here Want to follow along behind the scenes? Check out @thegeronimoacademy and @hey.doza

If you don’t stand for anything, why would anyone stand with you?Soph has been going on her own fitness journey recently to get back into the gym, but through that process, she has realised just how many gyms don’t stand for ANYTHING. To a potential new member, or even those in their studios right now - they’re just another ski-erg which means it ALL comes back to price.On today’s episode, Soph and I talk about the THREE main areas that are overlooked when you are building your studio’s processes, and if you take the time after the episode to make a plan to JUST fix these, then you'll be well on your way to helping more people, creating more fulfilment for your team AND…it’s going to make you more money.You’ll hear:  How to help your members find SOLUTIONS instead of letting them walk out the door The one thing you can do to ENSURE that your team care about your business as much as YOU do Why UNDERSTANDING your member, and offering them a THIRD SPACE will guarantee their stay … and a whole lot more Download our Avatar Worksheet so that you can get a headstart on finding your IDEAL member.Listen to Soph’s episode and check out our episode on What the Gurus AREN’T telling you about your ADSWANT MORE: To say thank you for listening to the pod we’d like to gift you a FREE session to brainstorm a 3 Step Action Plan for your gym or fitness studio so you know EXACTLY what step you need to take to grow. Book in yours here Want to follow along behind the scenes? Check out @thegeronimoacademy and @hey.doza

Do you feel like it’s nearly your time?Today we have a slightly different episode. It’s raw, unfiltered, it’s 6 am on a Saturday morning and I’ve just woken up to yet another article about gyms shutting down. And I’ve seen this at Geronimo too, every time we send out an email to our database, we get a new bounce back from a studio shutting down. But the thing is, studios have bounced back. Studios are thriving. Our data shows it, industry data shows it. But these owners are a new breed. They are ALL IN.They're spending more time ON the business.They're learning new skills every week.Listen to today’s episode and you’ll hear:  The 7 things you need to be a gym that will SURVIVE Why you need to get OUT of the scarcity mindset right NOW The importance of putting aside your EGO and asking for help … and a whole lot more If you feel like you’re at your limit, you’ve GOT to shift gears TODAY. We can change your path in 6 weeks, and if you mention the podcast, I’ll do it for $0. Get in contact with me at @hey.doza.WANT MORE: To say thank you for listening to the pod we’d like to gift you a FREE session to brainstorm a 3 Step Action Plan for your gym or fitness studio so you know EXACTLY what step you need to take to grow. Book in yours here Want to follow along behind the scenes? Check out @thegeronimoacademy and @hey.doza

If you had to decide between going to the Olympics or helping your family… What would you choose?In this episode we are back in Bali at the Active Escapes retreat, the world’s number #1 fitness retreat. So of course, we took the opportunity to get unfiltered with some of the top athletes in Australia and get to know the people behind the legends.Joining Pete Day and I behind the mics today is Alana Doust, a powerhouse of a human being who is a professional pole vaulter, the author of Mind and Body Reset program, an entrepreneur and an online coach with Fitfeed. Things haven’t always panned out for Alana, and YET, she still continues to spread positivity. So how does she do it? You’ll hear:  How to STOP laying down the bricks and START building your empire What KEY element is CRUCIAL in helping you to take risks What mental strength ACTUALLY means Which routine does Alana do EVERY NIGHT to ensure her success for tomorrow You can find Alana @alanadoust and at www.fitfeed.com.auWANT MORE: To say thank you for listening to the pod we’d like to gift you a FREE session to brainstorm a 3 Step Action Plan for your gym or fitness studio so you know EXACTLY what step you need to take to grow. Book in yours here Want to follow along behind the scenes? Check out @thegeronimoacademy and @hey.doza

Do you feel like you’re constantly saying the same things over and over and your manager is nodding their head but nothing ever happens?Or perhaps you're a manager and you feel like you’re not being HEARD! Soph joins me in this episode, who used to be the manager at our gym and now coaches and works with hundreds of owners and managers across the world and gives us the honest, real and unfiltered truth from a manager's perspective. If you want to stay off the gym floor and increase your retention … one of the most precious assets you have is your PEOPLE so today we give you the three steps to communicating in a way that gets results. So if you want to take your studio from good to GREAT, grab your pen and let’s dive in. You’ll hear:  How to equip your managers with the RIGHT tools and SHOW them what great looks like Why what you DON’T say to your staff is just as important as what you DO say And what I was MORTIFIED to hear wasn’t in my organisation  Check out Multipliers by Liz Wiseman WANT MORE: To say thank you for listening to the pod we’d like to gift you a FREE session to brainstorm a 3 Step Action Plan for your gym or fitness studio so you know EXACTLY what step you need to take to grow. Book in yours here Want to follow along behind the scenes? Check out @thegeronimoacademy and @hey.doza

If you could win, but it would take 10% off your life … would you do it? Recently Pete and I went to an Active Escapes retreat and were surrounded by Olympians, record holders and some of the fittest people in this country and thought … We want to know what makes these guys tick. What are the habits, the 1% that they do, that get them to the next level?Like all of our episodes, these conversations are Unfiltered - we uncover and talk about the realities of performing at this level, the morning routines and where it all started.Joining us today is James Newbury, a 4x CrossFit Games champion, the undisputed king of Australian CrossFit, founder of Phyba supplements, and owner of Leboiz, ALL while thriving on a 100% plant-based diet.But before he decided to become the best, he was a scrawny kid, hustling hard but never getting his place on the podium. How did he transform? You’ll never believe it.Success leaves clues, and there are PLENTY in here. You’ll hear:  The defining moment when James rewired his mindset for SUCCESS; How he bulldozes through the pressure of high-performance athletics; His non-negotiable habits every single day  The UNFILTERED truth on what James’ first business was  You can find James @jamesnewbury and if you’re interested in joining Phyba’s affiliate program, click here.WANT MORE: To say thank you for listening to the pod we’d like to gift you a FREE session to brainstorm a 3 Step Action Plan for your gym or fitness studio so you know EXACTLY what step you need to take to grow. Book in yours here Want to follow along behind the scenes? Check out @thegeronimoacademy and @hey.doza

How would your life change if you made $250K in the Next 90 Days? Welcome to Part Two of this series with Soph and I, Last episode we taught you the how and gave you the exact tools you need to fix your Leads AND SALES Conversion rate and in this episode, we’re going to be talking about the MISSED money in the middle.This is the part that most studio owners IGNORE, but you’re not like most studio owners and if you take action on this today it won’t just be the difference between you having a good Christmas or not, these are LIFE-CHANGING skills that will get your rollovers up to 80% and churn below 5%. Now there’s no point listening to this and not taking action so I want you to get your notes app open and write down what you’re going to do and actually make a change so that you’re on track to make that $250,000. You’ll hear  How to increase your RETENTION in just 5 MINUTES A DAY  The MISSED MONEY in the middle that most owners ignore  How to roll over without feeling salesy  You heard how passionate Soph is about this so if you want to jump on a call to help you nail this implementation you can book it here.WANT MORE: To say thank you for listening to the pod we’d like to gift you a FREE session to brainstorm a 3 Step Action Plan for your gym or fitness studio so you know EXACTLY what step you need to take to grow. Book in yours here Want to follow along behind the scenes? Check out @thegeronimoacademy and @hey.doza

If you thought winter was tough, brace yourself because we are about to head into the absolute WORST part of the year.Every year we see the next 90 days are the days that are MAKE OR BREAK for studios … so in this ep today Soph and I are going to show you HOW to make $250,000 (well actually it's a hell of a lot more than that but we want to cover your costs as well) in 90 days. Why 90 days? And why is this SO important? Because if we look over the data from the HUNDREDS of Studios we’ve coached - October and November CAN BE some of the best months of the year. But it won’t happen if you don’t do the prep work if you don’t get started NOW so that the people who are ready to buy choose you over the ski erg down the road. This episode is your BLUEPRINT to printing CASH, to getting LEADS and SELLING to them so that you have the best Christmas yet and pocket more money than you’ve ever had. You’ll hear  The EXACT steps to make $250K in 90 days  Why most studio owners are leaving money on the table (and how you can take advantage!)  One change that will make you an EASY extra $20,000  Find our BEST PERFORMING AD COPY AND CREATIVE, as well as the Solver Script that’s responsible for millions of dollars worth of gym membership sign-ups here. WANT MORE: To say thank you for listening to the pod we’d like to gift you a FREE session to brainstorm a 3 Step Action Plan for your gym or fitness studio so you know EXACTLY what step you need to take to grow. Book in yours here Want to follow along behind the scenes? Check out @thegeronimoacademy and @hey.doza

*CONTENT WARNING: This episode discusses eating disorders and suicide ideation.* If you or someone you love needs support go to beyondblue.org.au, butterfly.org.au or for 24-hour free counselling in Australia, the number for Lifeline is 13 11 14,  Today we’re going to talk about the ACTUAL reason that every single one of you owns a gym, and it’s not the money, it’s not the freedom, it’s not because you love fitness … it’s something bigger than all of that. Soph is behind the mic with Benny this week to share her OWN story and how she found the fitness world and space … Before Soph was our Senior Growth Coach she was a member at one of our studios in Sydney and went on to become a coach and then our manager.Soph’s WHY behind joining the gym is one of the most moving stories and we wanted to share it with you today, raw and unfiltered because all of you - as owners and as managers... each of you will have a version of Soph in your studio .. and you have a choice on what impact YOU make on their life.  You’ll hear  A member's perspective of walking into a STUDIO and what really matters The details you can focus on to MAKE AN IMPACT How your gym … can change someone's life  WANT MORE: To say thank you for listening to the pod we’d like to gift you a FREE session to brainstorm a 3 Step Action Plan for your gym or fitness studio so you know EXACTLY what step you need to take to grow. Book in yours here Want to follow along behind the scenes? Check out @thegeronimoacademy and @hey.doza

AI is not here to replace you … but you might be replaced by the studio down the road that’s using AI to grow their business. Have you joined the Chat GPT revolution yet? People either love it or hate it but I want to use this episode to help you LEVERAGE AI to grow your studio, to make more money and get MORE time back in your week. We spoke about this in our summit and have had messages every single day asking for MORE on this topic so today Soph and I talked about the common mistakes we see studio owners make with AI and the ways that you can work SMARTER and use AI properly so that YOU have access to a WHOLE TEAM of ‘experts’ on your side for $20 a month.Now, I’m NOT a techie, and I’m telling you that you don’t have to be to do this. If you know how to use a keyboard, you can learn how to use AI. You’ll hear  Quick wins you can implement with AI to save you time THIS WEEK  The exact prompts to make Chat GPT write PROFITABLE AD COPY in seconds What you should NEVER do  WANT MORE: To say thank you for listening to the pod we’d like to gift you a FREE session to brainstorm a 3 Step Action Plan for your gym or fitness studio so you know EXACTLY what step you need to take to grow. Book in yours here Want to follow along behind the scenes? Check out @thegeronimoacademy and @hey.doza