Do you feel like your costs are creeping up but you don’t know where to start cutting?Or you feel like you’re working crazy hours but STILL never seeing the money hit your bank account?Then this one is for you.Today I’m sitting down with Benny, Geronimo’s COO to talk about what it looks like to have a PROFITABLE business.The conversation we're having today is something usually only people within the academy have access to but after Benny found $100k after auditing just a couple of our studios we knew we had to bring it to the pod.We’re talking about how much you should be spending on wages each month, when is the right time to hire additional staff, and the immediate actions you can take if your expenses are too high.Tune in to find out:  Why 10% profit is your new breakeven… and how to hit it Common wage mistakes that are draining your bank account The one thing you NEED to stop doing if you want to make profit in 2025 The quick fixes Benny finds in studio P&Ls that will save you thousands … and a whole lot more Prefer watching to listening? Check out the video version of the podcast here.WANT MORE: To say thank you for listening to the pod we’d like to gift you a FREE session to brainstorm a 3 Step Action Plan for your gym or fitness studio so you know EXACTLY what step you need to take to grow. Book in yours here Want to follow along behind the scenes? Check out @thegeronimoacademy and @hey.doza

What if the secret to tripling your revenue wasn’t about working harder… but working smarter?I’ve been talking a lot about consistency on the pod lately, and here’s the truth: you don’t need a million shiny strategies or the fanciest gear to level up your studio.The most successful gym owners aren’t unicorns with secret superpowers. They’re just laser focused on nailing the basics and doing it consistently.Kye, AKA Big Bro, and owner of G3 Narellan is living proof. His journey shows that success isn’t some smooth, uphill climb. It’s about grinding through the tough spots, fixing what’s broken, and staying committed to the process.In this episode, Kye breaks down his blueprint for growth, and trust me, it’s gold.You’ll hear:  The most efficient way to build a team that lives and breathes your gym’s culture How to build a member base that’s driven by referrals What it takes to create a studio that feels like a second home for members How Benny could tell by the numbers that Kye would TRIPLE his revenue in a year Why you should consider maximising your ONE studio rather than becoming a multi … and a whole lot more Want to connect with Kye? Head over to IG @g3_fitness_narellan or visit www.g3fitness.com.au/narellanPrefer watching to listening? Check out the video version of the podcast here.WANT MORE: To say thank you for listening to the pod we’d like to gift you a FREE session to brainstorm a 3 Step Action Plan for your gym or fitness studio so you know EXACTLY what step you need to take to grow. Book in yours here Want to follow along behind the scenes? Check out @thegeronimoacademy and @hey.doza

Are you running your business, or is your business running you?Every year, I meet studio owners hitting impressive targets but still feeling stuck, overwhelmed, and even burned out. Why? Because they’re chasing goals without setting the terms of how they want to live.Every other podcast is releasing New Years goal setting episodes right now, but I’m not going to do that.Instead, I’m teaching you how to build a business, and life… exactly how you want it.Remember – everything is either by default or by design.2025 is the year that you’re doing everything on your own terms.We’re covering: Why most business owners are stuck in “busy mode” and how to get time BACK How to identify the one goal that will make the BIGGEST  impact on your life and business Why work/life balance is a myth and what you should focus on instead The one daily habit that will make achieving your goals inevitable (+ why most people miss it) How to create a “not-to-do” list and say no without feeling guilty … and a whole lot more If you want to find out how to turn your vision into a reality - DM me ‘achievement’ at @hey.doza.Prefer watching to listening? Check out the video version of the podcast here.WANT MORE: To say thank you for listening to the pod we’d like to gift you a FREE session to brainstorm a 3 Step Action Plan for your gym or fitness studio so you know EXACTLY what step you need to take to grow. Book in yours here Want to follow along behind the scenes? Check out @thegeronimoacademy and @hey.doza

We have had some incredible conversations on the podcast this year and have some amazing guests and topics coming up for 2025. Today I’m summarising ALL of the lessons and learnings I’ve had from interviewing some of Australia’s best athletes, studio owners and business owners into 12 lessons that you can reflect on.Doing this will set you up for our goal setting episode next week and make sure that you NAIL 2025. Tune in to hear:  The biggest takeaways from interviewing olympians, the 5th fittest man in Australia and hundreds of successful studio owners  Something that will ALWAYS hold you back if you don’t overcome it  The reason your marketing isn’t working (or is about to stop working!)  A mindset shift you can integrate in 2025 that all high performers adopt every single day  … and a whole lot more Prefer watching to listening? Check out the video version of the podcast here.And if you want your copy of the boat framework head over to @hey.doza and message me BOAT Queue these episodes up next:Rohan’s Episodes:How to Establish Yourself as a LEADER with Rohan Dredge: Spotify or AppleHow to be a leader people actually want to follow, with Rohan Dredge: Spotify or Apple Ash’s Episodes:3 Ways You’re Losing Money Every Single Session (Even if Your Classes Are Full): Spotify or AppleThe Only Thing Standing in the Way of You and a Multi-Million Dollar Studio IS You: Spotify or AppleCappo’s episode:850 Members & 2.3% Churn Rate: Tribe's Owner Reveals His Game-Changing Strategies in Spotify or AppleOur interview with the 5th fittest man in Australia:What does it take to be Australia's Fittest Man?: Spotify or AppleWANT MORE: To say thank you for listening to the pod we’d like to gift you a FREE session to brainstorm a 3 Step Action Plan for your gym or fitness studio so you know EXACTLY what step you need to take to grow. Book in yours here Want to follow along behind the scenes? Check out @thegeronimoacademy and @hey.doza

Are you grinding out 14 hour days and are still wondering why the numbers aren’t stacking up?Burnt out, fed up, and frustrated because you can’t figure out what’s actually broken?Then this episode is for you.Today, Soph and I are sitting down to talk about the three non-negotiables that every successful studio needs to implement if they want to see GROWTH in their businesses.You don’t have to want to be a millionaire, but if you want to change lives you need to make these changes.These insights are coming STRAIGHT from the trends we’re seeing in Geronimo, and we have proof that they work (shout out to Matt). You’ll hear:  What you need to do to work LESS hours and bring in more results How to make content that not only looks good but actually brings in leads The 20-minute habit that’s helped studio owners get more done AND enjoy their business again How to avoid ending up in burnout at the end of the year … and a whole lot more Download Separation Sunday here.Book a FREE 15 min chat with us so we can take a look at what's not working for you here.Want to work with Geronimo? Send me a message on IG @hey.dozaPrefer watching to listening? Check out the video version of the podcast here.WANT MORE: To say thank you for listening to the pod we’d like to gift you a FREE session to brainstorm a 3 Step Action Plan for your gym or fitness studio so you know EXACTLY what step you need to take to grow. Book in yours here Want to follow along behind the scenes? Check out @thegeronimoacademy and @hey.doza

From the outside, so many brands look like they were always destined to be successful… But that’s not the case.Today’s guest, Vic from Muscle Republic, is here to share the real, unfiltered journey of what it takes to build a business that LASTS and all the road bumps that come with it.This isn’t a highlight reel. We’re diving into the raw, behind-the-scenes moments that nearly broke him… and how he pushed through it when most people would’ve walked away.We’re talking sleeping in his warehouse to cut costs and go ALL IN, flying to Bangladesh and China to track down suppliers, delivering t-shirts door to door to build Muscle Republic, and ultimately turning it into one of Australia’s top sportswear brands.You’ll hear:  The Black Friday sale that created so much hype that it oversold by 3000 orders How he keeps his team and himself focused on the vision, no matter how tough it gets Why he kept going EVEN when his family and friends staged an intervention … and a whole lot more Prefer watching to listening? Check out the video version of the podcast here.Want to learn more about Vic? Head over to his IG @vic_mscrOr visit Muscle Republic at  www.musclerepublic.com or IG @musclerepublic WANT MORE:To say thank you for listening to the pod we’d like to gift you a FREE session to brainstorm a 3 Step Action Plan for your gym or fitness studio so you know EXACTLY what step you need to take to grow. Book in yours here Want to follow along behind the scenes? Check out @thegeronimoacademy and @hey.doza

How do you stop burning yourself out when you’re trying to grow your studio?What’s the secret to building a team that thrives… without you running every single session?Why do so many gym owners hit eject the second things get tough… and how do you break that cycle for good?Today, I’m sitting down with Bexy, owner of BE-IT Windsor to get real on the journey you need to go on to run a successful studio.This episode is about the stuff nobody talks about. It’s about personal growth, breaking patterns and showing up as the leader your studio actually needs.You’ll hear:  How your personal growth FUELS your business success (whether you realise it or not) The “Be-Do-Have” mindset that will transform your goals, your team AND your results How to keep yourself AND your team accountable to bigger visions What it takes to stop being ‘just another gym’ and start building a brand that changes lives … and a whole lot more Prefer watching to listening? Check out the video version of the podcast here.Check out BE-IT over on IG @be.it.studios @bexyhurt or YouTubeWANT MORE: To say thank you for listening to the pod we’d like to gift you a FREE session to brainstorm a 3 Step Action Plan for your gym or fitness studio so you know EXACTLY what step you need to take to grow. Book in yours here Want to follow along behind the scenes? Check out @thegeronimoacademy and @hey.doza

My personal IG account outsells my business account 4:1.Why?Because people want to buy from people NOT companies.Today, I’m bringing in Matt Purcell, Australia’s top personal brand expert and my own coach to chat about personal branding.We’re diving deep into why YOUR story is what people are actually paying for and how to turn your followers into leads that convert.Forget every other gym marketing pod out there. This is the one you need to listen to.In this episode, we get into: Matt’s advice on the type of content you should be making The top branding mistake 90% of gyms and studios make + how to avoid it Why copying the competition just boosts their brand, not yours How a strong personal brand pulls in high-level partnerships, elite talent, AND legit leads Tips for starting to share your story – even if you think nobody cares … and a whole lot more Want to learn more about Matt? Check out his IG @mattpurcellofficial or www.mattpurcell.comPrefer watching to listening? Check out the video version of the podcast here.WANT MORE: To say thank you for listening to the pod we’d like to gift you a FREE session to brainstorm a 3 Step Action Plan for your gym or fitness studio so you know EXACTLY what step you need to take to grow. Book in yours here Want to follow along behind the scenes? Check out @thegeronimoacademy and @hey.doza

Think hiring is over once they sign? Not even close.Most studios drop the ball here, and end up with team members who burn out, flake or just show up for the paycheck.Last week, we showed you how to write a job ad that cuts through the noise and pulls in driven people. Now let’s talk about what happens after they walk through your door. This is where you find out if you’ve got a winner.You’ll hear:  Questions that will show you if someone has grit (or if they will flake when things get hard) The biggest mistake studios are making once someone signs the contract How to tell if someone’s the right fit for your culture The one thing I GUARANTEE you are missing from your hiring funnel Our top tip for getting your members hyped about the new trainer … and a whole lot more If you missed Part One where we speak about how to write a job ad that will GUARANTEE you the best Applicants you’ve ever seen… Queue it up next on Spotify or Apple.Ready to write your Team Handbook? Check our our episode on Spotify or Apple and then send it to Doza on IG @hey.doza or @thegeronimocacademy and he’ll review it for you.Download the 5 Star Session Scorecard here.If you want any help with building your dream team, reach out to us here, and we’ll give you a three step action plan for FREE.Prefer watching to listening? Check out the video version of the podcast here.

Things are getting spicy on the pod today… we’re reviewing (and roasting) your job ads. Listen in to find out if it's yours.So many studios complain that they put up a job ad and receive the WORST applicants, and cover letters that look like they were written by Chat GPT.Have you ever considered that your job ad looks like it was written by Chat GPT?If you read your job ad, would you even want to work at your studio?Today we are taking you through our method for hiring incredible team members that never misses.You’ll hear:  How to write a KILLER job ad that will get you the BEST team Everything that’s wrong with the job ads on Seek right now The phone screening questions that will get rid of anyone who's wasting your time The original Studio Manager job ad that landed us INCREDIBLE staff for our multi-award-winning studio … and a whole lot more Make sure you click “follow” on the pod or over on IG @thegeronimoacademy so that you don’t miss next week's Part Two (we’re talking how to KEEP your dream staff member).Queue these episodes up next:➡️ The Team Handbook: What It Is and WHY Your Studio Needs It (Spotify / Apple)➡️ You Will NOT Grow With a Team of Casuals (Spotify / Apple)Prefer watching to listening? Check out the video version of the podcast here.WANT MORE: To say thank you for listening to the pod we’d like to gift you a FREE session to brainstorm a 3 Step Action Plan for your gym or fitness studio so you know EXACTLY what step you need to take to grow. Book in yours here Find out more about working with Geronimo at thegeronimoacademy.com Want to follow along behind the scenes? Check out @thegeronimoacademy and @hey.doza