Gym Business - Business for Unicorns Podcast

About Mike: Michael Boyle is one of the foremost experts in the fields of Strength and Conditioning, Functional Training and general fitness. He currently spends his time lecturing, teaching, training and writing. In 1996 Michael co founded Mike Boyle Strength and Conditioning, one of the first for-profit strength and conditioning companies in the world. Mike Boyle Strength and Conditioning exists for one reason: to provide performance enhancement training for athletes of all levels. Athletes trained range from junior high school students to All Stars in almost every major professional sport. Prior to Co- founding Mike Boyle Strength and Conditioning, Michael served as the Head Strength and Conditioning Coach at Boston University for 15 years, also for the past 25 years he been the Strength and Conditioning Coach for Men’s Ice Hockey at Boston University.  Mike also was the Boston Red Sox strength and conditioning coach in 2013 that won the World Series. In addition to his duties at Boston University and the Red Sox, from 1991-1999 Boyle served as the Strength and Conditioning Coach for the Boston Bruins of the National Hockey League. Michael was also the Strength and Conditioning Coach for the 1998 US Women’s Olympic Ice Hockey Team, Gold Medalists in Nagano and 2014 Silver medalists in Sochi, and served as a consultant in the development of the USA Hockey National Team Development Program in Ann Arbor, Michigan. Michael has been a featured speaker at numerous strength and conditioning and athletic training clinics across the world and has produced 20 instructional videos in the area of strength and conditioning available through M-F Athletic. Michael has also lectured all over the world. In addition, Michael published Functional Training for Sports for Human Kinetics Publishers. Mike and his wife Cindy have 2 children, Michaela and Mark, and reside in Reading. In this episode, Michael spoke with Mike about: Covid and how he and his team have used this last year to make his business better now than pre-covid Advice for being a life long learner in the fitness space The value of partnership Mentioned in this Episode: Follow Mike on Twitter and Instagram strengthcoach.com

About Jean-Claude: Jean- Claude Vacassin is the Founding Director of W10 Performance, the Professional Fitness Coaching Academy and the International Fitness Business Alliance.  In addition, he consults on corporate wellbeing programmes, as well as to personal trainers and other gym owners. He has worked with athletes, sports brands and film companies, on various projects, been featured in various national newspapers and magazines, and is regular contributor for The Telegraph and Women’s Fitness as their fitness expert. He also writes a blog for the Huffington Post. In this episode, Michael spoke with JC about: Why he’s optimistic about the future of fitness facilities How resiliency makes a business better The importance of transparency with clients and employees

Mark and Michael are back with another bonus episode of the season. In this episode, Mark and Michael discuss: Inbox Management Quarterly Goal Setting and planning and why it's important

About Trina: Trina Gray is recognized worldwide as a passionate leader in the fitness industry. She is a successful health club owner, business mentor, and presenter. Trina has owned Bay Athletic Club, a medical-based health club, and Bay Urban Fitness, a large group training studio, for 15 years. She also founded Team Rockstar Fit, an online coaching team of thousands of fitness professionals who partner with Beachbody®. She is the recipient of the first-ever IDEA Fitness Leader of the Year award, the Top 10 Small Business of the Year award in Michigan, the CEO Award from Beachbody and the Outstanding Community Service Award from IHRSA. She is a savvy entrepreneur and mom of teens, who loves paddle boarding, lake life, workouts and sunsets. In this episode, Michael spoke with Trina about: How she sets boundaries in her life How to own your decisions as a leader How she balances vulnerability and confidence Mentioned in this Episode: The Life Coach School Untamed Limitless The Compound Effect Everything is Figureoutable You are a Badass Essentialism teamrockstarfit.com bayathleticclub.com Follow Trina on Instagram Follow Bay Athletic Club on Facebook

About Matt: Matthew Weaver is the founder of Results Transformation Center. His gym has thousands of Sacramento, Reno, Sparks, Elk Grove, Folsom, Rancho Cordova, Rocklin, and Roseville residents lose over a half million pounds. His gyms have helped people young and young and heart get into the best shape of their lives. In this episode, Michael spoke with Matt about: How to cultivate a beginners’ mindset as a leader Lessons learned while scaling to multiple locations How to find the right people for your team while scaling

Mark and Michael are back with another bonus episode of the season. In this episode, Mark and Michael answer listener questions about: Suggestions for getting a team to engage outside the workplace How to find amazing qualified people to hire

About Bob: Bob Thompson, founder and CEO of Legion Transformation Center, and FitFX Labs. In this episode, Michael spoke with Bob about: Knowing how and when to pivot in your life and in your business The importance of taking risks and learning from mistakes Nurturing leads in a way that maximizes sales

About Molly: Molly Galbraith, CSCS, is the Cofounder of Girls Gone Strong (GGS), the world’s largest platform providing evidence-based, interdisciplinary health, fitness, nutrition, and pregnancy education for women and the health and fitness professionals who work with them—including industry-leading certification programs and coaching. She's also the author of a brand-new book, Strong Women Lift Each Other Up. Her “Strong Women Lift Each Other Up” philosophy is woven through the fabric of Girls Gone Strong, as Molly leads a team of women from the US, Canada, UK, Mexico, India, and Australia. From employing and educating, to featuring, collaborating with, and investing in women, GGS is dedicated to serving their community of women from 90+ countries around the world. Molly has spoken all over the world at top conferences and prestigious universities like Yale, and she has been featured in publications like Time, People, Today, ABC, Women’s Health, and more In this episode, Michael spoke with Molly about: Molly’s New Book: Strong Women Lift Each Other Up How to Communicate with people you know you disagree with

Mark and Michael are back with another bonus episode of the season. In this episode, Mark and Michael discuss: Tough Love— what to do when your marketing campaigns aren’t working Plus: A special announcement at the top of the Episode

About James: James Cerbie is the founder and head coach at Rebel Performance, a modern strength and conditioning company dedicated to forging Apex Athletes and developing world-class coaches. He considers himself an educated meathead and decided to walk away from a Ph.D. in integrative physiology when he realized his true passion in life is coaching other humans. If he's not coaching, lifting, or reading a book, he can be found roaming the mountains with his beautiful wife and overly spoiled fur baby. In this episode, Michael spoke with James about: The Pros and the cons of labeling your members as athletes How you as an owner can avoid being the bottleneck to your company’s growth The power of delegating Strategies and tactics for adding value