Want to spend time with Keeler, Pete, MF, and like-minded gym owners in Austin? To learn more and claim one of *only 10 seats* available for non-US members for our next retreat in March, DM us. Learn more about BFU: Learn about the Unicorn Society Pick up a copy of Mark's Book Check out Mark on YouTube Follow us on Instagram DM us to get the Gym Owner Benchmark Report

Mark Fisher, author and gym owner, discusses why gym trials aren't converting to memberships. They explore the importance of effective sales conversations, preparing for in-person discussions, creating a great ending, managing follow-ups, and providing a personalized sales template.

Learn about effective leadership and organizational psychology, the importance of empowering others, the DAC model of leadership, creating direction and clear communication, and the commitment function in the DAC model.

The podcast explores the topics of small group personal training, the importance of community in gyms, greeting people by name, and survey findings on profitability in the gym industry.

Looking for help with raising your rates? Get BFU’s playbook for raising prices so you can charge what you’re worth while minimizing client pushback. Includes step-by-step instructions and email templates you can copy and paste. Get it HERE. Learn more about BFU: Learn about the Unicorn Society Pick up a copy of Mark's Book Check out Mark on YouTube Follow us on Instagram

For a limited time only, we're opening up 5 spots only for new members to join the Unicorn Society in 2024. Submit your application by Dec 24th and we'll waive the $1500 initiation fee and give you your first month free. Learn more HERE. Learn more about BFU: Learn about the Unicorn Society Pick up a copy of Mark's Book Check out Mark on YouTube Follow us on Instagram

For a limited time only, we're opening up 5 spots only for new members to join the Unicorn Society in 2024. Submit your application by Dec 24th and we'll waive the $1500 initiation fee and give you your first month free. Learn more HERE. Learn more about BFU: Learn about the Unicorn Society Pick up a copy of Mark's Book Check out Mark on YouTube Follow us on Instagram

Our new live training "How to Win in 2024: The Exact Plan to Grow Your Gym BIG by April 1st" is happening Dec 16 & 18. Learn more HERE. Learn more about BFU: Learn about the Unicorn Society Pick up a copy of Mark's Book Check out Mark on YouTube Follow us on Instagram

Our new live training "How to Win in 2024: The Exact Plan to Grow Your Gym BIG by April 1st" is happening Dec 16 & 18. Learn more HERE. Learn more about BFU: Learn about the Unicorn Society Pick up a copy of Mark's Book Check out Mark on YouTube Follow us on Instagram

Exploring lessons from a fitness industry event, hosting 'Night with the Pros,' community event promotion strategies, engaging attendees through coaching panelists, maximizing event outcomes, and post-event reflection for business growth.