The Storypowers Podcast

We will be back in a few weeks! Welcome to The Storypowers Podcast, the show about the power of stories, the people who tell them and why you should be doing it too. I’m your host, keynote speaker and storytelling coach, Francisco Mahfuz. If you like storytelling, you’ll love my weekly newsletter, Story Club: ⁠⁠⁠https://storyclub.beehiiv.com/subscribe⁠⁠ If you can, please leave us a rating on Apple podcasts, share it and SUBSCRIBE! The support is very much appreciated.  You can connect with me on ⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠, and on ⁠⁠⁠⁠⁠https://storypowers.com⁠⁠⁠⁠⁠.

Darren Gibb, a LinkedIn strategist and content coach, shares his insights on leveraging AI for effective storytelling. He discusses the challenges of poor storytelling and its impact on trust with clients. Explore his unique prompting framework that helps generate engaging narratives from AI. Darren also highlights the benefits for busy solopreneurs while cautioning against the generic responses that can undermine authenticity. Tune in as they unpack the balance of creativity and AI in content creation!

125. Build Hot Authority on Social Media with Stephanie Lauer  What makes some storytelling irresistible? What types of storytelling actually work on social media? And are all storytellers absolutely miserable, desperate, and depressed?? Welcome to The Storypowers Podcast, the show about the power of stories, the people who tell them and why you should be doing it too. I’m your host, keynote speaker and storytelling coach, Francisco Mahfuz. If you like storytelling, you’ll love my weekly newsletter, Story Club: ⁠⁠https://storyclub.beehiiv.com/subscribe⁠ My guest today is Stéphanie Lauer. Stéphanie turns B2C founders into global sensations. In November of 2022, she shared her first story on LinkedIn. Since then, she’s grown an audience of 13,000 engaged followers and had well over a million views on her content. In that short time, she’s used storytelling to raise $200,000 for her clients through storytelling without spending a cent in ads or doing any cold calling - and all of that while travelling around the world and living out of backpack for long stretches of it.  You can find her on LinkedIn or check out her newsletter.  If you can, please leave us a rating on Apple podcasts, share it and SUBSCRIBE! The support is very much appreciated.  You can connect with me on ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠, and on ⁠⁠⁠⁠https://storypowers.com⁠⁠⁠⁠.

In this engaging conversation, Nathan Baugh, a fiction writer and creator of the popular World Builders newsletter, dives into the craft of digital storytelling. He discusses the secrets behind building a massive online audience and how literature translates to digital platforms. Nathan emphasizes the power of nonlinear storytelling, the differences between rhetoric and drama in writing, and the importance of character internality. They also explore tips for effective foreshadowing, the use of present tense for immersion, and storytelling techniques inspired by J.K. Rowling.

123. The Greatest Story Ever Told with Peder Tellefsdal How do you tell a story people want to be a part of? Is Jesus’ story still relevant in a world that’s more secular by the day? And oes it even matter if it’s true of not?  Welcome to The Storypowers Podcast, the show about the power of stories, the people who tell them and why you should be doing it too. I’m your host, keynote speaker and storytelling coach, Francisco Mahfuz. If you like storytelling, you’ll love my weekly newsletter, Story Club: ⁠https://storyclub.beehiiv.com/subscribe⁠ My guest today is Peder Tellefsdal. Peder is a former political advisor who is now a senior partner at a Norwegian PR agency. As an author, speaker, and consultant on clear communication, Peder helps brands connect with their audiences by telling better stories. His TEDx talk about his story of repentance and discovering grace has been viewed by more than 1.7 million people and counting. Now, he’s on a mission out to help Christian organizations make the church relevant to modern audiences through better message clarity, storytelling and marketing.  You can find with Peder on https://www.pederspeaks.com/  If you can, please leave us a rating on Apple podcasts, share it and SUBSCRIBE! The support is very much appreciated.  You can connect with me on ⁠⁠⁠LinkedIn⁠⁠⁠, and on ⁠⁠⁠https://storypowers.com⁠⁠⁠.

122. How a PR Master Tells Crackling Stories with Parry Headrick What makes a  journalistic story good? When it comes to PR, do stories actually matter? What is old game-new game approach to storytelling?  Welcome to The Storypowers Podcast, the show about the power of stories, the people who tell them and why you should be doing it too. I'm m your host, keynote speaker and storytelling coach, Francisco Mahfuz. If you like storytelling, you’ll love my weekly newsletter, Story Club: ⁠⁠https://storyclub.beehiiv.com/subscribe⁠⁠ My guest today is Parry Headrick. Parry is the founder of Crackle PR, a public relations agency that works with good companies only. With over 20 years of experience in the PR industry, Parry is a PR and communications generalist who understands what makes your story crackle, and has worked with companies like Bing, Google, Oracle, Yelp, Logitech and many more.  You can find with Parry on LinkedIn. If you can, please leave us a rating on Apple podcasts, share it and SUBSCRIBE! The support is very much appreciated.  You can connect with me on ⁠⁠⁠LinkedIn⁠⁠⁠, and on ⁠⁠⁠https://storypowers.com⁠⁠⁠.

121. How IBM Tells Better Stories with Jeremy Connell-Waite How can you use AI to prepare your stories and talks? What the heck is a story anyway - and does that matter? And, more importantly, why are we talking about fashion??  Welcome to The Storypowers Podcast, the show about the power of stories, the people who tell them and why you should be doing it too. I’m your host, keynote speaker and storytelling coach, Francisco Mahfuz. My guest today is Jeremy Connell-Waite.  Jeremy leads IBM’s global commercial storytelling studio, where they create compelling pitches and presentations for purpose-driven brands who want to positively impact people, the planet and the bottom line. He also founded IBM's Communications Thinking™ program where he coaches IBM’s global partners in the art and science of commercial storytelling and speechwriting.  Does that sound familiar? It might. Jeremy was actually a guest about 40 episodes ago, and since we first spoke he created BetterStories.org, a massive online repository of all things storytelling - which he is making available for free.  You can find with Jeremy on LinkedIn.  If you like storytelling, you’ll love my weekly newsletter, Story Club: ⁠https://storyclub.beehiiv.com/subscribe⁠ If you can, please leave us a rating on Apple podcasts, share it and SUBSCRIBE! The support is very much appreciated.  You can connect with me on ⁠⁠⁠LinkedIn⁠⁠⁠, and on ⁠⁠⁠https://storypowers.com⁠⁠⁠.

Episode 120. Should you write out your stories? Why should you love the cynics in the room? What are the 3 Ms every story needs?  Welcome to The Storypowers Podcast, the show about the power of stories, the people who tell them and why you should be doing it too. I’m your host, keynote speaker and storytelling coach, Francisco Mahfuz. My guest today is Sally Zimney. Sally used to bore hundreds of teenagers at a time, multiple times a week, until she realised she needed to tell some stories. Now she’s an award winning speaker and coach who empowers leaders and changemakers to leverage the power of speaking to grow their impact, authority, and revenue, and has worked with companies like Nickelodeon, Facebook and Viacom.  Her new book Speaking Story has just come out, and you can find her at https://bemoved.com/  If you like storytelling, you’ll love my weekly newsletter, Story Club: ⁠https://storyclub.beehiiv.com/subscribe⁠ If you can, please leave us a rating on Apple podcasts, share it and SUBSCRIBE! The support is very much appreciated.  You can connect with me on ⁠⁠⁠LinkedIn⁠⁠⁠, and on ⁠⁠⁠https://storypowers.com⁠⁠⁠.

In this lively conversation with Parker Worth, a social media storyteller and entrepreneur, discover the secrets to engaging storytelling that grows audiences. Parker discusses the importance of transformation stories, sharing strategies like the impactful 'I was / I am' exercise. The duo also tackles the challenge of idea generation, emphasizing concise micro-stories for social media. With insights on adapting content across platforms and maintaining a proven post library, Parker offers practical tips to elevate your storytelling game.

We'll be back in a few weeks! Welcome to The Storypowers Podcast, the show about the power of stories, the people who tell them and why you should be doing it too. I’m your host, keynote speaker and storytelling coach, Francisco Mahfuz. If you like the show, please leave us a rating on Apple podcasts, share it and SUBSCRIBE! The support is very much appreciated.  You can connect with me on ⁠LinkedIn⁠, and on ⁠https://storypowers.com⁠.