Leadership, Brand Strategy & Transformation - Minter Dialogue

Minter Dialogue Episode #93This interview is with Anupam Mittal, serial entrepreneur from Mumbai India, who has been recognised as one of the most influential people in India (as well as in North America) by numerous titles, including BusinessWeek, Business Today. As Chairman and MD of People Group, Anupam runs some really successful sites, most notably Shaadi, the world’s largest matrimony matchmaking site. People Group is all about “WHAT IF…?” and Anupam is all about exploring opportunities. In this show, we discuss his business and his mindset, some of the keys to his success, we look at the marketing strategies and generally explore the Indian market. If you've got comments or questions you'd like to see answered, send your email or audio file to nminterdial@gmail.com; or you can find the show notes and comment on minterdial.com. If you liked the podcast, please take a moment to rate/review the show on RateThisPodcast.  Otherwise, you can find me @mdial on Twitter.Support the show (https://www.patreon.com/minterdial)

Minter Dialogue Episode #92This interview is with Nicolas Gaudreau, CMO of Yellow Pages Group in Canada. Based in Montreal and a former INSEAD classmate, Nicolas has been at the marketing helm through of a most intensive digital transformation. In this interview we talk about the journey YPG has been on, looking at how they have had to adapt to the new market conditions, with some of the keys to the success as well as lessons learned. It’s an interesting case study for companies wanting to tackle the all too necessary digital transformation process. Meanwhile, you can comment and find the show notes on themyndset.com where you can also sign up for my weekly newsletter. Or you can follow me on Twitter on @mdial. And, if you liked the podcast, please take a moment to go over to iTunes to rate the podcast.Enjoy the show!Support the show (https://www.patreon.com/minterdial)

Minter Dialogue Episode #91 -- This interview is with Tom Dougherty, founding partner and head of User Experience at Delete Agency, a digital agency with a twist. Delete likes to push the boundaries, using a strong creative process, with standout clients such as Red Bull and Converse. Tom has a deep knowledge in UX and has an effective way of getting teams to craft together the best experience. There are plenty of new and untapped opportunities to create in the space. Meanwhile, you can comment and find the show notes on themyndset.com where you can also sign up for my weekly newsletter. Or you can follow me on Twitter on @mdial. And, if you liked the podcast, please take a moment to go over to iTunes to rate the podcast.Enjoy the show!Support the show (https://www.patreon.com/minterdial)

Minter Dialogue Episode #90. This interview is with Karan Behal, founder and CEO of Pretty Secrets, a really interesting eCommerce site serving India with lingerie, nightwear, swimwear and more. Aside from being part of the burgeoning movement online, Pretty Secrets is quite the revolution for the Indian market. In this interview, we talk about the opportunities and challenges faced in growing the business, including the logistics and marketing activities. You can listen to Pretty Secrets to get you in the mood for Valentine’s! Plus, there's a pretty little secret offer for listeners in India!If you've got comments or questions you'd like to see answered, send your email or audio file to nminterdial@gmail.com; or you can find the show notes and comment on minterdial.com. If you liked the podcast, please take a moment to rate/review the show on RateThisPodcast.  Otherwise, you can find me @mdial on Twitter.Support the show (https://www.patreon.com/minterdial)

Minter Dialogue Episode #89.This interview, recorded on January 30, 2014, is with Roopak Saluja, founder and CEO of The 120 Media Collective as well as Bang Bang Films, a film production company, and the Jack in the Box Agency. Based in Mumbai, Roopak is a leading light in the marketing and digital marketing space in India. In this conversation, we discuss the burgeoning development of the Indian market and some of the interesting new technology and marketing initiatives happening in India.Meanwhile, you can comment and find the show notes on themyndset.com where you can also sign up for my weekly newsletter. Or you can follow me on Twitter on @mdial. And, if you liked the podcast, please take a moment to go over to iTunes to rate the podcast.Enjoy the show!Support the show (https://www.patreon.com/minterdial)

Minter Dialogue Episode #88.This interview, recorded on January 27, 2014, is with Ashley Friedlein who is CEO and co-founder of Econsultancy, an international research and training group, focused on digital. With a subscriber base of over 210,000, eConsultancy has a great product with an interesting approach that I am sure you will appreciate. Meanwhile, you can comment and find the show notes on themyndset.com where you can also sign up for my weekly newsletter. Or you can follow me on Twitter on @mdial. And, if you liked the podcast, please take a moment to go over to iTunes to rate the podcast.Enjoy the show!Support the show (https://www.patreon.com/minterdial)

Minter Dialogue Episode #87. This interview, recorded on January 22, 2014, is with Rajiv Mehta who is head of Puma South Asia, based in Bangalore. In this conversation, we focused on two interesting digital activities that Rajiv oversaw, showing how entrepreneurial thinking and integrated digital marketing can bring big rewards. Meanwhile, you can comment and find the show notes on themyndset.com where you can also sign up for my weekly newsletter. Or you can follow me on Twitter on @mdial. And, if you liked the podcast, please take a moment to go over to iTunes to rate the podcast.Enjoy the show!Support the show (https://www.patreon.com/minterdial)

Minter Dialogue Episode #86 -- This interview, recorded on January 14, 2014, is with Nicolas Bordas, VP of TBWA Europe, part of the Omnicom Group and President of Being Worldwide. Nicolas is very much a man who walks the talk, with a very well read blog and a vibrant Twitter following. In this interview, we talk about the agency offer, the big challenges for brands, the opportunities for business leaders today in social media, and some guidelines for brands creating international social media strategies. A vivid conversation. Meanwhile, you can comment and find the show notes on themyndset.com where you can also sign up for my weekly newsletter. Or you can follow me on Twitter on @mdial. And, if you liked the podcast, please take a moment to go over to iTunes to rate the podcast.Enjoy the show!Support the show (https://www.patreon.com/minterdial)

Minter Dialogue Episode #85.This interview, recorded on January 8, 2014, is with Stephen Waddington, or @wadds on Twitter, a premier expert on Public Relations. Successful repeat entrepreneur, author and prolific blogger, Stephen is now running Digital and Social Media for Ketchum Europe. Stephen is leading the charge for the modernization and professionalization of PR practitioners. Meanwhile, you can comment and find the show notes on themyndset.com where you can also sign up for my weekly newsletter. Or you can follow me on Twitter on @mdial. And, if you liked the podcast, please take a moment to go over to iTunes to rate the podcast.Enjoy the show!Support the show (https://www.patreon.com/minterdial)

Minter Dialogue Episode #84.This interview, recorded right before the Christmas break, is with David Zinger, world renowned expert on employee engagement. David is a prolific author and blogger on the topic, and founder of the flourishing Employee Engagement Network. Employee engagement is of special interest to me because of the importance of the individual employee in his/her role of re-presenting the brand on the front line with customers. Meanwhile, you can comment and find the show notes on themyndset.com where you can also sign up for my weekly newsletter. Or you can follow me on Twitter on @mdial. And, if you liked the podcast, please take a moment to go over to iTunes to rate the podcast.Enjoy the show!Support the show (https://www.patreon.com/minterdial)