Leadership, Brand Strategy & Transformation - Minter Dialogue
Evergreen Podcasts | Minter Dialogue
With the Minter Dialogue podcast, your host Minter Dial is on a mission to help elevate the debate and insert more meaningfulness into our lives. He gives weekly interviews around leadership, brand strategy and transformation, featuring top business leaders, personalities, entrepreneurs and authors from around the world who are making things happen! This show has had multiple awards and citations over the years, including the #2 Brand Strategy podcast worldwide by Feedspot in 2025 (#1 in the UK), as well as #22 among all Leadership podcasts. It was also listed as a Top 50 leadership podcast by LeadersHum for 2022 and Top 50 Marketing Blog/Podcasts by Linkedin.Minter Dial is a filmmaker and author of multiple award-winning books, including The Last Ring Home, Futureproof (FT Press), You Lead (Kogan Page) and Heartificial Empathy, 2nd edition (2023). He also hosts The Joy of Padel podcast.Podcast show notes are on minterdial.com. To rate & review: RateThisPodcast.
Episodes
Mentioned books
May 22, 2016 • 42min
Building Brands With Simplicity and Surprise with Margaret Molloy, CMO at Siegel+Gale (MDE196)
Minter Dialogue Episode #196 — This interview is with Margaret Molloy, CMO and Head of Business Development at Siegel+Gale, a premier global strategic branding firm, part of the OMNICOM Group. Margaret is a regular on lists of the most influential and most savvy marketing pros, including the top 5 most influential CMOs on Social Media as voted on Forbes. In this conversation, we discuss how to execute strong branding, the right mix between communications and experience, employee engagement vs customer centricity, and how to bring simplicity and clarity to your brand and organization.Meanwhile, please send me your questions as an audio file (or normal email) to nminterdial@gmail.com; or you can find the show notes and comment on minterdial.com. If you liked the podcast, please take a moment to go over to iTunes to rate/review the podcast. Otherwise, you can find me @mdial on Twitter. Support the show (https://www.patreon.com/minterdial)
May 15, 2016 • 41min
Social Marketing in the Digital Age - Lessons Learned by Chris Palmedo at CUNY School of Public Health (MDE195)
Minter Dialogue Episode #195 — This interview is with Chris Palmedo, Associate Professor of Marketing, Media and Communications, City University of New York (CUNY) School of Public Health. In this podcast, we discuss the rise and importance of social marketing. Where social marketing is about driving a higher purpose, there is much for business to pick up on, especially in changing consumer behaviours. We talk about several really interesting cases.Meanwhile, please send me your questions as an audio file (or normal email) to nminterdial@gmail.com; or you can find the show notes and comment on minterdial.com. If you liked the podcast, please take a moment to go over to iTunes to rate/review the podcast. Otherwise, you can find me @mdial on Twitter. Support the show (https://www.patreon.com/minterdial)
May 8, 2016 • 38min
How Best to Handle A Crisis - Erik Bernstein Talks Crisis Management (MDE194)
Minter Dialogue Episode #194 — This interview is with Erik Bernstein, Vice President at Bernstein Crisis Management. Working alongside his father, the renowned Jonathan Bernstein, the publisher of Crisis Manager and author of Keeping the Wolves at Bay, Erik has has been working on crisis management since 2009 through the massive changes brought about by the Internet and Social Media. In this discussion, we talk about the challenges that companies have in spotting and managing crises, as well as exploring the issues of transparency, speed and trust.Meanwhile, please send me your questions as an audio file (or normal email) to nminterdial@gmail.com; or you can find the show notes and comment on minterdial.com. If you liked the podcast, please take a moment to go over to iTunes to rate/review the podcast. Otherwise, you can find me @mdial on Twitter. Support the show (https://www.patreon.com/minterdial)
May 1, 2016 • 41min
Why Content Strategy Is A Key Element of Digital Transformation, with Greg Verdino (MDE193)
Minter Dialogue Episode #193 — This interview is with Greg Verdino, business futurist, author, pundit, speaker and leading authority on digital transformation. Greg is also managing partner and chief strategist at Verdino & Co, a consultancy that helps companies create content-driven digital experiences. In this conversation, we discuss the state of digital transformation, the definition and execution of a content strategy, why and how it can be an important of your digital transformation process, as well as the future of content.Meanwhile, please send me your questions as an audio file (or normal email) to nminterdial@gmail.com; or you can find the show notes and comment on minterdial.com. If you liked the podcast, please take a moment to go over to iTunes to rate/review the podcast. Otherwise, you can find me @mdial on Twitter. Support the show (https://www.patreon.com/minterdial)
Apr 24, 2016 • 39min
Driving Engagement And Experience At Aston Martin with Simon Sproule, CMO (MDE192)
Minter Dialogue Episode #192 — This interview is with Simon Sproule, CMO at the luxury car company, Aston Martin. It’s an iconic brand. In this podcast, we discuss the impact that digital has had on the company and on its marketing. We explore the recent Formula 1 partnership with Red Bull. Simon also shares with us insights on how Aston Martin looks after and works to engage its affluent customers, as well as the legion of fans. This podcast was sponsored by Traackr, an exceptional influencer relationship management platform that I have had the pleasure to use with great effect.Meanwhile, please send me your questions as an audio file (or normal email) to nminterdial@gmail.com; or you can find the show notes and comment on minterdial.com. If you liked the podcast, please take a moment to go over to iTunes to rate/review the podcast. Otherwise, you can find me @mdial on Twitter. Support the show (https://www.patreon.com/minterdial)
Apr 17, 2016 • 32min
User Experience Design at Honeywell with Vincent Boyce (MDE191)
Minter Dialogue Episode #191 — This interview is with Vincent Boyce, User Experience Principal at the Honeywell, $40B tech company whose mission is to make “our world cleaner and more sustainable, more secure, connected, energy efficient, and productive.” In this interview with Vincent, we discuss how Honeywell goes about defining and creating user experience, what makes for a great UX, some of the challenges and keys to designing UX in a large multinational, and much more.Meanwhile, please send me your questions as an audio file (or normal email) to nminterdial@gmail.com; or you can find the show notes and comment on minterdial.com. If you liked the podcast, please take a moment to go over to iTunes to rate/review the podcast. Otherwise, you can find me @mdial on Twitter. Support the show (https://www.patreon.com/minterdial)
Apr 10, 2016 • 37min
Making Meaningful Relationships At Unilever with Megan Neale (MDE190)
Minter Dialogue Episode #190 — This interview is with Megan Neale, Global Head of Engagement Centres for Unilever. She is also co-founder of a start-up, My Digital Customer, providing a solution to bridge the gap between contact centers and the digital channels. In this interview, we discuss how Unilever tackles the challenge of creating meaningful relationships with 400 brands and so many customers, making an organization customer centric, the prospects for integrating new technologies in the customer care function and much more.Meanwhile, please send me your questions as an audio file (or normal email) to nminterdial@gmail.com; or you can find the show notes and comment on minterdial.com. If you liked the podcast, please take a moment to go over to iTunes to rate/review the podcast. Otherwise, you can find me @mdial on Twitter. Support the show (https://www.patreon.com/minterdial)
Apr 3, 2016 • 32min
How and Why Customer Care Can Lead Digital Transformation with Celine Dumais at L'Oreal USA (MDE189)
Minter Dialogue Episode #189 — This interview is with Celine Dumais, in charge of Customer Care for L’Oreal USA, but with a wider strategy role for customer care for the Americas. In this podcast, we talk about the challenges of customer care service, how customer care can be a leading thrust in the transformation of the organization, the issues with customer care for a multi-brand environment and much more.Meanwhile, please send me your questions as an audio file (or normal email) to nminterdial@gmail.com; or you can find the show notes and comment on minterdial.com. If you liked the podcast, please take a moment to go over to iTunes to rate/review the podcast. Otherwise, you can find me @mdial on Twitter. Support the show (https://www.patreon.com/minterdial)
Mar 26, 2016 • 39min
Digital Transformation and The Role of Leadership with Charlene Li, MD of Altimeter (MDE188)
Minter Dialogue Episode #188 — This interview is with Charlene Li, principal analyst and MD at Altimeter Group (now part of Prophet). Charlene is a best-selling author, mega influencer on Linkedin, speaker and expert on leadership and business strategy. In this podcast, we talk about the challenges and keys to success in digital transformation, how to articulate the role of leadership throughout the digital transformation process and much more.Meanwhile, please send me your questions as an audio file (or normal email) to nminterdial@gmail.com; or you can find the show notes and comment on minterdial.com. If you liked the podcast, please take a moment to go over to iTunes to rate/review the podcast. Otherwise, you can find me @mdial on Twitter. Support the show (https://www.patreon.com/minterdial)
Mar 20, 2016 • 16min
Interview with Brian Solis, Author of X: The Experience When Business Meets Design (MDE187)
Minter Dialogue Episode #187 — This interview is with Brian Solis, principal analyst at Altimeter. Brian is an anthropologist, futurist, author, speaker and bona fide global influencer in the world of digital. Brian has just published his latest book, “X: The Experience When Business Meets Design,” which places experiences as the core of the new brand. We discuss his new book and some of the important concepts within.Meanwhile, please send me your questions as an audio file (or normal email) to nminterdial@gmail.com; or you can find the show notes and comment on minterdial.com. If you liked the podcast, please take a moment to go over to iTunes to rate/review the podcast. Otherwise, you can find me @mdial on Twitter. Support the show (https://www.patreon.com/minterdial)
