Leadership, Brand Strategy & Transformation - Minter Dialogue

Evergreen Podcasts | Minter Dialogue
undefined
Jul 31, 2016 • 41min

The New World of Branding with a Titan of the Agency World, Simon Burridge, CEO of Playzoola (MDE206)

Minter Dialogue Episode #206 — This interview is with Simon Burridge, former CEO of Virgin Games, once the right hand man to Sir Richard Branson, and with a meaty history in agencies, notably at JWT. Simon is now CEO of Playzoola, a very new kind of gaming offer that is about to be launched. Find out more about that game as well as his take on what it takes to make great brands today, the role of personal branding for executives and the challenges for agencies in today’s multichannel world.Meanwhile, please send me your questions as an audio file (or normal email) to nminterdial@gmail.com; or you can find the show notes and comment on minterdial.com. If you liked the podcast, please take a moment to go over to iTunes to rate/review the podcast. Otherwise, you can find me @mdial on Twitter. Support the show (https://www.patreon.com/minterdial)
undefined
Jul 24, 2016 • 37min

How To Drive Your Brand as An Artist and Entrepreneur with Loren Weisman (MDE205)

Minter Dialogue Episode #205 — This interview is with Loren Weisman, fellow business advisor, speaker, host of the podcast, Wait What Really OK! and author of two books, The Artist’s Guide to Success and Music Business for Dummies. In this interview we look at some of the keys for artists to drive their business via online and what are the important lessons to be taken for business executives and entrepreneurs.Meanwhile, please send me your questions as an audio file (or normal email) to nminterdial@gmail.com; or you can find the show notes and comment on minterdial.com. If you liked the podcast, please take a moment to go over to iTunes to rate/review the podcast. Otherwise, you can find me @mdial on Twitter. Support the show (https://www.patreon.com/minterdial)
undefined
Jul 17, 2016 • 41min

Getting To Like You with Jeremy Goldman, CEO of Firebrand Group (MDE204)

Minter Dialogue Episode #204 — This interview is with Jeremy Goldman, founder and CEO of Firebrand Group, a digital branding and marketing consultancy based out of New York. Jeremy is also a two-time author, first with Going Social and now with Getting To Like, co-written with Ali Zagat. In this podcast, we discuss some of the tips and tricks for getting a social following, what executives in big firms should be doing about their personal brand, the implications for HR and management, and a good deal more about branding and future proofing your business.Meanwhile, please send me your questions as an audio file (or normal email) to nminterdial@gmail.com; or you can find the show notes and comment on minterdial.com. If you liked the podcast, please take a moment to go over to iTunes to rate/review the podcast. Otherwise, you can find me @mdial on Twitter. Support the show (https://www.patreon.com/minterdial)
undefined
Jul 10, 2016 • 30min

What You Need To Know About SEO with Marcus Tandler @Mediadonis (MDE203)

Minter Dialogue Episode #203 — This interview is with Marcus Tandler, or @mediadonis, one of the premier and longest standing experts of SEO, or Search Engine Optimization. Marcus is now co-Founder and CEO at OnPage.org, a software that provides a way to create better, faster and safer sites, with the vision to make the Web a better place. He is also a lecturer at the Universities of Applied Sciences in Erding and in Würzburg. In this podcast, we discuss the state of the union in SEO, some of the key tips and tricks, the importance of social media and what a brand needs to be doing to get ahead when it comes to natural search.Meanwhile, please send me your questions as an audio file (or normal email) to nminterdial@gmail.com; or you can find the show notes and comment on minterdial.com. If you liked the podcast, please take a moment to go over to iTunes to rate/review the podcast. Otherwise, you can find me @mdial on Twitter. Support the show (https://www.patreon.com/minterdial)
undefined
Jul 3, 2016 • 38min

Why Podcasting Presents an Authentic Media for Brands with Sarah Van Mosel (MDE202)

Minter Dialogue Episode #202 — This interview is with Sarah Van Mosel, Chief Commercial Officer at Acast, a global podcast platform that provides premium hosting, distribution and monetisation services. Previously, Sarah had a senior leadership position at NY Public Radio, dealing with the podcast opportunities at radio. In this interview, we talk about podcasting trends, why podcasting is such a powerful channel and how brands are or could use the podcast media.Meanwhile, please send me your questions as an audio file (or normal email) to nminterdial@gmail.com; or you can find the show notes and comment on minterdial.com. If you liked the podcast, please take a moment to go over to iTunes to rate/review the podcast. Otherwise, you can find me @mdial on Twitter. Support the show (https://www.patreon.com/minterdial)
undefined
Jun 26, 2016 • 41min

The Power of Podcasting With Siobhan McHugh (MDE201)

Minter Dialogue Episode #201 — This interview, recorded last week at the GEN 2016 Summit, is with Siobhan McHugh, one of the world’s premier experts on podcasting. Siobhan is also an oral historian and author of 6 books, including the award winning, The Snowy, The People Behind the Power. In this podcast, we discuss Siobhan’s favourite podcasts, why podcasting is such a powerful tool, what makes for a great podcast and much more.Meanwhile, please send me your questions as an audio file (or normal email) to nminterdial@gmail.com; or you can find the show notes and comment on minterdial.com. If you liked the podcast, please take a moment to go over to iTunes to rate/review the podcast. Otherwise, you can find me @mdial on Twitter. Support the show (https://www.patreon.com/minterdial)
undefined
Jun 19, 2016 • 40min

Turning Audio Into Text - Trint, An Award Winning StartUp with CEO Jeffrey Kofman (MDE200)

Minter Dialogue Episode #200 — This interview is with Jeffrey Kofman, the Emmy award-winning foreign and war correspondent, who is now CEO and co-founder of a really fascinating startup TRINT. Trint is a platform for taking speech-based media and converting it in text. To quote Jeff, Trint transforms how newsrooms transcribe & share media content. Ideal for journalists and podcasters, TRINT also won the Start-ups for News award at this year’s Global Editors Network Summit 2016. In this podcast, we discuss the Trint offer, the positioning and strategy of this passionate project.Meanwhile, please send me your questions as an audio file (or normal email) to nminterdial@gmail.com; or you can find the show notes and comment on minterdial.com. If you liked the podcast, please take a moment to go over to iTunes to rate/review the podcast. Otherwise, you can find me @mdial on Twitter. Support the show (https://www.patreon.com/minterdial)
undefined
Jun 12, 2016 • 42min

Brand Content - How to make and distribute great brand content with Mark Waugh, MD at Newcast (MDE199)

Minter Dialogue Episode #199 — This interview is with Mark Waugh, Managing Director Worldwide of Newcast ZenithOptimedia, part of the Publicis Group. Newcast is a specialist agency for branded content and engagement, developing and executing 'non-traditional' communication projects for a host of major clients. In this conversation, we discuss the challenges of defining and implementing a content strategy, how to make exceptional content for a brand, what are the pitfalls, how does one evaluate success and how best to distribute content so that it is viewed by the right people. Meanwhile, you can comment and find the show notes on myndset.com where you can also sign up for my weekly newsletter. Or you can follow me on Twitter on Support the show (https://www.patreon.com/minterdial)
undefined
Jun 5, 2016 • 46min

New Tech Trends With Simon Cocking At Irish Tech News (MDE198)

Minter Dialogue Episode #198 — This interview is with Simon Cocking, Senior Editor at Irish Tech News. Simon is an entrepreneur, coder and writer. In this podcast, we discuss tech trends, what are some of the most exciting areas in new tech, including drones and biotech, the Irish tech scene, some amazing startups as well as what drives the growing success of the Irish Tech News.Meanwhile, please send me your questions as an audio file (or normal email) to nminterdial@gmail.com; or you can find the show notes and comment on minterdial.com. If you liked the podcast, please take a moment to go over to iTunes to rate/review the podcast. Otherwise, you can find me @mdial on Twitter. Support the show (https://www.patreon.com/minterdial)
undefined
May 29, 2016 • 40min

When Technology and Content Drive a Quality Music Experience, with Pete Downton @7Digital (MDE197)

Minter Dialogue Episode #197 — This interview is with Pete Downton, Deputy CEO of 7Digital, a publicly traded agency that has a digital music platform, with nearly 50 million tracks powering 50 music services around the world. In this podcast, we discuss the state of the music industry, some of the most important trends in music, including the role of the DJ, as well as MQA and the technological advancements in digital music quality, what it takes for musicians to succeed today and more.Meanwhile, please send me your questions as an audio file (or normal email) to nminterdial@gmail.com; or you can find the show notes and comment on minterdial.com. If you liked the podcast, please take a moment to go over to iTunes to rate/review the podcast. Otherwise, you can find me @mdial on Twitter. Support the show (https://www.patreon.com/minterdial)

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app