Leadership, Brand Strategy & Transformation - Minter Dialogue cover image

Leadership, Brand Strategy & Transformation - Minter Dialogue

Latest episodes

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Feb 25, 2018 • 40min

How to digitalize the police and how to futureproof your career with Justin Insalaco (MDE266)

Minter Dialogue Episode #266 Before founding Innovation 4.0 with Will Donovan, Justin Insalaco spent nearly ten years as a police officer. With Justin's verve and need to provide impact, he created on his own a mobile app to help officers do their job better on their beat. Just like in business, there are many challenges in transforming the way things are done. Justin takes us through that journey and then talks about his exciting initiatives at Innovation 4.0 where he is helping people to futureproof their careers.Meanwhile, please send me your questions as an audio file (or normal email) to nminterdial@gmail.com; or you can find the show notes and comment on minterdial.com. If you liked the podcast, please take a moment to go over to iTunes to rate/review the podcast. Otherwise, you can find me @mdial on Twitter. Support the show (https://www.patreon.com/minterdial)
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Feb 18, 2018 • 40min

Storytelling, content marketing and brand building with Carla Johnson (MDE265)

Minter Dialogue Episode #265 Carla Johnson is an author, speaker and expert in storytelling, content marketing strategies and brand building, working with such blue chip companies as American Express, Dell, Motorola, VMWare, as well as the US Army Corps of Engineers. She runs the Type A Communications consultancy and is Chair of the Board of Advisors for Business-to-Business for the Association of National Advertisers (ANA). In this conversation, we discuss the challenges of making content marketing and brand come alive within organisations, the gap between promise makers and promise keepers, as well as some keen insights on how to improve brand storytelling and bring empathy into the workplace.Meanwhile, please send me your questions as an audio file (or normal email) to nminterdial@gmail.com; or you can find the show notes and comment on minterdial.com. If you liked the podcast, please take a moment to go over to iTunes to rate/review the podcast. Otherwise, you can find me @mdial on Twitter. Support the show (https://www.patreon.com/minterdial)
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Feb 11, 2018 • 45min

How To Use Tech To Transform Lives And Humanity, with Nichol Bradford, co-Founder of the TransTech Lab and Willow Group (MDE264)

Minter Dialogue Episode #264 Nichol Bradford is CEO and founder of the Willow Group, leading in personal transformation and well-being. She's also Executive Director and co-founder of The Transformative Technology Lab at Sofia University Palo Alto, the world's first transpersonal university. In this far reaching conversation, we discuss the transformative powers and potential of tech and games, whether tech is the problem or the solution to our problems, tech etiquette and more.Meanwhile, please send me your questions as an audio file (or normal email) to nminterdial@gmail.com; or you can find the show notes and comment on minterdial.com. If you liked the podcast, please take a moment to go over to iTunes to rate/review the podcast. Otherwise, you can find me @mdial on Twitter. Support the show (https://www.patreon.com/minterdial)
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Jan 28, 2018 • 36min

Injecting meaning into design. More than user-centric design, Julie Jensen Bennett uses meaning-centric design. (MDE263)

Minter Dialogue Episode #263 Julie Jensen Bennett is CEO of Precipice Design, a strategic design consultancy, that is pioneering "meaning-centred design and innovation." In this conversation, we look at how design can be a far more strategic component of your brand and business. We look at some important questions: What is meaning? How to craft meaning-centred design? The intersection of culture, brand and meaning. Can we (human beings) create a shared language with computers that understands the implicit and unspoken elements? A lot of great insights. Meanwhile, please send me your questions as an audio file (or normal email) to nminterdial@gmail.com; or you can find the show notes and comment on minterdial.com. If you liked the podcast, please take a moment to go over to iTunes to rate/review the podcast. Otherwise, you can find me @mdial on Twitter. Support the show (https://www.patreon.com/minterdial)
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Jan 21, 2018 • 37min

Important Marketing Tips and Trends for 2018 and Creating Powerful and Effective Education Online with Kerry O'Shea Gorgone (MDE262)

Minter Dialogue Episode #262 Kerry O'Shea Gorgone is Director of Product Strategy at MarketingProfs, which offers education for many of the top organisations in the world and boasts over 600,000 members. Kerry, who has a law and business masters degree, is also host of the Marketing Smarts podcast. In this podcast, we discuss some important trends and tips for marketers in 2018, including the upcoming GDPR implementation in Europe, as well as look at how to provide and lead great education using the digital tools and platforms.Meanwhile, please send me your questions as an audio file (or normal email) to nminterdial@gmail.com; or you can find the show notes and comment on minterdial.com. If you liked the podcast, please take a moment to go over to iTunes to rate/review the podcast. Otherwise, you can find me @mdial on Twitter. Support the show (https://www.patreon.com/minterdial)
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Dec 17, 2017 • 40min

Using Artificial Intelligence to Create Great Content, With Martin Adams CEO of Codec.AI (MDE261)

Minter Dialogue Episode #261 Martin Adams is CEO & Co Founder @ Codec, a platform using AI to help produce content and drive content marketing. Martin is also a speaker on innovation, AI and the blockchain. In this conversation, we look at how Martin has gone about using AI for his business and what tips and tricks there are for any business looking to do the same. We also look at the content marketing situation and what are some best practices for today's marketers. A most stimulating chat. Meanwhile, please send me your questions as an audio file (or normal email) to nminterdial@gmail.com; or you can find the show notes and comment on minterdial.com. If you liked the podcast, please take a moment to go over to iTunes to rate/review the podcast. Otherwise, you can find me @mdial on Twitter. Support the show (https://www.patreon.com/minterdial)
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Dec 10, 2017 • 52min

Artificial Intelligence Plus Data Ownership And A New Business Model with Nick Oliver at People.Io (MDE260)

Minter Dialogue Episode #260 Nick Oliver is an entrepreneur who is looking at the cross section of artificial intelligence, personal data and business models. He's the founder and CEO of people.io, a start-up whose purpose is giving people ownership of their data. People.io is described as a firewall for people. In this conversation, we discuss Nick's remarkable background, the inspiration behind and the development of People.Io. It's an innovative initiative and a fascinating story. Meanwhile, you can comment and find the show notes on myndset.com where you can also sign up for my bi-weekly newsletter. If you liked the podcast, please take a moment of your precious time to go over to iTunes to rate the podcast. Otherwise, you can find me @mdial on Twitter. Support the show (https://www.patreon.com/minterdial)
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Dec 3, 2017 • 30min

Founding A Bona Fide Culture of Continuous Learning with Magoo Giles (MDE259)

Minter Dialogue Episode #259 Magoo Giles is the founder, director and chief storyteller at The Knightsbridge School. In this conversation with the entertaining Magoo, we discuss how he came to found the school, how one creates and instills a legitimate and sustainable culture, and how to manage the challenges that any entrepreneur faces when hiring individuals, making the values come alive or even passing on the reins. Meanwhile, please send me your questions as an audio file (or normal email) to nminterdial@gmail.com; or you can find the show notes and comment on minterdial.com. If you liked the podcast, please take a moment to go over to iTunes to rate/review the podcast. Otherwise, you can find me @mdial on Twitter. Support the show (https://www.patreon.com/minterdial)
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Nov 26, 2017 • 47min

Driving Digital Transformation at the BBC with Dmitry Shishkin (MDE258)

Minter Dialogue Episode #258 Dmitry Shishkin is Digital Editor at the BBC World Service, shaping the evolution of the famed BBC World Service in the digital age. He's also overseeing the Languages digital product requirements, helping the expansion into the strategic "need" and "want" markets. At the coal face of the impact of digital on media, Dmitry also helps the editorial teams react and adjust to the changing consumptions patterns. A fascinating journey. Meanwhile, please send me your questions as an audio file (or normal email) to nminterdial@gmail.com; or you can find the show notes and comment on minterdial.com. If you liked the podcast, please take a moment to go over to iTunes to rate/review the podcast. Otherwise, you can find me @mdial on Twitter. Support the show (https://www.patreon.com/minterdial)
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Nov 19, 2017 • 34min

Creating meaningful experiences and events with Julian Hay (MDE257)

Minter Dialogue Episode #257 Julian Hay is founder and CEO of iMedia Group, which covers iMedia, iMediaSport as well as some other interesting initiatives including The Wondr Academy and Wondrlust. Julian has embedded in everything he does his WHY. It's a purpose-led organisation, helping companies to create experiences that transcend marketing solutions. Meanwhile, please send me your questions as an audio file (or normal email) to nminterdial@gmail.com; or you can find the show notes and comment on minterdial.com. If you liked the podcast, please take a moment to go over to iTunes to rate/review the podcast. Otherwise, you can find me @mdial on Twitter. Support the show (https://www.patreon.com/minterdial)

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