

The Traffic & Conversions Show
Michelle Fernandez
The Traffic & Conversions show is all about organic and paid online marketing strategies so you can get more exposure, more leads and more sales with your online business. Join Michelle Fernandez and discover how you can create simple systems and strategies in your business that work for you so you can have the time and freedom to do what you love. You’ll learn about brand awareness, how to drive more traffic to your offer, facebook ads, instagram ads, funnel building, marketing tips, social media strategies, content marketing, launching, copywriting tips, sales, productivity tips and mindset so you can create a business you love without burning yourself out.Ready to Scale Without the Tech Overwhelm?You can't truly scale a profitable business without a systematic way to bring in new leads and clients every day. If you're ready to grow faster, reach more clients, and simplify your processes, OptimaFunnels is here to help. This all-in-one platform makes building high-converting sales funnels and automating your marketing a breeze, saving you time and money.Head over toOptimaFunnels.com to learn more and start your journey toward a simpler, more profitable business today!Leave a Review or Share Your ThoughtsIf you found this episode helpful, I’d love to hear from you! Leave a review or comment below. What resonated with you? What’s one thing you’ll be trying in your business? Your feedback helps me create more of what you need to grow your business!
Episodes
Mentioned books

Sep 11, 2023 • 20min
Expert Growth Tactics for Scaling to Seven Figures & Beyond
We all know the frustration of feast or famine months, or potentially worse, the stagnation of staying the same year after year. For those of us who thrive on progress, staying stagnant just isn't an option.In today's podcast episode, we're taking a deep dive into the advanced growth hacks that can catapult your business to seven figures and beyond! A willingness to experiment with these strategies, combined with strategic thinking, and continuous learning, will allow you to scale your business to the true heights it deserves. Tune in as we explore innovative scaling techniques from customer acquisition, to strategic partnerships, upselling, and much more! SHOW NOTES: https://themichellefernandez.com/podcast/227Ready to Scale Without the Tech Overwhelm? You can't truly scale a profitable business without a systematic way to bring in new leads and clients every day. If you're ready to grow faster, reach more clients, and simplify your processes, OptimaFunnels is here to help. This all-in-one platform makes building high-converting sales funnels and automating your marketing a breeze, saving you time and money. Head over to OptimaFunnels.com to learn more and start your journey toward a simpler, more profitable business today! Leave a Review or Share Your ThoughtsIf you found this episode helpful, I’d love to hear from you! Leave a review or comment below. What resonated with you? What’s one thing you’ll be trying in your business? Your feedback helps me create more of what you need to grow your business!

Sep 4, 2023 • 24min
Optimizing Email Migration: Your Guide to Secure Deliverability
As your business evolves, you may start to consider changing your email platform to better suit your needs. Many people think this is just a case of exporting subscribers, importing them into the new platform, and sending emails as usual. But if you don't take the right steps to ensure secure email deliverability when moving to a new platform, your emails may be at risk of not getting delivered safely (and all your hard work goes to waste).Today we dive into the potential reasons for changing platforms, the significance of secure email deliverability, and the actionable steps needed for a seamless transition!SHOW NOTES: https://themichellefernandez.com/podcast/226Ready to Scale Without the Tech Overwhelm? You can't truly scale a profitable business without a systematic way to bring in new leads and clients every day. If you're ready to grow faster, reach more clients, and simplify your processes, OptimaFunnels is here to help. This all-in-one platform makes building high-converting sales funnels and automating your marketing a breeze, saving you time and money. Head over to OptimaFunnels.com to learn more and start your journey toward a simpler, more profitable business today! Leave a Review or Share Your ThoughtsIf you found this episode helpful, I’d love to hear from you! Leave a review or comment below. What resonated with you? What’s one thing you’ll be trying in your business? Your feedback helps me create more of what you need to grow your business!

Aug 28, 2023 • 18min
Mastering the Science of Marketing: Data-Driven Strategies for Growth
It can feel frustrating not knowing what's going wrong with your ads or funnels and why they’re just not converting. All you want is a way to push through this revenue plateau and move to the next level. But no matter where you are in revenue generating, your emotions always start coming into play. Have you ever started from scratch again, just because the first or second thing didn’t work? We’ve all been there!But when you detach the emotion from the outcome, stop making emotional driven decisions for your marketing (and your entire business!), and unleash the power of data, you can really achieve marketing excellence. Tune in to find out why data-driven marketing matters, how to navigate data analytic tools, and how you can decipher marketing metrics for strategic insight.P.s. My new program Predictable Growth is powered by data-driven marketing! Click here to get the free, on-demand video training or send me a DM on Instagram (@themichellefernandez) to find out more! SHOW NOTES: https://themichellefernandez.com/podcast/225Ready to Scale Without the Tech Overwhelm? You can't truly scale a profitable business without a systematic way to bring in new leads and clients every day. If you're ready to grow faster, reach more clients, and simplify your processes, OptimaFunnels is here to help. This all-in-one platform makes building high-converting sales funnels and automating your marketing a breeze, saving you time and money. Head over to OptimaFunnels.com to learn more and start your journey toward a simpler, more profitable business today! Leave a Review or Share Your ThoughtsIf you found this episode helpful, I’d love to hear from you! Leave a review or comment below. What resonated with you? What’s one thing you’ll be trying in your business? Your feedback helps me create more of what you need to grow your business!

Aug 21, 2023 • 10min
How to Captivate your Digital Audience with Voice Search Optimization
With the surge of voice-enabled devices and virtual assistants, the way people search for information online has transformed. But what does voice search optimization actually entail? And how can your business navigate this new terrain to stay competitive?Implementing voice search optimization strategies allows you to better connect with your audience and stand out from the crowd. In this episode, we’re uncovering the emerging trends in voice search optimization, which will make sure your content is voice-search ready!Don't let the evolving digital landscape leave you behind - tune in to revolutionize your marketing strategy and grow your business like never before! SHOW NOTES: https://themichellefernandez.com/podcast/224Ready to Scale Without the Tech Overwhelm? You can't truly scale a profitable business without a systematic way to bring in new leads and clients every day. If you're ready to grow faster, reach more clients, and simplify your processes, OptimaFunnels is here to help. This all-in-one platform makes building high-converting sales funnels and automating your marketing a breeze, saving you time and money. Head over to OptimaFunnels.com to learn more and start your journey toward a simpler, more profitable business today! Leave a Review or Share Your ThoughtsIf you found this episode helpful, I’d love to hear from you! Leave a review or comment below. What resonated with you? What’s one thing you’ll be trying in your business? Your feedback helps me create more of what you need to grow your business!

Aug 14, 2023 • 9min
The Digital Marketing Revolution: Leverage the Power of AI
The rise of AI in digital marketing presents immense opportunities for businesses to enhance their marketing efforts. But what exactly is AI and how can you optimize your digital marketing using AI tools?Today, we’re delving into how your business can harness the power of AI to streamline processes, gain valuable insights, and deliver personalized experiences. From AI-powered chatbots to predictive analytics, we’ll discover how to advance your digital marketing efforts through AI and achieve remarkable results!SHOW NOTES: https://themichellefernandez.com/podcast/223Ready to Scale Without the Tech Overwhelm? You can't truly scale a profitable business without a systematic way to bring in new leads and clients every day. If you're ready to grow faster, reach more clients, and simplify your processes, OptimaFunnels is here to help. This all-in-one platform makes building high-converting sales funnels and automating your marketing a breeze, saving you time and money. Head over to OptimaFunnels.com to learn more and start your journey toward a simpler, more profitable business today! Leave a Review or Share Your ThoughtsIf you found this episode helpful, I’d love to hear from you! Leave a review or comment below. What resonated with you? What’s one thing you’ll be trying in your business? Your feedback helps me create more of what you need to grow your business!

Aug 7, 2023 • 9min
Chatbots and Influencers: The Next Era of Social Media Marketing
In the ever-evolving world of social media, change is the only constant. With each year that goes by, we see tectonic shifts that leave marketers and businesses racing to keep up with its dynamic nature. But staying ahead of the curve is essential if you want to harness the unlimited potential of social media!In this week’s episode, I’m sharing my insights into some of the most exciting trends shaping the future of social media marketing. We dive into the growing importance of influencer marketing, the increasing use of social media platforms as search engines, and the potential of chatbots for your business. If you want to learn how to future-proof your brand when it comes to social media marketing, this is a great place to start.Ready to Scale Without the Tech Overwhelm? You can't truly scale a profitable business without a systematic way to bring in new leads and clients every day. If you're ready to grow faster, reach more clients, and simplify your processes, OptimaFunnels is here to help. This all-in-one platform makes building high-converting sales funnels and automating your marketing a breeze, saving you time and money. Head over to OptimaFunnels.com to learn more and start your journey toward a simpler, more profitable business today! Leave a Review or Share Your ThoughtsIf you found this episode helpful, I’d love to hear from you! Leave a review or comment below. What resonated with you? What’s one thing you’ll be trying in your business? Your feedback helps me create more of what you need to grow your business!

Jul 31, 2023 • 12min
The Power of Micro-Moments: How to Capture and Convert Mobile Users
We’re in the era of smartphones and constant connectivity, micro-moments have become a game-changer in the world of digital marketing. Today we’re diving into the power of micro-moments and how to capture and convert mobile users!In this episode…What exactly are micro-moments?How we can leverage the power of micro-moments to capture the attention of mobile users and guide them toward conversion.The best ways to optimize your mobile presence. The four primary types of micro-moments.How to personalize your marketing utilizing data-driven insights.Key metrics to measure the success of your micro-moments strategy. If you know that you want to get in the 7-figure club but don’t know what lever to pull first to make that happen and ultimately achieve consistent and sustainable growth in your audience, revenue and profits, be sure to send me a DM!SHOW NOTES: https://themichellefernandez.com/podcast/221Ready to Scale Without the Tech Overwhelm? You can't truly scale a profitable business without a systematic way to bring in new leads and clients every day. If you're ready to grow faster, reach more clients, and simplify your processes, OptimaFunnels is here to help. This all-in-one platform makes building high-converting sales funnels and automating your marketing a breeze, saving you time and money. Head over to OptimaFunnels.com to learn more and start your journey toward a simpler, more profitable business today! Leave a Review or Share Your ThoughtsIf you found this episode helpful, I’d love to hear from you! Leave a review or comment below. What resonated with you? What’s one thing you’ll be trying in your business? Your feedback helps me create more of what you need to grow your business!

Jul 24, 2023 • 22min
Hot Summer Marketing: Top Trending Strategies to Heat Up Your Campaigns
In the summer season, most people step away from their business and enjoy the summer fun with their families because they’re thinking...we’re slow this time of year.BUT, the marketers that focus on creating campaigns that resonate with the spirit of the season and capture the attention of their target audience are the ones that have record months come fall. If you’re looking for a little inspiration for what to do that will make your summer sizzle, I’m sharing the top trending strategies to do this summer to heat up your marketing campaigns!SHOW NOTES: https://themichellefernandez.com/podcast/220Ready to Scale Without the Tech Overwhelm? You can't truly scale a profitable business without a systematic way to bring in new leads and clients every day. If you're ready to grow faster, reach more clients, and simplify your processes, OptimaFunnels is here to help. This all-in-one platform makes building high-converting sales funnels and automating your marketing a breeze, saving you time and money. Head over to OptimaFunnels.com to learn more and start your journey toward a simpler, more profitable business today! Leave a Review or Share Your ThoughtsIf you found this episode helpful, I’d love to hear from you! Leave a review or comment below. What resonated with you? What’s one thing you’ll be trying in your business? Your feedback helps me create more of what you need to grow your business!

Jul 17, 2023 • 17min
Monthly Tasks To Increase Sales Conversions
I don’t know about you but I’m all about creating predictable growth. Most of which means increasing sales conversions. Now depending on your business model, you should definitely be looking at your numbers daily and weekly at minimum . So, every month, when you do your monthly planning there are a few tasks you should definitely be including so I’m sharing the 12 monthly tasks to increase sales conversions!Increasing sales conversions is an ongoing process that requires continuous monitoring, adaptation, and improvement. By implementing these 12 monthly tasks, you can make progress towards your sales goals and drive sustainable business growth.SHOW NOTES: https://themichellefernandez.com/podcast/219Ready to Scale Without the Tech Overwhelm? You can't truly scale a profitable business without a systematic way to bring in new leads and clients every day. If you're ready to grow faster, reach more clients, and simplify your processes, OptimaFunnels is here to help. This all-in-one platform makes building high-converting sales funnels and automating your marketing a breeze, saving you time and money. Head over to OptimaFunnels.com to learn more and start your journey toward a simpler, more profitable business today! Leave a Review or Share Your ThoughtsIf you found this episode helpful, I’d love to hear from you! Leave a review or comment below. What resonated with you? What’s one thing you’ll be trying in your business? Your feedback helps me create more of what you need to grow your business!

Jul 10, 2023 • 49min
How To Go From Disempowering To Empowering Thoughts with Mindi Huebner
Joining me today is Mindi Heubner! Mindi is an Intuitive Mindset Mastery Coach, an IBCP certified NLP practitioner, Health, Life and Success coach and Clinical Hypnotherapist. Mindi knows rewiring your brain is the key to unlocking your magic so that you can create a soul aligned business and extraordinary life. Her number one mission is helping women to reveal and release their limiting beliefs and embrace the confident, wildly successful humans they were made to be.Today is all about how to go from disempowering to empowering thoughts!In this episode…The importance of clarity, releasing limiting beliefs, and aligning conscious and subconscious minds.Mindi introduces the concept of affirmations and anchors as tools for mindset shifting.We explore the idea of finishing well, celebrating achievements, setting boundaries, and asking empowering questions.Mindi shares a common theme she sees often.We talk about the one exercise that helped me to rewire my thoughts that you can try too!SHOW NOTES: https://themichellefernandez.com/podcast/218Ready to Scale Without the Tech Overwhelm? You can't truly scale a profitable business without a systematic way to bring in new leads and clients every day. If you're ready to grow faster, reach more clients, and simplify your processes, OptimaFunnels is here to help. This all-in-one platform makes building high-converting sales funnels and automating your marketing a breeze, saving you time and money. Head over to OptimaFunnels.com to learn more and start your journey toward a simpler, more profitable business today! Leave a Review or Share Your ThoughtsIf you found this episode helpful, I’d love to hear from you! Leave a review or comment below. What resonated with you? What’s one thing you’ll be trying in your business? Your feedback helps me create more of what you need to grow your business!


