
Best Hour of Their Day | Podcast
Hosted by Jason Ackerman and Jason Fernandez, Best Hour of Their Day is a podcast dedicated to helping the CrossFit community. We cover all aspects of fitness including coaching, training, competing, starting and growing a business, and everything in between. Regular guests include world-class athletes, some of the best Coaches in the world, fitness entrepreneurs, industry leaders, and more.
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Latest episodes

Jun 10, 2025 • 39min
7 CrossFit Gyms. One Owner. Here’s How He Does It
📈 Want to GROW YOUR GYM WITHOUT SACRIFICING YOUR PASSION?Try Affiliate University FREE- Built exclusively for CrossFit Affiliate Owners- Grow your gym- Increase revenue- Develop world-class coaches----Get EXCLUSIVE Discounts on Equipment from REP Fitness----🏋️Want to LEVEL UP YOUR COACHING?Join The Knowledge- LEVEL UP your skills, knowledge, and credential- Access 500+ coaching VIDEOS- Learn from CrossFit LEVEL 4 COACHES- Join weekly LIVE CALLS

Jun 5, 2025 • 59min
World-Class Cool-Downs: The Secret to Better Recovery and Retention
The Cool-Down isn’t optional — it’s a vital part of the coaching experience. In this episode, we’ll break down how CrossFit Coaches can use those final minutes of class to improve recovery, build connection, and boost retention.Join Todd & Kristin every Thursday at 9am EST for LIVE Coach Development!--📈 Want to GROW YOUR GYM WITHOUT SACRIFICING YOUR PASSION?Try Affiliate University FREE- Built exclusively for CrossFit Affiliate Owners- Grow your gym- Increase revenue- Develop world-class coaches----Get EXCLUSIVE Discounts on Equipment from REP Fitness----🏋️Want to LEVEL UP YOUR COACHING?Join The Knowledge- LEVEL UP your skills, knowledge, and credential- Access 500+ coaching VIDEOS- Learn from CrossFit LEVEL 4 COACHES- Join weekly LIVE CALLS

Jun 2, 2025 • 24min
Nutrition, Personal Training, Childcare - What Should CrossFit Gyms Cut or Keep?
What should your CrossFit gym really be offering? In this live 1-on-1 sit down, we help Bob—an actual Affiliate Owner—break down whether programs like nutrition coaching, personal training, and childcare are worth keeping or cutting.If you're struggling with too many services, unclear ROI, or just trying to simplify your gym, this conversation will give you a framework to make smart decisions.👉 Real coaching.👉 Honest assessment.👉 Actionable strategy for affiliate owners.--📈 Want to GROW YOUR GYM WITHOUT SACRIFICING YOUR PASSION?Try Affiliate University FREE- Built exclusively for CrossFit Affiliate Owners- Grow your gym- Increase revenue- Develop world-class coaches----Get EXCLUSIVE Discounts on Equipment from REP Fitness----🏋️Want to LEVEL UP YOUR COACHING?Join The Knowledge- LEVEL UP your skills, knowledge, and credential- Access 500+ coaching VIDEOS- Learn from CrossFit LEVEL 4 COACHES- Join weekly LIVE CALLS

Jun 1, 2025 • 1h 3min
How to Balance Group Management and Individualized Coaching
Learn how to run a smooth, high-energy CrossFit class while still giving every athlete the individual coaching they need. In this episode, we’ll break down how to balance group management with personalized impact—so no one gets overlooked.Join Todd & Kristin every Thursday at 9am EST for LIVE Coach Development--📈 Want to GROW YOUR GYM WITHOUT SACRIFICING YOUR PASSION?Try Affiliate University FREE- Built exclusively for CrossFit Affiliate Owners- Grow your gym- Increase revenue- Develop world-class coaches----Get EXCLUSIVE Discounts on Equipment from REP Fitness----🏋️Want to LEVEL UP YOUR COACHING?Join The Knowledge- LEVEL UP your skills, knowledge, and credential- Access 500+ coaching VIDEOS- Learn from CrossFit LEVEL 4 COACHES- Join weekly LIVE CALLS

May 31, 2025 • 24min
The 4 A’s of Feedback Every CrossFit Affiliate Owner Needs to Know
In part 5 of our leadership series with Saša Mirković, we unpack why feedback is a non-negotiable for elite teams and how to create a culture where it's welcomed. Learn how to implement 360 feedback, apply the 4 A’s, and build trust that transforms your CrossFit Affiliate.Episode ResourcesDealing with Conflict and 360 FeedbackIs Conflict Propelling your Team or Holding it Back--📈 Want to GROW YOUR GYM WITHOUT SACRIFICING YOUR PASSION?Try Affiliate University FREE- Built exclusively for CrossFit Affiliate Owners- Grow your gym- Increase revenue- Develop world-class coaches----Get EXCLUSIVE Discounts on Equipment from REP Fitness----🏋️Want to LEVEL UP YOUR COACHING?Join The Knowledge- LEVEL UP your skills, knowledge, and credential- Access 500+ coaching VIDEOS- Learn from CrossFit LEVEL 4 COACHES- Join weekly LIVE CALLS

May 30, 2025 • 38min
Fix Your Gym Culture Without Firing Your Team
In part 4 of our leadership series with Saša Mirković, we dive into how CrossFit gym owners can fix a broken team culture—even if they’ve let it slide for years. Learn the three shortcuts to rebuilding trust, creating alignment, and leading with purpose.Episode ResourcesValues CardsCreating your CultureRight PeopleRituals and Sharecon MeetingDealing with Conflict--📈 Want to GROW YOUR GYM WITHOUT SACRIFICING YOUR PASSION?Try Affiliate University FREE- Built exclusively for CrossFit Affiliate Owners- Grow your gym- Increase revenue- Develop world-class coaches----Get EXCLUSIVE Discounts on Equipment from REP Fitness----🏋️Want to LEVEL UP YOUR COACHING?Join The Knowledge- LEVEL UP your skills, knowledge, and credential- Access 500+ coaching VIDEOS- Learn from CrossFit LEVEL 4 COACHES- Join weekly LIVE CALLS

May 29, 2025 • 54min
The 5 Levels of Leadership for CrossFit Gym Owners
In part 3 of our leadership series with Saša Mirković, we break down the 5 Levels of Leadership every CrossFit Affiliate Owner needs to understand to build a strong, aligned team. If you want to scale your impact and create a gym culture that lasts, it starts with developing leaders—not just Coaches.Epsiode ResourcesThe Nudge Newsletter Sign UpSimon Sinek Ted Talk- Start with WhyLeading with Why - White PaperCreating your Credo Card---📈 Want to GROW YOUR GYM WITHOUT SACRIFICING YOUR PASSION?Try Affiliate University FREE- Built exclusively for CrossFit Affiliate Owners- Grow your gym- Increase revenue- Develop world-class coaches----Get EXCLUSIVE Discounts on Equipment from REP Fitness----🏋️Want to LEVEL UP YOUR COACHING?Join The Knowledge- LEVEL UP your skills, knowledge, and credential- Access 500+ coaching VIDEOS- Learn from CrossFit LEVEL 4 COACHES- Join weekly LIVE CALLS

May 28, 2025 • 31min
The Cringeworthy Mistakes That Made Ackerman A Better Affiliate Owners
In part 2 of our leadership series with Saša and Laura Mirković, Jason Ackerman rewinds to the early days of Albany CrossFit—sharing the real mistakes, messy growth, and unexpected lessons that shaped a stronger culture. If you're an Affiliate Owner learning as you go, this episode is packed with hard-earned insights and the power of empathy in leadership.--📈 Want to GROW YOUR GYM WITHOUT SACRIFICING YOUR PASSION?Try Affiliate University FREE- Built exclusively for CrossFit Affiliate Owners- Grow your gym- Increase revenue- Develop world-class coaches----Get EXCLUSIVE Discounts on Equipment from REP Fitness----🏋️Want to LEVEL UP YOUR COACHING?Join The Knowledge- LEVEL UP your skills, knowledge, and credential- Access 500+ coaching VIDEOS- Learn from CrossFit LEVEL 4 COACHES- Join weekly LIVE CALLS

May 27, 2025 • 40min
Running a CrossFit Gym with Your Spouse (Without Killing Each Other)
In part one of this 5-part leadership series, Saša and Laura Mirković share what it’s really like to run a business with your spouse—and how they’ve stayed aligned for over 30 years. From building trust to scheduling “coffee time,” this episode is packed with tactical insights for CrossFit gym owners navigating partnership, parenting, and leadership.Click here to find your values.--📈 Want to GROW YOUR GYM WITHOUT SACRIFICING YOUR PASSION?Try Affiliate University FREE- Built exclusively for CrossFit Affiliate Owners- Grow your gym- Increase revenue- Develop world-class coaches----Get EXCLUSIVE Discounts on Equipment from REP Fitness----🏋️Want to LEVEL UP YOUR COACHING?Join The Knowledge- LEVEL UP your skills, knowledge, and credential- Access 500+ coaching VIDEOS- Learn from CrossFit LEVEL 4 COACHES- Join weekly LIVE CALLS

May 23, 2025 • 1h
Make CrossFit Fun Again | Denise Thomas
📈 Want to GROW YOUR GYM WITHOUT SACRIFICING YOUR PASSION?Try Affiliate University FREE- Built exclusively for CrossFit Affiliate Owners- Grow your gym- Increase revenue- Develop world-class coaches----Get EXCLUSIVE Discounts on Equipment from REP Fitness----🏋️Want to LEVEL UP YOUR COACHING?Join The Knowledge- LEVEL UP your skills, knowledge, and credential- Access 500+ coaching VIDEOS- Learn from CrossFit LEVEL 4 COACHES- Join weekly LIVE CALLS