

Masters of Scale
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On Masters of Scale, iconic business leaders share lessons and strategies that have helped them grow the world's most fascinating companies. Founders, CEOs, and dynamic innovators join candid conversations about their triumphs and challenges with a set of luminary hosts, including founding host Reid Hoffman (LinkedIn co-founder and Greylock partner). From navigating early prototypes to expanding brands globally, Masters of Scale provides priceless insights to help anyone grow their dream enterprise.
Episodes
Mentioned books

39 snips
Jan 24, 2026 • 21min
Reid Hoffman & Inflection AI’s Sean White on designing AI that makes us better humans
Sean White, CEO of Inflection AI and human-computer interaction expert, discusses designing pro-social AI agents. He covers transparency so people don’t mistake AI for humans. He explores Socratic conversational designs that support ongoing exploration. He highlights AI’s role in education, attention and executive function, and broader system designs beyond foundation models.

49 snips
Jan 22, 2026 • 35min
How to make smarter changes, with cognitive scientist Maya Shankar
Maya Shankar, a cognitive scientist and former behavioral advisor in the Obama White House, shares her journey from aspiring violinist to expert in change. She emphasizes reframing identity around core values rather than loss, leveraging behavioral insights to drive results in both government and personal life. Maya discusses practical tools for resilience, including tiny, identity-building actions and self-affirmation strategies. Her insights on awe and moral beauty highlight how witnessing kindness can rejuvenate our paths after adversity.

24 snips
Jan 20, 2026 • 31min
Anti-polarizing strategies from a purple city, with OKC Mayor David Holt
David Holt, the Mayor of Oklahoma City and president of the U.S. Conference of Mayors, offers insights into effective urban governance. He discusses the unique, less polarized role of mayors compared to federal politicians. Holt highlights Oklahoma City's growth strategies, like the transformative MAPS program. He emphasizes bipartisan approaches to problem-solving and the importance of collaboration with businesses. Holt also touches upon the necessity of controlled immigration for economic growth and how cities can combat societal polarization through pluralism.

57 snips
Jan 15, 2026 • 38min
How to save a magazine, with The Atlantic’s Nicholas Thompson
Nicholas Thompson, CEO of The Atlantic and former editor at Wired, discusses his successful turnaround of the magazine from financial trouble to profitability. He shares insights on innovative paywall strategies and AI partnerships, emphasizing a pragmatic approach over legal battles. Thompson also connects lessons from long-distance running to leadership, highlighting the importance of mental resilience and coaching. His memoir, The Running Ground, explores family and personal growth, revealing how running shaped his perspective on ambition and potential.

50 snips
Jan 13, 2026 • 25min
The AI agents in your wallet, with Mastercard CEO Michael Miebach
Michael Miebach, the CEO of Mastercard, explores the latest holiday shopping trends revealing a 3.9% growth amidst changing consumer sentiments. He discusses the integration of AI in enhancing financial security, addressing risks like fraud and deepfakes. The conversation dives into the impact of crypto and digital wallets on traditional credit cards and the rise of agent-driven commerce. Miebach emphasizes the importance of trust and protection in payments, while also highlighting innovations like universal tokenization by 2030.

Jan 10, 2026 • 37min
How Baby2Baby stepped up as LA wildfires raged
In this conversation, Co-CEOs Norah Weinstein and Kelly Sawyer Patricof of Baby2Baby share incredible insights on navigating the LA wildfires. They discuss their emotional and logistical challenges while mobilizing disaster relief efforts. From organizing community volunteers to packing essentials, their rapid response showcased the power of partnerships. With a focus on advocacy, they reveal their fight against diaper tax and how they manage ongoing demand. Listeners learn how they expanded beyond LA and transformed a gala into a significant funding engine.

13 snips
Jan 8, 2026 • 33min
The $800M exit that started with a single muffin
Caitlin Smith, the founder of Simple Mills, shares her inspiring journey from apartment-kitchen experiments to a booming health food brand. She discusses her early days of cold-calling Whole Foods and bootstrapping packaging. Caitlin reveals the emotional weight of her parents mortgaging their home to support her vision and reflects on the challenges of scaling a startup. With an emphasis on clean ingredients and innovation, she explains why selling to Flowers was a strategic move for growth. Her insights on continuous learning are golden for aspiring founders.

66 snips
Jan 6, 2026 • 27min
Business world predictions for 2026
In a forward-looking discussion, the host lays out intriguing predictions for 2026. Highlights include concerns over AI hype potentially stalling tech stocks, and how market pressures may lead to premature AI investments. Cybersecurity risks are set to escalate as AI lowers attack costs for hackers. Bob argues for a hopeful outlook on immigration policies that could attract talent and anticipates significant advancements in nuclear and fusion energy. The World Cup emerges as a prime opportunity for the U.S. to enhance its global brand.

140 snips
Jan 1, 2026 • 34min
The science of fresh starts
Katie Milkman, a behavioral scientist and bestselling author, dives into the fascinating world of fresh starts. She shares insights on how daily choices greatly influence health and longevity. Katie explains the concept of fresh starts, revealing their motivational edge and when they might fall flat. She discusses the obstacles to lasting change, emphasizes the importance of concrete planning, and introduces self-nudging strategies. With tips on creating fresh starts anytime, she empowers listeners to harness behavioral science for personal and organizational growth.

53 snips
Dec 30, 2025 • 41min
Pioneers of AI: Mark Cuban’s investment strategy in this new era of tech
Mark Cuban, a serial entrepreneur and Shark Tank star, discusses the evolving landscape of AI investments. He shares his hands-on experiences with AI tools like OpenAI Sora and explores innovative uses of AI avatars for marketing. Cuban argues that AI is democratizing entrepreneurship and emphasizes the importance of light-touch regulation in the U.S. He provides advice for young job seekers to leverage AI in small firms and critiques AI business ideas on scalability and defensibility. Ultimately, he questions if we're in an AI bubble and shares his insights on finding disruptive opportunities.


