

Search with Candour - SEO podcast
Candour
Every Monday, Jack Chambers-Ward has in-depth conversations with SEO experts from around the world.
Covering topics from attribution in GA4 to networking tips for introverts and everything in between.
Search With Candour the perfect way to kickstart your working week!
Covering topics from attribution in GA4 to networking tips for introverts and everything in between.
Search With Candour the perfect way to kickstart your working week!
Episodes
Mentioned books

Jul 12, 2021 • 22min
Episode 119: Knowledge Graph and authors, new link reclamation tactics and how GSC reports impressions
In this episode, you will hear Mark Williams-Cook talking about:
Google Knowledge Graph authors: How Google is taking further steps in combining author and article data within its Knowledge Graph and showing rich results.
New link reclamation tactics: Good this bold new tactic work for you?
How GSC reports impressions: Interesting tests showing how you don't need your site to appear in the search results to get impressions.
You can get the full transcription and links to resources at https://search.withcandour.co.uk

Jul 5, 2021 • 1h 4min
Episode 118: E-commerce SEO live Q&A part 3: content, with Nathan Lomax
In this episode, you will hear Mark Williams-Cook answering live e-commerce SEO Q&A with Nathan Lomax from Quickfire Digital, an e-commerce specialist build agency about SEO for e-commerce brands.
They will cover:
- How content can drive your e-commerce SEO
- Common mistakes with blogging for e-commerce
- Tools and data sources you can use
- Subdomains vs sub-folders
- Tagging and categories
- And loads more!
You can get the full transcription and links to resources at https://search.withcandour.co.uk

Jun 28, 2021 • 1h 5min
Episode 117: E-commerce SEO live Q&A part 2 with Nathan Lomax
In this episode, you will hear Mark Williams-Cook answering live e-commerce SEO Q&A with Nathan Lomax from Quickfire Digital, an e-commerce specialist build agency about SEO for e-commerce brands.
They will cover:
- Best practices for products in multiple categories
- How to handle out of stock items
- Are there optimal lengths for descriptions of products
- How should you use variants of keywords
- Is it okay to hide product details behind tabs?
- How do you handle discontinued products?
- And loads more!
You can get the full transcription and links to resources at https://search.withcandour.co.uk

Jun 21, 2021 • 32min
Episode 116: Shopping Graph, more June Core news, FAQ schema and Search Console Insights
In this episode, you will hear Mark Williams-Cook talking about:
Shopping Graph: Introduction and context to Google's plans around Google Shopping Graph.
June Core Update: Quantitative analysis and thoughts from Lily Ray
FAQ schema: Google reducing visible FAQs in SERPs
Search Console Insights: New Google Search Console reports - good or bad?
You can get the full transcription and links to resources at https://search.withcandour.co.uk

Jun 14, 2021 • 29min
Episode 115: June Core Update and the convenience of Google Duplex
In this episode, you will hear Mark Williams-Cook talking about:
June Core Update: Thoughts from the SEO community about changes being seen due to the first of two Google core updates coming in summer.
Google Duplex: A new rollout of Duplex features means we need to consider the long-term strategic impact of such AI in digital.
You can get the full transcription and links to resources at https://search.withcandour.co.uk

Jun 7, 2021 • 1h 6min
Episode 114: E-commerce SEO beginner questions with Nathan Lomax
In this episode, you will hear Mark Williams-Cook talking to Nathan Lomax from Quickfire Digital, an e-commerce specialist build agency about SEO for e-commerce brands.
They will cover:
- How important is SEO for e-commerce brands?
- Specific SEO for e-commerce sites vs other types of sites
- Topical authority in SEO
- How schema can help e-commerce SEO
- SEO as a driver for "good behaviour" within a company
You can get the full transcription and links to resources at https://search.withcandour.co.uk

May 31, 2021 • 33min
Episode 113: LaMDA, also covered, AMP and redirects
In this episode, you will hear Mark Williams-Cook talking about:
LaMDA: Google's breakthrough in conversational technology
Also covered: A new SERP feature being tested by Google and its relation to PAAs and MUM.
AMP: Why are SEOs ditching AMP?
Redirects: Core Web Vitals, redirects, and naughty SEO
You can get the full transcription and links to resources at https://search.withcandour.co.uk

May 24, 2021 • 32min
Episode 112: Desktop page experience, new Google Ads features and MUM
In this episode, you will hear Mark Williams-Cook talking about:
Desktop page experience: Google IO announcement confirms page experience update will come to desktop results
Google Ads features: Google launches a set of new features for advertisers
MUM: A 'breakthrough' in AI for Google generating results for complex queries
You can get the full transcription and links to resources at https://search.withcandour.co.uk

May 17, 2021 • 24min
Episode 111: Bing video extensions and improving your technical SEO audits
In this episode, you will hear Mark Williams-Cook talking about:
Critical Wordpress update: There's a huge new vulnerability in Wordpress that your need to patch
Bing video extensions: New extensions for Microsoft Ads PPC
Improving SEO audits: Brendan Bennett talks about how to improve your technical SEO audits
You can get the full transcription and links to resources at https://search.withcandour.co.uk

May 10, 2021 • 26min
Episode 110: Product review winners and losers, Google policy changes and indexing reports
In this episode, you will hear Mark Williams-Cook talking about:
Product review update: An overview of what is separating the winners from the losers
Google policy changes: PPC changes for e-book publishers
New Bing API: Discussing the new Bing API for URL updates
Google Indexing issue reports: Google testing a new button to report indexing problems
You can get the full transcription and links to resources at https://search.withcandour.co.uk