Search with Candour - SEO podcast

In this episode, you will hear Mark Williams-Cook talking to Will Critchlow about: SEO A/B testing: How A/B testing can work for big websites Google's algorithm shift: Is a more machine-led approach making SEO harder and testing more important than ever? Enterprise vs SMEs: Can SMEs actually do A/B testing and is it worth it? Are we actually bad at SEO?: Why do so many experienced SEOs disagree on fundamentals You can get the full transcription and links to resources at https://search.withcandour.co.uk

In this episode, you will hear Mark Williams-Cook talking about: AI content that ranks: Thoughts on a new breed of sites that are churning out AI generated pages taht rank Title woes: E-commerce sites that are tanking due to the Google title update SEO Q&A: Listener SEO Q&A You can get the full transcription and links to resources at https://search.withcandour.co.uk

In this episode, you will hear Mark Williams-Cook talking about: SEO resources, tools, guides: Some useful tools and guides to help you with Google's title rewrites, javascript indexing and local SEO. Duplicate links: Majestic is upping its game by introducing new duplicate link analysis. You can get the full transcription and links to resources at https://search.withcandour.co.uk

In this episode, you will hear Mark Williams-Cook SEO with Nathan Lomax from Quickfire Digital, an e-commerce specialist build agency about SEO for e-commerce brands talking about page speed and performance They will cover: - How much of a ranking factor is page speed? - What is the difference between performance and speed? - Why are Core Web Vitals special? - How do you go about improving performance? - and much more! You can get the full transcription and links to resources at https://search.withcandour.co.uk

In this episode, you will hear Mark Williams-Cook talking about: Google mass title rewrites: Google has been changing the titles shown for lots of websites - how are they doing this and why do some of the results look so bad? Passage indexing: Search tweak or breakthrough that will change how we do SEO?  You can get the full transcription and links to resources at https://search.withcandour.co.uk

In this episode, you will hear Mark Williams-Cook talking about: Schema tools: Google pushing for Rich Result Tool usage despite saying it uses "non-supported" schema Author.url: Google has a new recommended property to identify authors Core Web Vitals tech report: A quantitative look at how tech stacks are performing with Core Web Vitals You can get the full transcription and links to resources at https://search.withcandour.co.uk

In this episode, you will hear Mark Williams-Cook talking about: Safe Search Page Experience: How much does Google's removal of Search Search from the Page Experience Signals mean? Tie-breaking: Are Core Web Vitals an important ranking factor, a tie-breaker, or... Does it depend? Canonical images: Do you get any SEO benefits from other sites uploading images you created? Rendering and SEO tips: An admission on JS rendering and unsolicited SEO tips. You can get the full transcription and links to resources at https://search.withcandour.co.uk

In this episode, you will hear Mark Williams-Cook SEO with Nathan Lomax from Quickfire Digital, an e-commerce specialist build agency about SEO for e-commerce brands talking about internal linking. They will cover: - Why is internal linking important? - Can you over-optimise internal links? - Is it possible to have too many links on a page? - Should you link to products from your homepage? - Can you use nofollow tags internally? - and much more! You can get the full transcription and links to resources at https://search.withcandour.co.uk

In this episode, you will hear Mark Williams-Cook talking about: 301 redirects: How specific advice from Google can help you optimise site redirect speed Site operators: More documentation from Google highlighting the limitations of site operators CTR tests: SearchPilot shows how logical changes sometimes result in negative results Smart Bidding updates: Google Ads Smart Bidding rolls out changes to bid strategies. You can get the full transcription and links to resources at https://search.withcandour.co.uk

In this episode, you will hear Mark Williams-Cook talking about: DirectApply schema: The new attribute for JobPosting schema and new editorial guidleines from Google. Facebook tracking: How iOS14 tracking preventing is affecting advertisers in the real world. GoDaddy listings: Google teams up with GoDaddy to enhance e-commerce inventory Googling fresh queries: A look at how Google is responding to and ranking changes in news and demand. You can get the full transcription and links to resources at https://search.withcandour.co.uk