

Profitable Mindset
Charlotte Smith
You may be the farmer or married to the farmer - this podcast will help you balance family and merge your personal needs with your farm demands. You can have a profitable biz AND a lovely, fulfilled life. I teach you personal development tools & strategies to finally conquer overwhelm and the feeling that you're not doing enough in your family or in your business. You'll learn step-by-step how to create the results you want in life!
Episodes
Mentioned books

Mar 30, 2023 • 17min
#160: How to Get Over Your Fear of Disappointing Others
Click HERE to Sign Up for Free Marketing Coaching You have one precious life to live. You don’t want to get to the last decade of your life and realize you were there for everyone else but didn’t pursue enough of what you wanted. This is often why people come to my coaching program - they aren’t creating or following through on their farm dreams. Or their life goals. >> Click The Link Above to Learn the Skill of Following Your Dreams

12 snips
Mar 23, 2023 • 1h 38min
#159: The World's Most Famous Farmer is on the Podcast Today
Joel Salatin, a renowned farmer and author from Polyface Farm, dives into the world of sustainable agriculture. He discusses the impact of COVID-19 on farming and effective community practices. Salatin shares transformative marketing strategies, emphasizing social media's role in reaching customers and crafting meaningful connections. He also reveals his journey into sourcing local, nutritious foods for families while advocating for innovative pricing models. The conversation highlights embracing a beginner's mindset and the vital role of marketing in a farmer's success.

Mar 16, 2023 • 35min
#158: How to Turn Your Overwhelm into Freedom on the Farm
Get on the Waitlist for Free Marketing Coaching in May HERE Farmers often share with me that you started a farm to have the freedom to do what you want when you want. You wanted to make your own schedule, so you can have more time doing what you love. You think you can spend more time with your family because you’re not going to a day job. Ironically, what often happens is you end up with zero freedom. You’re working long days or early morning late nights before/after your day job. You’re locked into another job to pump money into your farm But you can’t figure out how to get off this hamster wheel. It seems like harder work should get you out of this pickle. Because that’s what worked to get your farm started. But what worked to start your farm is not what works to get it profitable. There’s a set of skills you’ll have to learn in order to create time in your farm biz to be the CEO instead of the constant laborer When you do this, you’re now shifting into the role of leader on your farm. Then, you’ll lead your farm to profit. Today on the Profitable Mindset Podcast, I share with you the #1 thing I teach my clients that gives them the skills required to create freedom every single day. Then you can regain that elusive feeling of freedom you wanted when you started your farm. >>Click HERE to Turn Overwhelm into Freedom

Mar 9, 2023 • 22min
#157: Two Crucial Steps to Become the CEO of Your Farm
Get on the Waitlist for Free Marketing Coaching in May HERE There’s something I teach that no one else in the farming world is teaching. And I teach it because it works - my clients, farmers, everyone, make money and have calm lives. They don’t just make money - they make more money than they’ve ever made. As in, they sell 30 cows in 1 week when it used to take them all year. That’s $100,000 in sales. They sell 24 lambs in 24 hours with one email. Again, used to take them all year. >> Click HERE to Find Out How in Episode 157

Mar 2, 2023 • 27min
#156: This is The #1 Mindset Stopping Farmers From Making Money
Get on the Waitlist for Free Coaching in May HERE The farmers I coach are learning their mindset is what determines whether they make money or not. They learn when they expect success - it drives success away. We regularly coach on this in our group coaching sessions. Listen to the episode to hear how you're doing that. Here’s the path farmers take in the 5X Program: They show up not making enough money, or enough profit, or enough sales. They implement the coaching we offer. They shift their mindset. They have success. It IS that simple. I know at first you might be skeptical… …thinking - “it can’t be that simple!!” Our brains want to make us believe the process is very complicated. We have the perfect justification - “it’s hard to make money on a farm.” If we believe the process is complicated, then no wonder it’s hard for us to get profitable. “Our farms would not be losing so much money if it’s simple.” we think. But it truly is simple. Now, it’s not easy, but only because shifting the thoughts in your brain is hard. But it’s hard work worth doing. And the farmers in 5X love how coaching supports them in doing this hard, but simple work. There’s something you’re telling yourself that’s preventing you from making money. And I know what it is, because it’s a mindset every farmer first comes to me with. Tune in to today's episode of the Profitable Mindset Podcast. If you think you’d get profitable sooner than you are, or if you think things should be happening faster, or your website or marketing should be working better - Tune in and hear how that expectation of success harms you. Charlotte

Feb 23, 2023 • 17min
#155: Other People’s Wants & Ideas Are NOT Your To-Do List
Get on the Waitlist for Free Coaching in May HERE As farmers, we move fast and get a lot done. We deliver a calf, puppies, and babies - in the middle of the night. Then get up and milk cows before anyone else wakes up. Get ‘em all breakfast and off to school or work, AND THEN go deal with customers, fix a fence, weed a bed. We pound out a constantly evolving to-do list. People look at us as if we’re super-woman. And on a good day, we feel like superwoman! But at some point, this catches up with us and we know something’s gotta give. If hard work pays off, we’re wondering why that’s not working out for us. We wonder, why am I overworking and still not making what I should? One of the problems - and the solution - is in today’s Profitable Mindset Podcast episode 155. Click the link above to Learn the Solution to overworking/underearning You may be unknowingly doing this. Today’s episode will help you become aware of this bad habit that will lead to overwhelm - and help you turn it around. So you can get more of what’s important to you and your farm completed. Without the overwhelm. Without overworking. Charlotte

Feb 16, 2023 • 15min
#154: My Most Successful Farmers Have Started Doing This
Building a profitable farm means constantly growing yourself and your skills. And I don’t mean growing your cow-milking skills. Or your floral design skills. >> Click HERE to Learn What My Most Successful Farmers Now Do Click Here to Listen and Get Unstuck Click HERE to Learn The First Mindset Skill Needed for a Profitable Farm

Feb 10, 2023 • 14min
#153: How This Farmer Uses Coaching to Make $100,000 in sales in 5 Days
Sign Up HERE for 5X Your Farm Sales Coaching Program Today on the podcast you're hearing about several of my clients, farmers just like you, bootstrapping their farms, who make $100,000 in one week. Or, who make 4X their sales in 1 week than they made all last year. Farmers who are selling out their CSA Floral Subscriptions. Their Meat CSA Subscriptions. And many more. When you implement the 5X Process over the next year, your life and business can't help but improve immensely. Listen to Episode 153 and join us in learning the 5X process and let's get you profitable AND fulfilled.

Feb 8, 2023 • 17min
#152: The Tools These Farmers Are Using to Build Profitable Farms and Fulfilling Lives
Click Here to Start 5X'ing Your Farm Sales AND Your Life This week you saw me offer feedback on several farm websites that I know from experience, when you implement the coaching I offered, will be the start of you 5X'ing your farm sales. That's just one coaching session. We do this EVERY week inside the coaching program. The farmers I'm giving feedback to each week are selling out in ONE email what used to take them months. They're selling more in ONE WEEK than they used to sell the whole season. They're raising their prices to make a 40%+ profit finally. Join Now and Begin 5X'ing Your Farm Sales AND Your Life All because they're committing to doing the work of working on their mindset and their marketing for one year. Not only are they making more money, they experience this: No longer feeling burned out Working reasonable hours Setting firm boundaries Making daily time for themselves Feeling present with their family every day You've got to know, though, 5X'ing your farm sales is not all about the money. It never is. Yes, money solves a lot of immediate problems. We solve those for sure! But then, 5X'ing their farm sales becomes about so much more. Paid off mortgages. Husbands and wives able to quit day-jobs and be home full-time on the farm. Healed marriages. Healed relationships with parents and in-laws and kids. No more juggling bills each month because there's always enough in the bank. Finally taking a family getaway during the busiest months of summer... with NO guilt. And more. INFINITELY more. The average person will 5X their sales. Some less, some more, depending on how committed you are to the coaching. And then you find - The more profit your farm makes, the more you are able to do for your community, your family, and yourself. It’s the difference between being stuck at the computer trying to make the numbers work and being able to hire and help a bookkeeper make a living so you can improve the soil. It’s about working hard and seeing your customers have better health and better lives because of your farm products. It’s about having time for yourself again and having more time with your family, instead of constantly working and worrying about being able to pay the bills. And I know you’re no stranger to hard work, so if you’re willing to put in the effort to make these outcomes happen for you, sign up for my program, 5x Your Farm Sales Coaching Program for Farmers. Inside, you’ll get one year of: Advanced Marketing Strategies for your specific marketing pieces. Focused feedback every week. Learn the 5 Day Focused Sales Launch Access to three of my best courses designed to help stop the overwhelm, structure your farm for profit, and increase your sales Access to a Facebook group where you’ll meet and learn with fellow farmers on the same path as you Weekly group coaching with me where you can bring any problem, marketing, business, or life challenges, that comes up for you along the way and be supported in your growth

Feb 2, 2023 • 7min
#151: Farm Marketing Week Starts TOMORROW - free marketing coaching
Click HERE to sign up for Farm Marketing Week, Free Marketing Coaching Farm Marketing Week is where I go live with farmers all across the country on Zoom, and offer expertise that will improve your marketing drastically. Each time I offer strategic marketing feedback on these calls, farmers email me afterward sharing success: "Sold 80% of my wreaths with ONE email after you rewrote it" rewriting her email as I taught and a day later sold 2 hogs with that email, previously not getting anyone to buy from her emails. This new farmer added the missing key to her website and created 12 signups to her email list which was previously at zero (everyone starts at zero, you just don't want to get stuck there) Several farmers DOUBLED their email signups within weeks of making the website edits "Selling one beef per month consistently since rewriting my newsletter as you explained how" This WILL be you if you implement even half of what I teach during Farm Marketing Week. Sign Up HERE. My clients learn that people will buy ANYTHING they offer for sale on their farms. They experience this because they are learning how to craft expert marketing that creates sales. They learn how to sell people on their products in a non-icky, non-salesy, way and find that people love giving them money. And these customers don’t complain about the prices their farmers, my clients, have to charge. The farmers I work with learn how to write in way that connects and creates desire for their products. And marketing becomes a much simpler process that you complete with ease. Use the link above to sign up and I'll see you inside