Search News You Can Use - SEO Podcast with Marie Haynes cover image

Search News You Can Use - SEO Podcast with Marie Haynes

Latest episodes

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Jun 17, 2020 • 58min

Changes in Search Patterns, Getting Content Indexed and More SEO News

In this episode of the Search News You Can Use Podcast, Marie Haynes discusses: June 7-9 algorithm turbulence Another hint from Google that might explain why you’re struggling to get content indexed More from Google on the nofollow changes Recent manual action removals at MHC How to monitor performance of Recipe Structured Data How-To schema testing appears to be over Can rel=sponsored and rel=ugc be used for ranking purposes? Are all links in guest posts unnatural? Interesting case where two similar sites could not rank at the same time Are old quality issues still seen by Google? Can you still rank some pages of your website while under a manual action? What does, “Indexed though blocked by robots.txt” mean? How much of an impact can recipe structured data have? Does Google use links from Youtube for ranking purposes? SERP volatility for new sites What do you do if suddenly a competitor creates thousands of spammy backlinks pointing to your site? Is there still success in disavowing? Many sites flagged by Google ads also did poorly with recent organic updates Is Etsy giving poor link building advice to merchants? Local SEO: Online appointments as a new attribute Local SEO: Ownership info being pulled from Facebook? Local SEO: How to flag user profiles for abuse This episode corresponds with newsletter episode 137: https://courses.mariehaynes.com/search-news-you-can-use/episode-137 Submit a question for the next Q&A: Mariehaynes.com/qa-with-mhc/ Subscribe to the newsletter: Mariehaynes.com/newsletter
 Twitter: @Marie_Haynes - Twitter.com/Marie_Haynes
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Jun 10, 2020 • 58min

Google's Webspam Report, A Possible Algorithm Update and Much More SEO News

In this episode of the Search News You Can Use Podcast, Marie Haynes discusses: A Possible algorithm update today? What does it mean now that Prabhacker Raghavan is the new head of search at Google? What we learned from the Google webspam report Bing has a new backlink tool Bing site scan Google is now highlighting text on a page that was in the featured snippet you clicked - you can disable this apparently Are homepages now eligible for rich results? Should we be optimizing for user intent? Is a link still a good link if it points to a 404 page? Discussion on Google crawling RSS feeds A tip for news sites managing the indexability of their content Marie’s thoughts on SEMRush being called out for selling links Google cutting down on Garage Door spam Do keywords in your GMB Q&A impact ranking? Q&A: A foreign site just linked 500 spammy backlinks to my images. Disavow? Q&A: Should I hire a medical writer? This episode corresponds with newsletter episode 136: https://courses.mariehaynes.com/search-news-you-can-use/episode-136 Submit a question for the next Q&A: https://Mariehaynes.com/qa-with-mhc/ Subscribe to the newsletter: https://Mariehaynes.com/newsletter
 Twitter: @Marie_Haynes - https://Twitter.com/Marie_Haynes
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Jun 3, 2020 • 54min

Marie interviews Google's John Mueller, Discussing Link Quality, Thin Content, E-A-T and Much More

In this special episode of Search News You Can Use, Marie Interviews Google Webmaster Trends Analyst, John Mueller! Just prior to their conversation, Marie discusses some SEO new including: - Core web vitals announced as a future ranking factor https://www.mariehaynes.com/core-web-vitals/ - Was there a tweak to the Google core update? In the full interview with Google’s John Mueller they dive into topics like link quality, content quality, thin content, manual actions, E-A-T and much more. This episode corresponds with newsletter episode 135: https://courses.mariehaynes.com/search-news-you-can-use/episode-135 Submit a question for the next Q&A: https://Mariehaynes.com/qa-with-mhc/ Subscribe to the newsletter: https://Mariehaynes.com/newsletter
 Twitter: @Marie_Haynes - https://Twitter.com/Marie_Haynes
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May 27, 2020 • 52min

A Theory on Ranking After the May Core Update, Plus More SEO News and Q&A

In this episode of the Search News You Can Use Podcast, Marie Haynes discusses: The latest on the May core update Have search results improved since the May core update? And an interesting theory that could help you rank really well. **John Mueller is our guest next week!** New podcast from Google Webmasters Was there a Google update tool Are robots.txt directives case sensitive? Do unlinked brand citations help? Marie’s thoughts on the SEMRush post on manual actions SERP autocomplete research tip How to remove “uploaded by” attribution in SERPS A possible non-technical reason for pages to drop out of the index Google can usually work around technical errors Does linking to your GMB profile improve rankings? Users can now suggest an edit to mark a business temporarily closed Did your keywords switch to local intent? GMB insights not working since May 18 New Structured Data visualizer tool Q&A: Does the order of H tags matter? Q&A: Are there benefits to getting links to author pages? This episode corresponds with newsletter episode 134: https://courses.mariehaynes.com/search-news-you-can-use/episode-134 Submit a question for the next Q&A: Mariehaynes.com/qa-with-mhc/ Subscribe to the newsletter: Mariehaynes.com/newsletter
 Twitter: @Marie_Haynes - Twitter.com/Marie_Haynes
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May 20, 2020 • 55min

The Latest on the May 2020 Core Update and More SEO Q&A

In this episode of the Search News You Can Use Podcast, Marie Haynes discusses: The latest on the May 2020 core update Exciting guest joining the MHC podcast soon! Chrome to block resource heady ads Support for Guided Recipes has arrived Pages with minimal text can still rank well Index selection is closely associated with space and content quality Infinite scroll can cause indexing issues Google on user generated content How long does it take for Google to revisit a 410 page? How many url parameters are too many? How does Google handle a site with multiple meta descriptions or title tags? Should you add a forum to your medical site? Does Google use bounce rate to rank websites? GSC performance report data is off from May 12 to 25th Intermittent issues with GSC Local SEO: some ranking fluctuations Local SEO: You may be eligible to add secondary hours to GMB Local SEO: Some reviews are returning to GMB Local SEO: If you lost data in GMB, is that due to the core update? Q&A: Any advice for those who want to start a website as a side project? This episode corresponds with newsletter episode 133: https://courses.mariehaynes.com/search-news-you-can-use/episode-133/ Submit a question for the next Q&A: Mariehaynes.com/qa-with-mhc/ Subscribe to the newsletter: Mariehaynes.com/newsletter
 Twitter: @Marie_Haynes - Twitter.com/Marie_Haynes
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May 13, 2020 • 55min

Early Thoughts on the May Core Update and Much More SEO News

In this episode of the Search News You Can Use Podcast, Marie Haynes discusses: MHC’s early analysis of the May 2020 Core update New - Rising Retail Categories by Google Google is displaying date and creator of Youtube videos rather than the article itself Robots.txt is always obeyed by Google Updating your title tag to the current year is not enough Geotargeting does not restrict a site to only be shown in that region Being on the first page is a sign you’re doing things well Slow declines over time may mean that your website is becoming less relevant Negative SEO is not the reason Google created the disavow tool Google almost never indexes all content There is no special tool or technique that will alert Google of your canonical changes Hyphens vs underscores in urls: a test GSC lags are not related to core updates What likely happened with LinkedIn dropping out of the index Local SEO: Possible update Local SEO: What you should know about Covid-19 Google posts Local SEO: Reviews are coming back Local SEO: Be careful before marking your business as closed This episode corresponds with newsletter episode 132: https://courses.mariehaynes.com/search-news-you-can-use/episode-132/ Submit a question for the next Q&A: Mariehaynes.com/qa-with-mhc/ Subscribe to the newsletter: Mariehaynes.com/newsletter
 Twitter: @Marie_Haynes - Twitter.com/Marie_Haynes
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May 6, 2020 • 1h 4min

May 2020 Google Core Algorithm Update and More SEO News

In this episode Marie discusses the latest in SEO news, including: Early thoughts on the May 2020 core update How to stay up to date on algorithm changes How to determine whether your traffic changed due to an update or Coronavirus Web Vitals from Google GSC now supports Special Announcement structured data Gary Illyes on the importance of page speed Does old, out of date content bring down Google’s perception of quality for your site? Don’t resubmit a second reconsideration request if you have one still pending How long does it take for Google to deindex pages if your site goes down? Should you use emojis in your snippets? Interesting info about Google looking at the intent of a query Does the location of a link on the page change its value? Can you get a search box in the SERPS by adding schema? Do non-canonical versions of pages eat up crawl budget? Why your articles may get deindexed Let’s talk about Backlinko’s ranking study Google has slashed its marketing budget AMP stories are now web stories Possible serious issue with Yoast Local SEO: Possible update? Connected to the core update? Local SEO: Form for GMB name spam Local SEO: March reviews are beginning to surface in GMB dashboards Q&A: Should I use expired domains to help rank my website? Submit a question for the next Q&A: Mariehaynes.com/qa-with-mhc/ Subscribe to the newsletter: Mariehaynes.com/newsletter
 Twitter: @Marie_Haynes - Twitter.com/Marie_Haynes
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Apr 29, 2020 • 46min

Content Silios, How-to Schema and Much More SEO News

In this episode Marie discusses the latest in SEO news, including: No significant algorithm updates this week (but many changes due to covid-19) GSC adds copy to clipboard button New how-to schema appearing in SERPS Should you link internally across topic silos Tips for using Google trends Http images could be harming your site Can non-owners submit indexing requests in GSC? Using html and CSS to show different images in dark mode Can hrefllang help you rank better? Missing GSC data again - what impact are we seeing at MHC? Cloudflare more fully integrated with Shopify now Moz released their guide to keyword research for free Some local SEO ranking flux Q&A returning to knowledge panels Q&A: Why is this page outranking mine? Podcast Featuring our team member, Callum Scott - https://bytraject.com/blog/covid-19-search-engine-shifts/ Submit a question for the next Q&A: Mariehaynes.com/qa-with-mhc/ Subscribe to the newsletter: Mariehaynes.com/newsletter
 Twitter: @Marie_Haynes - Twitter.com/Marie_Haynes
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Apr 22, 2020 • 37min

SERP Changes in Times of Crisis, E-A-T Webinar and More SEO News

In this episode Marie discusses the latest in SEO news, including: The current impact of COVID-19 on the SERPS Google can move to prefer authoritative sites in times of crisis Google shopping free for all merchants Google had another indexing issue - Apr 21 We’re seeing more YouTube videos in featured snippets Study: Does removing featured snippets result in less traffic? Do all of your hreflang attributes need to be correct in order for it to work properly? Does Google follow links from a 404 page Does Google always give out example links with a manual action? How BingBot works What do you do if you buy a domain with a pure spam penalty on it? Will Google delay mobile first indexing because of Coronavirus? Shopify seeing Black Friday levels of traffic every day. GMB reviews are coming back for some restaurants and shopping businesses GMB marketing kit Q&A: Is it best to have a smaller niche site, or a larger more comprehensive site? Submit a question for the next Q&A: Mariehaynes.com/qa-with-mhc/ Subscribe to the newsletter: Mariehaynes.com/newsletter
 Twitter: @Marie_Haynes - Twitter.com/Marie_Haynes
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Apr 15, 2020 • 55min

How Bing Ranks Websites, Is E-A-T a Ranking Factor and More SEO News

In this episode Marie discusses the latest in SEO news, including: Does user search behavior during COVID-19 impact rankings? More from Google on whether E-A-T is a ranking factor How Bing ranks websites Google launching journalism relief fund Google started a blog series featuring case studies Bing has max-snippet and other features now More from Google on whether guest posts are unnatural More from Google on the importance of being unique Amazon cutting affiliate commission rates Chrome 81 is now rolling out If you are missing keyword ranking data for some keywords, this could be why France has ordered Google to pay publishers and news agencies for content New study on how people tend to read a webpage online Cloudflare switching to a reCAPTCHA alternative Local SEO: current state of GMB - reviews are reappearing Q&A: Should we be republishing our content on LinkedIn or Medium with a canonical link pointing back to our site? Submit a question for the next Q&A: Mariehaynes.com/qa-with-mhc/ Subscribe to the newsletter: Mariehaynes.com/newsletter
 Twitter: @Marie_Haynes - Twitter.com/Marie_Haynes

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