Search News You Can Use - SEO Podcast with Marie Haynes

In this episode of the Search News You Can Use Podcast, Marie Haynes discusses: September 21-24 - significant Google update is likely Google is mishandling canonicals and causing serious indexing issues MHC link auditing webinar coming up soon Problems with Google News Indexing Local SEO: Some algo turbulence Q&A: How to better optimize category pages Q&A: Why am I seeing more impressions this year but fewer clicks? Q&A: Mini site audit for ilovemychi.com Also in newsletter: Should you use exact match anchors for internal links? Tips for getting better reviews How to set up scroll depth tracking with GTM How Bing is improving deep learning New information on Google’s featured snippet algorithm Local SEO: Changes to what is allowed for virtual offices in GMB Local SEO: Info on how to get a suspended listing reinstated This episode corresponds with newsletter episode 152:
 https://courses.mariehaynes.com/search-news-you-can-use/episode-152 Submit a question for the next Q&A: Mariehaynes.com/qa-with-mhc/
 Subscribe to the newsletter: Mariehaynes.com/newsletter

Twitter: @Marie_Haynes - Twitter.com/Marie_Haynes

In this episode of the Search News You Can Use Podcast, Marie Haynes discusses: September 14 algorithm update Possible September 24 algorithm update Upcoming link auditing webinar with Marie Haynes Google has a new blog to teach us about quality Can shared hosting with low quality sites hurt your ability to rank? Local SEO: More reviews can help improve rankings Updates to GMB guidelines Ahrefs webmaster tools - why are some SEO’s upset that this tool is now free? Q&A: Are local sponsorship links a good idea? Q&A: Mini site review for inspireditaly.com Q&A: Mini site review for mrxstitch.com Also in newsletter: Which speed metrics are the most important to reference? Notice a spike in impressions but no change to clicks? Info on duplicate content and canonicalization New info for fact check structured data Local SEO: Info on upgrading a GMB profile Local SEO: Pleper - a new Chrome extension to help you see what GMB categories competitors are using Local SEO: Using GMB attribute data to measure E-A-T Local SEO audit checklist Tips for local link building GMB explorer by Whitespark This episode corresponds with newsletter episode 151:
 https://courses.mariehaynes.com/search-news-you-can-use/episode-151 Submit a question for the next Q&A: https://Mariehaynes.com/qa-with-mhc/
 Subscribe to the newsletter: https://Mariehaynes.com/newsletter

Twitter: @Marie_Haynes - https://Twitter.com/Marie_Haynes

In this episode of the Search News You Can Use Podcast, Marie Haynes discusses: No significant algorithm updates this week Do you need to wait for another core update in order to see recovery? Another delay in GSC index coverage data How an impression triggers in GSC Sistrix analysis of the slowest CMS platforms Local SEO: New coronavirus attributes in GMB Q&A: Mini site review for greenbabydeals.com Q&A: Mini site review for sewasoftie.com Also in Newsletter: Was your Google Discover traffic affected by the August 10 Google glitch? Google on how they keep information trustworthy in search SEOs noticing a featured snippet plus how-to schema hybrid mobile test Lily Ray and Martin Splitt on content Improving your organic CTR Does having a .jobs TLD help you rank better for job queries? Changes in how organic traffic will be classified in Chrome v85 Bing has removed geo-targeting options from Bing WMT New knowledge graph search tool Tips on improving your entity data This episode corresponds with newsletter episode 150:
 https://courses.mariehaynes.com/search-news-you-can-use/episode-150/ Submit a question for the next Q&A: Mariehaynes.com/qa-with-mhc/
 Subscribe to the newsletter: Mariehaynes.com/newsletter

Twitter: @Marie_Haynes - Twitter.com/Marie_Haynes

In this episode of the Search News You Can Use Podcast, Marie Haynes discusses: Ranking turbulence early September 2020 Can Google penalize a site without notification? Using SEMrush to find and repair mixed content issues Can disavowing improve rankings? Do you need to wait for a core update in order to see recovery? How do each of the backlink tools compare? Possible local update Q&A: Site review for a home security site Also in Newsletter: Great illustrations to use to teach SEO concepts Steps for migrating to https Do images in the image:loc tag count towards the 50,000 XML sitemaps limit Really good tips for tracking down email addresses Index coverage report data delayed again Confusion over speakable markup How to compare your landing pages against competitors’ pages This episode corresponds with newsletter episode 149:
 https://courses.mariehaynes.com/search-news-you-can-use/episode-149 (Sponsored) Check out a free trial of SEMRush here: https://Mariehaynes.com/semrush Submit a question for the next Q&A: https://Mariehaynes.com/qa-with-mhc/
 Subscribe to the newsletter: https://Mariehaynes.com/newsletter

Twitter: @Marie_Haynes - https://Twitter.com/Marie_Haynes

In this episode of the Search News You Can Use Podcast, Marie Haynes discusses: Possible update August 24, 2020 - might be related to SERP features Search Off the Record - info on indexing waves, the sandbox and crawl budget Google has a new system for reporting bugs How to see if a page has won or lost SERP features with SEMrush Moz’s title tag experiments Google ignores affiliate links Also in Newsletter: SEO Mythbusting on site migrations Interesting info on whether you should change the “last updated date” when making minor changes WordPress publishing a maintenance release to stop sites from breaking How algorithms work A new way to track core web vitals Changes to scroll to text fragments Local SEO - GMB attributes such as “women-led” or “black-owned” now appearing on desktop A schema testing tool that is similar to Google’s Chrome extension to spy on competitor’s GMB categories This episode corresponds with newsletter episode 148:
 https://courses.mariehaynes.com/search-news-you-can-use/episode-148 (Sponsored) Check out a free trial of SEMRush here: https://Mariehaynes.com/semrush Submit a question for the next Q&A: https://Mariehaynes.com/qa-with-mhc/
 Subscribe to the newsletter: https://Mariehaynes.com/newsletter

Twitter: @Marie_Haynes - https://Twitter.com/Marie_Haynes

In this episode of the Search News You Can Use Podcast, Marie Haynes discusses: August 17, 2020 - possible Google update Do keywords in your url help with rankings? The value of being in Wikipedia SEMrush site crawls Some nofollowed links may be passing signals now Is it cloaking if you hide tracking pixels? Google might need to reveal info about algo updates Q&A: If a site that links to me gets sold and used as spam, will that hurt me? Q&A: Why isn’t my site regaining rankings after removing an unnatural links manual action? Q&A: Is it ok to have a link to product sales pages on an informational page? Also in Newsletter: Outreach tips from Rand Fishkin How to recover your lost FAQ rankings How to link directly to a section of text on a webpage Local information on a page can help Google understand hreflang Tips for using the Web Stories WordPress plugin What does it mean if a page is not cached in Google? Tips on how to produce location pages that are not doorway pages Google certificates - equivalent of a college degree in Google’s eyes New info on what may have caused the Google Sandbox effect Bing shares how they use user engagement metrics This episode corresponds with newsletter episode 147:
https://courses.mariehaynes.com/search-news-you-can-use/episode-147 (Sponsored) Check out a free trial of SEMRush here: https://Mariehaynes.com/semrush Submit a question for the next Q&A: https://Mariehaynes.com/qa-with-mhc/
 Subscribe to the newsletter: https://Mariehaynes.com/newsletter

Twitter: @Marie_Haynes - https://Twitter.com/Marie_Haynes

In this episode of the Search News You Can Use Podcast, Marie Haynes discusses: Odd turbulence in the algo continues - Aug 15/16 glitch? SEMrush Sensor tips Fast pages to be labelled in Chrome Search Console Insights beta ScrollToText Fragments now appearing in GSC What you need to know about using machine translated content Does Google monitor sites that file a disavow? Do outbound unnatural links manual actions hurt a site’s ability to rank? Here’s why you may have lost rich snippets after the May 2020 Core Update Possibly some local algo turbulence? Some GMB listings are missing the website link Also in NL: Google on synonyms in search New in GSC - AMP Signed Exchange errors Advanced SEO tactics for 2020 Lots on internal linking Can too many outbound links hurt your site? Canonicalization myths Defining high quality and relevant content Tips for image migrations More info on h-tags Server side tagging in GTM Lighthouse scores for every Shopify theme Is it ok to implement Structured Data with a plugin? Buzzfeed nofollowed all internal links Local SEO: Guide to 3 pack ads How to optimize Google local knowledge panel Direct edits for GMB in the SERPS How to ask for reviews How to respond to negative reviews This episode corresponds with newsletter episode 146:
https://courses.mariehaynes.com/search-news-you-can-use/episode-146 (Sponsored) Check out a free trial of SEMRush here: Mariehaynes.com/semrush Submit a question for the next Q&A: Mariehaynes.com/qa-with-mhc/
 Subscribe to the newsletter: Mariehaynes.com/newsletter

Twitter: @Marie_Haynes - Twitter.com/Marie_Haynes

In this episode of the Search News You Can Use Podcast, Marie Haynes discusses: The great outage that looked like a massive Google update What do we know about the algo turbulence July 21/27, 2020? Important news if you use the GSC API Did Google really say that guest post links have zero value? Important thing to know about Cumulative Layout Shifts (CLS) How many sites would pass Google’s Core Web Vitals right now? Local SEO: Call buttons in local Knowledge Panels on desktop Q&A: Does MHC use the Google Knowledge Graph Search API? Also in Newsletter: Deeper thoughts on the Google outage and how it can help us find the quality issues on our sites How to check your hourly traffic to determine if an update has affected you More on the July 21 and July 27 updates How to check GSC to see if you’ve got fewer FAQ’s Info from Google on how the Quality Raters work Q&A session from Google on rich results - what counts as an impression in FAQ snippets, etc.  Case study from Chris and Jeremy from This week in Blogging showing the impact of FAQ schema - how lon git took for FAQs to show up, impressions, CTR, and more. New info from John Mueller on what makes affiliate sites low quality and may cause pages not to be in the index Can bad reputation hurt your rankings? Amazon cutting affiliate commissions further GIF generator for CLS shifts This episode corresponds with newsletter episode 145:
https://courses.mariehaynes.com/search-news-you-can-use/episode-145 (Sponsored) Check out a free trial of SEMRush here: https://www.semrush.com/signup/promo/?promo=SNYAUG12-JBD9J0DB Submit a question for the next Q&A: https://Mariehaynes.com/qa-with-mhc/
 Subscribe to the newsletter: https://Mariehaynes.com/newsletter

Twitter: @Marie_Haynes - https://Twitter.com/Marie_Haynes

In this episode of the Search News You Can Use Podcast, Marie Haynes discusses: Two minor Google updates recently (most likely) Using SEMRush to analyze Pinterest in the May core update New info from Google on how comment quality can hurt or help your site Manual actions may be handled differently at Google now Local SEO: No significant updates Local SEO: New GMB attribute - “black owned” Local SEO: What we know about those $50/month upgraded GMB plans Also in Newsletter: More on the government update June 2020 Google career certificates New structured data for image licensing Discussion on the reasonable surfer model and PageRank and whether where the link on your page is matters. Changes to chrome that will make it harder to see referral data Great stuff from Patrick Stox on what you need to know if switching to https More from Brody Clark on fixing CLS issues Subdomains vs folders More from Google on how they ignore many links across the web Can negative reviews impact your rankings? Does Google use CTR as a ranking factor? Local SEO: can schema improve traffic? This episode corresponds with newsletter episode 144:
 https://courses.mariehaynes.com/search-news-you-can-use/episode-144/ (Sponsored) Check out a free trial of SEMRush here: http://mariehaynes.com/semrush Submit a question for the next Q&A: Mariehaynes.com/qa-with-mhc/
Subscribe to the newsletter: Mariehaynes.com/newsletter

Twitter: @Marie_Haynes - Twitter.com/Marie_Haynes

In this episode of the Search News You Can Use Podcast, Marie Haynes discusses: Possible small update July 23 Web stories Page Speed info we learned from Martin Splitt and Eric Enge’s talk Important info for sites with ugc Q&A: How to trim down a massive disavow file Q&A: Should you put dates on your blog posts and articles? This episode corresponds with newsletter episode 143:
 https://courses.mariehaynes.com/search-news-you-can-use/episode-143 Submit a question for the next Q&A: Mariehaynes.com/qa-with-mhc/
Subscribe to the newsletter: Mariehaynes.com/newsletter

Twitter: @Marie_Haynes - Twitter.com/Marie_Haynes