Search News You Can Use - SEO Podcast with Marie Haynes cover image

Search News You Can Use - SEO Podcast with Marie Haynes

Latest episodes

undefined
Feb 17, 2021 • 35min

Passage Based Ranking, Manual vs Algorithmic Actions and More SEO News - Ep. 171

In this episode Marie discusses: Passage based ranking being added to Google's algorithms John Mueller's comments on Manual actions versus algorithmic suppression This episode corresponds with newsletter episode 171:
 https://www.mariehaynes.com/newsletter/episode-171-light-version/ Submit a question for the next Q&A: Mariehaynes.com/qa-with-mhc/
 Subscribe to the newsletter: Mariehaynes.com/newsletter

 Twitter: @Marie_Haynes - Twitter.com/Marie_Haynes
undefined
Feb 10, 2021 • 44min

New Manual Actions, A Possible Algorithm Update February 6th and More SEO Q&A - Ep. 170

In this episode: New Manual Actions from Google Algorithm updates in early February Links Mentioned: Google’s Guide to doing SEO https://developers.google.com/search/docs/beginner/seo-starter-guide Link Schemes https://developers.google.com/search/docs/advanced/guidelines/link-schemes Ahrefs’ Beginner’s guide to SEO https://ahrefs.com/blog/on-page-seo/ This episode corresponds with newsletter episode 170:
 https://www.mariehaynes.com/newsletter/episode-170-light-version/ Submit a question for the next Q&A: Mariehaynes.com/qa-with-mhc/
 Subscribe to the newsletter: Mariehaynes.com/newsletter

 Twitter: @Marie_Haynes - Twitter.com/Marie_Haynes
undefined
Feb 3, 2021 • 38min

Lily Ray joins Marie to discuss Google’s New Badge Icons and More SEO News - Ep. 169

In this episode Marie Discusses: Bot traffic messing with Google Analytics Google Discover Discussion with Lily Ray Google Badge Icons Show Support for Hamlet Batista https://gofund.me/ddcb4bf4 Follow Lily Ray on Twitter: https://twitter.com/lilyraynyc This episode corresponds with newsletter episode 169:
 https://www.mariehaynes.com/newsletter/episode-169-light-version/ Submit a question for the next Q&A: Mariehaynes.com/qa-with-mhc/
 Subscribe to the newsletter: Mariehaynes.com/newsletter

 Twitter: @Marie_Haynes - Twitter.com/Marie_Haynes Submit a question for the next Q&A: Mariehaynes.com/qa-with-mhc/
 Subscribe to the newsletter: Mariehaynes.com/newsletter

 Twitter: @Marie_Haynes - Twitter.com/Marie_Haynes
undefined
Jan 27, 2021 • 56min

Marie and Rand Fishkin discuss the Current State of SEO, Inferred Links, Link Building and Much More

In this episode: Marie and Rand Fishkin discuss his recent post on inferred links & mentions https://sparktoro.com/blog/inferred-links-will-replace-the-link-graph/ Learn more about what Rand has been up to in the world of Audience Intelligence at https://SparkToro.com and follow Rand on Twitter - https://twitter.com/randfish Bill Slawski's Article on Entity Extractions https://gofishdigital.com/entity-extractions-knowledge-graphs/ This episode corresponds with newsletter episode 168:
 https://www.mariehaynes.com/newsletter/episode-168-light-version/ Submit a question for the next Q&A: Mariehaynes.com/qa-with-mhc/
 Subscribe to the newsletter: Mariehaynes.com/newsletter

 Twitter: @Marie_Haynes - Twitter.com/Marie_Haynes Submit a question for the next Q&A: Mariehaynes.com/qa-with-mhc/
 Subscribe to the newsletter: Mariehaynes.com/newsletter

 Twitter: @Marie_Haynes - Twitter.com/Marie_Haynes
undefined
Jan 20, 2021 • 46min

Rand Fishkin’s Inferred Links Theory and Google’s Use of Machine Learning - Ep. 167

In this episode: John Mueller comments on paying for content which includes followed links Are you monitoring your competitors’ content creation? Gary Illyes speaks on the diversity of Google’s index. Marie’s thoughts on Rand Fishkin’s article on inferred links and Google’s use of machine learning This episode corresponds with newsletter episode 167:
 https://www.mariehaynes.com/newsletter/episode-167-light-version/ Submit a question for the next Q&A: Mariehaynes.com/qa-with-mhc/
 Subscribe to the newsletter: Mariehaynes.com/newsletter

 Twitter: @Marie_Haynes - Twitter.com/Marie_Haynes
undefined
Jan 13, 2021 • 54min

How Google Understands Searcher Intent + SEO Q&A - Ep. 166

In this episode: Possible small update January 7-9, 2021 Lots of discussion on Google getting better at understanding intent Did the December core update lower the dial on authority? Subtopics are live and this is probably a big deal How to analyze pre and post update SERPS for clues as to how to help your clients rank better Q&A: Should I create one massive informative blog post? Or several smaller ones. Q&A: Should you link out from your author pages to show their publications? This episode corresponds with newsletter episode 166:
 https://www.mariehaynes.com/newsletter/episode-166-light-version/ Submit a question for the next Q&A: Mariehaynes.com/qa-with-mhc/
 Subscribe to the newsletter: Mariehaynes.com/newsletter

 Twitter: @Marie_Haynes - Twitter.com/Marie_Haynes
undefined
Jan 6, 2021 • 50min

The History of Marie Haynes Consulting and More Thoughts on the December Core Update - Ep. 165

This is a bit of a different episode in which Marie shares how she transitioned from a great career as a veterinarian to become a freelance SEO and eventually run a fantastic and successful company. She shares some thoughts on the December core update as well. This episode corresponds with newsletter episode 165:
 https://www.mariehaynes.com/newsletter/episode-165-light-version/ Submit a question for the next Q&A: Mariehaynes.com/qa-with-mhc/
 Subscribe to the newsletter: Mariehaynes.com/newsletter

 Twitter: @Marie_Haynes - Twitter.com/Marie_Haynes
undefined
Dec 23, 2020 • 44min

Google’s Request Indexing Tool, More on the December Core Update and SEO Q&A - Ep. 164

In this episode of the Search News You Can Use Podcast, Marie Haynes covers: Our latest observations on the December core update The request indexing tool is back! How long does it take for Google to recognize quality improvements? Is passage based ranking live? Q&A: Would you disavow these old resource page links? Also in the newsletter: Google’s year in review How does Google handle inconsistencies between content and structured data markup? Success with Core Web Vitals Episode #1 of Sustainable Monetized Websites Content migration Guide from Bing Great tip for coming up with content ideas Interesting study that shows the impact of two step email signup How to easily see who is talking about your company and competitors on Reddit. Bing supports HowTo schema now What kind of rich results can sites with adult content have? Is passage based ranking live? Local SEO: No significant updates Local SEO: Whitespark has updated their tool This episode corresponds with newsletter episode 164:
 https://www.mariehaynes.com/newsletter/episode-164-light-version/ Submit a question for the next Q&A: Mariehaynes.com/qa-with-mhc/
 Subscribe to the newsletter: Mariehaynes.com/newsletter

 Twitter: @Marie_Haynes - Twitter.com/Marie_Haynes
undefined
Dec 16, 2020 • 34min

Latest News on the December Core Algo Update, Authoritative Links and Rankings + SEO Q&A - Ep. 163

In this episode of the Search News You Can Use Podcast, Marie Haynes covers: The latest on the December core update A message from Sitebulb Google speaks out on the future of the Structured Data Testing Tool Early issues with the WordPress 5.6 release Using Ahrefs keyword rankings tool Interesting study that shows correlation between authoritative links and ranking Come work with us! Q&A: Can you use schema for a contributing expert who is quoted in an article? Also in NL: GSC API changes How to conduct and prioritize actions for a speed and Core Web vital analysis John Mueller clarifies how Google measures Core Web Vitals Google looks at all indexed pages on your site when assessing quality The best way to exclude parameters from crawling Does Discovered, currently not indexed speak more about technical or quality issues? Is it normal for Google to indicate that they can fetch some sitemaps but not others when you’ve reduced the number of URLs per sitemap? 400 unsolicited SEO tips What you missed from the Chrome Dev Summit Great story for freelancers to read Local SEO: Using Google Trends to write for local audiences Local SEO: How to tackle SEO for businesses without a physical address Tools: Great Chrome extension for the most important SEO data Tools: Useful tool that changes query based on slash directives This episode corresponds with newsletter episode 163:
 https://www.mariehaynes.com/newsletter/episode-163-light-version/ Submit a question for the next Q&A: https://Mariehaynes.com/qa-with-mhc/
 Subscribe to the newsletter: https://Mariehaynes.com/newsletter

 Twitter: @Marie_Haynes - https://Twitter.com/Marie_Haynes
undefined
Dec 9, 2020 • 54min

Early Thoughts on December Core Algorithm Update and Much More SEO Q&A - Ep. 162

In this episode of the Search News You Can Use Podcast, Marie Haynes covers: What we know so far about the December core update A review of Google’s blog post on core updates and the questions asked How to use Ahrefs’ Content gap tool to improve your content relevancy Have the local SERPS changed with the December core update? Q&A: Our newly made city TLD domains are outranking our main site. What should we do? Also in the newsletter this week: What the QRG say about monetization Google testing the Page Experience indicator in the SERPS FAQ on Core Web Vitals Suggested advice for handling your sitemap when you do a site migration Is there some kind of “quality reduction” to having a bunch of 4xx pages? How does Google determine which pages are high priority for crawling? How important is positioning of URLs in a sitemap? Tip for minimizing layout shifts GSC for non profits Tips on image optimization for Wix Local SEO: Improving internal linking for local businesses Local SEO: How to generate more reviews online Local SEO: What you need to know about Google posts Local SEO: Changes to the suggest edit feature in Google Maps Local SEO: Are Local Service Ads stealing your GMB clicks? Tools: Analyzing a Google update via GSC and Data Studio This episode corresponds with newsletter episode 162:
 https://www.mariehaynes.com/newsletter/episode-162-light-version/ Submit a question for the next Q&A: Mariehaynes.com/qa-with-mhc/
 Subscribe to the newsletter: Mariehaynes.com/newsletter

 Twitter: @Marie_Haynes - Twitter.com/Marie_Haynes

Remember Everything You Learn from Podcasts

Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.
App store bannerPlay store banner