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Search News You Can Use - SEO Podcast with Marie Haynes

Latest episodes

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May 13, 2021 • 53min

Unnatural Links, Manual Actions and Using the Disavow Tool in 2021 - Ep.183

Starting at the 11 minute mark, Marie dives deep into how MHC views the disavow tool, manual actions and backlink quality in 2021. Links mentioned in this episode: Unnatural Links – A guide to recovery (2020 version) https://www.mariehaynes.com/product/unnatural-links-book/  Hire an MHC link auditor to review your backlink profile:  https://www.mariehaynes.com/services/link-audits/ This episode corresponds with newsletter episode 183:
 https://www.mariehaynes.com/newsletter/episode-183-light-version/ Submit a question for the next Q&A: https://Mariehaynes.com/qa-with-mhc/
 Subscribe to the newsletter: https://Mariehaynes.com/newsletter
 Twitter: @Marie_Haynes - https://Twitter.com/Marie_Haynes
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May 6, 2021 • 41min

Analyzing Recent Algorithm Turbulence, Google’s Webspam Report and More SEO News - Ep. 182

Links mentioned in this episode: Known and suspected Google algorithm updates: https://www.mariehaynes.com/resources/algo-changes-and-more/ Google’s blog post on the Product Reviews Update: https://developers.google.com/search/blog/2021/04/product-reviews-update Google’s blog post on what site owners should know about core updates: https://developers.google.com/search/blog/2019/08/core-updates  MHC’s Quality Raters’ Guidelines Book: https://www.mariehaynes.com/product/quality-raters-guidelines/ This episode corresponds with newsletter episode 182:
 https://www.mariehaynes.com/newsletter/episode-182-light-version/ Submit a question for the next Q&A: https://Mariehaynes.com/qa-with-mhc/
 Subscribe to the newsletter: https://Mariehaynes.com/newsletter
 Twitter: @Marie_Haynes - https://Twitter.com/Marie_Haynes
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Apr 29, 2021 • 43min

Digging into Searcher Intent, Product Review Discussion and More SEO News - Ep. 181

Links mentioned in this episode: Known and suspected Google algorithm updates: https://www.mariehaynes.com/resources/algo-changes-and-more/ Google’s blog post on the Product Reviews Update: https://developers.google.com/search/blog/2021/04/product-reviews-update MHC’s thoughts on scientific consensus and alternative health sites: https://www.mariehaynes.com/resources/scientific-consensus/ Glenn Gabe’s article on the Product Review Update: https://www.gsqi.com/marketing-blog/google-product-reviews-algorithm-update/ Mordy Oberstein’s article on the Product Review Update: https://www.searchenginejournal.com/google-product-reviews-winners-losers/403301/ MHC’s Quality Raters’ Guidelines Book: https://www.mariehaynes.com/product/quality-raters-guidelines/ This episode corresponds with newsletter episode 181:
 https://www.mariehaynes.com/newsletter/episode-181-light-version/ Submit a question for the next Q&A: https://Mariehaynes.com/qa-with-mhc/
 Subscribe to the newsletter: https://Mariehaynes.com/newsletter
 Twitter: @Marie_Haynes - https://Twitter.com/Marie_Haynes
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Apr 22, 2021 • 37min

Additional Thoughts on Google’s Product Review Update and SEO Q&A - Ep. 180

In this episode Marie discusses: What creators should know about Google’s product reviews update https://developers.google.com/search/blog/2021/04/product-reviews-update This episode corresponds with newsletter episode 180:
 https://www.mariehaynes.com/newsletter/episode-180-light-version/ Submit a question for the next Q&A: https://Mariehaynes.com/qa-with-mhc/
 Subscribe to the newsletter: https://Mariehaynes.com/newsletter
 Twitter: @Marie_Haynes - https://Twitter.com/Marie_Haynes
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Apr 15, 2021 • 51min

Google’s Product Review Update, Changes to Core Web Vitals and More SEO News - Ep. 179

In this episode Marie discusses: What creators should know about Google’s product reviews update https://developers.google.com/search/blog/2021/04/product-reviews-update Google Has Changed Cumulative Layout Shift Metric https://www.seroundtable.com/google-cumulative-layout-shift-metric-update-31233.html Improved data filtering and comparison on Performance reports https://developers.google.com/search/blog/2021/04/performance-report-data-filtering John Mueller on disavowing old spam links https://twitter.com/Marie_Haynes/status/1380168516557537282?s=20 This episode corresponds with newsletter episode 179:
 https://www.mariehaynes.com/newsletter/episode-179-light-version/ Submit a question for the next Q&A: Mariehaynes.com/qa-with-mhc/
 Subscribe to the newsletter: Mariehaynes.com/newsletter

Twitter: @Marie_Haynes - Twitter.com/Marie_Haynes
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Apr 8, 2021 • 31min

How Google’s Algorithms Have Changed Through the Years - Ep. 178

In this episode Marie discusses: Paul Haahr and Daphne Keller’s twitter thread https://twitter.com/daphnehk/status/1377665960622977027 What Is a Google Knowledge Panel and How To Get One by Jason Barnard https://www.semrush.com/blog/google-knowledge-panel/  This episode corresponds with newsletter episode 178:
 https://www.mariehaynes.com/newsletter/episode-178-light-version/ Submit a question for the next Q&A: Mariehaynes.com/qa-with-mhc/
 Subscribe to the newsletter: Mariehaynes.com/newsletter

Twitter: @Marie_Haynes - Twitter.com/Marie_Haynes
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Apr 1, 2021 • 36min

How FTC Warning Letters Can Lead to Traffic Losses, Minor Algo Tweaks and More SEO News - Ep. 177

In this episode Marie discusses: Semrush to Publicly Sell Shares on New York Stock Exchange https://www.searchenginejournal.com/semrush-to-publicly-sell-shares-on-new-york-stock-exchange/397628/ Can an FTC warning letter lead to poor rankings for medical sites? And a warning for Amazon affiliates! https://www.mariehaynes.com/ftc-warnings-for-medical-sites/ Inside a viral website https://notfunatparties.substack.com/p/inside-a-viral-website?r=2lo2i&utm_campaign=post&utm_medium=web&utm_source=copy This episode corresponds with newsletter episode 177:
 https://www.mariehaynes.com/newsletter/episode-177-light-version/ Submit a question for the next Q&A: Mariehaynes.com/qa-with-mhc/
 Subscribe to the newsletter: Mariehaynes.com/newsletter

Twitter: @Marie_Haynes - Twitter.com/Marie_Haynes
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Mar 25, 2021 • 29min

Zero-Click Searches, Google's Response and Thoughts on Link Building in 2021 - Ep. 176

In this episode Marie discusses: Jason Barnard and Bill Slawski on Entities and Knowledge Panels https://kalicube.pro/podcast/2021/kalicube-tuesdays-march/entities-and-knowledge-panels/ Article from Rand Fishkin https://sparktoro.com/blog/in-2020-two-thirds-of-google-searches-ended-without-a-click/ Googles Response from Danny Sullivan - Google Search sends more traffic to the open web every year https://blog.google/products/search/google-search-sends-more-traffic-open-web-every-year/ John Mueller's Tweet on Link Building https://twitter.com/JohnMu/status/1372203039327666177?s=20 This episode corresponds with newsletter episode 176:
 https://www.mariehaynes.com/newsletter/episode-176-light-version/ Submit a question for the next Q&A: Mariehaynes.com/qa-with-mhc/
 Subscribe to the newsletter: Mariehaynes.com/newsletter

 Twitter: @Marie_Haynes - Twitter.com/Marie_Haynes
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Mar 18, 2021 • 32min

Google Updating the Knowledge Graph, Changes to Featured Snippets and More on Algo Updates - Ep. 175

In this episode Marie discusses: Recent Algorithm Changes Assessing "Needs Met" An article written by Jason Barnard - Tracking Google Knowledge Graph Algorithm Updates & Volatility https://www.searchenginejournal.com/tracking-google-knowledge-graph-algorithm-updates/398296/#close Fluctuations in the number of Featured Snippets This episode corresponds with newsletter episode 175:
 https://www.mariehaynes.com/newsletter/episode-175-light-version/ Submit a question for the next Q&A: Mariehaynes.com/qa-with-mhc/
 Subscribe to the newsletter: Mariehaynes.com/newsletter

 Twitter: @Marie_Haynes - Twitter.com/Marie_Haynes
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Mar 11, 2021 • 33min

Recent Significant Algorithm Updates and What Google May Have Changed - Ep. 174

In this episode Marie discusses: Possible Algorithm updates and what Google may have changed/tweaked. This episode corresponds with newsletter episode 174:
 https://www.mariehaynes.com/newsletter/episode-174-light-version/ Submit a question for the next Q&A: Mariehaynes.com/qa-with-mhc/
 Subscribe to the newsletter: Mariehaynes.com/newsletter

 Twitter: @Marie_Haynes - Twitter.com/Marie_Haynes

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