
Search News You Can Use - SEO Podcast with Marie Haynes
Search News You Can Use is Marie Haynes' Weekly Podcast where she provides useful advice on Google Algorithm updates, tips and information to help you improve your website. During the podcast she breaks down the most interesting and important changes that have happened in SEO and the world of search!
Latest episodes

May 6, 2021 • 41min
Analyzing Recent Algorithm Turbulence, Google’s Webspam Report and More SEO News - Ep. 182
Links mentioned in this episode:
Known and suspected Google algorithm updates: https://www.mariehaynes.com/resources/algo-changes-and-more/
Google’s blog post on the Product Reviews Update: https://developers.google.com/search/blog/2021/04/product-reviews-update
Google’s blog post on what site owners should know about core updates:
https://developers.google.com/search/blog/2019/08/core-updates
MHC’s Quality Raters’ Guidelines Book:
https://www.mariehaynes.com/product/quality-raters-guidelines/
This episode corresponds with newsletter episode 182:
https://www.mariehaynes.com/newsletter/episode-182-light-version/
Submit a question for the next Q&A: https://Mariehaynes.com/qa-with-mhc/
Subscribe to the newsletter: https://Mariehaynes.com/newsletter
Twitter: @Marie_Haynes - https://Twitter.com/Marie_Haynes

Apr 29, 2021 • 43min
Digging into Searcher Intent, Product Review Discussion and More SEO News - Ep. 181
Links mentioned in this episode:
Known and suspected Google algorithm updates: https://www.mariehaynes.com/resources/algo-changes-and-more/
Google’s blog post on the Product Reviews Update: https://developers.google.com/search/blog/2021/04/product-reviews-update
MHC’s thoughts on scientific consensus and alternative health sites:
https://www.mariehaynes.com/resources/scientific-consensus/
Glenn Gabe’s article on the Product Review Update:
https://www.gsqi.com/marketing-blog/google-product-reviews-algorithm-update/
Mordy Oberstein’s article on the Product Review Update:
https://www.searchenginejournal.com/google-product-reviews-winners-losers/403301/
MHC’s Quality Raters’ Guidelines Book:
https://www.mariehaynes.com/product/quality-raters-guidelines/
This episode corresponds with newsletter episode 181:
https://www.mariehaynes.com/newsletter/episode-181-light-version/
Submit a question for the next Q&A: https://Mariehaynes.com/qa-with-mhc/
Subscribe to the newsletter: https://Mariehaynes.com/newsletter
Twitter: @Marie_Haynes - https://Twitter.com/Marie_Haynes

Apr 22, 2021 • 37min
Additional Thoughts on Google’s Product Review Update and SEO Q&A - Ep. 180
In this episode Marie discusses:
What creators should know about Google’s product reviews update
https://developers.google.com/search/blog/2021/04/product-reviews-update
This episode corresponds with newsletter episode 180:
https://www.mariehaynes.com/newsletter/episode-180-light-version/
Submit a question for the next Q&A: https://Mariehaynes.com/qa-with-mhc/
Subscribe to the newsletter: https://Mariehaynes.com/newsletter
Twitter: @Marie_Haynes - https://Twitter.com/Marie_Haynes

Apr 15, 2021 • 51min
Google’s Product Review Update, Changes to Core Web Vitals and More SEO News - Ep. 179
In this episode Marie discusses:
What creators should know about Google’s product reviews update
https://developers.google.com/search/blog/2021/04/product-reviews-update
Google Has Changed Cumulative Layout Shift Metric
https://www.seroundtable.com/google-cumulative-layout-shift-metric-update-31233.html
Improved data filtering and comparison on Performance reports
https://developers.google.com/search/blog/2021/04/performance-report-data-filtering
John Mueller on disavowing old spam links
https://twitter.com/Marie_Haynes/status/1380168516557537282?s=20
This episode corresponds with newsletter episode 179:
https://www.mariehaynes.com/newsletter/episode-179-light-version/
Submit a question for the next Q&A: Mariehaynes.com/qa-with-mhc/
Subscribe to the newsletter: Mariehaynes.com/newsletter
Twitter: @Marie_Haynes - Twitter.com/Marie_Haynes

Apr 8, 2021 • 31min
How Google’s Algorithms Have Changed Through the Years - Ep. 178
In this episode Marie discusses:
Paul Haahr and Daphne Keller’s twitter thread
https://twitter.com/daphnehk/status/1377665960622977027
What Is a Google Knowledge Panel and How To Get One by Jason Barnard
https://www.semrush.com/blog/google-knowledge-panel/
This episode corresponds with newsletter episode 178:
https://www.mariehaynes.com/newsletter/episode-178-light-version/
Submit a question for the next Q&A: Mariehaynes.com/qa-with-mhc/
Subscribe to the newsletter: Mariehaynes.com/newsletter
Twitter: @Marie_Haynes - Twitter.com/Marie_Haynes

Apr 1, 2021 • 36min
How FTC Warning Letters Can Lead to Traffic Losses, Minor Algo Tweaks and More SEO News - Ep. 177
In this episode Marie discusses:
Semrush to Publicly Sell Shares on New York Stock Exchange
https://www.searchenginejournal.com/semrush-to-publicly-sell-shares-on-new-york-stock-exchange/397628/
Can an FTC warning letter lead to poor rankings for medical sites? And a warning for Amazon affiliates!
https://www.mariehaynes.com/ftc-warnings-for-medical-sites/
Inside a viral website
https://notfunatparties.substack.com/p/inside-a-viral-website?r=2lo2i&utm_campaign=post&utm_medium=web&utm_source=copy
This episode corresponds with newsletter episode 177:
https://www.mariehaynes.com/newsletter/episode-177-light-version/
Submit a question for the next Q&A: Mariehaynes.com/qa-with-mhc/
Subscribe to the newsletter: Mariehaynes.com/newsletter
Twitter: @Marie_Haynes - Twitter.com/Marie_Haynes

Mar 25, 2021 • 29min
Zero-Click Searches, Google's Response and Thoughts on Link Building in 2021 - Ep. 176
In this episode Marie discusses:
Jason Barnard and Bill Slawski on Entities and Knowledge Panels
https://kalicube.pro/podcast/2021/kalicube-tuesdays-march/entities-and-knowledge-panels/
Article from Rand Fishkin
https://sparktoro.com/blog/in-2020-two-thirds-of-google-searches-ended-without-a-click/
Googles Response from Danny Sullivan - Google Search sends more traffic to the open web every year
https://blog.google/products/search/google-search-sends-more-traffic-open-web-every-year/
John Mueller's Tweet on Link Building
https://twitter.com/JohnMu/status/1372203039327666177?s=20
This episode corresponds with newsletter episode 176:
https://www.mariehaynes.com/newsletter/episode-176-light-version/
Submit a question for the next Q&A: Mariehaynes.com/qa-with-mhc/
Subscribe to the newsletter: Mariehaynes.com/newsletter
Twitter: @Marie_Haynes - Twitter.com/Marie_Haynes

Mar 18, 2021 • 32min
Google Updating the Knowledge Graph, Changes to Featured Snippets and More on Algo Updates - Ep. 175
In this episode Marie discusses:
Recent Algorithm Changes
Assessing "Needs Met"
An article written by Jason Barnard - Tracking Google Knowledge Graph Algorithm Updates & Volatility
https://www.searchenginejournal.com/tracking-google-knowledge-graph-algorithm-updates/398296/#close
Fluctuations in the number of Featured Snippets
This episode corresponds with newsletter episode 175:
https://www.mariehaynes.com/newsletter/episode-175-light-version/
Submit a question for the next Q&A: Mariehaynes.com/qa-with-mhc/
Subscribe to the newsletter: Mariehaynes.com/newsletter
Twitter: @Marie_Haynes - Twitter.com/Marie_Haynes

Mar 11, 2021 • 33min
Recent Significant Algorithm Updates and What Google May Have Changed - Ep. 174
In this episode Marie discusses:
Possible Algorithm updates and what Google may have changed/tweaked.
This episode corresponds with newsletter episode 174:
https://www.mariehaynes.com/newsletter/episode-174-light-version/
Submit a question for the next Q&A: Mariehaynes.com/qa-with-mhc/
Subscribe to the newsletter: Mariehaynes.com/newsletter
Twitter: @Marie_Haynes - Twitter.com/Marie_Haynes

Feb 24, 2021 • 38min
February Ranking Fluctuations, Discussing “Needs Met” and the Latest SEO News - Ep. 172
In this episode Marie discusses:
What MHC and clients are seeing in regards to organic traffic changes
Passage based ranking
What does "Needs Met" mean? How do the quality raters assess this?
This episode corresponds with newsletter episode 172:
https://www.mariehaynes.com/newsletter/episode-172-light-version/
Submit a question for the next Q&A: Mariehaynes.com/qa-with-mhc/
Subscribe to the newsletter: Mariehaynes.com/newsletter
Twitter: @Marie_Haynes - Twitter.com/Marie_Haynes
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